Exhibit 32.1

                               HEALTH GRADES, INC.

                  CERTIFICATION BY THE CHIEF EXECUTIVE OFFICER
      PURSUANT TO RULE 15D-14(b) UNDER THE SECURITIES EXCHANGE ACT OF 1934

         I, Kerry R. Hicks, Chief Executive Officer of Health Grades, Inc., a
Delaware corporation (the "Company"), hereby certify that, based on my
knowledge:

         (1)      The Company's annual report on Form 10-K for the year ended
December 31, 2003 (the "Form 10-K") fully complies with the requirements of
Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended; and

         (2)      The information contained in the Form 10-K fairly presents, in
all material respects, the financial condition and results of operations of the
Company.

                                    *   *   *

KERRY R. HICKS
- --------------------
Kerry R. Hicks
President and CEO

Date: March 30, 2004