[WHITEHALL LOGO]                                                    NEWS RELEASE

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                                              For:     Whitehall Jewellers, Inc.
                                              Contact: John R. Desjardins
                                                       Executive Vice President,
                                                       Chief Financial Officer
FOR IMMEDIATE RELEASE                                  TX:  312/762-9751

 WHITEHALL JEWELLERS, INC. ANNOUNCES APPOINTMENT OF STEVEN J. PULLY AS CHAIRMAN
 OF THE BOARD AND JEAN K. FITZSIMON AS SR. VICE PRESIDENT, GENERAL COUNSEL AND
                                CORP. SECRETARY

     Chicago, Illinois, July 5, 2005 - Whitehall Jewellers, Inc. (NYSE: JWL), a
national specialty retailer of fine jewelry, announced today that current
director Steven J. Pully has been appointed Chairman of the Board of Directors
effective immediately. Daniel Levy, who served as Chairman stepped down but
remains on the Board. Jean K. FitzSimon has been appointed as the Senior Vice
President, General Counsel and Corporate Secretary, also effective immediately.

     Mr. Levy commented, "I welcome Steve's and Jean's appointments. Steve's
talent, experience and leadership will greatly enhance our Board. Jean's prior
retail and corporate compliance experience will allow her to add value from the
beginning."

     Mr. Pully commented, "I am excited about the opportunities for Whitehall
and look forward to working with the Board and management to build on the
strengths and traditions of the Company. I very much appreciate Dan's recent
service as Chairman and his years of dedication to the Whitehall organization."

     Mr. Pully has served as the President of Newcastle Capital Management, L.P.
since January 2003 and has been with Newcastle Partners since December 2001. He
has served as a director, Chief Executive Officer and Secretary of New Century
Equity Holdings Corp. since June 2004 and as a director of Pizza Inn, Inc. since
December 2002. From January 2003 to June 2004, he served as Chief Executive
Officer of privately-held Pinnacle Frames and Accents, Inc., a domestic picture
frame manufacturer. Prior to joining Newcastle Capital Management, from May 2000
to December 2001, he was a managing director in the mergers and acquisitions
department of Banc of America Securities and from January 1997 to May 2000 he
worked in the investment banking department at Bear Stearns, where he became a
Senior Managing Director in 1999. Prior to becoming an investment banker, Mr.
Pully practiced securities and corporate law at the law firm Baker & Botts. Mr.
Pully is a CPA, a member of the Texas Bar and is also a CFA charterholder.

     Ms. FitzSimon served as the General Counsel and a Principal of Bridge
Associates, LLC, a New York-based consulting firm since 2002. Prior to joining
Bridge, she served in various legal roles for Sears, Roebuck & Co., most
recently as its Chief Compliance Officer and a Vice President of the Law
Department. Prior to joining Sears, Ms. FitzSimon was in private law practice in
Phoenix, Arizona for several years. She started her legal career at the United
States Department of Justice. Ms. FitzSimon is admitted to practice in Illinois,
Arizona, the District of Columbia and New York. She chairs the American Bar
Association's Committee on Corporate Compliance, among other professional
appointments.



             For Investor Relations info: investorrelations@whji.com
                  Internet Website: www.whitehalljewellers.com




Whitehall Jewellers, Inc. is a national specialty retailer of fine jewelry,
operating 386 stores in 38 states. The Company operates stores in regional and
super regional shopping malls under the names Whitehall Co. Jewellers, Lundstrom
Jewelers and Marks Bros. Jewelers.

SAFE HARBOR STATEMENT

This release contains certain forward-looking statements (as such term is
defined in Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934) and information relating to the Company that
are based on the current beliefs of management of the Company as well as
assumptions made by and information currently available to management including
statements related to the markets for our products, general trends and trends in
our operations or financial results, plans, expectations, estimates and beliefs.
In addition, when used in this release, the words "anticipate," "believe,"
"estimate," "expect," "intend," "plan," "predict," "opinion" and similar
expressions and their variants, as they relate to the Company or our management,
may identify forward-looking statements. Such statements reflect our judgment as
of the date of this release with respect to future events, the outcome of which
is subject to certain risks, including the factors described below, which may
have a significant impact on our business, operating results or financial
condition. Investors are cautioned that these forward-looking statements are
inherently uncertain. Should one or more of these risks or uncertainties
materialize, or should underlying assumptions prove incorrect, actual results or
outcomes may vary materially from those described herein. The Company undertakes
no obligation to update forward-looking statements. The following factors, among
others, may impact forward-looking statements contained in this release: (1) a
change in economic conditions or the financial markets which negatively impacts
the retail sales environment and reduces discretionary spending on goods such as
jewelry; (2) reduced levels of mall traffic caused by economic or other factors;
(3) increased competition from specialty jewelry retail stores, the Internet and
mass merchant discount stores which may adversely impact our sales and gross
margin; (4) our ability to execute our business strategy and the related effects
on comparable store sales and other results; (5) the extent and results of our
store expansion strategy and associated occupancy costs, and access to funds for
new store openings and the ability to exit underperforming stores; (6) the high
degree of fourth quarter seasonality of our business and the impact on the
Company's sales, profitability and liquidity; (7) the extent and success of our
merchandising, marketing and/or promotional programs; (8) personnel costs and
the extent to which we are able to retain and attract key personnel; (9) the
effects of competition on the Company including merchandise availability, real
estate opportunities and retention of personnel; (10) the availability, terms
and cost of consumer credit; (11) relationships with suppliers including the
timely delivery to the Company of appropriate merchandise and services on
payment and other terms consistent with past practice; (12) our ability to
maintain adequate information systems capacity and infrastructure; (13) our
continued ability to secure sufficient financing on acceptable terms, including,
if an event of default were to occur pursuant to the Company's revolving loan
facility, that the Company may be required to negotiate relief with its lenders
or seek new financing with respect to which there may be no assurance that new
financing agreements would be available on acceptable terms or at all; (14) our
leverage, liquidity, and cost of funds and changes in interest rates that may
increase such costs; (15) our ability to maintain adequate loss prevention
measures; (16) fluctuations in raw material prices, including diamond, gem and
gold prices; (17) the impact of current or future price reductions on margins
and resultant valuation allowances taken on certain merchandise inventory
identified from time to time as items which would not be part of the Company's
future merchandise presentation as well as alternative methods of disposition of
this merchandise inventory and resultant valuations taken; (18) developments
relating to settlement of the consolidated Capital Factors actions, the
non-prosecution agreement entered into with the United States Attorney's Office,
the Securities and Exchange Commission (the "SEC") investigation, and
shareholder and other civil litigation, including the impact of such
developments on our results of operations and financial condition and
relationship with our lenders or with our vendors; (19) regulation affecting the
industry generally, including regulation of marketing practices; and (20) the
risk factors identified from time to time in our filings with the SEC.


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             For Investor Relations info: investorrelations@whji.com
                  Internet Website: www.whitehalljewellers.com