<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM CINEMARK
USA, INC. AND SUBSIDIARIES JUNE 30, 1996, FORM 10-Q AND IS QUALIFIED IN ITS
ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
       
                              
<PERIOD-TYPE>                    6-MOS
<FISCAL-YEAR-END>                           DEC-31-1996
<PERIOD-START>                              JAN-01-1996
<PERIOD-END>                                JUN-30-1996
<CASH>                                        6,840,264
<SECURITIES>                                          0
<RECEIVABLES>                                         0
<ALLOWANCES>                                          0
<INVENTORY>                                   1,439,056
<CURRENT-ASSETS>                             14,198,724
<PP&E>                                      357,285,445
<DEPRECIATION>                               69,722,268
<TOTAL-ASSETS>                              326,106,463
<CURRENT-LIABILITIES>                        44,397,235
<BONDS>                                     202,641,863
<COMMON>                                     49,529,958
<PREFERRED-MANDATORY>                                 0
<PREFERRED>                                           0
<OTHER-SE>                                    8,548,847
<TOTAL-LIABILITY-AND-EQUITY>                326,106,463
<SALES>                                     158,303,646
<TOTAL-REVENUES>                            158,303,646
<CGS>                                                 0
<TOTAL-COSTS>                               128,951,592
<OTHER-EXPENSES>                                      0
<LOSS-PROVISION>                                      0
<INTEREST-EXPENSE>                            9,766,611
<INCOME-PRETAX>                              12,589,168
<INCOME-TAX>                                  5,425,513
<INCOME-CONTINUING>                           7,163,655
<DISCONTINUED>                                        0
<EXTRAORDINARY>                               (334,685)
<CHANGES>                                             0
<NET-INCOME>                                  6,828,970
<EPS-PRIMARY>                                         0
<EPS-DILUTED>                                     38.19