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                                                                       EXHIBIT 1

                               CINEMARK USA, INC.


                                  $105,000,000

                   8-1/2% Senior Subordinated Notes due 2008

                               PURCHASE AGREEMENT

                                January 8, 1998





                       MORGAN STANLEY & CO. INCORPORATED

                         BANCAMERICA ROBERTSON STEPHENS
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                               CINEMARK USA, INC.

                                $105,000,000
                  8-1/2% Senior Subordinated Notes due 2008

                               PURCHASE AGREEMENT



                                                                 January 8, 1998
                                                              New York, New York

MORGAN STANLEY & CO. INCORPORATED
BANCAMERICA ROBERTSON STEPHENS
c/o      Morgan Stanley & Co. Incorporated
         1585 Broadway
         New York, New York  10036

Ladies & Gentlemen:

                 Cinemark USA, Inc., a Texas corporation ("Cinemark"), proposes
to issue and sell to Morgan Stanley & Co. Incorporated and BancAmerica
Robertson Stephens (the "Initial Purchasers") an aggregate of $105,000,000
principal amount of 8-1/2% Senior Subordinated Notes due 2008 (the "Notes"),
subject to the terms and conditions set forth herein.  The Notes will be issued
pursuant to an indenture (the "Indenture"), to be dated the Closing Date (as
defined below), between Cinemark and U.S. Trust Company of Texas, N.A., as
trustee (the "Trustee") which shall be in a form substantially similar to those
certain existing indentures between Cinemark and the Trustee dated as of August
15, 1996 and June 26, 1997.

                 1.       ISSUANCE OF SECURITIES.

                 Cinemark proposes, upon the terms and subject to the
conditions set forth herein, to issue and sell to the Initial Purchasers an
aggregate of $105,000,000 principal amount of the Notes.  The Notes and the
Exchange Notes (as defined below) issuable in exchange therefor are
collectively referred to herein as the "Securities."  The proceeds to Cinemark
from the sale to the Initial Purchasers of the Notes will be used as described
under "Use of Proceeds" in the Offering Memorandum (as defined below).

                 Upon original issuance thereof, and until such time as the
same is no longer required under the applicable requirements of the Securities
Act of 1933, as amended (the "Act"), the Notes (and all securities issued in
exchange therefor or in substitution thereof) shall bear the following legend:

                 THIS SECURITY HAS NOT BEEN REGISTERED UNDER THE SECURITIES ACT
                 OF 1933, AS AMENDED (THE "SECURITIES ACT"), AND, ACCORDINGLY,
                 MAY NOT BE OFFERED OR SOLD TO, OR FOR THE ACCOUNT OR BENEFIT
                 OF, ANY PERSON EXCEPT AS SET FORTH IN THE FOLLOWING SENTENCE.
                 BY ITS ACQUISITION HEREOF, THE HOLDER AGREES THAT IT WILL NOT
                 PRIOR TO THE DATE WHICH IS TWO YEARS AFTER THE LATER OF THE
                 DATE OF ORIGINAL ISSUANCE OF THIS SECURITY AND THE LAST DATE
                 ON WHICH CINEMARK OR ANY AFFILIATE OF CINEMARK WAS THE OWNER
                 OF
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                 THIS SECURITY (THE "RESALE RESTRICTION TERMINATION DATE")
                 RESELL, PLEDGE OR OTHERWISE TRANSFER THIS SECURITY, EXCEPT (A)
                 TO CINEMARK, (B) FOR SO LONG AS THE SECURITIES ARE ELIGIBLE
                 FOR RESALE PURSUANT TO RULE 144A UNDER THE SECURITIES ACT, TO
                 A PERSON WHOM THE HOLDER REASONABLY BELIEVES IS A QUALIFIED
                 INSTITUTIONAL BUYER PURCHASING FOR ITS OWN ACCOUNT OR FOR THE
                 ACCOUNT OF ANOTHER QUALIFIED INSTITUTIONAL BUYER IN COMPLIANCE
                 WITH THE RESALE PROVISIONS OF RULE 144A, (C) PURSUANT TO
                 OFFERS AND SALES THAT OCCUR OUTSIDE THE UNITED STATES WITHIN
                 THE MEANING OF REGULATION S UNDER THE SECURITIES ACT, (D)
                 PURSUANT TO THE RESALE LIMITATIONS PROVIDED BY  RULE 144 UNDER
                 THE SECURITIES ACT (IF AVAILABLE), (E) PURSUANT TO AN
                 EFFECTIVE REGISTRATION STATEMENT UNDER THE SECURITIES ACT OR
                 (F) PURSUANT TO ANY OTHER AVAILABLE EXEMPTION FROM THE
                 REGISTRATION REQUIREMENTS OF THE SECURITIES ACT, (BASED UPON
                 AN OPINION OF COUNSEL REASONABLY ACCEPTABLE TO CINEMARK IF
                 CINEMARK SO REQUESTS) SUBJECT IN EACH OF THE FOREGOING CASES
                 TO ANY REQUIREMENT OF LAW THAT THE DISPOSITION OF ITS PROPERTY
                 OR THE PROPERTY OF SUCH ACCOUNT BE AT ALL TIMES WITHIN ITS
                 CONTROL AND TO COMPLIANCE WITH APPLICABLE STATE SECURITIES
                 LAWS AND (3) AGREES THAT IT WILL DELIVER TO EACH PERSON TO
                 WHOM THIS SECURITY IS TRANSFERRED A NOTICE SUBSTANTIALLY TO
                 THE EFFECT OF THIS LEGEND. THE FOREGOING RESTRICTIONS ON
                 RESALE WILL NOT APPLY SUBSEQUENT TO THE RESALE RESTRICTION
                 TERMINATION DATE.

                 2.       OFFERING.

                 The Notes will be offered and sold to the Initial Purchasers
pursuant to an exemption from the registration requirements under the Act.
Cinemark will prepare an offering memorandum dated the date hereof in form and
substance satisfactory to the Initial Purchasers (the "Offering Memorandum"),
relating to Cinemark and its subsidiaries and the issuance of the Notes.

                 The Initial Purchasers have advised Cinemark that the Initial
Purchasers will make offers of the Notes on the terms to be set forth in the
Offering Memorandum, as amended or supplemented, solely (1) within the United
States to persons whom the Initial Purchasers reasonably believe to be
"qualified institutional buyers," as defined in Rule 144A under the Act
("QIBs") and (2) outside the United States to persons other than U.S. persons
in compliance with Regulation S under the Act.  The QIBs and the non-U.S.
persons from whom the Initial Purchasers will solicit offers to buy, and to
whom the Initial Purchasers will offer to sell, the Notes in compliance with
Regulation S also are referred to herein as the "Eligible Purchasers."  Sales
to Eligible Purchasers under this Agreement are referred to herein as "Exempt
Resales".  The Initial Purchasers will offer the Notes to such Eligible
Purchasers at prices to be determined by the Initial Purchasers from time to
time.

                 Holders (including subsequent transferees) of the Notes will
have the registration rights set forth in an exchange registration rights
agreement relating thereto (the "Registration Rights Agreement"), to be dated
the Closing Date, which will be in substantially the form of those certain





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registration rights agreements dated as of August 15, 1996 and June 26, 1997 by
and among Cinemark and the Purchasers named therein, for so long as such Notes
constitute "Transfer Restricted Securities" (as defined in such Registration
Rights Agreements).  Pursuant to terms and conditions contained in the
Registration Rights Agreement, Cinemark will agree to use its best efforts to
file with the Securities and Exchange Commission (the "Commission"), under the
circumstances set forth therein, (i) a registration statement under the Act
(the "Exchange Offer Registration Statement") relating to a second series of
8-1/2% Senior Subordinated Notes due 2008 (the "Exchange Notes") to be offered
in exchange for the Notes (the "Exchange Offer") and (ii) a shelf registration
statement pursuant to Rule 415 under the Act (the "Shelf Registration
Statement") relating to the resale by certain holders of the Notes, and to use
its best efforts to cause such Registration Statements to be declared effective
and to consummate the Exchange Offer.  This Purchase Agreement (this
"Agreement"), the Securities, the Indenture and the Registration Rights
Agreement are hereinafter sometimes referred to collectively as the "Operative
Documents."

                 3.       PURCHASE, SALE AND DELIVERY.

                 (a) On the basis of the representations, warranties and
covenants contained in this Agreement, and subject to its terms and conditions,
Cinemark agrees to issue and sell to the Initial Purchasers, and each Initial
Purchaser agrees, severally and not jointly, to purchase from Cinemark, that
aggregate principal amount of the Notes set forth opposite its name on Schedule
I hereto.  The Initial Purchasers shall pay a purchase price equal to 99.00% of
the principal amount of the Notes.

                 (b)  Delivery of, and payment of the purchase price for, the
Notes shall be made at the offices of Akin, Gump, Strauss, Hauer & Feld,
L.L.P., 1700 Pacific Avenue, Suite 4100, Dallas, Texas 75201 or such other
location as may be mutually acceptable.  Such delivery and payment shall be
made at 9:30 a.m. New York City time on January 14, 1998 or at such other date
and time as shall be agreed upon by the Initial Purchasers and Cinemark.  The
time and date of such delivery and payment are herein called the "Closing
Date."

                 (c)  On the Closing Date, one or more of the Notes in
definitive form, registered in such names and in such denominations as
specified by the Initial Purchasers at least two business days prior to such
date, having an aggregate principal amount of $105,000,000 shall be delivered
by Cinemark to the Initial Purchasers (or as the Initial Purchasers direct),
against payment by the Initial Purchasers of the purchase price therefor by
wire transfer of same day funds to an account or accounts designated by
Cinemark, provided that Cinemark shall give at least two business days' prior
written notice to the Initial Purchasers of the information required to effect
such wire transfer.  The Notes shall be made available to the Initial
Purchasers for inspection not later than 9:30 a.m. New York City time on the
business day immediately preceding the Closing Date.

                 4.       AGREEMENTS OF CINEMARK.

                 Cinemark covenants and agrees with the Initial Purchasers as
follows:

                 (a)  To advise the Initial Purchasers promptly and, if
         requested by the Initial Purchasers, confirm such advice in writing,
         of (i) the issuance by any state securities commission of any stop
         order suspending the qualification or exemption from qualification of
         any of the Securities for offering or sale in any jurisdiction, or the
         initiation of any proceeding for such purpose by any state securities
         commission or other regulatory authority and (ii) the happening of any
         event that makes any statement of a material fact made in the Offering
         Memorandum untrue or that requires the making of any additions to or
         changes in the Offering Memorandum in order to make the





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         statements therein, in the light of the circumstances under which they
         are made, not misleading.  Cinemark shall use its best efforts to
         prevent the issuance of any stop order or order suspending the
         qualification or exemption of any of the Securities under any state
         securities or Blue Sky laws and, if at any time any state securities
         commission or other regulatory authority shall issue an order
         suspending the qualification or exemption of any of the Securities
         under any state securities or Blue Sky laws, Cinemark shall use its
         best efforts to obtain the withdrawal or lifting of such order at the
         earliest practicable time.

                 (b)  To furnish the Initial Purchasers and those persons
         identified by the Initial Purchasers to Cinemark, without charge, as
         many copies of the Offering Memorandum, and any amendments or
         supplements thereto, as the Initial Purchasers may reasonably request.
         Cinemark consents to the use of the Offering Memorandum, and any
         amendments and supplements thereto required pursuant hereto, by the
         Initial Purchasers in connection with Exempt Resales.

                 (c)  Not to amend or supplement the Offering Memorandum prior
         to the Closing Date unless the Initial Purchasers shall previously
         have been advised thereof and shall have consented to, or not have
         reasonably objected thereto, in writing within a reasonable time after
         being furnished a copy thereof.  Cinemark shall promptly prepare, upon
         the Initial Purchasers' request, any amendment or supplement to the
         Offering Memorandum that the Initial Purchasers or Cinemark believe
         may be necessary or advisable in connection with Exempt Resales.

                 (d)  If, after the date hereof and prior to consummation of
         any Exempt Resale, any event shall occur as a result of which, in the
         judgment of Cinemark or in the opinion of counsel for Cinemark or
         counsel for the Initial Purchasers, it becomes necessary or advisable
         to amend or supplement the Offering Memorandum in order to make the
         statements therein, in the light of the circumstances when such
         Offering Memorandum is delivered to an Eligible Purchaser which is a
         prospective purchaser, not misleading, or if it is necessary or
         advisable to amend or supplement the Offering Memorandum to comply
         with applicable law, (i) to notify the Initial Purchasers and (ii)
         forthwith to prepare an appropriate amendment or supplement to such
         Offering Memorandum so that the statements therein as so amended or
         supplemented will not, in the light of the circumstances when it is so
         delivered, be misleading, or so that such Offering Memorandum will
         comply with applicable law.

                 (e)  To cooperate with the Initial Purchasers and counsel for
         the Initial Purchasers in connection with the qualification or
         registration of the Notes under the securities or Blue Sky laws of
         such jurisdictions as the Initial Purchasers may reasonably request
         and to continue such qualification in effect so long as required for
         the Exempt Resales; provided, however that Cinemark shall not be
         required in connection therewith to register or qualify as a foreign
         corporation where it is not now so qualified or to take any action
         that would subject it to service of process in suits or taxation, in
         each case, except as to matters and transactions relating to Exempt
         Resales, in any jurisdiction where it is not now so subject.

                 (f)  To use the proceeds from the sale of the Notes in the
         manner described in the Offering Memorandum under the caption "Use of
         Proceeds."

                 (g)  Not to claim voluntarily, and to resist actively any
         attempts to claim, the benefit of any usury laws against the holders
         of any Securities.





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                 (h)  To do and perform all things required to be done and
         performed under this Agreement by it prior to the Closing Date and use
         its best efforts to satisfy all conditions precedent on its part to
         the delivery of the Notes.

                 (i)  Not to sell, offer for sale or solicit offers to buy or
         otherwise negotiate in respect of any security (as defined in the Act)
         that would be integrated with the sale of the Notes in a manner that
         would require the registration under the Act of the sale to the
         Initial Purchasers or the QIBs of the Notes or to take any other
         action that would result in the Exempt Resales not being exempt from
         registration under the Act.

                 (j)  For so long as any of the Securities remain outstanding
         and during any period in which Cinemark is not subject to Section 13
         or 15(d) of the Securities Exchange Act of 1934, as amended (the
         "Exchange Act"), to make available to any holder of the Notes in
         connection with any sale thereof and any prospective purchaser of such
         Notes designated by such holder, the information required by Rule
         144A(d)(4) under the Act.

                 (k)  To use its best efforts to cause the Exchange Offer to be
         made in accordance with and subject to the terms set forth in the
         Registration Rights Agreement in the appropriate form to permit
         registered Exchange Notes to be offered in exchange for the Notes and
         to comply with all applicable federal and state securities laws in
         connection with the Exchange Offer.

                 (l)  To comply in all material respects with all of the
         agreements set forth in the Operative Documents and in the
         representation letter of Cinemark to The Depository Trust Company
         ("DTC") relating to the approval of the Securities by DTC for
         "book-entry" transfer.

                 (m)  To cooperate with the Initial Purchasers to effect the
         inclusion of the Securities in the National Association of Securities
         Dealers, Inc. ("NASD") Private Offering, Resales and Trading through
         Automated Linkages ("PORTAL") market and to obtain approval of the
         Securities by DTC for "book-entry" transfer.

                 (n)  During a period of two years following the Closing Date,
         to deliver without charge to the Initial Purchasers promptly upon
         their becoming available, copies of (i) all reports or other publicly
         available information that Cinemark shall mail or otherwise make
         available to its stockholders and (ii) all reports, financial
         statements and proxy or information statements filed by Cinemark with
         the Commission or any national securities exchange and such other
         publicly available information concerning Cinemark and its
         subsidiaries including without limitation, press releases, as the
         Initial Purchasers may reasonably request.

                 (o)  Not to, and to cause its affiliates not to, offer, sell,
         contract to sell or grant any option to purchase or otherwise transfer
         or dispose of any Securities or any other debt security issued by
         Cinemark (other than a private loan, credit or financing agreement
         with a bank or similar financing institution) or any security
         convertible into or exchangeable or exercisable for any such debt
         security, for a period of 90 days after the Closing Date, without the
         Initial Purchasers' prior written consent, except for (i) sales or
         transfers between affiliates of Cinemark and (ii) the issue and
         exchange of the Exchange Notes for the Notes in the Exchange Offer.

                 (p)  Prior to the Closing Date, to furnish to the Initial
         Purchasers, as soon as they have been prepared by Cinemark, a copy of
         any unaudited interim financial statements for any period





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         subsequent to the periods covered by the financial statements
         appearing in the Offering Memorandum.

                 (q)  Not to, and not to permit any of its subsidiaries to,
         take, directly or indirectly, any action designed to, or that might
         reasonably be expected to, cause or result in stabilization or
         manipulation of the price of any security of Cinemark to facilitate
         the sale or resale of either the Notes or the Exchange Notes.  Except
         as permitted by the Act, Cinemark will not distribute any (i) offering
         memorandum, including, without limitation, the Offering Memorandum or
         (ii) other offering material, in connection with the offering and sale
         of the Securities.

                 5.       REPRESENTATIONS AND WARRANTIES.

                 (a) Cinemark represents and warrants to the Initial Purchasers
that as of the date hereof (except as otherwise expressly provided):

                    (i)   The Offering Memorandum is being prepared in
         connection with the Exempt Resales.  The Offering Memorandum and any
         supplement or amendment to it will not contain any untrue statement of
         a material fact or omit to state any material fact required to be
         stated therein or necessary in order to make the statements therein,
         in the light of the circumstances under which they were made, not
         misleading, except that the representations and warranties contained
         in this paragraph shall not apply to statements in or omissions from
         the Offering Memorandum (or any supplement or amendment thereto) made
         in reliance upon and in conformity with information relating to the
         Initial Purchasers furnished to Cinemark in writing by the Initial
         Purchasers expressly for use therein.  No stop order preventing the
         use of the Offering Memorandum, or any amendment or supplement
         thereto, or any order asserting that any of the transactions
         contemplated by this Agreement are subject to the registration
         requirements of the Act, has been issued.

                    (ii)  Cinemark (x) has been duly organized and is validly
         existing as a corporation in good standing under the laws of its
         jurisdiction of incorporation, (y) has all requisite corporate power
         and authority to carry on its business as it is being conducted
         currently and as will be described in the Offering Memorandum and to
         own, lease and operate its properties, and (z) is duly qualified and
         in good standing as a foreign corporation authorized to do business in
         each jurisdiction in which the nature of its business or its ownership
         or leasing of property requires such qualification, except where the
         failure to be so qualified (a) could not, individually or in the
         aggregate, reasonably be expected to have a material adverse effect on
         the properties, business, results of operations or financial condition
         of Cinemark and its subsidiaries taken as a whole or (b) could not,
         individually or in the aggregate, reasonably be expected to materially
         interfere with or materially adversely affect the issuance of the
         Securities pursuant hereto, or (c) could not in any manner interfere
         with Cinemark's ability to perform its obligations under this
         Agreement or any other Operative Document or any of the transactions
         to be described in the Offering Memorandum under the caption "Use of
         Proceeds" (any of the events set forth in clauses (a), (b) or (c), a
         "Material Adverse Effect").

                   (iii)  Each of Cinemark International, Inc. and Cinemark
         Properties, Inc. (collectively, the "Material Subsidiaries") (A) has
         been duly organized or incorporated, as applicable, and is validly
         existing and in good standing under the laws of its jurisdiction of
         organization or incorporation, (B) has all requisite power (corporate
         or other) and authority to carry on its business as it is currently
         being conducted and as will be described in the Offering Memorandum
         and to own, lease and operate its properties, and (C) is duly
         qualified and in good standing as a foreign





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         organization or corporation, as applicable, authorized to do business
         in each jurisdiction in which the nature of its business or its
         ownership or leasing of property requires such qualification, except
         where the failure to be so qualified could not reasonably be expected
         to have a Material Adverse Effect.

                    (iv)  All of the issued and outstanding shares of capital
         stock of Cinemark's subsidiaries have been duly authorized, validly
         issued and are fully paid and nonassessable and were not issued in
         violation of any preemptive or similar rights.  Cinemark owns,
         directly or indirectly, shares of capital stock of each of its
         subsidiaries, as listed on Schedule 5(a)(iv).  Except as will be set
         forth in the Offering Memorandum, all such shares of capital stock of
         its subsidiaries are owned, directly or indirectly, by Cinemark free
         and clear of any material lien, encumbrance, claim, security interest,
         restriction on transfer, stockholders' agreement, voting trust or
         other restrictions.  Cinemark does not directly or indirectly own any
         shares of capital stock or any other securities or any corporation or
         have any equity interest in any firm, partnership, association or
         other entity except as described on Schedule 5(a)(iv).

                    (v)   All of the outstanding shares of capital stock of
         Cinemark have been duly authorized, validly issued, and are fully paid
         and nonassessable and were not issued in violation of any preemptive
         or similar rights.  On September 30, 1997, after giving pro forma
         effect to the issuance and sale of the Notes pursuant hereto and the
         other transactions described therein, Cinemark would have had an
         authorized and outstanding capitalization as will be set forth in the
         Offering Memorandum under the caption "Capitalization," subject to the
         notes and assumptions included therein.

                    (vi)  Except as will be set forth in the Offering
         Memorandum, there are not currently any outstanding material
         subscriptions, rights, warrants, calls, commitments of sale or options
         to acquire, or instruments convertible into or exchangeable for,
         capital stock or other equity interests of Cinemark or any of its
         subsidiaries.

                   (vii)  Cinemark has all requisite corporate power and
         authority to execute, deliver and perform its obligations under the
         Operative Documents and to consummate the transactions contemplated
         hereby and thereby, including, without limitation, the corporate power
         and authority to issue, sell and deliver the Securities as provided
         herein and therein.

                 (viii)   When the Notes are issued and delivered pursuant to
         this Agreement, no Note will be of the same class (within the meaning
         of Rule 144A under the Act) as securities of Cinemark that are listed
         on a national securities exchange under Section 6 of the Exchange Act
         or that are quoted in a United States automated inter-dealer
         quotation system.

                    (ix)  This Agreement has been duly and validly authorized,
         executed and delivered by Cinemark and (assuming the due
         authorization, execution and delivery of this Agreement by the Initial
         Purchasers) is the legal, valid and binding agreement of Cinemark,
         enforceable against Cinemark in accordance with its terms, subject to
         applicable bankruptcy, insolvency, fraudulent conveyance,
         reorganization or similar laws affecting the rights of creditors
         generally and subject to general principles of equity (regardless of
         whether such enforcement is sought in a proceeding in equity or at
         law) (the "Enforceability Exceptions").

                    (x)   The Indenture has been duly and validly authorized by
         Cinemark and, when duly executed and delivered by Cinemark, the
         Indenture will be the legal, valid and binding obligation





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         of Cinemark, enforceable against Cinemark in accordance with its
         terms, subject to the Enforceability Exceptions.  The Offering
         Memorandum will contain an accurate summary of the material terms of
         the Indenture.

                    (xi)  The Registration Rights Agreement has been duly and
         validly authorized by Cinemark and, when duly executed and delivered
         by Cinemark, the Registration Rights Agreement will be the legal,
         valid and binding obligation of Cinemark, enforceable against Cinemark
         in accordance with its terms, subject to the Enforceability
         Exceptions.  The Offering Memorandum will contain an accurate summary
         of the material terms of the Registration Rights Agreement.

                   (xii)  The Notes have been duly and validly authorized by
         Cinemark for issuance and sale to the Initial Purchasers pursuant to
         this Agreement and, when issued and authenticated in accordance with
         the terms of the Indenture and delivered against payment therefor in
         accordance with the terms hereof and thereof, the Notes will be the
         legal, valid and binding obligations of Cinemark, enforceable against
         Cinemark in accordance with their terms and entitled to the benefits
         of the Indenture, subject to the Enforceability Exceptions.  The
         Offering Memorandum will contain an accurate summary of the material
         terms of the Notes.

                 (xiii)   When the Exchange Notes have been duly and validly
         authorized for issuance by Cinemark and, when issued and authenticated
         in accordance with the terms of the Exchange Offer and the Indenture,
         the Exchange Notes will be the legal, valid and binding obligations of
         Cinemark, enforceable against Cinemark in accordance with their terms
         and entitled to the benefits of the Indenture, subject to the
         Enforceability Exceptions.

                   (xiv)  Neither Cinemark nor any of its subsidiaries is (A)
         in violation of its charter or bylaws or equivalent documents, (B) in
         default in the performance of any bond, debenture, note, indenture,
         mortgage, deed of trust or other agreement or instrument to which it
         is a party or by which it is bound or to which any of its properties
         is subject, or (C) in violation of any local, state, federal or
         foreign law, statute, ordinance, rule, regulation, judgment or court
         decree applicable to it or any of its assets or properties (whether
         owned or leased), except, in the case of clauses (A) (with respect to
         subsidiaries other than the Material Subsidiaries), (B) and (C), for
         any such violation or default that could not, individually or in the
         aggregate, reasonably be expected to have a Material Adverse Effect.
         To the best knowledge of Cinemark, there exists no condition that,
         with notice or the passage of time or both, would constitute such a
         default under any such document or instrument except for any such
         default that could not, individually or in the aggregate, reasonably
         be expected to have a Material Adverse Effect.

                    (xv)  None of (A) the execution, delivery or performance by
         Cinemark of this Agreement and the other Operative Documents, (B) the
         issuance and sale of the Securities, nor (C) the consummation by
         Cinemark of the transactions to be described in the Offering
         Memorandum under the caption "Use of Proceeds", violates, conflicts
         with or constitutes a breach of any of the terms or provisions of, or
         a default under (or an event that with notice or the lapse of time, or
         both, would constitute a default), or requires consent (other than
         those consents that have been obtained or will be obtained prior to
         the Closing Date) under, or results in the imposition of a lien or
         encumbrance on any properties of Cinemark or its subsidiaries, or an
         acceleration of any indebtedness of Cinemark or its subsidiaries
         pursuant to, (i) the charter or bylaws (or equivalent documents) of
         Cinemark or any of its subsidiaries, (ii) any bond, debenture, note,
         indenture, mortgage, deed of trust or other agreement or instrument to
         which Cinemark or any of its subsidiaries is a party or by which
         Cinemark or any of its subsidiaries is bound or to





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         which any of their respective properties is subject, (iii) any
         statute, rule or regulation applicable to Cinemark or any of its
         subsidiaries or their respective assets or properties or (iv) any
         judgment, order or decree of any court or governmental agency or
         authority having jurisdiction over Cinemark or any of its subsidiaries
         or their respective assets or properties, except in the case of
         clauses (ii), (iii) and (iv), for any such violation, default,
         consent, imposition of a lien or acceleration that could not,
         individually or in the aggregate, be reasonably expected to have a
         Material Adverse Effect.  Except as may be required under applicable
         state securities or Blue Sky laws, and except for any NASD filings and
         the filing of a registration statement under the Act and qualification
         of the Indenture under the Trust Indenture Act of 1939, as amended
         (the "Trust Indenture Act") in connection with the Registration Rights
         Agreement, no consent, approval, authorization or order of, or filing,
         registration, qualification, license or permit of or with, any court
         or governmental agency, body or administrative agency or any other
         person is required for (1) the execution, delivery and performance by
         Cinemark of this Agreement and the other Operative Documents or (2)
         the issuance and sale of the Securities and the transactions
         contemplated thereby, except such as have been obtained and made and
         except where the failure to obtain such consents or waivers would not,
         individually or in the aggregate, have a Material Adverse Effect.

                   (xvi)  There is (i) no action, suit, investigation or
         proceeding before or by any court, arbitrator or governmental agency,
         body or official, domestic or foreign, now pending or, to the
         knowledge of Cinemark, threatened or contemplated to which Cinemark or
         any of its subsidiaries is or may be a party or to which the business
         or property of Cinemark or any of its subsidiaries is or may be
         subject, (ii) no statute, rule, regulation or order that has been
         enacted, adopted or issued by any governmental agency or, to the
         knowledge of Cinemark, that has been proposed by any governmental
         body, and (iii) no injunction, restraining order or order of any
         nature by a federal or state court or foreign court of competent
         jurisdiction to which Cinemark or any of its subsidiaries is or may be
         subject or to which the business, assets, or property of Cinemark or
         any of its subsidiaries is or may be subject, that, in the case of
         clauses (i), (ii) and (iii) above, (A) is required to be disclosed in
         the Offering Memorandum and that will not be so disclosed or (B)
         could, individually or in the aggregate, reasonably be expected to
         have a Material Adverse Effect.

                 (xvii)   No action has been taken and no statute, rule,
         regulation or order has been enacted, adopted or issued by any
         governmental agency that prevents the issuance of the Securities or
         prevents or suspends the use of the Offering Memorandum; no
         injunction, restraining order or order of any nature by a federal or
         state court of competent jurisdiction has been issued that prevents
         the issuance of the Securities or prevents or suspends the sale of the
         Securities in any jurisdiction referred to in Section 4(e) hereof; and
         every request of any securities authority or agency of any
         jurisdiction for additional information has been complied with in all
         material respects.

                 (xviii)  There is (i) no significant unfair labor practice
         complaint pending against Cinemark or any of its subsidiaries, nor, to
         the knowledge of Cinemark,  threatened against any of them, before the
         National Labor Relations Board, any state or local labor relations
         board or any foreign labor relations board, and no significant
         grievance or significant arbitration proceeding arising out of or
         under any collective bargaining agreement is so pending against
         Cinemark or any of its subsidiaries or, to the knowledge of Cinemark,
         threatened against any of them, (ii) no significant strike, labor
         dispute, slowdown or stoppage pending against Cinemark or any of its
         subsidiaries nor, to the knowledge of Cinemark, threatened against any
         of them and (iii) no union organizing or union representation question
         existing with respect to the employees of Cinemark





                                       9
   11
         or any of its subsidiaries.  No claim has been filed against Cinemark
         or any of its subsidiaries alleging violation of (A) any federal,
         state or local law or foreign law relating to discrimination in
         hiring, promotion or pay of employees, (B) any applicable wage or hour
         laws or (C) any provision of the Employee Retirement Income Security
         Act of 1974, as amended ("ERISA"), or the rules and regulations
         thereunder, except as could not reasonably be expected to have a
         Material Adverse Effect.

                   (xix)  Neither Cinemark nor any of its subsidiaries, nor any
         of their respective officers, directors, employees, agents or
         affiliates or any other person acting on their behalf has, directly or
         indirectly, given or agreed to give any money, gift or similar benefit
         to any customer, supplier, employee or agent of a customer or
         supplier, official or employee of any governmental agency,
         instrumentality of any government or any political party or candidate
         for office (domestic or foreign) or other person who was, at the time,
         in a position to help or hinder the business of Cinemark or its
         subsidiaries (or assist Cinemark or its subsidiaries in connection
         with any actual or proposed transaction) which would at the time have
         been reasonably likely to subject Cinemark or its subsidiaries to any
         damage or penalty in any civil, criminal or governmental litigation or
         proceeding (domestic or foreign) except for such damages or penalties,
         either individually or in the aggregate, that could not reasonably be
         expected to have a Material Adverse Effect.

                    (xx)  Each of Cinemark and its subsidiaries has (A) good
         and indefeasible title to all of the properties and assets material to
         the business of Cinemark and its subsidiaries taken as a whole as
         owned by it, free and clear of all liens, charges, encumbrances and
         restrictions (except (i) liens constituting Permitted Liens under the
         Indenture and (ii) liens, charges, encumbrances and restrictions that
         do not in the aggregate materially detract from the value of such
         properties and assets or materially impair the use thereof in the
         operation of the business of Cinemark and its subsidiaries, taken as a
         whole), (B) peaceful and undisturbed possession under all material
         leases to which any of them is a party as lessee and each of which
         lease is valid and binding and no default which would have a Material
         Adverse Effect exists thereunder, (C) all licenses, certificates,
         permits, authorizations, approvals, franchises and other rights from,
         and has made all declarations and filings with, all federal, state and
         local authorities, all self-regulatory authorities and all courts and
         other tribunals (each, an "Authorization") necessary to engage in the
         business conducted by any of them in the manner to be described in the
         Offering Memorandum, except as could not reasonably be expected to
         have a Material Adverse Effect and (D) no reason to believe that any
         governmental body or agency is considering limiting, suspending or
         revoking any such Authorization.  All such Authorizations are valid
         and in full force and effect and each of Cinemark and its subsidiaries
         is in compliance in all material respects with the terms and
         conditions of all such Authorizations and with the rules and
         regulations of the regulatory authorities having jurisdiction with
         respect thereto.  All leases to which Cinemark or any of its
         subsidiaries is a party are valid and binding and no default by
         Cinemark or any such subsidiary, as the case may be, has occurred and
         is continuing thereunder and no material defaults by the landlord are
         existing under any such lease, except in each case as could not
         reasonably be expected to have a Material Adverse Effect.

                   (xxi)  All Federal and other material tax returns required
         to be filed by Cinemark or any of its subsidiaries in all
         jurisdictions have been so filed.  All Federal and other material
         taxes, including withholding taxes, penalties and interest,
         assessments, fees and other charges due or claimed to be due from such
         entities or that are due and payable have been paid, other than those
         being contested in good faith and for which adequate reserves have
         been provided.  There are no material proposed additional tax
         assessments against Cinemark or any of its subsidiaries, or the





                                       10
   12
         assets or property of Cinemark or any of its subsidiaries which could
         reasonably be expected to, if the assessments were made, have a
         Material Adverse Effect.

                 (xxii)   To the knowledge of Cinemark and without independent
         verification, the properties of Cinemark and its subsidiaries, taken
         as a whole, are structurally sound with no known defects which would
         have a Material Adverse Effect, are in operating condition and good
         repair (reasonable wear and tear excepted) and are adequate for their
         uses.

                 (xxiii)  The Company and its subsidiaries (i) are in
         compliance with any and all applicable foreign, federal, state and
         local laws and regulations relating to the protection of human health
         and safety, the environment or hazardous or toxic substances or
         wastes, pollutants or contaminants ("Environmental Laws"), (ii) have
         received all permits, licenses or other approvals required of them
         under applicable Environmental Laws to conduct their respective
         businesses and (iii) are in compliance with all terms and conditions
         of any such permit, license or approval, except where such
         noncompliance with Environmental Laws, failure to receive required
         permits, licenses or other approvals or failure to comply with the
         terms and conditions of such permits, licenses or other approvals
         would not, singly or in the aggregate, have a Material Adverse Effect
         on the Company and its subsidiaries, taken as a whole.

                 (xxiv)  There are no costs or liabilities associated with
         Environmental Laws (including, without limitation, any capital or
         operating expenditures required for clean-up, closure of properties or
         compliance with Environmental Laws or any permit, license or approval,
         any related constraints on operating activities and any potential
         liabilities to third parties) which would, singly or in the aggregate,
         have a material adverse effect on the Company and its subsidiaries,
         taken as a whole.

                   (xxv)  Neither Cinemark nor any of its subsidiaries is an
         "investment company" or a company "controlled" by an "investment
         company" within the meaning of the Investment Company Act of 1940, as
         amended (the "Investment Company Act"), or analogous foreign laws and
         regulations.

                 (xxvi)   There are no holders of securities of Cinemark or any
         of its subsidiaries who, by reason of the execution by Cinemark of
         this Agreement or any other Operative Document or the consummation by
         Cinemark of the transactions contemplated hereby and thereby, have the
         right to request or demand that Cinemark or any of its subsidiaries
         register under the Act or analogous foreign laws and regulations
         securities held by them.

                 (xxvii)  Cinemark believes that it and each of its
         subsidiaries maintains a system of internal accounting controls
         sufficient to provide reasonable assurance that: (i) transactions are
         executed in accordance with management's general or specific
         authorizations; (ii) transactions are recorded as necessary to permit
         preparation of financial statements in conformity with generally
         accepted accounting principles and to maintain accountability for
         assets; (iii) access to assets is permitted only in accordance with
         management's general or specific authorization and (iv) the recorded
         accountability for assets is compared with the existing assets at
         reasonable intervals and appropriate action is taken with respect
         thereto.

               (xxviii)   Cinemark and each of its subsidiaries maintains, or
         Cinemark maintains on behalf of its subsidiaries, insurance covering
         its or their material properties, operations, personnel and
         businesses.  Cinemark believes that such insurance insures against
         such losses and risks as are





                                       11
   13
         adequate to protect Cinemark and its subsidiaries and their respective
         businesses.  Neither Cinemark nor any of its subsidiaries has received
         notice from any insurer or agent of such insurer that substantial
         capital improvements or other material expenditures will have to be
         made in order to continue such insurance.  All such insurance is
         outstanding and duly in force on the date hereof and will be
         outstanding and duly in force on the terms in effect on the date
         hereof on commercially reasonable terms.

                 (xxix)   Neither Cinemark nor any of its subsidiaries has (i)
         taken, directly or indirectly, any action designed to, or that might
         reasonably be expected to, cause or result in stabilization or
         manipulation of the price of any security of Cinemark or any of its
         subsidiaries to facilitate the sale or resale of the Notes or (ii)
         since January 6, 1998 sold, bid for, purchased or paid any person any
         compensation for soliciting purchases of the Notes or paid or agreed
         to pay to any person any compensation for soliciting another to
         purchase any other securities of Cinemark or any of its subsidiaries.

                   (xxx)  No registration under the Act of the Notes is
         required for the sale of the Notes to the Initial Purchasers as
         contemplated hereby or for the Exempt Resales assuming (i) that the
         purchasers who buy the Notes in the Exempt Resales are Eligible
         Purchasers and (ii) the accuracy of the Initial Purchasers'
         representations regarding the absence of general solicitation in
         connection with the sale of the Notes to the Initial Purchasers and
         the Exempt Resales contained herein.  No form of general solicitation
         or general advertising was used by Cinemark or any of its subsidiaries
         or any of their representatives (although no representation or
         warranty is made as to actions taken by the Initial Purchasers and its
         representatives) in connection with the offer and sale of any of the
         Notes or in connection with Exempt Resales, including, but not limited
         to, articles, notices or other communications published in any
         newspaper, magazine, or similar medium or broadcast over television or
         radio, or any seminar or meeting whose attendees have been invited by
         any general solicitation or general advertising.  No securities of the
         same class as the Notes have been issued and sold by Cinemark or any
         of its subsidiaries within the six-month period immediately prior to
         the date hereof.

                 (xxxi)   The execution and delivery of this Agreement, the
         other Operative Documents and the sale of the Notes to be purchased by
         the Eligible Purchasers will not involve any prohibited transaction
         within the meaning of Section 406 of ERISA or Section 4975 of the
         Internal Revenue Code of 1986.  The representations made in the
         preceding sentence are made in reliance upon and subject to the
         accuracy of, and compliance with, the representations and covenants
         made or deemed made by the QIBs as will be set forth in the Offering
         Memorandum under the caption "Notice to Investors."

                 (xxxii)  The Offering Memorandum, as of its date, and each
         amendment or supplement thereto, as of its date, will contain the
         information specified in, and meets the requirements of, Rule
         144A(d)(4) under the Act.

               (xxxiii)   Subsequent to the respective dates as of which
         information will be given in the Offering Memorandum and up to the
         Closing Date, except as will be set forth in the Offering Memorandum,
         (A) neither Cinemark nor any of its subsidiaries has incurred any
         liabilities or obligations, direct or contingent, which are material,
         individually or in the aggregate, to Cinemark and its subsidiaries,
         taken as a whole, nor entered into any material transaction not in the
         ordinary course of business, (B) there has not been, individually or
         in the aggregate, any change or development of which Cinemark is aware
         which could reasonably be expected to result in a





                                       12
   14
         Material Adverse Effect of the type described in clause (a) of such
         definition and (C) there has been no dividend or distribution of any
         kind declared, paid or made by Cinemark or any of its subsidiaries on
         any class of their capital stock.

                 (xxxiv)  None of the execution, delivery and performance of
         this Agreement, the issuance and sale of the Securities, the
         application of the proceeds from the issuance and sale of the
         Securities and the consummation of the transactions contemplated
         thereby as set forth in the Offering Memorandum, will violate
         Regulations G, T, U or X promulgated by the Board of Governors of the
         Federal Reserve System or analogous foreign laws and regulations.

                 (xxxv)   The accountants who have certified or will certify
         the financial statements included or to be included as part of the
         Offering Memorandum are independent accountants.  The annual
         historical financial statements of Cinemark to be included in the
         Offering Memorandum comply as to form in all material respects with
         the requirements applicable to registration statements on Form S-1
         under the Act and will present fairly in all material respects the
         financial position and results of operations of Cinemark at the
         respective dates and for the respective periods indicated.  Such
         financial statements have been prepared in accordance with generally
         accepted accounting principles applied on a consistent basis
         throughout the periods presented.  The pro forma adjustments and as
         adjusted information to be included in the Offering Memorandum will
         give effect to assumptions made on a reasonable basis and will present
         fairly in all material respects the historical and proposed
         transactions contemplated by the Offering Memorandum and this
         Agreement.  The other financial and statistical information and data
         to be included in the Offering Memorandum, historical, as adjusted and
         pro forma, will be accurately presented on a basis consistent with the
         financial statements to be included in the Offering Memorandum and the
         books and records of Cinemark.

                 (xxxvi)  Except pursuant to this Agreement, there are no
         contracts, agreements or understandings between or among Cinemark or
         any of its subsidiaries and any other person that would reasonably be
         expected to give rise to a valid claim against Cinemark or any of its
         subsidiaries or the Initial Purchasers for a brokerage commission,
         finder's fee or like payment in connection with the issuance, purchase
         and sale of the Securities.

               (xxxvii)   After giving effect to the transactions contemplated
         by the Offering Memorandum, the Company shall be solvent as determined
         in accordance with the applicable provisions of the Texas Business
         Corporation Act.

               (xxxviii)  There exist no conditions that would constitute a
         default by Cinemark (or an event which with notice or the lapse of
         time, or both, would constitute a default) under any of the Operative
         Documents.

                 (xxxix)  Each certificate signed by any officer of Cinemark
         and delivered to the Initial Purchasers or counsel for the Initial
         Purchasers shall be deemed to be a representation and warranty by
         Cinemark to the Initial Purchasers as to the matters covered thereby.

                 Cinemark acknowledges that the Initial Purchasers and, for
purposes of the opinions to be delivered to the Initial Purchasers pursuant to
Section 8 hereof, counsel to Cinemark and counsel to the Initial Purchasers
will rely upon the accuracy and truth of the foregoing representations and
hereby consents to such reliance.





                                       13
   15
                 (b)  Each Initial Purchaser, severally and not jointly,
represents, warrants and covenants to Cinemark and agrees that:

                    (i)   Such Initial Purchaser is a QIB as defined in Rule 
         144A under the Act.

                    (ii)  Such Initial Purchaser (A) is not acquiring the Notes
         with a view to any distribution thereof that would violate the Act or
         the securities laws of any state of the United States or any other
         applicable jurisdiction and (B) will be reoffering and reselling the
         Notes only to Eligible Purchasers in reliance on the exemption from
         the registration requirements of the Act provided by Rule 144A and
         Regulation S.

                   (iii)  No form of general solicitation or general
         advertising has been or will be used by such Initial Purchaser or any
         of its representatives in connection with the Exempt Resales,
         including, but not limited to, articles, notices or other
         communications published in any newspaper, magazine, or similar medium
         or broadcast over television or radio, or any seminar or meeting whose
         attendees have been invited by any general solicitation or general
         advertising.

                    (iv)  Such Initial Purchaser agrees that, in connection
         with the Exempt Resales, it will solicit offers to buy the Notes only
         from, and will offer to sell the Notes only to, Eligible Purchasers.
         Such Initial Purchaser further agrees (A) that it will offer to sell
         the Notes only to, and will solicit offers to buy the Notes only from
         (1) QIBs who in purchasing such Notes will be deemed to have
         represented and agreed that they are purchasing the Notes for their
         own accounts or accounts with respect to which they exercise sole
         investment discretion and that they or such accounts are QIBs and (2)
         non-U.S. persons outside the United States in reliance on Regulation S
         and (B) that such Notes will not have been registered under the Act
         and may be resold, pledged or otherwise transferred only (x)(I) to a
         person who the seller reasonably believes is a QIB in a transaction
         meeting the requirements of Rule 144A, (II) in a transaction meeting
         the requirements of Rule 144, (III) outside the United States to a
         foreign person in a transaction meeting the requirements of Rule 904
         under the Act or (IV) in accordance with another exemption from the
         registration requirements of the Act (and based upon an opinion of
         counsel reasonably acceptable to Cinemark if Cinemark so requests),
         (y) to Cinemark, (z) pursuant to an effective registration statement
         under the Act and, in each case, in accordance with any applicable
         securities laws of any state of the United States or any other
         applicable jurisdiction and (C) that the holder will, and each
         subsequent holder is required to, notify any purchaser from it of the
         security evidenced thereby of the resale restrictions set forth in (B)
         above.

                 (v)      Such Initial Purchaser represents and agrees that (A)
         it has not offered or sold and prior to the date six months after the
         Closing Date will not offer or sell any Notes to persons in the United
         Kingdom except to persons whose ordinary activities involve them in
         acquiring, holding, managing or disposing of investments (as principal
         or agent) for the purposes of their businesses or otherwise in
         circumstances which have not resulted and will not result in an offer
         to the public in the United Kingdom within the meaning of the Public
         Offers of Securities Regulations 1995, (B) it has complied and will
         comply with all applicable provisions of the Financial Services Act
         1986 and the Public Offers of Securities Regulations 1995 with respect
         to anything done by it in relation to the Notes in, form or otherwise
         involving the United Kingdom, and (C) it has only issued or passed on
         and will only issue or pass on in the United Kingdom any document
         received by it in connection with the issue of the Notes to a person
         who is of a kind described in Article 11(3) of the Financial Services
         Act 1986 (Investment Advertisements)





                                       14
   16
         (Exemptions) Order 1996 (as amended) or is a person to whom such
         document may otherwise lawfully be issued or passed on.

                 Each Initial Purchaser understands that Cinemark and, for
         purposes of the opinions to be delivered to the Initial Purchasers
         pursuant to Section 8 hereof, counsel to Cinemark and counsel to the
         Initial Purchasers will rely upon the accuracy and truth of the
         foregoing representations and hereby consents to such reliance.

                 6.       INDEMNIFICATION.

                 (a)  Cinemark agrees to indemnify and hold harmless, to the
         fullest extent permitted by applicable law, each Initial Purchaser,
         each person, if any, who controls any Initial Purchaser within the
         meaning of Section 15 of the Act or Section 20(a) of the Exchange Act
         and the respective officers, directors, partners, employees,
         representatives and agents of any Initial Purchaser or any controlling
         persons, against any and all losses, liabilities, claims, damages and
         expenses whatsoever (including but not limited to reasonable
         attorneys' fees and any and all reasonable expenses whatsoever
         incurred in investigating, preparing or defending against any
         litigation, commenced or threatened, or any claim whatsoever, and any
         and all amounts paid in settlement of any claim or litigation
         (collectively, "Losses")), joint or several, to which they or any of
         them may become subject under the Act, the Exchange Act or otherwise,
         insofar as such losses, liabilities, claims, damages or expenses (or
         actions in respect thereof) arise out of or are based upon any untrue
         statement or alleged untrue statement of a material fact contained in
         the Offering Memorandum, or in any supplement thereto or amendment
         thereof, or arise out of or are based upon the omission or alleged
         omission to state therein a material fact required to be stated
         therein or necessary to make the statements therein, in the light of
         the circumstances under which they were made, not misleading;
         provided, however, that Cinemark will not be liable in any such case
         to the extent, but only to the extent, that any such loss, liability,
         claim, damage or expense arises out of or is based upon any untrue
         statement or alleged untrue statement or omission or alleged omission
         made in the Offering Memorandum in reliance upon and in conformity
         with written information furnished to Cinemark by or on behalf of the
         Initial Purchasers expressly for use therein.  This indemnity
         agreement will be in addition to any liability which Cinemark may
         otherwise have, including under this Agreement.

                 (b)  Each Initial Purchaser agrees, severally and not jointly,
         to indemnify and hold harmless Cinemark, each person, if any, who
         controls Cinemark within the meaning of Section 15 of the Act or
         Section 20(a) of the Exchange Act and the respective officers,
         directors, partners, employees, representatives and agents of Cinemark
         or any controlling persons, against any and all Losses to which they
         may become subject under the Act, the Exchange Act or otherwise,
         insofar as such losses, liabilities, claims, damages or expenses (or
         actions in respect thereof) arise out of or are based upon any untrue
         statement or alleged untrue statement of a material fact contained in
         the Offering Memorandum, or in any amendment thereof or supplement
         thereto, or arise out of or are based upon the omission or alleged
         omission to state therein a material fact required to be stated
         therein or necessary to make the statements therein, in the light of
         the circumstances under which they were made, not misleading, in each
         case to the extent, but only to the extent, that any such loss,
         liability, claim, damage or expense arises out of or is based upon any
         untrue statement or alleged untrue statement or omission or alleged
         omission made therein in reliance upon and in conformity with written
         information furnished to Cinemark by or on behalf of the Initial
         Purchasers expressly for use therein; provided, however, that in no
         case shall any Initial Purchaser be liable or responsible under this
         subsection (b) for any amount in excess of the





                                       15
   17
         discounts and commissions received by the Initial Purchaser unless
         such Losses are a result of the gross negligence or willful misconduct
         of the Initial Purchaser.  This indemnity will be in addition to any
         liability which any Initial Purchaser may otherwise have, including
         under this Agreement.

                 (c)  Promptly after receipt by an indemnified party under
         subsection (a) or (b) above of notice of the commencement of any
         action, such indemnified party shall, if a claim in respect thereof is
         to be made against the indemnifying party under such subsection,
         notify each party against whom indemnification is to be sought in
         writing of the commencement thereof (but the failure so to notify an
         indemnifying party shall not relieve it from any liability which it
         may have under this Section 6, except to the extent that it has been
         prejudiced in any material respect by such failure, or from any
         liability which it may otherwise have).  In case any such action is
         brought against any indemnified party, and it notifies an indemnifying
         party of the commencement thereof, the indemnifying party will be
         entitled to participate therein, and to the extent it may elect by
         written notice delivered to the indemnified party promptly after
         receiving the aforesaid notice from such indemnified party, to assume
         the defense thereof with counsel reasonably satisfactory to such
         indemnified party.  Notwithstanding the foregoing, the indemnified
         party or parties shall have the right to employ its or their own
         counsel in any such case, but the fees and expenses of such counsel
         shall be at the expense of such indemnified party or parties unless
         (i) the employment of such counsel shall have been authorized in
         writing by the indemnifying parties in connection with the defense of
         such action and the indemnifying party has agreed in writing to pay
         the fees and expenses of such counsel, (ii) the indemnifying parties
         shall not have employed counsel to take charge of the defense of such
         action within a reasonable time after notice of commencement of the
         action, or (iii) such indemnified party or parties shall have
         concluded, upon the advice of counsel, that there may be defenses
         available to it or them which are different from or additional to
         those available to one or all of the indemnifying parties (in which
         case the indemnifying parties shall not have the right to direct the
         defense of such action on behalf of the indemnified party or parties),
         in any of which events such fees and expenses of counsel shall be
         borne by the indemnifying parties; provided, however, that the
         indemnifying party under subsection (a) or (b) above, shall only be
         liable for the legal expenses of one counsel (in addition to any local
         counsel) for all indemnified parties in each jurisdiction in which any
         claim or action is brought.  Anything in this subsection to the
         contrary notwithstanding, an indemnifying party shall not be liable
         for any settlement of any claim or action effected without its prior
         written consent; provided, however, that such consent was not
         unreasonably withheld.

                 7.       CONTRIBUTION.

                 In order to provide for contribution in circumstances in which
the indemnification provided for in Section 6 is for any reason held to be
unavailable or is insufficient to hold harmless a party indemnified thereunder,
Cinemark, on the one hand, and the Initial Purchasers, on the other hand, shall
contribute to the aggregate losses, claims, damages, liabilities and expenses
of the nature contemplated by such indemnification provision (including any
investigation, legal and other expenses incurred in connection with, and any
amount paid in settlement of, any action, suit or proceeding or any claims
asserted, but after deducting in the case of losses, claims, damages,
liabilities and expenses suffered by Cinemark, any contribution received by
Cinemark from persons, other than the Initial Purchasers, who may also be
liable for contribution, including persons who control Cinemark within the
meaning of Section 15 of the Act or Section 20(a) of the Exchange Act) to which
Cinemark and the Initial Purchasers may be subject, in such proportion as is
appropriate to reflect the relative benefits received by Cinemark, on the one
hand, and the Initial Purchasers, on the other hand, from the offering of the
Notes or, if such allocation is not permitted by applicable law or
indemnification is not available as a result of the





                                       16
   18
indemnifying party not having received notice as provided in Section 6, in such
proportion as is appropriate to reflect not only the relative benefits referred
to above but also the relative fault of Cinemark, on the one hand, and the
Initial Purchasers, on the other hand, in connection with the statements or
omissions which resulted in such losses, claims, damages, liabilities or
expenses, as well as any other relevant equitable considerations.  The relative
benefits received by Cinemark, on the one hand, and the Initial Purchasers, on
the other hand, shall be deemed to be in the same proportion as (x) the total
proceeds from the offering of Notes (net of discounts and commissions but
before deducting expenses) received by Cinemark, and (y) the discounts and
commissions received by the Initial Purchasers, respectively.  The relative
fault of Cinemark, on the one hand, and of the Initial Purchasers, on the other
hand, shall be determined by reference to, among other things, whether the
untrue or alleged untrue statement of a material fact or the omission or
alleged omission to state a material fact relates to information supplied by
Cinemark, on the one hand, or the Initial Purchasers, on the other hand, and
the parties' relative intent, knowledge, access to information and opportunity
to correct or prevent such statement or omission.  Cinemark and the Initial
Purchasers agree that it would not be just and equitable if contribution
pursuant to this Section 7 were determined by pro rata allocation or by any
other method of allocation which does not take into account the equitable
considerations referred to above.  Notwithstanding the provisions of this
Section 7, (i) in no case shall the Initial Purchasers be required to
contribute any amount in excess of the amount by which the discounts and
commissions applicable to the Notes purchased by the Initial Purchasers
pursuant to this Agreement exceeds the amount of any damages which the Initial
Purchasers have otherwise been required to pay by reason of any untrue or
alleged untrue statement or omission or alleged omission and (ii) no person
guilty of fraudulent misrepresentation (within the meaning of Section 11(f) of
the Act) shall be entitled to contribution from any person who was not guilty
of such fraudulent misrepresentation.  For purposes of this Section 7, each
person, if any, who controls the Initial Purchasers within the meaning of
Section 15 of the Act or Section 20(a) of the Exchange Act and the respective
officers, directors, partners, employees, representatives and agents of the
Initial Purchasers or any controlling persons shall have the same rights to
contribution as the Initial Purchasers, and each person, if any, who controls
Cinemark, within the meaning of Section 15 of the Act or Section 20(a) of the
Exchange Act and the respective officers, directors, partners, employees,
representatives and agents of Cinemark or any controlling persons shall have
the same rights to contribution as Cinemark, subject in each case to clauses
(i) and (ii) of this Section 7.  Any party entitled to contribution will,
promptly after receipt of notice of commencement of any action, suit or
proceeding against such party in respect of which a claim for contribution may
be made against another party or parties under this Section 7, notify such
party or parties from whom contribution may be sought, but the failure to so
notify such party or parties shall not relieve the party or parties from whom
contribution may be sought from any obligation it or they may have under this
Section 7 or otherwise.

                 8.       CONDITIONS OF INITIAL PURCHASERS' OBLIGATIONS.

                 The obligations of the Initial Purchasers to purchase and pay
for the Notes, as provided herein, shall be subject to the following
conditions:

                 (a)  All of the representations and warranties of Cinemark
         contained in this Agreement shall be true and correct on the date
         hereof and on the Closing Date with the same force and effect as if
         made on and as of the date hereof and the Closing Date, respectively.
         Cinemark shall have performed or complied with all of the agreements
         herein contained and required to be performed or complied with by it
         at or prior to the Closing Date.

                 (b)  The Offering Memorandum shall have been prepared in form
         and substance satisfactory to the Initial Purchasers and shall have
         been printed and copies distributed to the





                                       17
   19
         Initial Purchasers in New York as soon as practicable after the date
         of this Agreement but not later than 12:00 p.m., New York City time,
         on January 13, 1998 or at such later date and time as to which the
         Initial Purchasers may agree, and no stop order suspending the
         qualification or exemption from qualification of the Notes in any
         jurisdiction referred to in Section 4(e) shall have been issued and no
         proceeding for that purpose shall have been commenced or shall be
         pending or threatened.

                 (c)  No action shall have been taken and no statute, rule,
         regulation or order shall have been enacted, adopted or issued by any
         governmental agency which could, as of the Closing Date, reasonably be
         expected to have a Material Adverse Effect; no action, suit or
         proceeding shall have been commenced and be pending against or
         affecting or threatened against, Cinemark or any of its subsidiaries
         before any court or arbitrator or any governmental body, agency or
         official that, if adversely determined, could reasonably be expected
         to result in a Material Adverse Effect; and no stop order shall have
         been issued preventing the use of the Offering Memorandum, or any
         amendment or supplement thereto, or which could reasonably be expected
         to have a Material Adverse Effect.

                 (d)  Since the dates as of which information is given in the
         Offering Memorandum and other than as set forth in the Offering
         Memorandum, (i) there shall not have been any material and adverse
         change or any development that is reasonably likely to result in a
         material and adverse change in the long-term debt, or material
         increase in the short-term debt, of Cinemark or any of its
         subsidiaries from that set forth in the Offering Memorandum, (ii) no
         dividend or distribution of any kind shall have been declared, paid or
         made by Cinemark or any of its subsidiaries on any class of its
         capital stock, and (iii) neither Cinemark nor any of its subsidiaries
         shall have incurred any liabilities or obligations other than
         contracts entered into in the ordinary course of business, direct or
         contingent, that individually or in the aggregate could have a
         Material Adverse Effect and that are required to be disclosed on a
         balance sheet or notes thereto in accordance with generally accepted
         accounting principles and are not disclosed on the latest balance
         sheet or notes thereto included in the Offering Memorandum.  Since the
         date hereof and since the dates as of which information is given in
         the Offering Memorandum, there shall not have occurred any material
         adverse change in the properties, business, results of operations,
         condition (financial or otherwise), affairs or prospects of Cinemark
         and its subsidiaries taken as a whole.

                 (e)  The Initial Purchasers shall have received a certificate,
         dated the Closing Date, signed on behalf of Cinemark by its president
         and chief operating officer and its chief financial officer (i)
         confirming as of the Closing Date, the matters set forth in paragraphs
         (a), (b), (c) and (d) of this Section 8, (ii) stating that on the
         Closing Date, Cinemark will use the proceeds of the offering and sale
         of the Notes as set forth in the Offering Memorandum, and (iii)
         stating that as of the Closing Date, no facts have come to such
         officers' attention that would cause such officers to believe that the
         Offering Memorandum, as of its date or the Closing Date, contained an
         untrue statement of a material fact or omitted to state a material
         fact required to be stated therein or necessary to make the statements
         therein, in the light of the circumstances under which they were made,
         not misleading.

                 (f)  The Initial Purchasers shall have received on the Closing
         Date (i) the opinion, dated the Closing Date, of Akin, Gump, Strauss,
         Hauer & Feld, L.L.P., Dallas, Texas, counsel to Cinemark,
         substantially to the effect set forth in Exhibit B hereto and (ii) a
         statement of Michael D. Cavalier, General Counsel of Cinemark, to the
         effect set forth in Exhibit C hereto. In providing such opinion, Akin,
         Gump, Strauss, Hauer & Feld, L.L.P., shall opine as to the federal
         laws of





                                       18
   20
         the United States, the laws of the State of Texas and, to the extent
         set forth therein, the laws of the State of New York.

                 (g)  The Initial Purchasers shall have received on the Closing
         Date the opinion, dated the Closing Date, of Haynes & Boone, counsel
         to the Trustee, to the effect that (i) the Trustee is a national
         banking association or state chartered bank or trust company and is
         duly incorporated and validly existing in good standing under the laws
         of the jurisdiction in which it is incorporated, (ii) the Trustee has
         the corporate power and authority necessary to enter into the
         Indenture and authenticate the Securities as Trustee thereunder, (iii)
         the Indenture has been duly and validly authorized, executed and
         delivered by the Trustee and is the legal, valid and binding agreement
         of the Trustee enforceable against the Trustee in accordance with its
         terms and (iv) the Notes have been duly authenticated and delivered by
         the Trustee pursuant to the terms of this Agreement and the Indenture.

                 (h)  The Initial Purchasers shall have received on the Closing
         Date the opinion, dated the Closing Date, of Simpson Thacher &
         Bartlett (a partnership which includes professional corporations),
         counsel to the Initial Purchasers, covering such matters as are
         customarily covered in such opinions.

                 (i)  Prior to the printing of the Offering Memorandum and at
         the Closing Date the Initial Purchasers shall have received from
         Deloitte & Touche, L.L.P., independent public accountants for
         Cinemark, dated as of the date of this Agreement and as of the Closing
         Date, customary comfort letters addressed to the Initial Purchasers
         and in form and substance previously agreed upon by the Initial
         Purchasers and counsel to the Initial Purchasers with respect to the
         financial statements and certain financial information of Cinemark and
         its subsidiaries contained in the Offering Memorandum.

                 (j)  Cinemark and the Trustee shall have entered into the
         Indenture and the Initial Purchasers shall have received counterparts,
         conformed as executed, thereof.

                 (k)  Cinemark shall have entered into the Registration Rights
         Agreement and the Initial Purchasers shall have received counterparts,
         conformed as executed, thereof.

                 (l)  Simpson Thacher & Bartlett shall have been furnished with
         such documents, in addition to those set forth above, as they may
         reasonably require for the purpose of enabling them to review or pass
         upon the matters referred to in this Section 8 and in order to
         evidence the accuracy, completeness or satisfaction in all material
         respects of any of the representations, warranties or conditions
         herein contained.

                 (m)  Prior to the Closing Date, Cinemark shall have furnished
         to the Initial Purchasers such further information, certificates and
         documents as the Initial Purchasers may reasonably request.

                 All opinions, certificates, letters and other documents
required by this Section 8 to be delivered by Cinemark will be in compliance
with the provisions hereof only if they are reasonably satisfactory in form and
substance to the Initial Purchasers and their counsel.  Cinemark will furnish
the Initial Purchasers with such conformed copies of such opinions,
certificates, letters and other documents as they shall reasonably request.





                                       19
   21
                 9.       SURVIVAL OF REPRESENTATIONS AND AGREEMENTS.

                 All representations and warranties, covenants and agreements
of the Initial Purchasers and Cinemark contained in this Agreement, including
without limitation, the agreements contained in Sections 10(d) and 13, the
indemnity agreements contained in Section 6 and the contribution agreements
contained in Section 7, shall remain operative and in full force and effect
regardless of any investigation made by or on behalf of the Initial Purchasers,
any controlling person thereof or by or on behalf of Cinemark or any
controlling person thereof, and shall survive delivery of and payment for the
Notes to and by the Initial Purchasers.  The representations contained in
Section 5 and the agreements contained in Sections 6, 7 and 10(d) and 12 shall
survive the termination of this Agreement, including any termination pursuant
to Section 10.

                 10.      EFFECTIVE DATE OF AGREEMENT; TERMINATION.

                 (a)  This Agreement shall become effective upon execution and
delivery of a counterpart hereof by each of the parties hereto.

                 (b)   The Initial Purchasers shall have the right to terminate
this Agreement at any time prior to the Closing Date by notice to Cinemark from
the Initial Purchasers, without liability (other than with respect to Sections
6 and 7) on the Initial Purchasers' part to Cinemark if, on or prior to such
date, (i) Cinemark shall have failed, refused or been unable to perform in any
material respect any agreement on its part to be performed hereunder, (ii) any
other condition to the obligations of the Initial Purchasers hereunder as
provided in Section 8 is not fulfilled when and as required in any material
respect, (iii) in the reasonable judgment of the Initial Purchasers, any
material adverse change shall have occurred since the respective dates as of
which information is given in the Offering Memorandum in the condition
(financial or otherwise), business, properties, assets, liabilities, prospects,
net worth, results of operations or cash flows of Cinemark and its
subsidiaries, taken as a whole, other than as set forth in the Offering
Memorandum, or (iv)(A) any domestic or international event or act or occurrence
has materially disrupted, or in the opinion of the Initial Purchasers will in
the immediate future materially disrupt, the market for Cinemark's securities
or for securities in general; or (B) trading in securities generally on the New
York Stock Exchange, the American Stock Exchange or the Nasdaq National Market
shall have been suspended or materially limited, or minimum or maximum prices
for trading shall have been established, or maximum ranges for prices for
securities shall have been required, on such exchange, or by such exchange or
other regulatory body or governmental authority having jurisdiction; or (C)
trading of any securities of Cinemark shall have been suspended on any exchange
or in any over-the-counter market; or (D) a banking moratorium shall have been
declared by federal or state authorities, or a moratorium in foreign exchange
trading by major international banks or persons shall have been declared; or
(E) there is an outbreak or escalation of armed hostilities involving the
United States on or after the date hereof, or if there has been a declaration
by the United States of a national emergency or war, the effect of which shall
be, in the Initial Purchasers' judgment, to make it inadvisable or
impracticable to proceed with the offering or delivery of the Notes on the
terms and in the manner contemplated in the Offering Memorandum; or (F) there
shall have been such a material adverse change in general economic, political
or financial conditions or if the effect of international conditions on the
financial markets in the United States shall be such as, in the Initial
Purchasers' judgment, makes it inadvisable or impracticable to proceed with the
offering or delivery of the Notes as contemplated thereby; or (G) (1) there
shall have occurred a downgrading in the rating accorded the Notes by any
"nationally recognized statistical rating organization" as that term is defined
by the Commission for purposes of Rule 436(g)(2) of the rules and regulations
of the Commission under the Act or (2) any such organization shall have
publicly announced that it has





                                       20
   22
under surveillance or review (other than an announcement with positive
implications of a possible upgrading), its rating of the Notes.

                 (c)  Any notice of termination pursuant to this Section 11
shall be by telephone, telex, telephonic facsimile, or telegraph, confirmed in
writing by letter within three days thereof.

                 (d)  If this Agreement shall be terminated pursuant to any of
the provisions hereof (other than a termination pursuant to Section 11(b)(iv))
or if the sale of the Notes provided for herein is not consummated because any
condition to the obligations of the Initial Purchasers set forth herein is not
satisfied or because of any refusal, inability or failure on the part of
Cinemark to perform any agreement herein or comply with any provision hereof,
Cinemark will, subject to demand by the Initial Purchasers, reimburse the
Initial Purchasers for all reasonable out-of-pocket expenses (including the
reasonable fees and expenses of Initial Purchasers' counsel), incurred by the
Initial Purchasers in connection herewith.

                 11.      DEFAULTING INITIAL PURCHASERS.

                 (a)  If, on the Closing Date, any Initial Purchaser defaults
in the performance of its obligations under this Agreement, the remaining
non-defaulting Initial Purchaser may make arrangements for the purchase of the
Notes by other persons satisfactory to Cinemark and the non-defaulting Initial
Purchaser, but if no such arrangements are made within 36 hours after such
default, this Agreement shall terminate without liability on the part of the
non-defaulting Initial Purchaser or Cinemark, except that Cinemark will
continue to be liable for the payment of expenses only to the extent set forth
in Sections 11(d) and 13(a) and except that the provisions of Sections 6 and 7
shall not terminate and shall remain in effect.  As used in this Agreement, the
term "Initial Purchaser" includes, for all purposes of this Agreement unless
the context otherwise requires, any party not listed in Schedule I hereto who,
pursuant to this Section 12, purchases the Notes which a defaulting Initial
Purchaser agreed but failed to purchase.

                 (b)      Nothing contained herein shall relieve a defaulting
Initial Purchaser of any liability it may have to Cinemark or the
non-defaulting Initial Purchaser for damages caused by its default.  If other
persons are obligated or agree to purchase the Notes of a defaulting Initial
Purchaser, either the non-defaulting Initial Purchaser or Cinemark may postpone
the Closing Date for up to seven full business days in order to effect any
changes that in the opinion of counsel for Cinemark or counsel for the Initial
Purchasers may be necessary in the Offering Memorandum or in any other document
or arrangement and Cinemark agrees to promptly make any amendment or supplement
to the Offering Memorandum that effects any such changes.

                 12.      FEES AND EXPENSES.

                 (a)      Whether or not the transactions contemplated by this
Agreement are consummated or this Agreement becomes effective or is terminated,
Cinemark agrees to pay all costs, expenses, fees and taxes in connection with
this Agreement and the transactions contemplated hereby and by the other
Operative Documents, including without limitation all costs, expenses, fees and
taxes relating to:  (i) the preparation, printing, filing and distribution of
the Offering Memorandum (including, without limitation, financial statements)
and all amendments and supplements thereto required pursuant hereto, (ii) the
preparation (including, without limitation, duplication costs) and delivery of
this Agreement, the other Operative Documents, all preliminary and final Blue
Sky memoranda and all other agreements, memoranda, correspondence and other
documents prepared and delivered in connection herewith and with the Exempt
Resales, (iii) the issuance, transfer and delivery by Cinemark of the
Securities to the Initial Purchasers, (iv) the qualification or registration of
the Securities for offer and sale under the securities or





                                       21
   23
Blue Sky laws of the jurisdictions referred to in paragraph (e) above
(including, without limitation, the cost of printing and mailing a preliminary
and final Blue Sky Memorandum and the reasonable fees and disbursements of
counsel to the Initial Purchasers relating thereto), (v) furnishing such copies
of the Offering Memorandum, and all amendments and supplements thereto, as may
be reasonably requested for use in connection with Exempt Resales, (vi) the
preparation of certificates for the Securities (including, without limitation,
printing and engraving thereof), (vii) the fees, disbursements and expenses of
counsel to Cinemark and its independent public accountants, (viii) all expenses
and listing fees in connection with the application for quotation of the Notes
in the PORTAL market, (ix) all fees and expenses (including fees and expenses
of counsel to Cinemark) of Cinemark in connection with the approval of the
Securities by DTC for "book-entry" transfer, (x) rating the Securities by
rating agencies, (xi) the fees and expenses of the Trustee and its counsel in
connection with the Indenture and the Securities, (xii) the performance by
Cinemark of its other obligations under this Agreement and the other Operative
Documents and (xiii) other expenses incurred by Cinemark in connection with the
marketing and sale of the Securities.

                 (b)  Whether or not the transactions contemplated by this
Agreement are consummated or this Agreement becomes effective or is terminated,
and except as otherwise provided in Section 11(d), the Initial Purchasers agree
to pay all of their out-of-pocket expenses not specifically provided for in
Section 13(a) hereof, including the fees and expenses of Initial Purchasers'
counsel.

                 13.      NOTICE.

                 All communications hereunder, except as may be otherwise
specifically provided herein, shall be in writing and, if sent to the Initial
Purchasers shall be mailed, delivered, or telexed, telegraphed or telecopied
and confirmed in writing to Simpson Thacher & Bartlett, 425 Lexington Avenue,
New York, New York 10017, Attention:  Gary L.  Sellers, Esq., telecopy number:
(212) 455-2502; and if sent to Cinemark, shall be mailed, delivered or telexed,
telegraphed or telecopied and confirmed in writing to Cinemark USA, Inc., 7502
Greenville Avenue, Suite 800, Dallas, Texas 75231, Attention:  Jeffrey J.
Stedman and Michael D. Cavalier, telecopy number:  (214) 369-9972, with a copy
to Akin, Gump, Strauss, Hauer & Feld, L.L.P., 1700 Pacific Avenue, Suite 4100,
Dallas, Texas 75201, Attention:  Terry M.  Schpok, P.C., telecopy number:
(214) 969-4343; provided, however, that any notice pursuant to Sections 6 or 7
shall be mailed, delivered or telexed, telegraphed or telecopied and confirmed
in writing within three days thereof.

                 14.      PARTIES.

                 This Agreement shall inure solely to the benefit of, and shall
be binding upon, the Initial Purchasers, Cinemark and the controlling persons
and agents referred to in Sections 6 and 7, and their respective successors and
assigns, and no other person shall have or be construed to have any legal or
equitable right, remedy or claim under or in respect of or by virtue of this
Agreement or any provision herein contained.  The term "successors and assigns"
shall not include a purchaser, in its capacity as such, of the Notes from the
Initial Purchasers.

                 15.      CONSTRUCTION.

                 This Agreement shall be construed in accordance with the
internal laws of the State of New York.  Time is of the essence in this
Agreement.





                                       22
   24
                 16.      CAPTIONS.

                 The captions included in this Agreement are included solely
for convenience of reference and are not to be considered a part of this
Agreement.





                                       23
   25
                 17.      COUNTERPARTS.

                 This Agreement may be executed in various counterparts which
together shall constitute one and the same instrument.


                                           Very truly yours,
                                           
                                           CINEMARK USA, INC.
                                           
                                           
                                           By: /s/ JEFFREY J. STEDMAN
                                              --------------------------------
                                                Name:  Jeffrey J. Stedman
                                                Title: Senior Vice President
                                           




Accepted and agreed to as of
the date first above written:

MORGAN STANLEY & CO. INCORPORATED


By: /s/ JOEL P. FELDMANN                                      
   ---------------------------
    Name:  Joel P. Feldman
    Title: Managing Director


BANCAMERICA ROBERTSON STEPHENS


By: /s/ BRUCE R. THOMPSON                                      
   ---------------------------
    Name:  Bruce R. Thompson
    Title: Managing Director






                                       24
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                                   SCHEDULE I



                                                                         Aggregate Principal
Initial Purchasers                                                         Amount of Notes    
- ------------------                                                         ---------------    
                                                                          
Morgan Stanley & Co. Incorporated                                            $ 94,500,000
BancAmerica Robertson Stephens                                                 10,500,000
                                                                               ----------

         Total                                                               $105,000,000






                                      S-1