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                                                                   EXHIBIT 99.7
                                  NEWS RELEASE

 
DSI Toys, Inc.                                  MVII, LLC                 
1100 W. Sam Houston Parkway North               654 Osos Street           
Suite A                                         San Luis Obispo, CA 93401 
Houston, TX 77043                               (805) 545-7900            
(713) 365-9900                                  



                 DSI TOYS TO RECEIVE $5 MILLION INVESTMENT FROM
                          LLC CONTROLLED BY TOM MARTIN;
                  LLC ALSO AGREES TO INITIATE CASH TENDER OFFER
              FOR 1.6 MILLION SHARES OF DSI TOYS AT $4.38 PER SHARE
                     FOR CONTROLLING INTEREST IN THE COMPANY


Houston, TX, April 15, 1999 -- DSI Toys, Inc. (Nasdaq: DSIT) and MVII, LLC
jointly announced today a $5 million investment by MVII in DSI Toys through the
sale of common stock to MVII, a California limited liability company controlled
by Tom Martin. Today, MVII purchased $1.2 million of DSI Toys' common stock,
with the remainder of the common stock to be purchased upon shareholder and
certain other approvals. As part of the transaction, MVII agreed to commence a
tender offer to purchase up to 1.6 million shares of DSI Toys' outstanding
common stock at $4.38 per share in cash. The tender offer and the purchases of
common stock are being made pursuant to a stock purchase agreement and certain
other related agreements and definitive offering documents to be filed with the
Securities and Exchange Commission. The offer is conditional upon the tender of
a minimum number of shares and receipt of regulatory approvals as well as
certain other conditions to be set forth in the offering documents. Certain
members of DSI's management and board of directors have entered into agreements
under which they have agreed to tender shares held by them into the offer. DSI's
Board of Directors has unanimously approved the Stock Purchase Agreement
including the tender offer. Upon consummation of the transaction, MVII will own
more than 47% of DSI Toys' outstanding shares and MVII will be entitled to
nominate four of the six members of the board of directors of DSI.

With the infusion of new equity and the involvement of Mr. Martin, after the
consummation of the transaction, Mr. Martin plans to grow sales through a
combination of acquisitions and new product development. Mr. Martin said, "I am
pleased with the DSIT investment. DSI Toys is a solid platform in the toy, doll,
and children's electronic businesses. They have proven capability to design and
market exciting, but staple products. Our investment will provide the capital
needed for growth. I believe that the toy industry is an excellent business for
the rapid formation of a significant, mid-sized company."



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Mr. M. D. Davis, chairman and CEO of DSI, said, "We are very pleased to have Tom
join DSI. We believe that the Martin transaction is good for DSI shareholders.
It brings capital and expertise to DSI to posture it for future growth and
provides an opportunity for shareholders to get an immediate return with the
tender offer by MVII."

DSI Toys, Inc. designs, develops, markets and distributes high quality,
value-priced toys and children's consumer electronics. Core product categories
are juvenile audio products (including Tech-Link(TM) and Digi-Tech(TM)
walkie-talkies, pre-teen audio products and Kawasaki(R) musical toys), girls'
toys (including dolls, play sets and accessories), and boys' toys (including
Kawasaki(R) and Burnin' Thunder(TM) radio control vehicles, BlockMen(TM)
construction sets, and western and military action toys). DSI's web sites can be
reached at HTTP://WWW.DSITOYS.COM and HTTP://WWW.BLOCKMEN.COM.

MVII is led by Tom Martin. Before his involvement in MVII, Mr. Martin was
president and CEO of Martin Media LP, a closely held outdoor advertising
business. Mr. Martin joined Martin Media in 1976 and, through 50-plus
acquisitions and internal growth, positioned Martin Media as one of the top ten
outdoor advertising firms in the nation. In July 1998 Martin Media was sold to
Chancellor Media for $610 million. Prior to managing Martin Media, Mr. Martin
spent ten years in the toy business at Mattel, Inc. as a design and marketing
executive.

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF
1995: Statements in this press release that are not historical facts, including
statements about plans and expectations regarding products and opportunities,
demand and acceptance of new and existing products, capital resources, and
future financial condition and results are forward-looking. Forward-looking
statements involve risks and uncertainties, which may cause DSI's actual results
in future periods to differ materially and adversely from those expressed. These
uncertainties and risks include changing consumer preferences, lack of success
of new products, loss of DSI's customers, liquidity of DSI, competition, and
other factors discussed from time to time in DSI's filings with the Securities
and Exchange Commission.

For more information, contact:

M. D. Davis                                       Tom Martin                 
DSI Toys, Inc.                                    MVII, LLC                  
1100 W. Sam Houston Parkway North                 654 Osos Street            
Suite A                                           San Luis Obispo, CA 93401  
Houston, TX 77043                                 (805) 545-7900             
(713) 365-9900