EXHIBIT 32.1 -      CERTIFICATION OF CHIEF EXECUTIVE OFFICER PURSUANT TO 18
                    U.S.C. SECTION 1350 AND RULE 13-14(b) OF THE SECURITIES
                    EXCHANGE ACT OF 1934, AS ADOPTED PURSUANT TO SECTION 906 OF
                    THE SARBANES-OXLEY ACT OF 2002

     In connection with the Quarterly Report of Saga Communications, Inc. (the
"Company") on Form 10-Q for the period ended September 30, 2003 as filed with
the Securities and Exchange Commission on the date hereof (the "Report"), I,
Edward K. Christian, Chief Executive Officer of the Company, certify, pursuant
to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the
Sarbanes-Oxley Act of 2002, certify that:

     (1) The Report fully complies with the requirements of Section 13(a) of
the Securities Exchange Act of 1934; and

     (2) The information contained in the Report fairly presents, in all
material respects, the financial condition and results of operations of the
Company.


Dated: November 13, 2003

                                          /s/ Edward K. Christian
                                          ----------------------------------
                                          Edward K. Christian
                                          Chief Executive Officer