STATE OF DELAWARE
                                                       SECRETARY OF STATE
                                                    DIVISION OF CORPORATIONS
                                                    FILED 03:15 PM 03/29/1996
                                                       960092927 - 2608614
                                  Exhibit 3.69
                          CERTIFICATE OF INCORPORATION

                                       OF

                                    BST INC.



1.       The name of the Corporation is BST Inc.

2.       The address of its registered office is 103 Springer Building, 3411
         Silverside Road, Wilmington, County of New Castle, Delaware 19810. The
         name of its registered agent at such address is Organization Services,
         Inc.

3.       The nature of the business to be conducted or promoted is to engage in
         any lawful act or activity for which corporations may be organized
         under the General Corporation Law of Delaware.

4.       The total number of shares of stock which the Corporation shall have
         authority to issue is One Hundred (100) shares of common stock; each
         such share shall have One Dollar ($1.00) par value.

5.       The name and mailing address of each incorporator is as follows:

        NAME                              ADDRESS
        ----                              -------
        Gilbert B. Warren                 103 Springer Building
                                          3411 Silverside Road
                                          Wilmington, DE 19810

        Cynthia L. Conner                 103 Springer Building
                                          3411 Silverside Road
                                          Wilmington, DE 19810

6.       The corporation is to have perpetual existence.

7.       In furtherance and not in limitation of the powers conferred by
         statute, the Board of Directors is expressly authorized to make, alter
         or repeal the By-Laws of the Corporation.

8.       Meetings of stockholders may be held within or without the State of
         Delaware as the By-Laws may provide. The books of the Corporation may
         be kept (subject to any provisions contained in the statutes) outside
         the State of Delaware at such place or places as may be designated from
         time to time by the Board of Directors or in the By-Laws of the
         Corporation. Elections of Directors need not be by written ballot
         unless the By-Laws of the Corporation shall so provide.


9.       The Corporation reserves the right to amend, alter, change or repeal
         any provision contained in this Certificate of Incorporation, in the
         manner now or hereinafter prescribed by statute, and all rights
         conferred upon stockholders herein are granted subject to this
         reservation.

10.      To the fullest extent permitted by the Delaware General Corporation Law
         as the same exists or may hereafter be amended, a director of this
         corporation shall not be liable to the corporation or its stockholders
         for monetary damages for breach of fiduciary duty as a director.


         WE THE UNDERSIGNED, being each of the incorporators hereinbefore named,
for the purpose of forming a corporation pursuant to the General Corporation Law
of the State of Delaware, do make this certificate hereby declaring and
certifying that this is our act and deed and the facts herein stated are true,
accordingly have hereunto set our hands this 29th day of March, 1996.



                                           /s/ Gilbert B. Warren
                                          --------------------------
                                          Gilbert B. Warren



                                           /s/ Cynthia L. Conner
                                          --------------------------
                                          Cynthia L. Conner







                                            STATE OF DELAWARE
                                           SECRETARY OF STATE
                                        DIVISION OF CORPORATIONS
                                        FILED 03:15 PM 03/29/1996
                                           960092927 - 2608614



                            CERTIFICATE OF AMENDMENT
                                       OF
                          CERTIFICATE OF INCORPORATION
                                       OF
                                    BST INC.
                                    --------


     BST INC., a corporation duly organized and existing under and by virtue of
the General Corporation Law of the State of Delaware, DOES HEREBY CERTIFY THAT:

     FIRST: That the Board of Directors of the Corporation, by unanimous written
consent of the sole member of the Board of Directors, as filed with the minutes
of the Board, approved and adopted on April 30, 1998, the following resolution
for amending its Certificate of Incorporation and submitted said amendment to
the stockholders of the Corporation for their consideration and approval:

         "RESOLVED, that the FIRST Article of the Certificate of Incorporation
         of the Corporation be amended in its entirety to read as follows:

                  FIRST:  The name of the Corporation is Broadcast Sports Inc."

     SECOND: That in lieu of a meeting and vote of stockholders, all the
stockholders entitled to vote, have approved and adopted said amendment by
unanimous written consent on April 30, 1998, in accordance with the provisions
of Section 228 of the General Corporation Law of the State of Delaware.

     THIRD: The amendment was duly adopted in accordance with the provisions of
Sections 242 and 228 of the General Corporation Law of the State of Delaware.

     IN WITNESS WHEREOF, BST Inc. has caused this certificate to be executed by
its Secretary this 4th day of May, 1998.

                                                  BST INC.


                                                  By: /s/ Bruce Latimer
                                                     ---------------------
                                                  Its:  Secretary






To the Delaware Secretary of State
Division of Corporations
Dover, Delaware

Dear Sir/Madam:

     I, Tom Storli, a duly authorized officer of Broadcast Sports Corp., a
Delaware corporation, hereby authorize on behalf of Broadcast Sports Corp. the
use of the name "Broadcast Sports Inc." in Delaware by BST Inc., effective
immediately.

                             Broadcast Sports Corp.


                             By:      /s/  Tom Storli
                                 ---------------------------------------------
                             Its:        President
                                 --------------------------------------------