EXHIBIT 23.10 CONSENT OF INDEPENDENT ACCOUNTANTS We hereby consent to the incorporation by reference in the Prospectus constituting part of this Registration Statement on Form S-4 of CUC International Inc., of our report dated April 25, 1996, relating to the financial statements of Avis, Inc. appearing in HFS's Current Report on Form 8-K, as amended, dated August 29, 1996. We also consent to the reference to us under the heading "Experts" in such Prospectus. /s/ Price Waterhouse LLP PRICE WATERHOUSE LLP New York, New York August 21, 1997