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                                  SCHEDULE 14A
                                 (RULE 14A-101)

                    INFORMATION REQUIRED IN PROXY STATEMENT
                             SCHEDULE 14A INFORMATION

                  PROXY STATEMENT PURSUANT TO SECTION 14(A)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

Filed by the Registrant [X]

Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[X]  Preliminary Proxy Statement
[ ]  Confidential, for use of the Commission
     only (as permitted by Rule 14a-6(e)(2))
[ ]  Definitive Proxy Statement
[ ]  Definitive Additional Materials
[ ]  Soliciting Material Pursuant to Rule 14a-11(c) or Rule 14a-12

                               PIERRE FOODS, INC.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)


- --------------------------------------------------------------------------------
    (Name of Person(s) Filing Proxy Statement, if other than the Registrant)


Payment of Filing Fee (Check the appropriate box):

[ ]  No fee required.

[X]  Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

     (1)  Title of each class of securities to which transaction applies: Common
          Stock, no par value per share, and the Associated Rights to Purchase
          Junior Participating Preferred Stock, Series A (together, the "Common
          Stock").

     (2)  Aggregate number of securities to which transaction applies:
          2,151,268 shares of Common Stock(a).

     (3)  Per unit price or other underlying value of transaction computed
          pursuant to Exchange Act Rule 0-11 (set forth the amount on which the
          filing fee is calculated and state how it was determined): $1.21 per
          share of Common Stock(b).

     (4)  Proposed maximum aggregate value of transaction: $2,603,035(c).

     (5)  Total fee paid:  $521.

     ---------------

          (a)  Represents all of the Common Stock outstanding as of May 1,
               2001, other than shares held by PF Management.

          (b)  All holders other than PF Management, Inc. will be entitled to
               receive $1.21 per share in cash. The 3,630,212 shares held by PF
               Management will not be exchanged.

          (c)  Relates solely to the 2,151,268 shares of Common Stock for which
               a cash purchase price is being paid.

[ ]  Fee paid previously with preliminary materials:

[ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2) and identify the filing for which the offsetting fee was paid
     previously. Identify the previous filing by registration statement number,
     or the Form or Schedule and the date of its filing.

     (1)  Amount Previously Paid:

     (2)  Form, Schedule or Registration Statement No.:

     (3)  Filing Party:

     (4)  Date Filed:
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                                                                Preliminary Copy


                               PIERRE FOODS, INC.

                                                                __________, 2001

To Our Shareholders:

         I am writing to you in my capacity as both a private investor in Pierre
Foods, Inc. and the Chairman of the Board of Pierre Foods. In my capacity as
Chairman, I cordially invite you to attend a special meeting of shareholders of
Pierre Foods to be held on ___________, _______, 2001 at 10:00 a.m., local time,
at the offices of Foley & Lardner, 150 West Jefferson Avenue, Suite 1000,
Detroit, MI 48226-4416. The purpose of the special meeting is to consider and
vote upon a transaction that, if completed, will result in our public
shareholders receiving $1.21 in cash per share for their stock and Pierre Foods
becoming a privately-owned company. If approved by the shareholders, the
transaction would be accomplished under an Agreement and Plan of Share Exchange
among Pierre Foods, James C. Richardson, Jr., David R. Clark and PF Management,
Inc., a newly-formed corporation. If the exchange is completed, then each
outstanding share of Pierre Foods common stock, other than shares held by PF
Management, together with the associated preferred stock purchase rights, will
be canceled and converted automatically into the right to receive $1.21 in cash,
without interest.

         In my capacity as a private investor, I own 52.9% of the equity
interest in PF Management. David R. Clark, who is Vice-Chairman of the Board of
Pierre Foods, owns another 35.2% of the equity interest in PF Management. If the
exchange is completed, then PF Management will own the entire equity interest in
Pierre Foods.

         A special committee of Pierre Foods' board of directors, consisting of
Bobby G. Holman, E. Edwin Bradford and Bruce E. Meisner, was formed to consider
PF Management's proposal. The special committee unanimously recommended to our
board of directors that the exchange be approved.

         In connection with its evaluation of the exchange, the special
committee engaged Grant Thornton LLP to act as its financial advisor. Grant
Thornton has rendered its written opinion that, as of April 26, 2001, based upon
and subject to the assumptions, limitations and qualifications included in its
opinion, the consideration of $1.21 per share to be received in the exchange is
fair from a financial point of view to our public shareholders. Grant Thornton's
written opinion dated April 26, 2001 is attached as Appendix B to the
accompanying proxy statement. You should read it carefully.

         The special committee and the other members of Pierre Foods' board of
directors believe that the terms of the exchange are fair to, and in the best
interests of, the public shareholders and unanimously recommend that
shareholders approve the exchange. Since David Clark and I have personal
conflicts of interest in recommending this exchange to you, we abstained from
voting at the board meeting at which this recommendation was made.

         The affirmative vote of holders of at least 75% of the outstanding
shares entitled to vote at the special meeting is required to approve the
exchange. PF Management owns 63% of the outstanding shares. PF Management
intends to vote these shares in favor of the exchange. Accordingly, if the
holders of an additional 705,898 shares, representing approximately 12% of the
outstanding shares, also vote in favor of the exchange, then the exchange will
be approved.
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         The accompanying proxy statement provides you with a summary of the
proposed exchange and additional information about the parties involved and
their interests. Please give all this information your careful attention.
Whether or not you plan to attend, it is important that your shares be
represented at the special meeting. Failure to vote will effectively count as a
vote against the exchange. Accordingly, please promptly complete, sign and date
the enclosed proxy and return it in the envelope provided.

                                    JAMES C. RICHARDSON, JR.
                                    Chairman of the Board of Directors


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                                                                Preliminary Copy


                               PIERRE FOODS, INC.

                    NOTICE OF SPECIAL MEETING OF SHAREHOLDERS
                            To be held ________, 2001

To Our Shareholders:

         Notice is hereby given that a special meeting of shareholders of Pierre
Foods, Inc. will be held on ____________, _________, 2001 at 10:00 a.m., local
time, at the offices of Foley & Lardner, 150 West Jefferson Avenue, Suite 1000,
Detroit, MI 48226-4416, for the following purposes:

         -        to consider and vote on a proposal to adopt and approve the
                  plan of share exchange included in an Agreement and Plan of
                  Share Exchange, dated as of April 26, 2001, under which PF
                  Management, Inc., a newly-formed company majority-owned and
                  controlled by James C. Richardson, Jr. and David R. Clark,
                  Pierre Foods' Chairman and Vice-Chairman, respectively, will
                  become the owner of all of the outstanding shares of Pierre
                  Foods common stock and under which each Pierre Foods
                  shareholder (other than PF Management) will become entitled to
                  receive $1.21 in cash for each outstanding share of Pierre
                  Foods common stock. A copy of this exchange agreement is
                  attached to the accompanying proxy statement as Appendix A and
                  is described in the proxy statement.

         -        to consider and act upon any other matters as may properly
                  come before the special meeting or any adjournment thereof.

         The board of directors has determined that only holders of Pierre Foods
common stock of record at the close of business on _________, 2001 will be
entitled to notice of, and to vote at, the special meeting, including any
adjournment.

                                    By Order of the Board of Directors,



                                    PAMELA M. WITTERS
                                    Chief Financial Officer,
                                    Secretary and Treasurer

- --------------------------------------------------------------------------------
                             YOUR VOTE IS IMPORTANT

                  WHETHER OR NOT YOU CAN ATTEND THE SPECIAL MEETING, PLEASE
DATE, SIGN AND RETURN THE ACCOMPANYING PROXY CARD PROMPTLY IN THE ENCLOSED
ENVELOPE, WHICH REQUIRES NO POSTAGE IF MAILED IN THE UNITED STATES. PLEASE DO
NOT SEND IN ANY CERTIFICATES FOR YOUR SHARES OF COMMON STOCK AT THIS TIME. IF
THE EXCHANGE IS APPROVED, THEN INSTRUCTIONS REGARDING THE EXCHANGE OF YOUR
SHARES FOR THE CASH EXCHANGE CONSIDERATION WILL FOLLOW.
- --------------------------------------------------------------------------------
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                                TABLE OF CONTENTS



                                                                                                                   Page
                                                                                                                   ----
                                                                                                                
SUMMARY TERM SHEET...............................................................................................    1

AVAILABLE INFORMATION............................................................................................    6

FORWARD-LOOKING INFORMATION......................................................................................    7

WHO CAN HELP ANSWER YOUR QUESTIONS...............................................................................    7

THE SPECIAL MEETING..............................................................................................    8
         Time, Place and Date; Proxy Solicitation................................................................    8
         Record Date and Quorum Requirement......................................................................    8
         Required Vote; Voting Procedures........................................................................    8
         Voting and Revocation of Proxies........................................................................    9
         Effective Time..........................................................................................    9
         Payment of Exchange Consideration and Surrender of Stock Certificates...................................    9
         Rights of Objecting Shareholders........................................................................    9
         Other Matters to be Considered at the Special Meeting...................................................   12

SPECIAL FACTORS..................................................................................................   12
         Background of the Exchange..............................................................................   12
         Recommendation of the Special Committee and the Board of Directors......................................   21
         Opinion of Pierre Foods' Financial Advisor..............................................................   25
         Projections.............................................................................................   35
         Valuation Analysis of PF Management's Financial Advisor.................................................   36
         Conflicts of Interest...................................................................................   37
         Purpose and Reasons of the MBO Group for the Exchange...................................................   39
         Position of the MBO Group as to Fairness of the Exchange................................................   39

EFFECTS OF THE EXCHANGE..........................................................................................   40

THE EXCHANGE.....................................................................................................   41
         Acquisition of Pierre Foods.............................................................................   41
         Conversion of Securities................................................................................   41
         Treatment of Options....................................................................................   42
         Time of Closing.........................................................................................   42
         Transfer of Shares......................................................................................   42
         Conditions..............................................................................................   42
         Financing of the Exchange...............................................................................   43
         Representations and Warranties..........................................................................   43
         Covenants...............................................................................................   44
         Nonsolicitation Covenant................................................................................   44
         Indemnification and Insurance...........................................................................   45
         Expenses................................................................................................   45
         Termination, Amendment and Waiver.......................................................................   45
         Termination Fee.........................................................................................   46



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         Regulatory Approvals....................................................................................   46
         Accounting Treatment....................................................................................   46

FEES AND EXPENSES................................................................................................   47

FEDERAL INCOME TAX CONSEQUENCES..................................................................................   47

INFORMATION REGARDING PIERRE FOODS...............................................................................   48
         Incorporation Of Documents By Reference.................................................................   48
         Selected Consolidated Financial Data....................................................................   50
         Stock Ownership.........................................................................................   51
         Market Prices of Common Stock; Dividends................................................................   53

INFORMATION REGARDING PF MANAGEMENT..............................................................................   53
         Recent Stock Purchases..................................................................................   53
         Management..............................................................................................   55

CERTAIN RELATIONSHIPS AND RELATED PARTY TRANSACTIONS.............................................................   56

INDEPENDENT AUDITORS.............................................................................................   58

SHAREHOLDER PROPOSALS............................................................................................   58

OTHER MATTERS....................................................................................................   58

APPENDICES

Agreement and Plan of Share Exchange                                                                        Appendix A
Opinion of Grant Thornton LLP                                                                               Appendix B
Pierre Foods Annual Report on Form 10-K for Year Ended March 3, 2001                                        Appendix C
North Carolina Dissenters' Rights Statutes                                                                  Appendix D



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                                                                Preliminary Copy


                               PIERRE FOODS, INC.

                               9990 Princeton Road
                             Cincinnati, Ohio 45246

                           PRELIMINARY PROXY STATEMENT

         We are providing this proxy statement and accompanying proxy card to
our shareholders in connection with the solicitation by our board of directors
of proxies to be used at the special meeting of shareholders to be held on
_____________, 2001 at 10:00 a.m., local time, at the offices of Foley &
Lardner, 150 West Jefferson Avenue, Suite 1000, Detroit, MI 48226-4416,
including at any adjournment of the special meeting. We began mailing these
materials, the accompanying letter to shareholders and the notice of the meeting
to our shareholders on or about _______, 2001.

         NEITHER THE SECURITIES AND EXCHANGE COMMISSION NOR ANY STATE SECURITIES
AGENCY HAS APPROVED OR DISAPPROVED THE EXCHANGE OR PASSED UPON THE FAIRNESS OR
MERITS OF THE EXCHANGE OR THE ACCURACY OR ADEQUACY OF THE INFORMATION CONTAINED
IN THESE DOCUMENTS. ANY REPRESENTATION TO THE CONTRARY IS UNLAWFUL.

                               SUMMARY TERM SHEET

         The following question-and-answer summary highlights material terms of
the proposed exchange with PF Management. This summary may not contain all the
information that you should consider before voting on the exchange. You should
read the entire proxy statement and all of its appendices before voting on the
exchange.

         WHAT WILL HAPPEN IN THE EXCHANGE?

         If completed, the exchange will result in our public shareholders:

         -        receiving $1.21 in cash per share for their stock, without
                  interest,

         -        no longer holding any equity interest in Pierre Foods, and

         -        no longer participating in any earnings or losses of Pierre
                  Foods.

         The exchange will also result in Pierre Foods becoming a wholly-owned
subsidiary of PF Management. Our Chairman and Vice-Chairman, James C.
Richardson, Jr. and David R. Clark, together own 88.11% of the equity interest
in PF Management.

         For more information concerning the terms and provisions of the
exchange and the exchange agreement, see "The Exchange" on page 41 and "Effects
of the Exchange" on page 40.

         WHAT AM I BEING ASKED TO VOTE UPON?

         You are being asked to approve the exchange, providing for the
acquisition of Pierre Foods by PF Management. PF Management is controlled by our
Chairman and Vice-Chairman. Our board of directors has approved the exchange and
recommends that you vote "FOR" approval of the exchange.
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         WHY ARE RICHARDSON AND CLARK ACQUIRING PIERRE FOODS?

         Richardson and Clark believe that Pierre Foods suffers from:

         -        decreasing profitability and increasing risk in the food
                  processing industry generally,

         -        our small size,

         -        the lack of equity research coverage for our common stock, and

         -        the historically low trading volume in our common stock.

         Richardson and Clark believe these factors make it difficult and will
continue to make it difficult:

         -        for us to attract new investor interest,

         -        for us to obtain access to the capital markets, and

         -        for our shareholders, including themselves, to get a fair
                  price when selling their shares in the market.

         Richardson and Clark believe that as a private company, Pierre Foods
will be better positioned for long-range planning, without the concern of
short-term impact on stock price. They also believe that reducing the expenses
and pressures of being a public company would enhance our long-term success.
They believe that the exchange offers our shareholders the opportunity to obtain
a fair value for their shares, with PF Management's final offer of $1.21 per
share being 33% above the closing price of our common stock on the day PF
Management made its final offer.

         See "Special Factors - Purpose and Reasons of the MBO Group for the
Exchange" on page 39.

         HAS THE BOARD OF DIRECTORS RECOMMENDED THE EXCHANGE?

         Yes. The board of directors and the special committee formed by the
board of directors have both unanimously approved the exchange and the exchange
agreement, with Richardson and Clark abstaining. The board voted unanimously to
recommend that you vote "FOR" approval of the exchange and the exchange
agreement, again with Richardson and Clark abstaining.

         See "Special Factors -- Recommendation of the Special Committee and the
Board of Directors" on page 21.

         WHY IS THE BOARD OF DIRECTORS RECOMMENDING THAT I VOTE TO APPROVE THE
EXCHANGE?

         Our board of directors and the special committee formed by the board to
consider this transaction are recommending the exchange because they believe
that the exchange is a more desirable alternative for you than the status quo.
In reaching this conclusion, our board of directors and the special committee
considered, among other factors:

         -        the current lack of liquidity of your Pierre Foods investment;


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         -        the immediate liquidity provided by the exchange at a price
                  that the board of directors and the special committee believe
                  is fair;

         -        the fact that the exchange eliminates your risk of loss in the
                  event our stock price decreases more in the future; and

         -        the fact that we have received no other offers for acquisition
                  of the company since the negotiations with PF Management were
                  announced on March 30, 2001.

To review the reasons for the exchange and the factors considered by the special
committee and the board of directors in approving the exchange in greater
detail, see "Special Factors - Background of the Exchange" on page 12 and "--
Recommendation of the Special Committee and the Board of Directors" on page 21.

         WHY WAS THE SPECIAL COMMITTEE FORMED AND WHO MAKES UP THAT COMMITTEE?

         Our board of directors established the special committee, consisting of
Bobby G. Holman, E. Edwin Bradford and Bruce E. Meisner, three independent
directors, to consider PF Management's acquisition proposal and to negotiate the
terms of the exchange agreement. The board formed the special committee because
it recognized that an exchange transaction would present a conflict of interest
for Richardson and Clark as members of our senior management and the board of
directors.

         For more information concerning the special committee, see "Special
Factors - Background of the Exchange" on page 12.

         HOW WAS THE AMOUNT OF THE EXCHANGE CONSIDERATION DETERMINED?

         The $1.21 per share exchange consideration was determined as a result
of negotiations between the special committee and PF Management. These
negotiations resulted in an acquisition price 33% per share above the $.91 per
share closing price of our common stock on the day PF Management made its final
offer. For further information concerning the negotiation of the exchange
consideration, see "Special Factors -- Background of the Exchange" on page 12.

         DID THE SPECIAL COMMITTEE RECEIVE AN OPINION AS TO THE FAIRNESS OF THE
         EXCHANGE CONSIDERATION?

         The special committee received an opinion from its financial advisor,
Grant Thornton, that, as of the date of the exchange agreement, the $1.21 per
share you will receive in the exchange is fair to you from a financial point of
view. For more information concerning Grant Thornton's opinion, see "Opinion of
Pierre Foods' Financial Advisor" on page 25.

         DID THE SPECIAL COMMITTEE RECEIVE ANY FIRM OFFERS TO ACQUIRE PIERRE
         FOODS AT PRICES HIGHER THAN $1.21 PER SHARE?

         No. The special committee did not solicit or receive any other offers
to acquire the company. The special committee has also not received any
inquiries about acquiring the company since the negotiations with PF Management
were publicly announced on March 30, 2001. For further information concerning
the solicitation process, see "Special Factors - Background of the Exchange" on
page 12.


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         WHAT WILL I RECEIVE IN THE EXCHANGE?

         As indicated above, you will be entitled to receive $1.21 in cash,
without interest, for each share of common stock that you own. For example, if
you own 100 shares of common stock, upon completion of the exchange, and subject
to you properly submitting your stock certificates for cancellation, you will be
entitled to receive $121 in cash.

         SHOULD I SEND MY STOCK CERTIFICATE NOW?

         No. Promptly after the exchange is completed, we will send you detailed
instructions regarding the surrender of your stock certificates. You should not
send your stock certificates to Pierre Foods or to anyone else until you receive
these instructions. See "The Special Meeting - Payment of Exchange Consideration
and Surrender of Stock Certificates" on page 9.

         IF THE EXCHANGE IS COMPLETED, WHEN CAN I EXPECT TO RECEIVE THE EXCHANGE
         CONSIDERATION FOR MY SHARES?

         We will send payment of the exchange consideration to you as promptly
as practicable following the completion of the exchange and our receipt of your
stock certificates and other required documents. For further information
concerning procedures for delivery of your shares and receipt of the exchange
consideration, see "The Special Meeting -- Payment of Exchange Consideration and
Surrender of Stock Certificates" on page 9.

         WHEN DO YOU EXPECT THE EXCHANGE TO BE COMPLETED?

         If the exchange is approved by the shareholders, then we expect to
complete the exchange as soon as practicable following the special meeting.

         WHAT VOTE IS REQUIRED TO APPROVE THE EXCHANGE?

         The affirmative vote of the holders of 75% of the outstanding shares of
Pierre Foods common stock is required to approve the exchange. PF Management
owns approximately 62.79% of Pierre Foods' outstanding shares, which it will
vote in favor of the exchange. Pierre Foods' other directors and executive
officers, who together own approximately 0.32% of the outstanding shares, have
indicated that they also intend to vote their shares in favor of the exchange.
Therefore, if the holders of an additional 687,196, or 11.89%, of the
outstanding shares also vote in favor of the exchange, then the exchange will be
approved. See "The Special Meeting" on page 8 and "Information Regarding Pierre
Foods -- Stock Ownership" on page 51.

         WHO CAN VOTE ON THE EXCHANGE?

         All shareholders of record as of the close of business on _______,
2001, including PF Management and Pierre Foods' officers and directors, will be
entitled to vote at the special meeting to approve or disapprove the exchange.
See "The Special Meeting" on page 8.

         WHAT RIGHTS DO I HAVE IF I OPPOSE THE EXCHANGE?

         If you oppose the exchange, then you may vote against it at the special
meeting. Holders of common stock who do not vote in favor of the exchange
agreement and who comply with required procedures will have the right to dissent
and to be paid cash for the "fair value" of their shares. The


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procedures to be followed by dissenting shareholders are described in "The
Special Meeting -- Rights of Objecting Shareholders" on page 9, and the text of
the applicable statutory provisions is set forth in Appendix D to this proxy
statement.

         WHAT ARE THE TAX CONSEQUENCES OF THE EXCHANGE TO ME?

         Your receipt of the exchange consideration will be a taxable
transaction for federal income tax purposes. To review the tax consequences to
you in greater detail, see "Federal Income Tax Consequences" on page 47.

         WHAT DO I NEED TO DO NOW?

         This proxy statement contains important information regarding the
exchange as well as information about Pierre Foods, Richardson, Clark and PF
Management. It also contains important information about what the board of
directors and the special committee considered in evaluating the exchange. We
urge you to read this proxy statement carefully, including its attachments.

         WHEN IS THE SPECIAL MEETING?

         The special meeting will take place on ________, 2001 at 10:00 a.m.,
local time, at the offices of Foley & Lardner, 150 West Jefferson Avenue, Suite
1000, Detroit, MI 48226-4416.

         HOW DO I CAST MY VOTE?

         Just indicate on your proxy card how you want to vote, then sign and
mail it in the enclosed envelope as soon as possible. This is important so that
your shares will be counted at the special meeting. As indicated above, approval
of the exchange and the exchange agreement requires the affirmative vote of the
holders of 75% of the outstanding shares of Pierre Foods' common stock. A
failure to vote or a vote to "ABSTAIN," as permitted on the proxy card, will
have the same effect as a vote "AGAINST" the exchange. If you are (or obtain a
legal proxy from) the record owner of the shares, you may attend the special
meeting and vote your shares in person, rather than voting by proxy.

         IF MY SHARES ARE HELD IN "STREET NAME" BY MY BROKER, WILL MY BROKER
         VOTE MY SHARES FOR ME?

         Your broker will vote your shares with regard to the exchange proposal
only if you provide instructions on how to vote. You should instruct your broker
how to vote your shares, following the directions your broker provides to you
for doing so. If you do not provide instructions to your broker, then your
shares will not be voted and this will have the effect of votes cast "AGAINST"
the exchange.

         For further information concerning procedures for dealing with your
broker if your shares are held in "street name," see "The Special Meeting --
Required Vote; Voting Procedures" on page 8.

         MAY I CHANGE MY VOTE AFTER I HAVE MAILED MY SIGNED PROXY CARD?

         Yes. You may revoke your signed proxy at any time before the vote is
taken at the special meeting by:


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         -        submitting to the secretary of Pierre Foods a written
                  instrument revoking the proxy;

         -        submitting a signed proxy bearing a later date; or

         -        voting in person at the special meeting if you are (or obtain
                  a legal proxy from) the record owner of the shares.

         See "The Special Meeting -- Voting and Revocation of Proxies" on page
9.

         WHAT OTHER MATTERS WILL BE VOTED ON AT THE SPECIAL MEETING?

         We do not expect to ask you to vote on any other matters at the special
meeting. If a motion is made to take some other action, such as to adjourn the
meeting, you may be asked to vote on such action. If you send your proxy card to
us for use at the special meeting and do not revoke that proxy, then we will
have authority to vote your shares in our discretion with regard to any such
other action. However, if you mark your proxy card to vote "AGAINST" approval of
the exchange, then your shares will be voted "AGAINST" any proposal to adjourn
the meeting to give us more time to solicit proxies. See "The Special Meeting --
Other Matters to be Considered at the Special Meeting" on page 12.

                              AVAILABLE INFORMATION

         We are subject to the informational requirements of the Securities
Exchange Act of 1934. As a result, we file reports, proxy statements and other
information with the SEC. You can review and copy these reports, proxy
statements and other information at the public reference facilities maintained
by the SEC at 450 Fifth Street, N.W. Judiciary Plaza, Washington D.C. 20549 and
at the following Regional Offices of the SEC: 500 West Madison Street, Suite
1400, Chicago, Illinois 60661; and 7 World Trade Center, Suite 1300, New York,
New York 10048. You can also obtain copies of these materials at prescribed
rates from the public reference section of the SEC at 450 Fifth Street, N.W.
Judiciary Plaza, Washington, D.C. 20549. You can call the SEC's Public Reference
Section at (800) SEC-0330 to obtain information. You can also access copies of
these materials at the SEC's web site on the internet at http://www.sec.gov. We
will also send you copies of these documents on request and without charge.

         Pierre Foods, Richardson, Clark, James M. Templeton and PF Management
have jointly filed a Schedule 13E-3 with the SEC with respect to the exchange.
This proxy statement does not contain all of the information contained in that
Schedule 13E-3, some of which is omitted as permitted by the SEC's rules.
Statements made in this proxy statement, while complete in all material
respects, are qualified by reference to documents filed as exhibits to the
Schedule 13E-3. The Schedule 13E-3, including exhibits, is available for
inspection and copying at the SEC as described above.


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                          FORWARD-LOOKING INFORMATION

         Certain statements made in this proxy statement are "forward-looking
statements" within the meaning of the Private Securities Litigation Reform Act
of 1995. Forward-looking statements involve risks and uncertainties that may
cause actual events and results to differ materially from expected events and
results. As detailed in our periodic SEC reports, these risks and uncertainties
include, among others:

         -  our substantial leverage and insufficient cash flow from operations;

         -  restrictions imposed by our debt instruments;

         -  factors inhibiting a hostile takeover of the company;

         -  the stock available for sale and a limited secondary market for the
            stock;

         -  stock price volatility and the absence of dividends;

         -  competition;

         -  government regulation;

         -  general risks of the food industry;

         -  adverse changes in food costs and availability of supplies;

         -  dependence on key personnel; and

         -  potential labor disruption.

         In addition, the exchange is subject to compliance with or waiver of
all of the closing conditions stated in the exchange agreement. In view of these
considerations, you should not place undue reliance on the predictive value of
the forward-looking statements made in this proxy statement.

                       WHO CAN HELP ANSWER YOUR QUESTIONS

         If you would like additional copies of this document, or if you would
like to ask any additional questions about the exchange, you should contact:

                  Ms. Pamela M. Witters
                  Pierre Foods, Inc.
                  9990 Princeton Road
                  Cincinnati, Ohio 45246
                  Telephone: (513) 874-8741


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                               THE SPECIAL MEETING

TIME, PLACE AND DATE; PROXY SOLICITATION

         The special meeting will be held on ________, 2001 at 10:00 a.m., local
time, at the offices of Foley & Lardner, 150 West Jefferson Avenue, Suite 1000,
Detroit, MI 48226-4416. We will pay all expenses incurred in connection with
solicitation of the enclosed proxy. Our officers, directors and regular
employees may solicit proxies by telephone or in person, but they will receive
no additional compensation for doing so. We have requested brokers and nominees
who hold stock in their names to furnish this proxy material to their customers
and to request authority to execute proxies. We will reimburse brokers and
nominees for their related reasonable out-of-pocket expenses. In addition, we
have engaged Corporate Investor Communications, Inc. to solicit proxies on our
behalf, and we have agreed to pay a fee of approximately $15,000, plus expenses,
for such services.

RECORD DATE AND QUORUM REQUIREMENT

         Our common stock, with no par value per share, is the only outstanding
voting security of Pierre Foods. The close of business on ________, 2001 is the
record date for the determination of shareholders entitled to notice of, and to
vote at, the special meeting, including at any adjournment. Each holder of
record of common stock at the close of business on the record date is entitled
to one vote for each share then held on each matter submitted to a vote of
shareholders. On the record date we had 5,781,480 shares of common stock issued
and outstanding, held by 1,458 holders of record.

         To conduct any business at the special meeting, holders of a majority
of the outstanding shares must be present in person or represented by proxy at
the beginning of the meeting. Proxies marked as abstentions are counted as
shareholders represented by proxy at the special meeting for purposes of this
quorum requirement.

REQUIRED VOTE; VOTING PROCEDURES

         Approval of the exchange agreement, which is attached to this proxy
statement as Appendix A, will require the affirmative vote of the holders of 75%
of the outstanding shares of Pierre Foods common stock at the special meeting. A
failure to vote or a vote to abstain will have the same legal effect as a vote
cast "AGAINST" approval.

         If you hold your shares through a broker, then your broker will vote
your shares with regard to the exchange only if you provide instructions on how
to vote. You should instruct your broker how to vote your shares, following the
directions your broker provides to you for doing so. If you do not provide
instructions to your broker, then your shares will not be voted and they will
have the effect of votes "AGAINST" the exchange and the exchange agreement. We
expect that your broker will generally vote your shares "FOR" any other matters
to be presented for shareholder approval at the special meeting, unless you
provide instructions to your broker to the contrary.

         PF Management owns 3,630,212, or approximately 62.79%, of Pierre Foods'
outstanding shares, which it will vote in favor of the exchange. Pierre Foods'
other directors and executive officers, who together own 18,702 shares, or
approximately 0.32% of the outstanding shares, have indicated that they also
intend to vote their shares in favor of the exchange. Therefore, if the


                                       8

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holders of an additional 687,196, or 11.89%, of the outstanding shares also vote
in favor of the exchange, then the exchange will be approved.

VOTING AND REVOCATION OF PROXIES

         A shareholder giving a proxy has the power to revoke it at any time
before the vote is taken at the special meeting by:

         -  submitting to the Secretary of Pierre Foods a written instrument
            revoking the proxy;

         -  submitting a signed proxy bearing a later date; or

         -  voting in person at the special meeting if you are (or obtain a
            legal proxy from) the record owner of the shares.

Subject to revocation, all shares represented by each properly executed proxy
received by the secretary of Pierre Foods will be voted in accordance with the
instructions indicated on the proxy and, if no instructions are indicated, will
be voted to approve the exchange and the exchange agreement and on any other
matter considered at the meeting as the persons named as proxies in their
discretion decide.

         The shares represented by the accompanying proxy card and entitled to
vote will be voted if the proxy card is properly signed and received by the
secretary of the company prior to the special meeting.

EFFECTIVE TIME

         The exchange will be effective following shareholder approval of the
exchange agreement when articles of exchange are filed with the Secretary of
State of North Carolina. The time when the exchange becomes effective is
referred to in this proxy statement as the "effective time." Provided that the
exchange is approved by the shareholders at the special meeting, we expect to
complete the exchange and file articles of exchange as soon as practicable after
the special meeting, subject to the satisfaction or waiver of the other terms
and conditions included in the exchange agreement. See "The Exchange --
Conditions."

PAYMENT OF EXCHANGE CONSIDERATION AND SURRENDER OF STOCK CERTIFICATES

         If the exchange is completed, then we will send you detailed
instructions regarding the surrender of your stock certificates. Do not send
your stock certificates to Pierre Foods or to anyone else until you receive
instructions. We will send payment of the exchange consideration to you as
promptly as practicable following our receipt of your stock certificates and
other required documents.

RIGHTS OF OBJECTING SHAREHOLDERS

         If you oppose the exchange, then you may vote against it at the special
meeting. Even if you vote against the exchange, if the holders of 75% of the
outstanding shares of Pierre Foods common stock vote to approve the exchange,
then the exchange will be completed and your shares will be converted into the
right to receive $1.21 per share in cash.


                                       9

   16

         Notwithstanding approval of the exchange by other shareholders,
however, under the North Carolina Business Corporation Act ("NCBCA"), holders of
common stock who do not vote in favor of the exchange and who comply with notice
requirements and other procedures have the right to dissent and be paid cash for
the "fair value" of their shares. This appraisal right is the exclusive remedy
to shareholders who object to the exchange, unless the exchange is unlawful or
fraudulent. The "fair value" of the common stock as finally determined under
such procedures may be more or less than the $1.21 exchange consideration.
Failure to follow precisely the procedures required by the NCBCA may result in
loss of dissenters' rights. PF Management may refuse to complete the exchange if
holders of more than 5% of the outstanding shares of common stock exercise their
right to dissent from the exchange. See "The Exchange -- Conditions."

         The following discussion is not a complete statement of the law
pertaining to dissenters' rights under the NCBCA and is qualified in its
entirety by the full text of Chapter 55, Article 13 of the NCBCA ("Article 13"),
which is reprinted in its entirety as Appendix D to this proxy statement. You
should review Appendix D carefully.

         A holder of shares of common stock wishing to exercise dissenters'
rights must:

         -  notify Pierre Foods in writing before the special meeting of the
            holder's intent to demand payment for his or her shares; and

         -  not vote in favor of the exchange.

If the exchange agreement is approved by our shareholders, then Pierre Foods
will mail a written notice to all shareholders who gave notice of their intent
to demand payment within ten days of the special meeting. The notice to
dissenters will:

         -  state where the payment demand must be sent and where and when
            certificates for certificated shares must be deposited;

         -  supply a form for demanding payment; and

         -  set a date by which Pierre Foods must receive the payment demand,
            which may not be fewer than 30 nor more than 60 days after the date
            on which the notice is sent.

To exercise dissenters' rights, a shareholder who sent a dissenters' notice
before the special meeting must demand payment and deposit his or her share
certificates in accordance with the terms of the notice from Pierre Foods. A
shareholder failing to do so will not be entitled to payment for his or her
shares under Article 13. All notices, demands and other communications directed
to Pierre Foods in connection with the appraisal process should be sent to:

                           Pierre Foods, Inc.
                           9990 Princeton Road
                           Cincinnati, Ohio 45246
                           Attention:  Pamela M. Witters, Secretary

         As soon as the exchange is completed, or within 30 days after receipt
of a payment demand (the "First Demand") by a shareholder, Pierre Foods is
required to pay such shareholder the amount


                                       10

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Pierre Foods estimates to be the value of the dissenting shares, plus interest
accrued to the date of payment (the "First Dissent Payment"). Such payment will
be accompanied by:

         -  Pierre Foods' balance sheet as of the fiscal year ended March 3,
            2001, an income statement and a statement of cash flows for that
            year and the latest available interim financial statements;

         -  an explanation of how Pierre Foods estimated the fair value of the
            shares; and

         -  an explanation of how the interest was calculated.

         A dissenter may demand payment (the "Second Demand") of an amount in
excess of the First Dissent Payment, if:

         -  the dissenter believes that the amount of the First Dissent Payment
            is less than the fair value of the dissenting shares, or that the
            interest due is incorrectly calculated;

         -  Pierre Foods fails to make the First Dissent Payment; or

         -  Pierre Foods, having failed to complete the exchange, fails to
            return deposited stock certificates to the dissenter within 60 days
            after the date set for demanding payment.

A dissenter will waive the right to make a Second Demand, and will be deemed to
have withdrawn the dissent and demand for payment, unless such dissenter makes
the Second Demand in writing within 30 days after Pierre Foods (x) makes the
First Dissent Payment or (y) fails to take the actions described in the second
and third bullet points above, as the case may be.

         If a Second Demand for payment remains unsettled, then a dissenting
shareholder may file a complaint with the Superior Court Division of the General
Court of Justice to determine the fair value of the shares and accrued interest.
If the dissenter does not commence a proceeding within 60 days after the earlier
to occur of the date Pierre Foods made the First Dissent Payment or the date of
the dissenter's Second Demand, then the dissenter will be deemed to have
withdrawn the dissent and Second Demand.

         The court may, in its discretion, make parties to the proceeding all
dissenters whose demands remain unsettled. Each dissenter made a party to the
proceeding by the court will be entitled to judgment for the amount, if any, by
which the court finds that the fair value of his or her shares, plus interest,
exceeds the First Dissent Payment. The court may assess the costs of a
proceeding, including the compensation and expenses of appointed appraisers, as
it finds equitable. The court may assess the fees and expenses of counsel and
experts (a) against Pierre Foods if it finds that Pierre Foods did not
substantially comply with Article 13 or (b) against either Pierre Foods or the
dissenters if the court finds that such party acted arbitrarily, vexatiously, or
not in good faith with respect to the dissenters' rights.

         If you object to the exchange and wish to examine your rights further,
then you should consult your own legal counsel at your expense.


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   18


OTHER MATTERS TO BE CONSIDERED AT THE SPECIAL MEETING

         Under North Carolina law, only the specific matters included in a
notice of the meeting and procedural motions regarding the conduct of the
meeting may be presented for shareholder approval at a special meeting. We do
not expect to ask you to vote on any other matters at the special meeting.
Nevertheless, if a motion is made to take some other action, including a
procedural action such as to adjourn the meeting, you may also be asked to vote
on such action at the special meeting. If you send your proxy to us for use at
the special meeting and do not revoke that proxy by the means indicated above,
then we will have authority to vote your shares in our discretion with regard to
any such other motion or action that may arise, although a proxy marked to vote
"AGAINST" the exchange will be voted "AGAINST" any proposal to adjourn the
meeting to permit us more time to solicit proxies.

                                 SPECIAL FACTORS

BACKGROUND OF THE EXCHANGE

         In the spring of 1999, we decided to explore the possibility of
maximizing shareholder value by selling one or both of our two core operations,
consisting of the Claremont Restaurant Group and our food processing operations,
along with our other businesses and properties. We engaged First Union
Securities (then known as Bowles Hollowell Conner), a leading middle-market
investment bank, to explore these possibilities for us.

         First Union Securities eventually found a buyer for the Claremont
Restaurant Group and that division was sold in October 1999, leaving us
principally with our food processing operations in Cincinnati and Claremont.
Those operations, collectively called "Pierre Foods," unexpectedly proved more
difficult to sell and in fact were not sold until PF Management agreed to buy
them in the exchange covered by this proxy statement. Our other businesses and
properties were disposed of in transactions referred to in the next paragraph.

         From July through August, 1999, we sold the entire equity interest in
our country ham operation to Hoggs, LLC, majority-owned by Richardson. On
September 14, 1999, we sold five former restaurant properties and one tract of
vacant land to an entity in which Templeton was then a minority investor. In
October 1999, we sold all assets related to a Bennett's Bar-B-Que restaurant to
Fairgrove Restaurants, LLC, owned in part by Richardson and Clark. For further
details of these transactions, see "Certain Relationships and Related Party
Transactions."

         None of Richardson, Clark or Templeton, nor any of our other
affiliates, expressed an interest in buying Pierre Foods prior to the events of
2001 described below. In the summer of 1999, in contrast, as the process of
obtaining a firm commitment from a qualified buyer for the restaurants continued
month after month with no success, Richardson and Clark developed an interest in
bidding for the restaurants as a possible last resort.

         On July 22, 1999, we signed a letter of intent with an affiliate of
Cracken, Harkey, Street & Hartnett, L.L.C., looking toward a sale of the
Claremont Restaurant Group to a Cracken Harkey affiliate, Consolidated
Restaurant Companies, Inc. A definitive purchase agreement was negotiated by the
parties but was never signed because the parties failed to reach agreement on
price. It was during the negotiations with Cracken Harkey that Richardson and
Clark began to explore the possibility of buying the restaurants themselves.
They were assisted in their consideration of this


                                       12

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alternative by Patrick Daugherty and his colleagues in McGuire, Woods, Battle &
Boothe LLP, company counsel. During August 1999, Richardson and Clark attempted
to arrange commercial financing for a bid to purchase the restaurants. The one
other possible buyer that was thought to be qualified and interested in the
restaurants was Carousel Capital Partners, L.P.

         On September 2, 1999, in response to a request for guidance from First
Union Securities, Clark stated that it was his and Richardson's desire to
recommend to the board the sale of the restaurants to a third party at a fair
price. The reason for Richardson's and Clark's personal interest, as explained
to First Union Securities, was to serve as "a floor" for pricing the restaurants
and to thereby flush out the best possible offer from the two identified
purchaser-candidates.

         Later that day, Cracken Harkey notified us through First Union
Securities that it would not be buying the restaurants. At about this time, a
delegation of our independent directors met with Hunton & Williams and engaged
that law firm to advise the board in response to a possible offer from
management. The engagement lasted but a few days as in fact a management offer
was never made. Instead, Carousel Capital made a firm offer to buy the
restaurants through First Union Securities. The board accepted that offer.

         On September 10, 1999, a Carousel Capital affiliate, CRG Holdings
Corp., signed a definitive agreement with us to purchase the Claremont
Restaurant Group. This transaction closed on October 7, 1999.

         First Union Securities intensified its efforts to sell Pierre Foods
following the closing of the sale of the Claremont Restaurant Group. This sales
effort, which lasted several months, included preparation of a confidential
memorandum describing the Pierre Foods business, dissemination of the memorandum
to one hundred or so plausible strategic and financial buyers, further
solicitation of approximately 25 candidates and management presentations to
eight or ten interested parties.

         The most interested purchaser-candidate was Castle Harlan, Inc., a New
York investment firm. We afforded Castle Harlan extensive due diligence, and we
engaged with its representatives in intensive negotiations, but as year-end
approached we had not yet settled upon an agreement. Meanwhile, our business had
begun to erode because, we thought, our management had become too engrossed in
the details (especially the continuing due diligence demands) of this
transaction. The erosion in our business led to an erosion in Castle Harlan's
willingness to pay a price that would be acceptable to our board. Consequently,
we abandoned our attempt to sell Pierre Foods.

         In January 2001, for the reasons stated in "Purpose and Reasons of the
MBO Group for the Exchange" below, Richardson and Clark began to consider the
advisability of making an MBO offer. Our corporate and securities counsel,
Patrick Daugherty, met with Richardson, Clark and others in Hickory on January
4, 2001 and, in response to questions, provided basic information about how an
MBO offer might be organized and processed. A week later, Richardson, Clark,
Daugherty and others discussed a timeline for a going-private transaction
prepared by Daugherty at Clark's request.


                                       13

   20


         When Richardson and Clark decided to pursue an MBO offer, they
interviewed Womble Carlyle Sandridge & Rice, PLLC, and, on or about January 26,
2001, they engaged that law firm to act as counsel for their acquisition
vehicle, PF Management.

         On February 5, 2001, anticipating an MBO offer and the formation of a
special committee to respond to that offer, Daugherty began to contact
prospective financial advisors to determine their interest in and availability
to serve the special committee in that capacity relative to this transaction.

         Our board of directors met on February 7, 2001. At the board meeting,
Richardson and Clark announced that they were prepared to organize and lead an
MBO that would result in the acquisition by their group of all or substantially
all of the stock in public hands. The entire board (with Richardson and Clark
absent from the meeting) then acted to organize the special committee,
empowering it to consider, evaluate and negotiate the MBO offer on behalf of the
board and the public shareholders and to make a recommendation to the board with
respect to the offer.

         The special committee met for the first time immediately following the
board meeting on February 7. In its organizational meeting the special committee
elected a chairman, engaged Daugherty's law firm as its legal counsel, heard a
report from its counsel regarding candidates for the position of financial
adviser to the special committee and authorized counsel, working with special
committee chairman Bobby Holman, to continue the search for a financial adviser.

         Counsel to the special committee subsequently continued initiating and
pursuing discussions with possible financial advisers. Discussions occurred on
February 9, 2001 and continued for the next two weeks, intensifying after
February 20 when a leading candidate declined the engagement due to its capacity
constraints. Counsel first made contact that same day with Grant Thornton, an
internationally recognized professional services firm that provides, among other
things, business valuations.

         On February 27, 2001, the special committee received a letter from
David Clark, writing on behalf of PF Management, Inc., a company organized by
Richardson and Clark, "for the purpose of developing a proposal to acquire all
of the outstanding shares of common stock of Pierre Foods . . ." Clark's letter
indicated PF Management's willingness to pay $1.19 per share in cash for all
outstanding Pierre Foods stock in a transaction, subject to appraisal rights,
that would result in Pierre Foods becoming a wholly-owned subsidiary of PF
Management. The cash to be paid for the shares would be obtained from loans to
PF Management arranged by PF Management shareholders and would be "fully funded"
before execution of a definitive agreement.

         On February 28, 2001, counsel for the special committee spoke with
counsel to PF Management about a possible timetable for a transaction, including
the drafting of agreements and other documents and the negotiation of terms,
particularly price. Later that day, the special committee met to consider the
indication of interest received from PF Management. At that meeting the members
of the special committee decided to engage Grant Thornton as their financial
adviser. They decided upon Grant Thornton from among four candidates for a
variety of reasons, particularly Grant Thornton's reputation for excellence. The
members also authorized Bob Holman to respond to PF Management with a letter
soliciting drafts of legal documents.

         Holman delivered a letter to Clark on March 1, 2001 commenting for the
special committee, among other things, on PF Management's indication of
interest:


                                       14

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                  "The price per share offered in your letter was the
                  closing price of [Pierre Foods'] stock on the Nasdaq
                  Stock Market on the day you delivered your letter.
                  We will not comment on the fairness of that price
                  now other than to say that we consider it (and the
                  proposed structure) respectful of [Pierre Foods']
                  public shareholders. For that reason, among others,
                  we are willing to enter into negotiations with [you]
                  looking toward the execution of a definitive share
                  exchange agreement documenting a transaction
                  structured along the lines you proposed. We solicit
                  your drafts of that agreement and of any and all
                  ancillary documents. In providing these drafts,
                  understand that we consider all terms and
                  conditions, especially (but not only) the price per
                  share, negotiable."

         On March 2, 2001, Grant Thornton began the field work on its engagement
by touring our food processing facility in Claremont, North Carolina and
interviewing the plant's management there. As requested, our finance staff gave
Grant Thornton, among other things, detailed historical and projected financial
statements for Pierre Foods.

         On March 14, 2001, Harrison Hurley and Company, financial advisors to
PF Management, telephoned counsel to the special committee to comment on the
market price of Pierre Foods common stock and the slow pace of the transaction.
Harrison Hurley's representative pointed out that the last reported trade in the
stock was at $1.00 a share, down significantly from the $1.19 offered earlier,
and that volume was reportedly very light. Noting that PF Management was not
irrevocably committed to the initially offered price, he suggested that the
special committee should engage in price negotiations soon, before PF Management
decided to decrease the offered price or withdraw its offer altogether. Counsel
to the special committee responded that the reason for the delay was that the
special committee was determined to proceed cautiously and that this meant that
the special committee would be waiting for Grant Thornton to advise it regarding
valuation and pricing before it would engage in price negotiations. Counsel to
the special committee also stated that, if PF Management would proffer a draft
of the exchange agreement, progress could perhaps be made by way of negotiating
terms other than price while Grant Thornton continued its work. Harrison Hurley
responded that a draft of the exchange agreement was expected for delivery
imminently.

         Later that same day, counsel to PF Management delivered to counsel to
the special committee a draft of an exchange agreement together with a timetable
of events in furtherance and execution of the exchange. The draft of the
agreement expressly left open four issues: the date beyond which either party
could terminate the agreement unilaterally; the amount of a termination fee and
maximum expense reimbursement payable by Pierre Foods to PF Management in
certain circumstances; the maximum amount of shares permitted to dissent before
PF Management would have the right to abandon the exchange; and the price per
share of Pierre Foods common stock.

         Also on March 14, 2001, Grant Thornton conducted extensive due
diligence of Pierre Foods on-site in Cincinnati. Representatives of Grant
Thornton interviewed Norbert E. Woodhams, Robert C. Naylor and Pamela M.
Witters, toured the company's Cincinnati facility and spoke with other company
management.

         On March 15, 2001, counsel to the special committee met with
representatives of Grant Thornton at Grant Thornton's offices in Southfield,
Michigan. At that meeting, counsel to the


                                       15

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special committee discussed the recent history, management and governance of the
company and identified certain related party transactions known to such counsel.

         On March 19, 2001, Grant Thornton interviewed each of Richardson, Clark
and Witters at the company's offices in Hickory.

         Also on March 19, 2001, counsel to PF Management phoned counsel to the
special committee to advise him of PF Management's offer on three points not yet
addressed: the outside termination date, proposed to be December 31, 2001; the
proposed amount of the termination fee ($1,000,000) and the maximum amount of
reimbursable expenses ($500,000); and the maximum number of dissenting shares
(5%).

         Then, in the late afternoon of March 19, 2001, the special committee
met in person in Hickory with its counsel to discuss in detail the terms and
conditions of the exchange reflected in the initial draft of the exchange
agreement as supplemented orally by counsel to PF Management earlier in the day.
Counsel to the special committee was authorized and directed to present, to
counsel for PF Management, the positions of the special committee on all issues
other than price (as to which the special committee was awaiting guidance from
Grant Thornton) and, with the guidance and concurrence of Chairman Holman, to
negotiate the best possible terms and conditions with the ultimate objective
being to present a recommended draft to the special committee for its
consideration.

         On March 20, 2001, counsel to the special committee met with counsel to
PF Management to negotiate all terms and conditions of the exchange agreement
other than price. Following this negotiation session, counsel to PF Management
discussed the issues and the proposed compromises and resolutions with PF
Management, then produced and delivered to opposing counsel a new draft of the
agreement.

         Also on March 20, 2001, Grant Thornton made an oral report of its
preliminary valuation analyses and findings to counsel to the special committee
and Witters. Based on its several preliminary analyses of valuation, Grant
Thornton indicated that a price per share between $1.23 and $1.28 would be
appropriate. A price per share as high as $1.44 could be justified, in Grant
Thornton's preliminary view, based solely on an application of its comparable
companies approach and assuming normalized expenses going forward. Grant
Thornton advised the committee that the best valuation approach was based on
consideration of the comparable companies, comparable transactions and
discounted cash flow analyses in combination, not one analysis alone, and the
committee agreed.

         On March 21, 2001, counsel to the special committee met again with
counsel to PF Management to obtain PF Management's views on changes requested
the day before but not yet agreed upon as reflected in the current draft. One
key provision was the termination fee payable upon exercise of Pierre Foods'
"fiduciary out," where PF Management was willing to accept less than previously
demanded, yet still wanted a sum ($500,000) in addition to recovery-of-expenses
(capped at another $500,000). Counsel also discussed among themselves
appropriate provisions covering the exercise or termination of outstanding stock
options.

         Later that same day, the special committee met again in person in
Hickory, with Witters participating by telephone from Cincinnati and counsel
participating by telephone from Charlotte. In this meeting, counsel described to
the special committee the preliminary valuation analyses and


                                       16

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findings of Grant Thornton, dwelling upon a range of $1.23 to $1.28 per share
and the outlying, but justifiable, price of $1.44 per share. Certain Grant
Thornton data in support of these findings were presented to, and reviewed by,
the meeting participants. Upon review and consideration of all this information,
the special committee was of the view that it should negotiate the best price
attainable at or above $1.23 per share. Chairman Holman was tasked to do this.
Holman stated that he would discuss Grant Thornton's analyses with
representatives of Grant Thornton, to aid him in negotiations, before
negotiating the price.

         Also during this meeting, counsel to the special committee reviewed in
detail with the other meeting participants the progress in negotiating and
documenting the exchange agreement as to all terms other than price. The special
committee confirmed its counsel's authority and directive to continue
negotiating with opposing counsel, the objective being to present an agreed-upon
draft (including a price per share negotiated by Chairman Holman) to the special
committee for its consideration.

         Immediately following the meeting of the special committee, its counsel
engaged counsel to PF Management in dialogue regarding open issues in the
exchange agreement. Subject to consideration of precedents, it was agreed that
the termination fee payable upon exercise of the company's "fiduciary out" would
be $100,000 plus reimbursement for actual expenses and that the termination fee
payable by reason of Pierre Foods' material breach of the exchange agreement
would be somewhat less -- $50,000 plus expenses. Counsel to PF Management agreed
that the company's bylaws require approval of the exchange by the favorable vote
of at least 75% of the outstanding shares. Both counsel noted in this regard
that, given PF Management's covenant in the draft exchange agreement to maintain
its share ownership at less than 50% before the vote, the 75% minimum would
assure that the exchange would not be approved without the approval of a
majority of the public shareholders. Finally, it was agreed that Pierre Foods
would use its best efforts to cause all outstanding options to be exercised or
cancelled by the time of mailing of definitive proxy materials, failing which PF
Management could abandon the exchange.

         Holman consulted with Grant Thornton, Witters and counsel to the
special committee on March 26, 2001, as anticipated in the immediately preceding
meeting of the special committee. The purpose and focus of this meeting was for
Grant Thornton to articulate its valuation determinations in detail as a
predicate for price negotiations to be carried out by Holman personally. Grant
Thornton stated that, based upon refinements in its analysis, it had adjusted
the estimated range of per share fair market values for Pierre Foods common
stock to a range of $1.14 to $1.23.

         Holman and Clark met in Hickory at 9:00 a.m., local time, on March 27,
2001, with counsel to the special committee, representatives of Harrison Hurley
and counsel to PF Management all participating in that meeting from various
locations by conference telephone. Holman began the meeting by acknowledging PF
Management's earlier offer of $1.19 per share and by countering that offer with
an offer of $1.30 on behalf of the special committee. When a representative of
Harrison Hurley pointed out that the stock was then trading on Nasdaq at less
than $1.00 per share, Holman indicated that a price between $1.19 and $1.30
could be negotiated. Clark asked for an adjournment.

         At 10:20 a.m., the meeting was reconvened among the same participants.
At Clark's request, a representative of Harrison Hurley presented his firm's
analyses of Pierre Foods' value. Harrison Hurley's balance sheet analysis
yielded a value that its representative described as immaterial. Its analysis of
cash flow in relation to companies that it considered comparable yielded a price
per share of zero. Counsel to the special committee remarked that Grant Thornton
had


                                       17

   24


arrived at a valuation range higher than Harrison Hurley's indications by
considering comparable companies and comparable transactions in terms of total
invested capital to total revenues. Clark responded that he considered Grant
Thornton's approach to be typical of "dot-com" companies, not of food processing
companies, noting, however, that the two financial advisors' conclusions were
broadly similar.

         Clark indicated that the buyout group put more weight on pure financial
analysis than it did on market comparables, particularly market transactions. At
this point, counsel to the special committee asked what the position of PF
Management would be with respect to a solicitation of other bids for Pierre
Foods. Clark responded that PF Management would most definitely oppose a
competing bid. He stated that, while he thought he could justifiably seek a
decrease from PF Management's original bid of $1.19, in the interest of
proceeding with the transaction he would now bid $1.21 per share.

         Following a short recess in which Holman consulted with counsel to the
special committee, at 11:10 a.m. the meeting was reconvened with the same
participants. Holman asked Clark whether there was any room for improvement in
the offered price. Clark answered that $1.21 per share was PF Management's best
and final offer. Holman then stated that this price was within a range that he
believed the special committee was prepared to accept; that he would recommend
to the entire special committee that it accept that price; and that he believed
the special committee would recommend the exchange to the entire board of
directors at that price. Counsel to the special committee observed that the
termination fee and certain other terms and conditions of the exchange agreement
(other than price) remained to be negotiated to a conclusion. Counsel to PF
Management noted that Holman and Clark had only agreed upon a price subject to
the approval of all terms and conditions (including price) to be included in an
exchange agreement that would be finalized and submitted for various corporate
approvals.

         On the late afternoon of March 29, 2001, Clark observed that Pierre
Foods stock had closed at $1.63 per share on Nasdaq, up from $1.06 the day
before. On the advice of counsel to the special committee, concurred in by
counsel to PF Management, a press release was prepared and issued before trading
began the following morning. The press release stated in pertinent part as
follows:

                  "Pierre Foods, Inc. (NASDAQ: FOOD) today announced that
                  it is in advanced talks with a management group that
                  reportedly owns 49% of the company's outstanding common
                  stock and seeks to purchase, for cash, all shares owned
                  by unaffiliated investors.

                  "A special committee of the company's board of directors
                  has been negotiating the terms of a possible transaction
                  with the management buyout group. . . . The price range
                  under discussion for the stock owned by public
                  shareholders is significantly lower than the $1.63 price
                  per share last reported by the Nasdaq Stock Market
                  yesterday. . . .

                  "In April, the committee and the buyout group are
                  expected to complete their negotiations and the committee
                  is expected to bring this matter to the full board. An
                  announcement will be made of any material action taken by
                  the board."


                                    18

   25


         We filed this press release with the SEC on Form 8-K on the same day it
was issued. The substance of the release was reported in The Wall Street Journal
the next business day - April 2, 2001.

         On April 3, 2001, counsel to PF Management delivered to the special
committee, through counsel, a revised draft of the exchange agreement said to
reflect the current state of negotiations between the parties.

         On April 5, 2001, counsel to the special committee, counsel to PF
Management and Clark discussed a timetable covering, among other things, the
organization of PF Management, the consideration of the exchange by PF
Management, the special committee and the board of directors of Pierre Foods,
the execution and delivery of the exchange agreement and public announcement of
the signing of the exchange agreement. This timetable was refined in subsequent
conversations among the parties and their counsel.

         On April 6, 2001, Harrison Hurley commented directly to Grant Thornton
on the transaction data utilized by Grant Thornton in its comparable
transactions analysis, Grant Thornton having provided that data to Harrison
Hurley on a prior occasion.

         Counsel to the special committee spoke with counsel to PF Management
with respect to the current draft of the exchange agreement on April 9, 2001.
Counsel observed that, according to the draft (and in contrast to earlier
discussions and expectations), PF Management would not represent and warrant
that it could finance the exchange. In a conversation with Clark, it was agreed
that the change regarding financing might remain in the document only if PF
Management would abandon any claim to a termination fee (in excess of its actual
expenses). Clark agreed to abandon the termination fee, provided that PF
Management's covenant to maintain its share ownership at less than 50% before
the vote be deleted. Counsel to the special committee acknowledged that without
this covenant, there was no assurance that approval of the transaction would
require approval by a majority of the public shareholders.

         Counsel to the special committee advised the special committee of these
developments and consulted with Holman on April 11, 2001. It was resolved that
the special committee would not approve a sale of the company to PF Management
(or to any other buyer) on the financing terms included in the current draft of
the exchange agreement. Counsel to the special committee delivered that message
to counsel to PF Management the next day.

         Also on April 11, 2001, counsel to PF Management delivered to counsel
to the special committee, for its information, a draft of an amendment to the
Schedule 13D filed with the SEC by Richardson, Clark and others, together with a
draft of a Schedule 13D to be filed with the SEC following the first acquisition
of Pierre Foods common stock by PF Management.

         On April 13, 2001, a representative of PF Management telephoned counsel
to the special committee to discuss the financing issue. In that discussion, it
was agreed that, in the exchange agreement, PF Management would represent and
warrant that PF Management and its shareholders collectively have cash and
credit sufficient to pay the aggregate exchange consideration and to consummate
the transactions contemplated by the agreement. After further discussion, it was
agreed that Richardson and Clark would commit their personal resources and
credit to the exchange transaction and would therefore become parties to the
exchange agreement for that purpose. Immediately thereafter, counsel to the
special committee confirmed with Chairman Holman that this resolution would
satisfy the special committee.


                                    19

   26


         On April 16, 2001, PF Management delivered to the special committee,
through counsel, another draft of the exchange agreement.

         On April 17 and 18, 2001, PF Management and its counsel worked with our
management and with counsel to the special committee on the text of this proxy
statement and other SEC filings. They consulted with one another on these days,
and beyond, regarding the sequence of events pursuant to which PF Management
would acquire shares of Pierre Foods stock from Richardson, Clark and Templeton
incident to the organization of PF Management, as well as the regulatory
consequences of those transactions. Leading up to the meetings held on April 26,
2001, PF Management and its counsel also worked with our management and with
counsel to the special committee with respect to the sequencing of, the agendas
for, the presentations to be made and the resolutions to be considered at those
meetings.

         On April 19, 2001, counsel to PF Management and counsel to the special
committee discussed the current draft of the exchange agreement with one
another. Counsel to the special committee noted, and opposing counsel agreed,
that the only substantive change needed in that draft was a refinement of a
Pierre Foods representation and warranty to the effect that Grant Thornton's fee
would be payable pursuant to its letter agreement dated February 27, 2001 as
amended by a letter dated April 12, 2001. The Grant Thornton engagement letter
had been amended by agreement with the special committee to include work by
Grant Thornton needed on this proxy statement. Later that day, counsel to the
special committee delivered a copy of the April 12, 2001 Grant Thornton letter
amendment to PF Management by fax.

         Promptly following that discussion, PF Management delivered to the
special committee, through counsel, the final draft of the exchange agreement.
In the week leading up to the meetings of April 26, 2001, the parties and their
counsel prepared documents for filing with the SEC and the public and generally
prepared for the meetings.

         On April 26, 2001, following a meeting of the shareholders of PF
Management during which the shareholders (Richardson, Clark and Templeton)
approved and adopted the exchange agreement, the special committee met in person
with its counsel in Hickory. Grant Thornton presented its final valuation
analyses and conclusions during the meeting. Upon request, Harrison Hurley
addressed the special committee with respect to PF Management's and its
shareholders' assurances of financing. Counsel to the special committee was
present throughout the meeting.

         Following a discussion by the special committee that included
consideration of the factors mentioned under "-- Recommendation of the Special
Committee and the Board of Directors" below, the special committee resolved
unanimously to recommend to the entire board of directors that it approve and
adopt the exchange agreement and the exchange and that the board recommend to
the shareholders that they approve and adopt the agreement and the exchange.

         Later that same day, the board of directors met and the entire board
took up the exchange and the exchange agreement outside the presence of
Richardson and Clark. Counsel to the special committee and the board was present
throughout the meeting. Again Grant Thornton presented its analyses and
conclusions and Harrison Hurley spoke to the directors about the assured
financing.

         Following a discussion by the board that included consideration of the
factors mentioned under "-- Recommendation of the Special Committee and the
Board of Directors" below, the board (other than Richardson and Clark, who were
not present for any part of the discussion or the vote)


                                    20

   27


resolved unanimously to approve and adopt the exchange agreement and the
exchange and recommended that the shareholders of Pierre Foods approve and
adopt the agreement and the exchange.

         The exchange agreement was signed immediately following the board
meeting. We issued a press release announcing the execution of the exchange
agreement before the stock market opened for trading the next morning.

RECOMMENDATION OF THE SPECIAL COMMITTEE AND THE BOARD OF DIRECTORS

         As discussed above under "-- Background of the Exchange," the special
committee and the board of directors (other than Richardson and Clark)
unanimously determined that the exchange agreement and the exchange are fair to
and in the best interests of the public shareholders. THE SPECIAL COMMITTEE AND
THE BOARD RECOMMEND THAT YOU VOTE "FOR" THE APPROVAL OF THE EXCHANGE AGREEMENT
AND THE EXCHANGE.

         The special committee and the board of directors consulted with their
financial and legal advisors, drew on their knowledge of our business,
operations, properties, assets, financial condition, operating results,
historical public share trading prices and prospects and considered the
following factors, each of which, in the opinion of the special committee and
the board, supported the determination that the exchange agreement and the
exchange are fair to and in the best interests of the public shareholders:

         -  the belief of the special committee and the board that the exchange
            was a better alternative for the public shareholders than
            continuation of the status quo. The special committee and the board
            concluded that, based on Pierre Foods' limited trading volume, the
            lack of institutional sponsorship and public float, its small market
            capitalization and the lack of research attention that it received
            from market analysts, Pierre Foods' continuing status as a public
            company would limit the ability of Pierre Foods' shareholders to
            obtain a fair price by selling their shares in the market. See "--
            Background of the Exchange" and "-- Projections."

         -  the belief of the special committee and the board that the exchange
            would provide shareholders with liquidity for their investment that
            might not otherwise be available in the public market and would
            protect shareholders against further decreases in the stock price.

         -  the fact that the $1.21 per share exchange consideration represented
            a significant premium to recent trading prices of the Pierre Foods
            common stock. The special committee and the board recognized that
            the exchange consideration was 33%, or $.30, above the $.91 per
            share closing price of the Pierre Foods common stock on the day PF
            Management made its final offer. See "Information Regarding Pierre
            Foods -- Market Prices of Common Stock; Dividends."

         -  the financial advisor's opinion to the special committee and the
            board to the effect that the exchange consideration is fair to
            Pierre Foods' shareholders from a financial point of view. Grant
            Thornton analyzed the going-concern value of Pierre Foods, using the
            comparable companies, comparable transactions and discounted cash
            flow methodologies. The special committee and the board believed
            that Grant Thornton's focus on


                                       21

   28

            going-concern value was appropriate. They concurred with Grant
            Thornton's conclusion that indicia such as net book value or
            liquidation value were less meaningful given the nature of Pierre
            Foods' assets and business based on Grant Thornton's analysis that
            net book value was below the range of fair value determined by use
            of the other methodologies employed by Grant Thornton and did not
            reflect the going-concern value of Pierre Foods and that Grant
            Thornton found no evidence of hidden assets or other factors that
            might lead Grant Thornton to believe that a liquidation value
            analysis would be relevant. The special committee and the board
            noted that:

            -  the per-share value calculation resulting from consideration of
               only Grant Thornton's comparable companies methodology or of only
               its comparable transactions methodology was, in each case, in
               excess of the exchange consideration, but concluded that these
               methodologies were not the best indicators of fair value for
               Pierre Foods. The special committee and the board concurred with
               Grant Thornton's conclusion that the most relevant of the
               possible valuation methodologies was one that averaged the
               per-share values produced by utilization of comparable companies,
               comparable transactions and discounted cash flow methodologies in
               combination;

            -  the unwillingness of the two most senior members of senior
               management to remain with Pierre Foods in a transaction other
               than a management-led buyout made Pierre Foods less attractive to
               potential purchasers because of uncertainty as to whether Pierre
               Foods would be able to continue its historical financial
               performance or achieve the financial results of the projections
               prepared by our management with respect to Pierre Foods'
               financial performance for fiscal years 2002 through 2004 without
               these senior managers;

            -  Grant Thornton's comparable companies methodology and the
               comparable transactions methodology relied on historical
               financial performance and that the discounted cash flow
               methodology relied on these projections;

            -  a number of the comparable companies and comparable transactions
               used in Grant Thornton's analyses were not truly comparable to
               Pierre Foods in terms of size, market capitalization, financial
               performance or other relevant factors, supporting Grant
               Thornton's conclusion that an average of the per-share values
               produced by its three methodologies, including the discounted
               cash flow methodology, was most relevant to the exchange;

            -  the exchange consideration was within the range of values
               calculated by Grant Thornton using this method.

         -  the inability of any financial or strategic buyer other than PF
            Management to acquire Pierre Foods without triggering insolvency.
            The special committee and the board considered the fact that,
            because of an indenture covenant giving the senior noteholders "put"
            rights upon a change of control, the only transaction in which
            Pierre Foods' public shareholders could be bought out is a
            management buyout. Specifically, the indenture governing Pierre
            Foods' senior notes entitles the holders


                                       22

   29


            of the notes to put their notes to Pierre Foods for 101% of their
            face amount if more than 50% of the outstanding common stock is
            acquired by any person other than Richardson, Clark or James E.
            Harris, our former chief financial officer, and any entity
            controlled by them. Triggering this put right would render Pierre
            Foods insolvent. The special committee and the board determined,
            therefore, that the only realistic buyer of Pierre Foods is PF
            Management. It was also noted that the indenture covenant was
            entered into in June 1998, long before an MBO was planned by
            Richardson or Clark, and that at that time Richardson and Clark
            already beneficially owned more than 36% of Pierre Foods'
            outstanding stock.

         -  the negotiations between the special committee and PF Management,
            resulting in its offer price being increased from $1.19 to $1.21.
            The special committee and the board considered the fact that these
            negotiations were conducted over a period of more than six weeks.
            The special committee and the board believed that the $1.21 exchange
            consideration was the highest price that PF Management would offer.
            See "-- Background of the Exchange."

         -  the covenant of Richardson and Clark individually to pay the cash
            exchange consideration from their own funds and from financing they
            would arrange and personally guarantee.

         -  the terms and conditions of the exchange agreement, particularly the
            provisions giving the board the right, subject to conditions, to
            respond to unsolicited inquiries, to modify or withdraw its
            recommendation and to pursue a more favorable transaction with a
            third party. The special committee and the board also considered the
            fact that the exchange agreement provided for the payment, in such
            circumstances, of PF Management's actual out-of-pocket expenses
            incurred in connection with the transaction, but no more, which the
            special committee and the board believed, under the circumstances,
            would not have an unreasonably preclusive effect on competing
            offers. See "The Exchange -- Nonsolicitation Covenant" and "--
            Termination Fee."

         -  the fact that between March 30, 2001, when the MBO negotiations
            were publicly announced, and April 26, 2001, when the board approved
            the exchange agreement, the company received no offers, inquiries or
            solicitations regarding alternative transactions.

         -  the fact that completion of the exchange pursuant to the exchange
            agreement is not subject to satisfaction of any "due diligence"
            condition, which would likely not be the case in any competing
            transaction.

         -  the requirement that the exchange be approved by the holders of 75%
            of the outstanding shares of Pierre Foods common stock. The special
            committee and the board considered that this requirement would
            facilitate an informed vote by the public shareholders on the merits
            of the transaction without requiring a tender of shares or other
            potentially coercive transaction structure, and it would implicitly
            require (because PF Management and Pierre Foods' officers and
            directors own less than 75% of the outstanding shares) that at least
            some public shareholders must vote to approve the transaction. See
            "The Exchange -- Conditions."


                                       23

   30


         -  the stated opposition of PF Management to any competing transaction,
            which effectively precludes any competing transaction because of PF
            Management's controlling position in Pierre Foods common stock. As
            the owner of more than 60% of the outstanding shares of Pierre
            Foods, PF Management has the power to defeat shareholder approval of
            any alternative transaction. It was also noted that, given the
            change in the financial condition of Pierre Foods and the reduced
            stock price, it was not surprising that Richardson and Clark
            believed that they could best protect their investment in Pierre
            Foods directly, rather than by selling to a third party.

         -  the fact that Richardson and Clark, together with other officers and
            former officers of Pierre Foods, would be entitled to aggregate net
            payments in excess of $12.5 million under their change of control
            agreements and other similar contracts with Pierre Foods if a change
            of control were to occur by reason of a transaction with a competing
            bidder. The special committee and the board noted that this expense
            would significantly reduce the return to public shareholders in such
            a transaction, whereas the expense would not be incurred in the
            exchange. It was also noted that Pierre Foods entered into these
            agreements with Richardson and Clark in 1997 and amended them in
            1999, again, long before an MBO was planned by Richardson or Clark.

         In concluding that the exchange is fair to and in the best interests of
the public shareholders, the special committee and the board of directors also
considered the following factors, each of which the special committee and the
board considered to be a negative factor:

         -  the fact that other offers were not solicited after PF Management's
            offer was received, noting, however, that no indications of interest
            were received even after public announcement of the negotiations
            with PF Management. The special committee and the board considered
            that other potential buyers had expressed an interest in acquiring
            the food processing operations of Pierre Foods in 1999, noting,
            however, that the company's results of operations, financial
            condition, cash flows from operations and business prospects were
            decidedly stronger in 1999 -- reflected in much higher market prices
            for Pierre Foods' common stock -- than they are in 2001. The special
            committee and the board also considered that, in 1999,
            notwithstanding extensive marketing efforts, no definitive agreement
            to sell the food processing operations was actually reached. They
            also considered the fact that any acquisition of all shares held by
            the public by any buyer other than a management buyout group would
            be opposed by PF Management, which owns enough stock to block such a
            transaction, and, even if "successful" notwithstanding PF
            Management's opposition, would trigger put rights for the senior
            noteholders, resulting in the company's insolvency. See
            "-- Background of the Exchange."

         -  the fact that consummation of the exchange would preclude the public
            shareholders from having the opportunity to participate in the
            future growth prospects of Pierre Foods and that Richardson and
            Clark will have the opportunity to benefit from any increases in the
            value of Pierre Foods following the exchange as a result of their
            increased equity interest in Pierre Foods and therefore may receive
            a substantial economic benefit from the transaction. See "-- Purpose
            and Reasons of MBO Group for the Exchange" and "Effects of the
            Exchange."


                                       24


   31


         -  the potential conflicts of interest of Richardson and Clark
            resulting from benefits that may be realized by them. The special
            committee and the board believe, nevertheless, that the procedures
            that they followed in their consideration of PF Management's offer,
            including extensive negotiation of the price and other terms of the
            exchange, addressed these conflicts and were fair to the public
            shareholders. See "-- Background of the Exchange" and "-- Conflicts
            of Interest."

         -  the fact that PF Management and its shareholders have from time to
            time acquired shares at prices in excess of $1.21 per share. The
            special committee and the board considered the fact that Pierre
            Foods' stock price had dropped from a high of $10.50 in November
            1999 to $0.91, the closing price on March 27, 2001, the day the
            final exchange price was negotiated, and concluded that those prices
            were not relevant to the current value of Pierre Foods' shares given
            adverse changes in the results of operations, financial condition
            and cash flows of Pierre Foods and adverse changes in the food
            processing industry generally. The special committee and the board
            also credited Richardson's disclosure that he purchased or caused PF
            Management to purchase shares from several shareholders at a
            substantial premium over the price to be paid to public shareholders
            in consideration of the long-time allegiance, association and
            relationship of these selling shareholders to Richardson. See
            "Information Regarding Pierre Foods -- Recent Stock Purchases."

         -  the fact that Patrick Daugherty, lead counsel to the special
            committee and the board, had served extensively in the past as
            corporate and securities counsel to the company and, as described
            above under "Special Factors -- Background of the Exchange," had
            given preliminary advice to Richardson and Clark in the summer of
            1999 and in January 2001 regarding possible transactions with the
            company. The special committee and the board also considered,
            however, that they had decided to engage Foley & Lardner
            notwithstanding Daugherty's prior assistance to Richardson and Clark
            because Daugherty had established a trusting professional
            relationship with the independent directors of the company over a
            period of several years, because he was a repository of significant
            institutional memory and knowledge about the company, because they
            believed that he was not beholden to Richardson or Clark and that he
            could and would advise them and act independently of Richardson and
            Clark, and because none of Daugherty's colleagues at Foley & Lardner
            who would be assisting the special committee and the board relative
            to this transaction had had any prior professional involvement with
            Richardson, Clark, Templeton or the company.


         The foregoing discussion of the information and factors considered by
the special committee and the board is not meant to be exhaustive, but includes
all material factors considered by the special committee and the board as part
of the determination that the exchange and the exchange agreement are fair to,
and in the best interests of, Pierre Foods and the public shareholders and by
the board as part of its recommendation that the shareholders approve and adopt
the exchange agreement. While each of the board and the special committee
adopted the analysis and conclusions of Grant Thornton as described in "Opinion
of Pierre Foods' Financial Advisor," it also considered all of the factors
listed above in making the determination that the exchange and the exchange
agreement are fair to, and in the best interests of, the public shareholders.
The special committee and the board did not assign relative weights or
quantifiable values to those positive and negative factors. Rather, the
decisions of the special committee and the board were based on the subjective
analysis by their members of those factors, including the analysis and
conclusions of Grant Thornton, based on the totality of the information
presented to and considered by it. In addition, based on the factors described
above, the board and the special committee concluded that the exchange is
procedurally fair to the public shareholders.

OPINION OF PIERRE FOODS' FINANCIAL ADVISOR

         The special committee retained the Valuation Services Group of Grant
Thornton LLP to act as its financial advisor and, as requested by the special
committee, (1) to analyze the proposed sale of Pierre Foods to PF Management,
and (2) to render an opinion as to the fairness of such a transaction, from a
financial point of view, to Pierre Foods' public shareholders. Prior to being
engaged as the financial advisor to the special committee, Grant Thornton had no
prior professional relationship with Pierre Foods, except as follows. In 2000,
the Boston office of Grant Thornton was retained by Harrison Hurley and Company
to perform tax consulting work, which was never completed, relative to Pierre
Foods.


                                       25

   32

         At the request of the special committee, on April 26, 2001, Grant
Thornton rendered its oral opinion to the special committee and to the board to
the effect that, as of that date and subject to the assumptions made, matters
considered and limits of the review undertaken by Grant Thornton described in
its opinion, the $1.21 per share exchange consideration to be received by Pierre
Foods' shareholders (other than PF Management) pursuant to the exchange was fair
from a financial point of view to such shareholders. Grant Thornton subsequently
confirmed this opinion in writing by letter dated April 26, 2001.

         The full text of Grant Thornton's written opinion is attached as
Appendix B to this proxy statement. We refer you to Grant Thornton's opinion,
and you should consider it as a part of this proxy statement since we are
incorporating it by this reference. The following description of Grant
Thornton's opinion is only a summary. You should read the full opinion for a
complete understanding of the opinion's assumptions, considerations and
limitations.

         Grant Thornton's opinion only advises the special committee as to the
fairness from a financial point of view of the exchange consideration. It does
not address the merits of the special committee's decision to recommend the
exchange to the board of directors or of the board's decision to adopt the
exchange agreement and recommend the agreement to shareholders. The opinion is
not a recommendation to you that you vote for or against the exchange or that
you take any other action regarding the exchange.

         The special committee retained Grant Thornton on the basis of its
experience with mergers and acquisitions, financings and advising boards of
directors and shareholders regarding strategic alternatives. Grant Thornton is
regularly engaged in the valuation of businesses and their securities in
connection with mergers, acquisitions and private placements of securities.
Grant Thornton is a privately owned accounting and consulting firm which has
been in business for over 75 years.

         In preparing its opinion, Grant Thornton, among other things:

                  -        reviewed the exchange agreement among Pierre Foods,
                           PF Management, Richardson and Clark.

                  -        reviewed certain of our publicly available financial
                           statements and other business and financial
                           information.

                  -        reviewed certain of our internal financial
                           statements, financial forecasts and other data
                           concerning us prepared by our management, including
                           budgeted and projected income statements.

                  -        met with members of our management to discuss our
                           business, historical and projected financial results,
                           financial condition and business prospects.

                  -        reviewed the historical stock price and trading
                           volume for our common stock.

                  -        compared the financial terms of the exchange with the
                           financial terms of acquisition and merger
                           transactions involving companies that Grant Thornton
                           deemed comparable to Pierre Foods, Inc.


                                       26

   33


                  -        prepared four discounted cash flow analyses of Pierre
                           Foods.

                  -        made other studies and inquiries, and took into
                           account other matters, that Grant Thornton believed
                           were relevant to forming its opinion, including an
                           assessment of general economic and market conditions.

         Grant Thornton did not independently verify any of the information it
obtained for purposes of its opinion. Instead, Grant Thornton assumed the
accuracy and completeness of all such information. Grant Thornton relied upon
our management's assurances that information concerning our prospects, including
budgeted and projected financial results, reflected the best currently available
judgments and estimates of management as to our likely future financial
performance. As to all legal matters, Grant Thornton relied on the advice of
counsel to the special committee and assumed that the exchange will be completed
in accordance with the terms of the exchange agreement. Grant Thornton did not
make an independent evaluation or appraisal of the assets or liabilities of
Pierre Foods. Grant Thornton personnel visited both of our operating facilities
as well as corporate headquarters and were provided with third-party appraisals
of the real estate and machinery and equipment assets of Pierre Foods conducted
in June 2000. Grant Thornton's opinion is based on market, economic and other
conditions as they existed and could be evaluated at the time the opinion was
given.

         No limitations were imposed by Pierre Foods, the special committee or
the board on the scope of Grant Thornton's investigation or the procedures Grant
Thornton followed in rendering its opinion.

         In addressing the fairness, from a financial point of view, of the
exchange consideration to be received by the public shareholders of Pierre
Foods, Grant Thornton considered a variety of generally recognized valuation
methodologies and utilized those it believed were most appropriate for
developing its opinion. The preparation of a fairness opinion involves the
determination of the most appropriate and relevant methods of financial analysis
and the application of those methods to the particular circumstances. Therefore,
such an opinion is not readily susceptible to partial analysis or summary
description. In arriving at its opinion, Grant Thornton made qualitative
judgments about the relevance and significance of each analysis and factor. Such
analysis resulted in the calculation of ranges of implied per-share values for
Pierre Foods common stock, including implied values that were greater than the
exchange consideration; however, Grant Thornton did not consider that any
particular implied value, whether less than or greater than the exchange
consideration, was determinative of fairness. Rather, the range of implied
values provided a range of fairness within which to evaluate the exchange.

         Grant Thornton believes that its analyses must be considered as a whole
and that selecting portions of its analyses, without considering all factors and
assumptions, would create an incomplete view of the process underlying its
opinion.

         In performing its analyses, Grant Thornton made numerous assumptions
with respect to industry performance, general business and economic conditions
and other matters, many of which are beyond the control of Pierre Foods. The
analyses performed by Grant Thornton do not purport to be an appraisal and are
not necessarily indicative of actual values, trading values or actual future
results that might be achieved, all of which may be significantly more or less
favorable than suggested by Grant Thornton's analyses. No public company that
Grant Thornton utilized as a comparison is identical to Pierre Foods, nor are
the transactions utilized as a comparison identical


                                       27
   34

to the exchange. Accordingly, a purely mathematical analysis based on such
comparable companies or comparable business combinations is not a meaningful
method of using the relevant data. Rather, these analyses involve complex
considerations and judgments concerning differences in financial and operating
characteristics and other factors that could affect the transaction or the
public share price or other values of the companies being compared.

         In connection with its analyses, Grant Thornton utilized estimates and
forecasts of our future operating results contained in or derived from budgeted
and projected income statements provided by our management. Analyses based on
forecasts of future results are not necessarily indicative of actual future
results, which may be significantly more or less favorable than the forecasts.
The analyses are inherently subject to uncertainty, being based on numerous
factors or events beyond the control of Pierre Foods. Therefore, future results
or actual values may be materially different from these forecasts or
assumptions.

         Grant Thornton's opinion was one of many factors taken into
consideration by the special committee in making its determination to approve
the exchange agreement. Consequently, the analyses described below should not be
viewed as determinative of the opinion of either the special committee or the
board with respect to the value of Pierre Foods or whether the special committee
or the board would have been willing to agree to different terms for the
exchange.

         The following is a brief summary of the material analyses performed by
Grant Thornton in connection with rendering their opinion to the special
committee and the board. The following summary includes information presented in
tabular form. In order to understand the financial analyses performed by Grant
Thornton, the tables must be read together with the accompanying text. Also, for
purposes of the financial analyses from which these per-share values were
derived, Grant Thornton assumed that we would be operated by a management team
with the perceived ability to achieve the financial results projected. The
following analyses reflect substantially the same methodologies used by Grant
Thornton in its presentations to the special committee and the full board of
directors on April 26, 2001.

         COMPARABLE COMPANIES ANALYSIS. Grant Thornton reviewed and compared the
financial and stock market performance of Pierre Foods and certain ratios and
multiples of Pierre Foods to the financial and stock market performance and
corresponding ratios and multiples of four publicly-held companies in the food
processing industry that were considered by Grant Thornton to be generally
comparable to Pierre Foods. The selected companies were Bridgford Foods Inc.,
Earthgrains Company, Hormel Foods Corporation and Rymer Foods Inc.
(collectively, the "Comparable Companies").

         Among other analyses, Grant Thornton calculated the enterprise value
(that is, equity market value, plus debt, less cash and equivalents) as a
multiple of the latest twelve months' net sales for each of the Comparable
Companies. All multiples were calculated using closing stock prices on March 22,
2001. A summary of the enterprise value multiples generated from this analysis
is shown in the following table:


                                       28
   35



                                                           Invested Capital Multiple Based on Net Sales
                                                           --------------------------------------------
                                                        
         Bridgford Foods Corporation                                            0.8
         Earthgrains Company                                                    0.7
         Hormel Foods Corporation                                               0.8
         Rymer Foods Inc.                                                       0.1
         Industry Median                                                        0.8

         Pierre Foods                                                           0.6


         Grant Thornton selected the Comparable Companies because they have
general business, operating and financial characteristics generally similar to
those of Pierre Foods. Grant Thornton noted, however, that no company used in
this analysis is identical to Pierre Foods. Grant Thornton compared the
financial performance of Pierre Foods for the period ended March 3, 2001 (which
were preliminary, unaudited results provided by our management) to the
Comparable Companies' latest twelve months income statement data. In comparing
the income statement data of the Comparable Companies to Pierre Foods, Grant
Thornton found that three of the four Comparable Companies were profitable
(Rymer is the only comparable company that is not profitable) while we posted a
net loss. Based on the multiples presented above, it appears that the market is
willing to pay a higher multiple for a company that is profitable than for one
that is not. In its analysis, Grant Thornton used the industry median of 0.8 as
a benchmark multiple and adjusted it downward by 20% to account for various
differences including size, growth, and geographic diversity. After adjusting
the benchmark multiple, Pierre Foods' revenue multiple was estimated at
approximately 0.6. It is purely coincidental that the adjusted revenue multiple
used by Grant Thornton is the same as Pierre Foods' revenue multiple priced by
the market.

         Using the adjusted revenue multiple of 0.6 presented above, Grant
Thornton calculated the implied equity value per share of Pierre Foods' common
stock as $1.45 on the basis of the revenues for the period ended March 3, 2001
and the shares and options (which are assumed to be worthless as their exercise
prices exceed the exchange price) outstanding as of March 22, 2001.

         COMPARABLE TRANSACTIONS ANALYSIS. Grant Thornton reviewed and compared
the publicly available financial data related to 15 business combination
transactions in the food processing industry that it felt were generally
comparable to the exchange and that disclosed financial information sufficient
to provide valuation guidance (collectively, the "Comparable Transactions"). A
list of the Comparable Transactions follows:


                                       29
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           Acquiror                                     Target                                    Date
- -----------------------------               -----------------------------                   ----------------
                                                                                      
Atlantic Premium Brands, Ltd.               J.C. Potter Sausage Company                     March 20, 1998
International Home Foods Inc.               Grist Mill Co.                                  April 14, 1998
ConAgra Inc.                                GoodMark Foods Inc.                             July 31, 1998
Aurora Foods Inc.                           Sea Coast Foods Inc.                            April 6, 1999
Smithfield Foods Inc.                       Animex SA - 66.6%                               April 12, 1999
Smithfield Foods Inc.                       Carrolls Foods Inc.                             May 7, 1999
IBP Inc.                                    Thorn Apple Valley Inc.                         August 25, 1999
Sparta Foods Inc.                           Food Products Corp.                             October 13, 1999
Aurora Foods Inc.                           Lender's(R) Bagels                              November 1, 1999
ConAgra Inc.                                Seaboard Corp.                                  January 3, 2000
Smithfield Foods Inc.                       Murphy Farms, Inc.                              January 5, 2000
IBP Inc.                                    Corporate Brand Foods America                   February 7, 2000
Kellogg Co.                                 Kashi Co.                                       June 29, 2000
ConAgra Inc.                                International Home Foods Inc.                   August 24, 2000
Pilgrims Pride Corp.                        WLR Foods Inc.                                  January 28, 2001


         Among other analyses, Grant Thornton calculated total invested capital
relative to each of the Comparable Transaction companies' net sales. A summary
of the total invested capital multiples generated from this analysis is shown in
the following table:



           Total Invested Capital Multiple
                 Based on Net Sales
         ----------------------------------
                                    
         High                          1.50
         Low                           0.30
         Average                       0.87
         Median                        0.88


         Grant Thornton chose the Comparable Transactions because the target
companies have general business, operating and financial characteristics similar
to those of Pierre Foods. Grant Thornton noted, however, that no company or
transaction used in the foregoing analysis is identical to Pierre Foods or the
exchange. After analyzing the Comparable Transactions listed above, Grant
Thornton determined that the median total invested capital to revenue multiple
of 0.88 was an appropriate benchmark to use for its analysis. The median total
invested capital to revenue multiple was adjusted downward by 20% to account for
various differences including size, growth, and geographic diversity. After
adjusting the benchmark multiple, Pierre Foods' total invested capital to
revenue multiple was estimated at approximately 0.7. This adjusted transaction
multiple was then applied to Pierre Foods' March 3, 2001 revenue information.

         Once a preliminary value was established, Grant Thornton needed to
adjust for the change in control agreements in place for both Richardson and
Clark. The revised agreements provide that, if a change of control in Pierre
Foods occurs, the following benefits will be provided by Pierre Foods: three
times the amount of the annual base salary of the officer; three times the
amount of the cash bonus paid or payable to such person for the most recent
fiscal year; and a "gross-up" payment for all excise and income tax liabilities
resulting from payments under the change in


                                       30
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control agreements. Based on these agreements, an adjustment of approximately
$11,500,000 was made. At the time of its analysis, Grant Thornton was not aware
that an additional $1 million was payable under similar agreements to other
officers and former officers of Pierre Foods, and accordingly did not adjust for
these potential payments. Additionally, since the Comparable Transactions'
multiples are calculated on a control basis, a 35% minority interest discount
was applied to account for the fact that only a minority interest in our common
shares is subject to the exchange.

         Using the adjusted total invested capital to revenue multiple of 0.7
presented above and adjusting for the change in control agreements and minority
interest, Grant Thornton calculated the implied equity value per share of Pierre
Foods' common stock as $2.11 on the basis of the revenues for the period ended
March 3, 2001 and the shares and options (which are assumed to be worthless as
their exercise prices exceed the exchange price) outstanding as of March 22,
2001.

         DISCOUNTED CASH FLOW ANALYSIS. Grant Thornton performed discounted cash
flow analyses to estimate the present value of Pierre Foods under four different
scenarios. All four scenarios focused on projected income statements and
debt-free net cash flows for fiscal years 2002 through 2006.

         -        Scenario 1 reflects the value of Pierre Foods based on the
                  budgeted and projected income statements for fiscal years 2002
                  through 2004 provided by our management, extended through
                  fiscal 2006. For purposes of the extension, Grant Thornton
                  assumed that:

                  -        the net sales growth rate would be the same in 2005
                           and 2006 as in 2003;

                  -        gross profit would remain stable throughout the
                           five-year period; and

                  -        operating profit would improve year-over-year in each
                           of 2005 and 2006.

         -        Scenario 2 incorporated the following assumptions:

                  -        sales growth equal to management's indications as to
                           the highest growth rate Pierre Foods could sustain
                           for the foreseeable future;

                  -        gross profit levels on a percentage of sales basis
                           equal to those in scenario 1; and

                  -        operating profit margins equivalent to Pierre's
                           historical results.

         -        Scenario 3 assumed the following:

                  -        sales growth at the same rate as in scenario 2;

                  -        gross profit at the same level as scenario 2; and

                  -        improvements in operating profit as a percentage of
                           sales along the lines of scenario 1.


                                       31
   38

         -        Scenario 4 assumed:

                  -        revenue growth at the maximum level indicated by our
                           management;

                  -        gross profit margin increasing to the highest
                           historical level achieved by Pierre Foods; and

                  -        operating improvement to a level equivalent to the
                           highest of the comparable companies analyzed in Grant
                           Thornton's comparable company approach.

         Grant Thornton developed the various scenarios in order to determine
the range of values achievable for Pierre Foods assuming differences in
operating results from those determined by our management in their budgets and
forecasts.



                  Scenario        Sales Growth Rate         Gross Margin         Operating Margin
                  --------        -----------------        --------------        ----------------
                                                                        
                     1              5.3% to 8.5%           37.3% per year           6.3% to 7.7%
                     2              15% per year           37.4% per year           3.8% to 4.7%
                     3              15% per year           37.3% per year           6.6% to 8.9%
                     4              15% per year            39% per year           8.9% per year


         For each of the four scenarios, the present value of Pierre Foods, the
business enterprise, as of March 3, 2001, was determined by summing the present
values of the projected debt-free net cash flows through March 3, 2006 plus the
estimated terminal value of Pierre Foods as of March 3, 2006. The terminal value
was calculated by increasing the debt-free net cash flow in fiscal 2006 by an
estimated sustainable long-term growth rate, then capitalizing the resulting
debt-free net cash flow at an appropriate capitalization rate. The
capitalization rate was determined by deducting the estimated sustainable
long-term growth rate from the discount rate. Debt-free net cash flow is defined
as the unleveraged cash flow after tax obligations and consideration of
adjustments for depreciation and amortization costs, capital expenditures and
additional working capital requirements.

         The range of estimated values for Pierre Foods at the end of each
period was calculated by applying a discount rate of 16.0% to the annual
debt-free net cash flows and to the estimated value of Pierre Foods for the
perpetual or terminal period following 2006. Grant Thornton arrived at this
discount rate by calculating an estimated cost of capital for Pierre Foods
using, among other things, the capital asset pricing model (CAPM) to calculate
the cost of equity capital based on data obtained from recognized industry
sources including Ibbotson Associates' Stock Bonds Bills and Inflation Yearbook
2000 and the Federal Reserve Statistical Release, and a cost of debt capital
based on the interest rate of Pierre Foods' existing debt and an estimated
premium that, in its opinion, Grant Thornton felt would need to be paid at the
valuation date for any additional debt that was issued. The capital structure
utilized to determine the overall weighted average cost of capital was based on
the capital structures of companies in Pierre Foods' industry as determined by
reviewing the data for Pierre Foods' SIC codes contained in Ibbotson Associates'
Cost of Capital 2000 Yearbook.


                                       32
   39

         The sum of the values thus calculated provided an indication of the
range of values of Pierre Foods' invested capital, which is synonymous with the
business enterprise. The following table presents a summary of the implied
invested capital values for Pierre Foods' based on these analyses:



                                   Scenario           Value of Invested Capital
                                   --------           -------------------------
                                                   
                                      1                    $58.5 million
                                      2                   -$18.4 million
                                      3                    $19.7 million
                                      4                    $56.7 million


         To determine the value of the common equity, it was necessary to deduct
from the invested capital value the value of Pierre Foods' interest-bearing
debt, which was $118.3 million as of March 3, 2001. The following table presents
a summary of the implied equity values per share of Pierre Foods' common stock
from these analyses:



                                                           Value of the
                                                          Common Equity
                                   Scenario                 Per Share
                                   --------               -------------
                                                       
                                      1                       $0.00
                                      2                       $0.00
                                      3                       $0.00
                                      4                       $0.00


         Grant Thornton did not attribute any particular weight to the four
projection scenarios, noting that in each case the implied equity per-share
value was zero.

         A significant consideration in the rendering of the Grant Thornton
opinion was the existence of Change of Control Agreements between Pierre Foods
and both James C. Richardson and David R. Clark. Under the agreements Richardson
and Clark would be entitled to receive an aggregate payment in excess of $11
million upon the occurrence of any change in control as defined in the
agreements. The significance of this fact was to increase the cost of a
transaction other than the exchange and thus to diminish the return to
shareholders from any such competing transaction. This fact caused Grant
Thornton to place less reliance on the value indication derived under the
comparable transaction analysis.

         Grant Thornton considered a combination of its comparable companies,
comparable transactions and discounted cash flow methodologies to provide the
most relevant indication of value. Grant Thornton believes that taken
individually the methodologies provide value indications dependent on specific
facts and circumstances, a subtle change to which could materially affect the
value conclusion developed under a particular methodology. Such dependence has
been mitigated through an analysis of value looking at the methodologies
holistically; that is, how the various methodologies and their resulting value
indications relate to each other to provide a total value picture. Thus, looking
at the value indication of any single methodology does not provide adequate
guidance as to the conclusion of value and fairness determined by Grant
Thornton.


                                       33
   40

         RECENT STOCK PURCHASES. During April 2001, and prior to Grant Thornton
issuing its fairness opinion on April 26, 2001, PF Management and certain of its
affiliates acquired shares of our stock in a series of privately negotiated
transactions. These transactions included purchases from certain executive
officers, directors or affiliates of Pierre Foods or their relatives. These
transactions occurred at prices ranging from $2.09 per share to $15.81 per
share. Grant Thornton did not find these transactions to be relevant in its
analysis of the exchange transaction and the fairness of the exchange from a
financial point of view due to the fact that the purchases were negotiated
outside of the public market. It is Grant Thornton's opinion that these prices
are not representative of fair market value because they were based in part on
non-business considerations and not solely on a financial analysis of Pierre's
operations. As such, Grant Thornton believes that its analyses, as outlined
herein, are more representative of the factors affecting the value of our stock
and that, therefore, its range of possible values is more representative of fair
market value than that indicated by the affiliated party transactions.

         OTHER ANALYSES PERFORMED AND FACTORS CONSIDERED. Grant Thornton
computed Pierre Foods' net book value as approximately $26,968,539, or $4.67 per
share, at March 3, 2001, based on preliminary, unaudited financial statements.
Grant Thornton did not consider Pierre Foods' net book value to be material for
purposes of its fairness opinion, however, because it is extremely rare for a
company's market value to be the same as its accounting book value.
Additionally, as Grant Thornton did not conduct independent appraisals of our
tangible assets, intangible assets, or liabilities, they were not able to mark
our balance sheet to market, which would be necessary to conduct an accurate
valuation of Pierre Foods under an adjusted book value or cost based
methodology. Similarly, Grant Thornton did not perform a liquidation value
analysis of Pierre Foods because it found no evidence of hidden assets or other
factors that might lead it to believe that such an analysis would be relevant
for purposes of its fairness opinion. Although a liquidation valuation is called
for under the rights agreement pursuant to which shareholders may purchase
dilutive shares in a transaction involving a sale of Pierre Foods or its assets,
the exchange agreement expressly avoids the terms of the rights agreement,
negating the necessity of a liquidation analysis under the terms of the rights
agreement.

         The implied per-share values presented in these analyses did not take
into account all of the transaction expenses that are likely to be incurred in
an acquisition of Pierre Foods because the level of such expenses is subject to
considerable variation depending on the nature of the purchaser and the
structure of the transaction. Specifically, the comparable companies and the
discounted cash flow analyses did not reflect any transaction expenses. The
comparable transaction analysis implicitly reflected the transaction expenses
related to each transaction.

         In its engagement letter with Grant Thornton dated February 27, 2001
and amended April 12, 2001, Pierre Foods agreed to pay Grant Thornton an
aggregate fee of approximately $145,000 for its services in connection with the
exchange. The engagement letter also provides that Pierre Foods will reimburse
Grant Thornton for its reasonable travel, legal and other out-of-pocket expenses
incurred in connection with Grant Thornton's role thereunder and will indemnify
Grant Thornton and its affiliates from and against certain liabilities. These
liabilities include liabilities under the federal securities laws in connection
with the engagement of Grant Thornton by the special committee.


                                       34
   41

PROJECTIONS

         As discussed above, Pierre Foods prepared projections with respect to
its financial performance over a three-year period ending March 6, 2004. The
following is a summary of the projections:



                                                                   PROJECTIONS
                                                                 (in thousands)

                                                                   Fiscal Year
                                                   ---------------------------------------------
                                                      2002               2003             2004
                                                   ---------          ---------        ---------
                                                                              
         Revenues                                  $ 222,212          $ 241,086        $ 261,844
         Cost of goods sold                          139,397            151,232          164,254
         Gross profit                                 82,815             89,854           97,590
         Operating expenses                           68,751             74,201           79,091
         Operating cash flow                           8,230              7,104            9,336
         Interest and other income                        --                 --               --
         Capital expenditures                         (4,416)            (4,580)         (12,945)


         Pierre Foods does not as a matter of course make public any projections
as to future sales, performance, earnings or other results. However, the
management of Pierre Foods has prepared the prospective financial information
set forth above and included it in this proxy statement only because the
information is available to PF Management and was used by the special committee,
its financial advisor and the board of directors in evaluating the fairness of
the exchange. This prospective financial information was not prepared with a
view to public disclosure or compliance with the published guidelines of the SEC
or the guidelines established by the American Institute of Certified Public
Accountants with respect to prospective financial information. However, in the
view of Pierre Foods' management, this information was prepared on a reasonable
basis, reflects the best currently available estimates and judgments, and
presents, to the best of management's knowledge and belief, the expected course
of action and the expected future financial performance of Pierre Foods. This
information is not fact and should not be relied upon as being necessarily
indicative of future results, and readers of this proxy statement are cautioned
not to place undue reliance on the prospective financial information. The
projections are subjective in many respects and are thus susceptible to various
interpretations and periodic revision based on actual experience and business
developments. The projections were based on a number of assumptions that are
beyond the control of Pierre Foods or PF Management or their respective
financial advisors, including economic forecasting (both general and specific to
Pierre Foods' business), which is inherently uncertain and subjective. None of
Pierre Foods' or PF Management's respective financial advisors assumes any
responsibility for the accuracy of these projections. The inclusion of
projections in this proxy statement should not be regarded as an indication that
Pierre Foods, PF Management, Grant Thornton, Harrison Hurley or any other person
who received these projections considers them an accurate prediction of future
events. Neither PF Management nor Pierre Foods intends to update, revise or
correct these projections if they become inaccurate (even in the short term).

         Neither Pierre Foods' independent auditors, nor any other independent
accountants, have compiled, examined, or performed any procedures with respect
to the prospective financial


                                       35
   42

information contained herein, nor have they expressed any opinion or any other
form of assurance on such information or its achievability, and assume no
responsibility for, and disclaim any association with, the prospective financial
information.

VALUATION ANALYSIS OF PF MANAGEMENT'S FINANCIAL ADVISOR

         PF Management engaged Harrison Hurley and Company as its exclusive
financial adviser with respect to the exchange. Harrison Hurley is a nationally
recognized investment banking firm. As part of its investment banking business,
Harrison Hurley is regularly engaged in the valuation of businesses and
securities, mergers, acquisitions and private placements.

         As part of its engagement, Harrison Hurley was asked by PF Management
to provide it with a preliminary range of fair values of Pierre Foods to assist
it in determining an amount to bid for Pierre Foods and to assess the level of
financing necessary to complete an exchange at a fair price. In addition, during
the course of negotiations with Pierre Foods, Harrison Hurley assisted PF
Management in deciding the amount it would offer.

         On March 27, 2001, Harrison Hurley presented a preliminary assessment
of the value of Pierre Foods to PF Management. Harrison Hurley's report
consisted of a one-page summary and oral explanation by representatives of
Harrison Hurley of its procedures and methodologies. Harrison Hurley's
preliminary assessment was based upon information provided to it by PF
Management.

         Harrison Hurley reported to PF Management that it had evaluated Pierre
Foods using various methodologies through:

         -        analysis of comparable companies; and

         -        analysis of comparable transactions.

         In its analysis of comparable companies, Harrison Hurley used other
publicly owned protein processors, including: ConAgra (Swift, Armour, etc.),
Hormel (pork), Smithfield (pork), Pilgrims Pride (poultry) and Tyson (poultry)
as comparable companies based on the products offered by those companies,
although all are significantly larger than Pierre Foods.

         Harrison Hurley analyzed the profitability of the industry competitors
relative to Pierre and calculated commonly used industry multiples for these
companies based on the latest twelve months of financial statements with respect
to the following data:

         -        The sum of price per share multiplied by outstanding shares
                  (market capitalization) divided by total sales; and the sum of
                  price per share multiplied by outstanding shares divided by
                  earnings before interest and income tax expenses and charges
                  for depreciation and amortization ("EBITDA").

         -        The ratios of debt to sales; debt to EBITDA; debt to total
                  capitalization; debt per outstanding share; earnings to sales;
                  earnings per share; normalized (before reserves and unusual
                  charges/credits) earnings per share; EBITDA to sales; book
                  value (total stockholder equity) per share, and tangible book
                  value (stockholder value less intangibles).


                                       36
   43

         The foregoing analysis using the protein processing companies
considered most comparable based on products sold by those companies, indicated
a close correlation between the generation of cash flow and the market value of
stock, after giving consideration to the outstanding debt obligations of the
companies. This study indicated an equity valuation per share for Pierre Foods
ranging from $0 to $(.147).

         In its analysis of comparable transactions, Harrison Hurley used the
acquisition of International Home Foods (Libby, Bumblebee, Chef Boyardee,
others) by ConAgra (Armour, Swift, Hunts, Healthy Choice, others). Harrison
Hurley considered this acquisition to be comparable to the proposed exchange
principally because of the similarity in products offered by the two companies,
but noted that both the acquirer and acquired were significantly larger than
Pierre Foods. Again, Harrison Hurley calculated the pending $2.9 billion
acquisition price as a multiple of its EBITDA. In addition, Harrison Hurley
applied an 80% discount to this multiple to account for the difference in size
between International Home Foods (sales $2.2 billion) and Pierre Foods. This
analysis indicated an equity valuation per share for Pierre Foods ranging from
$0.00 to $0.62.

         Pierre has not been profitable in past years, including the year ended
March 3, 2001, and as the current cash flow projections are in excess of prior
years results, Harrison Hurley did not use a weighting of prior period results
with the present year. The non-weighted analysis gives the most favorable
portrayal of Pierre Foods values. Discounted cash flow analysis of potential
future results of Pierre operations was not considered germane, as the Harrison
Hurley studies were relating Pierre Foods' value vis-a-vis competition in the
protein processing industry. Future projections of the competitors are not
available, thus comparison of future values cannot be completed.

         Harrison Hurley has performed several previous assignments for Pierre
Foods from 1995 to 2000. These assignments have included strategic advisory
services, debt placement, fairness opinions and bondholder relations.

         Under the term of its engagement letter with PF Management, Harrison
Hurley is entitled to a fee of $35,000, plus reimbursement of its out-of-pocket
expenses.

         You may review and copy Harrison Hurley's report during regular
business hours at its offices located at 1 Turks Head Place, Providence, Rhode
Island. This report was also filed as an exhibit to the Schedule 13E-3 filed by
PF Management. In addition, we will provide you with a copy of the report at no
cost to you. See "Available Information" and "Information regarding Pierre Foods
- -- Incorporation of Documents by Reference."

CONFLICTS OF INTEREST

         In considering the recommendations of the special committee and of the
board of directors with respect to the exchange, shareholders should be mindful
that James C. Richardson, Jr., Chairman of the board of directors, and David R.
Clark, Vice-Chairman, own 88.11% of the outstanding common stock, and they
control, PF Management, which will own all of the outstanding common stock of
Pierre Foods immediately after the exchange. The special committee and the board
of directors were aware of these conflicts of interest and considered them among
other factors described under "-- Recommendation of the Special Committee and
the Board of Directors." The special committee considered PF Management's
post-exchange ownership of Pierre Foods to be a negative factor in its
determination that the exchange is fair to the public shareholders.


                                       37
   44

         PF Management expects that Mr. Templeton will join the Pierre Foods
board of directors after completion of the exchange but the overall size of the
board will be reduced. Other than the addition of Mr. Templeton, however, PF
Management has not determined what specific changes it will make in the Pierre
Foods board after completion of the exchange.

         The exchange agreement requires that Pierre Foods indemnify its current
and former directors and officers for six years after the completion of the
exchange against liabilities (including reasonable attorneys' fees) relating to
actions or omissions arising out of their being a director, officer, employee or
agent of Pierre Foods at or prior to the time the exchange is completed
(including the transactions contemplated by the exchange agreement). In
addition, Pierre Foods is obligated for a period of six years from the time the
exchange is completed to continue in effect directors' and officers' liability
insurance with respect to matters occurring prior to the time the exchange is
completed.

         Members of the special committee received fees for their service on
that committee of $2,500 per meeting. As the special committee held five
meetings, each member received $12,500 in the aggregate for service on the
committee. In addition, each director of Pierre Foods, including each member of
the special committee, received $10,000 per meeting of the board of directors
and $5,000 per meeting of each and every other committee of the board in the
fiscal year ended March 3, 2001. Richardson, Clark and Woodhams received no fees
for their service as directors for the fiscal year ended March 3, 2001. The
aggregate amount paid to each independent director for such service to the board
and on board committees (other than the special committee) was as follows for
the fiscal year ended March 3, 2001:



                      INDEPENDENT DIRECTOR                          AGGREGATE FEES
                    ------------------------                        --------------
                                                                 
                    E. Edwin Bradford                                  $65,000
                    Bobby G. Holman                                    $80,000
                    Richard F. Howard                                  $70,000
                    Lewis C. Lanier                                    $70,000
                    William R. McDonald, III                           $80,000
                    Bruce Meisner                                      $85,000


         Our independent directors also own shares of our common stock. Based on
their stock ownership as of April 27, 2001 indicated below, our independent
directors will receive the following aggregate cash consideration for their
shares in the exchange, based on an exchange price of $1.21 per share:



INDEPENDENT DIRECTOR                                 SHARES OWNED                      EXCHANGE CONSIDERATION
- --------------------                                 ------------                      ----------------------
                                                                                 
E. Edwin Bradford                                        3,141                                 $3,801
Bobby G. Holman                                          5,728                                 $6,931
Richard F. Howard                                           --                                     --
Lewis C. Lanier                                             --                                     --
William R. McDonald, III                                   860                                 $1,041
Bruce Meisner                                               --                                     --



                                       38
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PURPOSE AND REASONS OF THE MBO GROUP FOR THE EXCHANGE

         PF Management and its shareholders, including Richardson and Clark
(collectively, the "MBO Group"), are engaging in the transactions contemplated
by the exchange agreement to acquire ownership of all of the outstanding capital
stock of Pierre Foods. The MBO Group believes that, due to decreasing
profitability and increasing risk in the food processing industry generally, our
small size and the lack of equity research coverage for our common stock
(factors they believe are in large measure beyond our control), it is and will
continue to be difficult for us to attract new investor interest and to obtain
access to the capital markets, and for our shareholders, including themselves,
to get a fair price when selling their shares in the market. In addition,
trading volume in our common stock has historically been low. For the twelve
months immediately preceding March 30, 2001, when we announced that we were in
advanced talks with PF Management looking toward the exchange, the trading
volume averaged approximately 5,816 shares a day.

         While Richardson and Clark believe that these factors do and would
continue to limit the ability of our shareholders, including themselves, to
receive a fair price selling their shares in the market, they also believe that
we are a valuable company with the opportunity to increase our revenues and net
income in the future. Richardson and Clark believe that as a private company,
Pierre Foods can better position itself for long-range strategic planning,
without the concern of short-term impact on stock price. They also believe that
the expenses and pressures of being a public company are significant for a
company our size and that mitigating those expenses and pressures would enhance
our long-term success. They believe that the exchange offers our shareholders
the opportunity to obtain a fair value for their shares, with PF Management's
final offer of $1.21 per share being 33% above the $0.91 per share closing price
of our common stock on March 27, 2001, the day PF Management made its final
offer. However, the MBO Group also recognizes that the exchange will deprive the
public shareholders of Pierre Foods of the opportunity to share in any future
increase to its revenues or net income.

         PF Management owns 3,630,212 shares of Pierre Foods common stock. If
the exchange is completed, then PF Management will own all of Pierre Foods'
outstanding common stock. The MBO Group believes that, if Pierre Foods is able
to successfully continue its business strategy, then the value of its ownership
interest in Pierre Foods will, over time, exceed the amount that they will have
invested through completion of the exchange.

POSITION OF THE MBO GROUP AS TO FAIRNESS OF THE EXCHANGE

         The MBO Group has considered the analyses and findings of the special
committee and the board of directors (described in detail in "Special Factors --
Recommendation of the Special Committee and the Board of Directors") with
respect to the fairness of the exchange to Pierre Foods' public shareholders. As
of the date of this proxy statement, the MBO Group adopted the analyses and
findings of the special committee and the board with respect to the fairness of
the exchange and believes that the exchange is both procedurally and
substantively fair to Pierre Foods' public shareholders.

         In adopting the analysis and findings of the special committee and the
board, the MBO Group noted that the ability of Pierre Foods to effect any
alternative transaction has been effectively precluded by the decision of their
controlled company PF Management, holder of approximately 63% of the Pierre
Foods common stock, to oppose any alternative transaction and by the refusals of


                                       39
   46

Richardson and Clark, at a minimum, to waive the benefits of their change of
control agreements in connection with any alternative transaction.

         Richardson and Clark, who are Pierre Foods' two most senior executive
officers, had advised the special committee that they would not remain employees
of Pierre Foods if it became a division or portfolio investment of another
company and that, accordingly, they would not waive the benefits of their change
of control agreements to facilitate any transaction alternative to the exchange.
Richardson and Clark believe that they have the right (i) to choose to leave the
employment of the company, (ii) to refuse to waive their contractual rights and
(iii) to exercise (through PF Management) their shareholder rights and that
their personal decisions as to such matters do not affect the procedural
fairness of the exchange.

         As members of the board of directors, Richardson and Clark abstained
from voting on approval of the exchange agreement and on the recommendation to
the shareholders that they vote to approve the agreement.

         The MBO Group believes that the exchange is both procedurally and
substantively fair to Pierre Foods' public shareholders.

                             EFFECTS OF THE EXCHANGE

         As a result of the exchange, the public shareholders of Pierre Foods
will be entitled to receive $1.21 per share of Pierre Foods common stock, a
price 33% above the $0.91 per share closing price of our common stock on March
27, 2001, the day PF Management made its final offer.

         As a consequence of the exchange, public shareholders will not continue
their equity interest in Pierre Foods as an ongoing corporation and therefore
will not share in the future earnings and potential growth of Pierre Foods.
Public shareholders also will not bear the risk that the value of Pierre Foods
stock will decrease in the future. Upon completion of the exchange, Pierre Foods
common stock will no longer be traded on the Nasdaq Small Cap Market, price
quotations will no longer be available and the registration of the Pierre Foods
common stock under the Securities Exchange Act of 1934 will be terminated. The
termination of registration of the common stock under the Exchange Act will make
many of the provisions of the Exchange Act, such as the short-swing profit
recovery provisions of Section 16(b) and the requirement of furnishing a proxy
or information statement in connection with shareholders' meetings, no longer
applicable. Pierre Foods will continue to file periodic reports with the SEC,
however, as required by the indenture governing our senior notes. The cost
savings to Pierre Foods as a result of this mitigation of SEC-administered
compliance obligations is estimated at approximately $250,000 per year.

         PF Management will own all of the outstanding common stock of Pierre
Foods upon consummation of the exchange. Investment in Pierre Foods following
the exchange will involve substantial risk resulting from the limited liquidity
of such an investment. PF Management believes, nevertheless, that, if Pierre
Foods can implement its business strategy, then the value of PF Management's
investment in Pierre Foods common stock will be much greater than the amount of
its investment made through the exchange. See "Forward-Looking Information."

         The receipt of cash pursuant to the exchange will be a taxable
transaction. See "Federal Income Tax Consequences."


                                       40
   47

                                  THE EXCHANGE

         The exchange agreement provides that PF Management, a newly organized
North Carolina corporation, will become the holder of all of the outstanding
shares of our common stock pursuant to the terms and conditions of the
agreement. The exchange is a statutory share exchange, not a merger.

         The exchange agreement is included in its entirety as Appendix A. The
discussion in this proxy statement of the exchange and the summary description
of the principal terms of the exchange agreement, while complete in all material
respects, is subject to and qualified in its entirety by reference to the full
text of the agreement.

ACQUISITION OF PIERRE FOODS

         Upon completion of the exchange, we will be a wholly-owned subsidiary
of PF Management. We will continue to have all of the assets and liabilities we
had immediately before the exchange.

CONVERSION OF SECURITIES

         At the effective time of the exchange, each share of our common stock
issued and outstanding other than shares held by PF Management, together with
the associated preferred stock purchase rights, will be exchanged for and become
the right to receive $1.21 per share, without interest, from PF Management
without further action on the part of the holder. Shares of common stock held by
PF Management at the time of the exchange will not be altered or affected in any
way by the exchange.

         On August 28, 1997, Pierre Foods declared a dividend distribution of
preferred stock purchase rights (the "rights"). Pursuant to the terms of a
rights agreement dated September 2, 1997, between Pierre Foods and American
Stock Transfer & Trust Company, the holder of a right is entitled to purchase
from Pierre Foods upon a sale of Pierre Foods or its assets 1/100 of a share of
its junior participating preferred stock, series A, or in certain circumstances,
to purchase either Pierre Foods' common stock or the common stock of an
acquiring company at one-half of its market price. Under the exchange agreement,
all of the common stock of Pierre Foods, together with the rights, other than
shares owned by PF Management, will be converted into the right to receive cash
consideration.

         At the effective time, PF Management will irrevocably deposit with a
bank or trust company selected by PF Management and reasonably satisfactory to
us cash sufficient to pay the consideration for the exchanged shares. All such
funds will be held in trust for shareholders and will be disbursed to
shareholders upon surrender of the certificates representing the exchanged
shares. Any interest or income on such funds will be the property of PF
Management.

         Shareholders immediately prior to the effectiveness of the exchange
will not be entitled to receive any dividends declared and payable in respect of
the exchanged shares after effectiveness of exchange.


                                       41
   48

TREATMENT OF OPTIONS

         We will terminate all plans or arrangements providing for the issuance
or grant of any equity security or instruments convertible into equity
securities of our company, including the 1987 Special Stock Option Plan, the
1997 Special Stock Option Plan and the 1997 Incentive Stock Option Plan. All
options granted under the option plans will be cancelled prior to effectiveness
of the exchange.

TIME OF CLOSING

         The exchange will close on the second business day after satisfaction
or waiver of the conditions to the exchange. To complete the exchange, Pierre
Foods and PF Management will file articles of share exchange with the Secretary
of State of North Carolina.

TRANSFER OF SHARES

         No transfers of shares of our common stock will be made on the stock
transfer books at or after the effective time of the exchange. Certificates
representing shares of common stock presented to us after the effective time
will be cancelled and exchanged for cash.

CONDITIONS

         The obligation of Pierre Foods and PF Management to effect the exchange
is subject to the satisfaction of each of the following conditions, which may be
waived at the appropriate party's discretion, to the extent permitted by
applicable law, other than the first listed condition:

         -        the exchange has been approved by the holders of at least 75%
                  of the common stock entitled to vote;

         -        no law, rule, regulation, order, decree or injunction
                  prohibits the exchange;

         -        there is no pending or threatened proceeding challenging or
                  prohibiting the exchange or which is reasonably expected to
                  have a material adverse effect on one of the parties; and

         -        all governmental approvals of the exchange have been obtained.

         Neither Pierre Foods nor PF Management is aware of any governmental
consent, approval or notice required for the exchange.

         Our obligation to effect the exchange is subject to the satisfaction of
the following conditions, unless waived by us:

         -        PF Management's representations and warranties in the exchange
                  agreement are accurate as of the closing; and

         -        PF Management has performed its obligations under the exchange
                  agreement.

         The obligations of PF Management to effect the exchange are subject to
the satisfaction of each of the following conditions, unless waived by PF
Management:


                                       42
   49

         -        our representations and warranties in the exchange agreement
                  are accurate as of the closing;

         -        we have performed our obligations under the exchange
                  agreement;

         -        dissenter's rights are not exercised by holders of more than
                  5% of our outstanding common stock;

         -        no material adverse change in our business has occurred;

         -        there is no general suspension of trading securities on the
                  Nasdaq Stock Market or declaration of a banking moratorium;

         -        there is no action pending or threatened which could limit the
                  ability of PF Management to exercise full rights of ownership
                  of shares acquired in the exchange or require PF Management to
                  divest shares acquired in the exchange; and

         -        PF Management has obtained financing satisfactory to it in its
                  discretion to pay the exchange consideration and expenses of
                  the exchange.

         After approval of the exchange agreement by our shareholders, no
condition may be waived that reduces the amount or changes the form of the cash
exchange consideration to be received by our shareholders, or that would
adversely affect our shareholders, unless a waiver of such condition is approved
by the shareholders.

FINANCING OF THE EXCHANGE

         Unless waived by PF Management, obtaining financing to pay the exchange
consideration is a condition which must be satisfied in order to complete the
exchange. However, Richardson and Clark (1) have individually represented in the
exchange agreement that they are able to pay the exchange consideration from
their own funds or from financing which they arrange and personally guarantee
and (2) have agreed to do so. See "- Representations and Warranties" below.

         We estimate that a total of approximately $3.1 million will be required
to complete the exchange, including approximately $2.6 million to pay the
exchange consideration and $525,000 to pay fees and expenses related to the
transaction.

REPRESENTATIONS AND WARRANTIES

         We have made customary representations and warranties in the exchange
agreement regarding, among other things, authorization of the exchange
agreement, our operations and our financial matters.

         PF Management has made customary representations and warranties in the
exchange agreement regarding, among other things, its organization and
authorization of the exchange.

         PF Management, jointly and severally with Richardson and Clark, also
have represented that Richardson and Clark are able to pay the exchange
consideration and the expenses of the exchange, either with their personal
assets or by arranging for PF Management to obtain financing


                                       43
   50

guaranteed by them for this purpose. Richardson and Clark covenant to make their
assets available or to arrange for such financing in order to fund the exchange.

         The representations and warranties of the parties in the exchange
agreement will expire upon completion of the exchange, and none of the parties
or their respective officers, directors or shareholders will have any liability
with respect to these representations or warranties after the completion of the
exchange.

COVENANTS

         In the exchange agreement, we have agreed that prior to completion of
the exchange, unless otherwise agreed to in writing by PF Management or as
otherwise contemplated by the exchange agreement, we and each of our
subsidiaries will conduct business substantially consistent with past practice
and will not:

         -        issue equity securities or instruments convertible into equity
                  securities;

         -        make a distribution or disposition of our assets, capital or
                  surplus (except in the ordinary course of business);

         -        take any action which would impair our assets; or

         -        take any action which would cause our representations and
                  warranties to be untrue.

         Each party also has agreed to provide prompt notice to the other upon
obtaining knowledge of:

         -        any event which would likely cause any representation or
                  warranty made by it to be untrue prior to closing; and

         -        any notice from a third party that the consent of such third
                  party may be required to effect the exchange.

         In addition, PF Management agreed that, prior to the completion of the
exchange, it would not do or fail to do, or cause any person to do or fail to
do, any act that would cause us to breach any of our representations and
warranties.

NONSOLICITATION COVENANT

         Under the terms of the exchange agreement, we have agreed not to permit
any of our subsidiaries, directors, officers, agents, advisors or
representatives to solicit, initiate, facilitate or encourage any inquiries or
proposals with respect to alternative business combinations. However, we may
provide information and enter into discussions in response to an unsolicited
proposal if our board of directors, upon recommendation of the special committee
and upon advice of counsel and financial advisors, determines that such action
is in the best interest of shareholders and is required by its fiduciary duties.
We are obligated to inform PF Management immediately of any alternative business
proposals.


                                       44
   51
INDEMNIFICATION AND INSURANCE

         The exchange agreement provides that for six years after the closing of
the exchange our current and former directors and officers (including the
members of the special committee) and any of our subsidiaries (i) will be
indemnified by us, to the fullest extent permitted by applicable law, against
any losses, claims, damages, liabilities, costs or expenses arising from his or
her service as an officer, director or employee prior to and at the completion
of the exchange, and (ii) will be advanced expenses (including attorneys' fees)
incurred in defense of any action or suit. In addition, we are required to
maintain in effect, for a period of six years after the closing of the exchange,
directors' and officers' liability insurance of at least the same amounts and
comparable coverage as currently in effect.

EXPENSES

         The parties have agreed to pay their own costs and expenses in
connection with the exchange. We will bear the costs and expenses incurred in
printing, filing with the SEC and mailing to shareholders this proxy statement
and other materials in connection with the special meeting.

TERMINATION, AMENDMENT AND WAIVER

         At any time before completion of the exchange, the exchange agreement
may be terminated by the mutual consent of Pierre Foods and PF Management.

         Either party may terminate the exchange agreement prior to completion
of the exchange by written notice to the other party:

         -  if the exchange has not been completed by September 30, 2001, but
            the party seeking to terminate for this reason must not be in breach
            of its obligations under the exchange agreement; or

         -  if completion of the exchange is prohibited by a court or
            governmental entity.

         In addition, PF Management may terminate the exchange agreement prior
to effectiveness of the exchange by written notice to us if:

         -  there has occurred, and PF Management has notified us of, a material
            breach by us of any representation, warranty, covenant or agreement
            in the exchange agreement;

         -  our board of directors or special committee withdraws, modifies or
            changes its recommendation to the shareholders to approve the
            exchange, or recommends any other proposal to the shareholders; or

         -  we have received a proposal for an alternative business combination
            and do not reject it within 10 business days.

         We may terminate the exchange agreement prior to effectiveness of the
exchange by written notice to PF Management if:


                                       45

   52


         -  there has occurred, and we have notified PF Management of, a
            material breach by PF Management of any representation, warranty,
            covenant or agreement in the exchange agreement; or

         -  the board of directors has determined in good faith that a failure
            to terminate the exchange agreement and enter into an alternative
            transaction would constitute a breach of its fiduciary duty.

         Subject to applicable law, the exchange agreement may be modified or
amended, and provisions waived, by written agreement of the parties. After
approval of the exchange agreement by our shareholders, however, no amendment or
waiver of a provision may be made which reduces the amount or changes the form
of the exchange consideration to be received by the shareholders, or that would
adversely affect the shareholders, unless such amendment or waiver is approved
by the shareholders. With respect to any decision regarding a material
modification, amendment or waiver of the exchange agreement, our board of
directors, in the exercise of its fiduciary duty and in accordance with
applicable law, will determine whether resolicitation of the shareholders is
required.

TERMINATION FEE

         In the event that the exchange agreement is terminated by:

         -  by us due to receipt of a proposal for an alternative transaction
            which is superior to the exchange;

         -  by PF Management due to our board of directors' withdrawal of its
            recommendation to shareholders, our board of directors'
            recommendation of an alternative proposal to shareholders, or
            receipt of an alternative proposal which is not rejected by our
            board; or

         -  by PF Management due to our breach of a representation, warranty,
            covenant, or agreement in the exchange agreement and within two
            months after such termination we receive a proposal for an
            alternative transaction, which results in a definitive agreement as
            to such transaction within 12 months of the termination;

then we are required to promptly reimburse PF Management for its actual
out-of-pocket fees and expenses in connection with the exchange.

REGULATORY APPROVALS

         We are not aware of any governmental license or regulatory permit that
is material to our business and that is likely to be adversely affected by the
exchange or of any approval or other action by a state, federal or foreign
governmental agency that is required to effect the exchange.

ACCOUNTING TREATMENT

         PF Management will account for the exchange as a purchase business
combination.


                                       46

   53


                                FEES AND EXPENSES

         Whether or not the exchange is consummated, Pierre Foods will pay the
following fees and expenses in connection with the exchange and related
transactions:



         Expense or Fee                                                             Estimated Amount
         --------------                                                             ----------------
                                                                                 
         Financial advisory fees and expenses.............................           $    150,000
         Legal fees.......................................................           $    200,000
         Accounting fees..................................................           $     50,000
         Printing and mailing expenses....................................           $    100,000
         Solicitation expenses............................................           $     15,000
         SEC filing fees..................................................           $        521
         Miscellaneous ...................................................           $      9,479
                                                                                      ------------
                Total.....................................................           $    525,000
                                                                                      ============


         Except for the SEC filing fee, all of these fees are estimated.

         For a description of Pierre Foods' obligation, even in some cases if
the exchange is not consummated, to pay or reimburse PF Management for expenses
incurred by PF Management in connection with the exchange, see "The Exchange --
Expenses" and "-- Termination Fee." See "Special Factors -- Opinion of Pierre
Foods' Financial Advisor" for a description of the fees to be paid to Grant
Thornton in connection with its engagement. For a description of fees paid to
the members of the special committee, see "Special Factors -- Conflicts of
Interest."

                         FEDERAL INCOME TAX CONSEQUENCES

         The following discussion summarizes the material federal income tax
considerations relevant to the exchange that are generally applicable to holders
of Pierre Foods common stock. This discussion is based on currently existing
provisions of the Internal Revenue Code of 1986, as amended (the "Code"),
existing and proposed Treasury Regulations thereunder and current administrative
rulings and court decisions, all of which are subject to change. Any such
change, which may or may not be retroactive, could alter the tax consequences to
the holders of Pierre Foods common stock as described in this proxy statement.
Special tax consequences not described below may be applicable to particular
classes of taxpayers, including insurance companies, financial institutions,
broker-dealers, persons who are not citizens or residents of the United States
or who are foreign corporations, foreign partnerships, other foreign entities or
foreign estates or trusts as to the United States and holders who acquired their
stock through the exercise of an employee stock option or otherwise as
compensation.

         The receipt of the $1.21 per share cash exchange consideration in the
exchange by holders of Pierre Foods common stock will be a taxable transaction
for federal income tax purposes. Each holder's gain or loss per share will be
equal to the difference between $1.21 and the holder's basis per share in the
common stock. This gain or loss generally will be a capital gain or loss. In the
case of domestic individuals, trusts and estates, most of this capital gain will
be subject to a maximum federal income tax rate of 20 percent for shares of
common stock held for more than 12 months prior to the date of disposition. For
domestic corporations, capital gains are taxed at the rate generally applicable
to the corporation for the current taxable year. For shares held less than 12


                                       47

   54


months the gain or loss will be a short-term capital gain or loss. As a general
rule, short-term capital gains are taxed at ordinary income rates.

         A holder of Pierre Foods common stock may be subject to backup
withholding at the rate of 31% with respect to the exchange consideration
received, unless the holder (a) is a corporation or comes within other exempt
categories and, when required, demonstrates this fact or (b) provides a correct
taxpayer identification number ("TIN"), certifies as to no loss of exemption
from backup withholding and otherwise complies with applicable requirements of
the back-up withholdings rules. To prevent the possibility of backup federal
income tax withholding on payments made to certain holders with respect to
shares of common stock under the exchange, each holder must provide the
disbursing agent with his or her correct TIN by completing a Form W-9 or
Substitute Form W-9. A holder of Pierre Foods common stock who does not provide
Pierre Foods with his or her correct TIN may be subject to penalties imposed by
the Internal Revenue Service (the "IRS"), as well as backup withholding. Any
amount withheld under these rules may be credited against the holder's federal
income tax liability. Pierre Foods (or its agent) will report to the holders of
common stock and the IRS the amount of any "reportable payments," as defined in
Section 3406 of the Code, and the amount of tax, if any, that is withheld.

         THE FOREGOING TAX DISCUSSION IS INCLUDED FOR GENERAL INFORMATION ONLY
AND IS BASED UPON PRESENT LAW. EACH HOLDER OF COMMON STOCK MUST CONSULT HIS OR
HER OWN TAX ADVISOR AS TO THE SPECIFIC TAX CONSEQUENCES OF THE EXCHANGE TO THAT
HOLDER, INCLUDING THE APPLICATION AND EFFECT OF FEDERAL, STATE, LOCAL AND OTHER
TAX LAWS AND THE POSSIBLE EFFECT OF CHANGES IN SUCH TAX LAWS.

                       INFORMATION REGARDING PIERRE FOODS

         We engage in one line of business -- food processing. We own and
operate food processing facilities in Cincinnati, Ohio and Claremont, North
Carolina. We are a leading manufacturer of fully-cooked branded and
private-label protein and bakery products, and we believe that we are the
largest integrated producer of microwaveable sandwiches. We provide specialty
beef, poultry and pork products formed and portioned to meet specific customer
requirements. We sell primarily to the foodservice market and serve leading
national restaurant chains, a majority of primary and secondary schools,
vending, convenience store and other niche markets.

         Pierre Foods, Inc. was organized as a North Carolina corporation in
1970. Our principal executive offices are located at 9990 Princeton Road,
Cincinnati, Ohio 45246. Our telephone number there is (513) 874-8741.

         We have attached a copy of our annual report on Form 10-K for the
fiscal year ended March 3, 2001 as Appendix C to this proxy statement. This
document contains more detailed information about us.

INCORPORATION OF DOCUMENTS BY REFERENCE

         We are incorporating by reference our annual report on Form 10-K for
the fiscal year ended March 3, 2001 filed with the SEC and attached as Appendix
C to this proxy statement.

         In addition, we are incorporating by reference all documents we file in
response to the requirements of Sections 13(a), 13(c), 14 or 15(d) of the
Exchange Act after the date of this proxy


                                       48

   55


statement and before the date of the special meeting. Accordingly, those
documents will be considered a part of this proxy statement from the date they
are filed.

         If you would like copies of the documents we file after the date of
this proxy statement, please contact Pamela M. Witters at Pierre Foods, Inc.,
9990 Princeton Road, Cincinnati, Ohio 45246 or by telephone at (513) 874-8741.
You may also review our filings with the SEC as described under "Available
Information."


                                       49
   56


SELECTED CONSOLIDATED FINANCIAL DATA

         The following table presents our selected historical financial data and
other operating information for the five fiscal years ended March 3, 2001, which
are derived from our audited consolidated financial statements. The consolidated
financial statements for such five fiscal years have been audited by Deloitte &
Touche LLP, independent auditors. The data is qualified by reference to, and
should be read in conjunction with, our audited consolidated financial
statements, related notes and other financial information included in our annual
report on Form 10-K for the fiscal year ended March 3, 2001. Our Form 10-K
accompanies this proxy statement, and the financial statements included in those
reports are incorporated into this proxy statement by reference.



                                                                          Fiscal Years Ended
                                                   -----------------------------------------------------------------
                                                    March 3,     March 4,     March 6,   February 27,  February 28,
                                                     2001         2000         1999         1998          1997
                                                   ---------    ---------    ---------   -----------   -----------
                                                             (dollars in thousands, except per share data)
                                                                                        
STATEMENT OF OPERATIONS DATA:
  Revenues .....................................   $ 211,040    $ 185,598    $ 156,842    $  66,245    $  58,615
  Cost of goods sold ...........................     133,740      116,025      101,413       59,153       53,821
  Selling, general and administrative ..........      62,962       65,319       40,003       10,356        7,630
  Loss on sale of Mom 'n' Pop's Country Ham, LLC          --        2,857           --           --           --
  Net (gain) loss on disposition of property,
     plant and equipment........................          27          (22)       1,004         (640)        (346)
  Depreciation and amortization ................       6,238        5,662        4,902        1,615        1,401
                                                   ---------    ---------    ---------    ---------    ---------


  Operating income (loss) ......................       8,073       (4,243)       9,520       (4,239)      (3,891)
  Interest expense .............................      13,334       14,986       12,332        1,762        1,868
  Other income, net ............................         281          169          409          204           61
  Income tax benefit ...........................         767        4,825          613        1,926        2,262
                                                   ---------    ---------    ---------    ---------    ---------


  Loss from continuing operations ..............      (4,213)     (14,235)      (1,790)      (3,871)      (3,436)
  Income from discontinued operations ..........          --        2,828        4,285        6,121        5,461
  Gain on disposal of discontinued operations ..          --        6,802           --           --           --
  Extraordinary item(1) ........................        (455)         (52)         (64)          --          415
                                                   ---------    ---------    ---------    ---------    ---------

  Net income (loss) ............................   $  (4,668)   $  (4,657)   $   2,431    $   2,250    $   2,440
                                                   =========    =========    =========    =========    =========

NET INCOME (LOSS) PER SHARE - BASIC AND DILUTED:
  Loss from continuing operations ..............   $   (0.73)   $   (2.45)   $   (0.30)   $   (0.68)   $   (0.67)
  Income from discontinued operations ..........          --         0.49         0.72         1.08         1.07
  Gain on disposal of discontinued operations ..          --         1.17           --           --           --
  Extraordinary item ...........................       (0.08)       (0.01)        0.01)          --         0.08
                                                   ---------    ---------    ---------    ---------    ---------


  Net income (loss) ............................   $   (0.81)   $   (0.80)   $    0.41    $    0.40    $    0.48
                                                   =========    =========    =========    =========    =========

OTHER DATA:
  Capital expenditures .........................   $   2,764    $   5,488    $  15,479    $  13,252    $   9,702
  Ratio of earnings to fixed charges ...........        0.64        (0.27)        0.79        (2.22)       (2.04)

BALANCE SHEET DATA:
  Working capital (deficit) ....................   $  36,120    $  36,403    $  27,126    $    (497)   $   2,114
  Total assets .................................     160,308      164,727      216,989       71,656       59,571
  Total debt ...................................     115,165      115,479      146,940       20,918       18,208
  Shareholders' equity .........................      26,867       31,533       41,152       39,227       31,348
  Book value per share .........................        4.65         5.45         7.09         6.65         5.88

(1)      Reflects an extraordinary loss from early extinguishment of debt in the amount of $455 in fiscal 2001,
         $52 in fiscal 2000 and $64 in fiscal 1999, and an extraordinary gain from early extinguishment of debt in
         the amount of $415 in fiscal 1997.



                                       50


   57


STOCK OWNERSHIP

         The following table shows, as of April 27, 2001, except as otherwise
indicated, the holdings of Pierre Foods common stock by (1) any entity or person
known to us to be the beneficial owner of more than five percent of the
outstanding shares, (2) each director and each executive officer and (3) by all
directors and executive officers as a group.



                                                                    Number of Shares of               Percent of
                     Name and Address of                               Common Stock                  Outstanding
                      Beneficial Owner                              Beneficial Ownership            Common Stock(1)
                      ----------------                              --------------------            --------------
                                                                                             
PF Management, Inc.(2)............................................       3,630,212                      62.8%
   361 Second Street, N.W.
   Hickory, NC 28601
James C. Richardson, Jr.(3).......................................       3,630,212                      62.8
   P.O. Box 3967
   Hickory, NC 28603
David R. Clark(3).................................................       3,630,212                      62.8
   P.O. Box 3967
   Hickory, NC 28603
James M. Templeton(3).............................................       3,630,212                      62.8
   P.O. Box 1295
   Claremont, NC 28610
Dimensional Fund Advisors Inc.(4).................................         493,375                       8.5
   1299 Ocean Avenue, 11th Floor
   Santa Monica, CA 90401
Norbert E. Woodhams...............................................           7,627                         *
   9990 Princeton Road
   Cincinnati, OH 45248
Bobby G. Holman...................................................           5,728                         *
   4090 Golf Drive
  Conover, NC 28613
E. Edwin Bradford(5)..............................................           3,141                         *
   P.O. Box 3081
   Hickory, NC 28603
Pamela M. Witters.................................................           1,346                         *
   9990 Princeton Road
   Cincinnati, OH 45246
William R. McDonald III(6)........................................             860                         *
   1257 25th Street Pl., SE
   Hickory, NC 28602
Richard F. Howard.................................................              --                        --
   5982 Hwy. 150 East
   Denver, NC 28037
Lewis C. Lanier...................................................
   P.O. Box 518                                                                 --                        --
   160 Centre Street, NE
   Orangeburg, SC 29115
Bruce E. Meisner..................................................              --                        --
   1316 2nd Street NE, Suite No. 8
   Hickory, NC 28601
All directors and executive officers as a group (10 persons)......       3,648,914                     63.11%


* Less than one percent.


                                       51


   58


(1)      The actual number of shares outstanding at April 27, 2001 was
         5,781,480. Each percentage has been calculated on the basis of such
         number. In addition, there were 5,000 shares subject to outstanding
         call options exercisable not later than May 4, 2001. Shares subject to
         such options have not been considered outstanding for the purpose of
         computing the percentage of outstanding shares owned by the person who
         holds such options. Each of these options will be cancelled as a
         condition of the exchange.

(2)      All of the shares owned of record by PF Management are also deemed to
         be beneficially owned by Richardson, Clark and Templeton in their
         capacity as directors. Richardson, Clark and Templeton are also
         shareholders of PF Management.

(3)      Consists of 3,630,212 shares deemed to be owned beneficially through PF
         Management.

(4)      The information provided for Dimensional Fund Advisors Inc.
         ("Dimensional") was obtained from a Schedule 13G dated February 6,
         2001, filed with the SEC by Dimensional. According to the filing,
         Dimensional is a registered investment advisor with voting and/or
         investment power over the shares disclosed as beneficially owned by it.
         The filing states that the shares are actually owned by investment
         companies, trusts and accounts advised by Dimensional and that
         Dimensional disclaims beneficial ownership of the shares.

(5)      Includes 1,200 shares deemed to be owned beneficially through an
         individual retirement account.

(6)      Consists of 860 shares owned of record by this shareholder's spouse.

         In addition to Richardson and Clark (acting through PF Management), all
of our directors and executive officers, who together own 18,702, or 0.32%, of
the outstanding shares, have indicated to us that they intend to vote their
shares in favor of the exchange. Each of these directors and officers intend to
do so because they believe that the $1.21 per share consideration to be paid to
shareholders in the exchange is fair based on the analysis of the board of
directors, the special committee and its financial advisor described earlier in
this proxy statement.


                                       52


   59


MARKET PRICES OF COMMON STOCK; DIVIDENDS

         Pierre Foods common stock is traded on the Nasdaq Small Cap Market
(symbol: FOOD). The following table sets forth the high and low sales prices per
share for each quarterly period for the two most recent fiscal years and for the
current fiscal year to date.




                                                Fiscal Years Ended or Ending
                           --------------------------------------------------------------------
                              March 4, 2000            March 3, 2001         March 2, 2002*
                           -------------------     --------------------    --------------------
                             High        Low         High        Low        High         Low
                           --------   --------     --------    --------    -------     --------
                                                                     
First Quarter              $  6.938   $  5.125     $  4.813    $  2.375    $ 1.937     $  0.906
Second Quarter                9.875      6.750        3.094        1.75         --           --
Third Quarter                10.500      6.688         2.50       1.125         --           --
Fourth Quarter                6.375      3.000         1.25        0.75         --           --


- -------------
*Through April 27, 2001.

         The book value of a share of Pierre Foods common stock as of March 3,
2001 was $4.65 and the tangible book value of a share on that date was $(8.00).

         On ______ ___, 2001, the last day prior to the printing of this proxy
statement on which Pierre Foods common stock was traded, the closing price per
share of such stock as reported by Nasdaq was $____. On that date, 5,781,480
shares of common stock were issued and outstanding.

         We are prohibited from paying cash dividends on our common stock by the
terms of the indenture governing our senior notes and by our credit agreement
with Fleet Capital Corporation.

                       INFORMATION REGARDING PF MANAGEMENT

         PF Management is a recently incorporated North Carolina corporation
organized for the purpose of effecting the exchange. Its principal executive
offices are located at 361 Second Street, NW, Hickory, North Carolina 28603. Its
telephone number is (828) 324-7474. James C. Richardson, Jr. and David R. Clark
are directors and executive officers of PF Management and James M. Templeton is
a director of PF Management. They own the outstanding common stock of PF
Management in these proportions: Richardson, 52.9%, Clark, 35.2% and Templeton,
11.9%. Messrs. Richardson and Clark are directors and executive officers of
Pierre Foods.

         PF Management is not required to file reports with the SEC under
Section 13(a), 13(c), 14 or 15(d) of the Exchange Act.

RECENT STOCK PURCHASES

         Richardson, Clark and their affiliates contributed 3,037,285 Pierre
Foods shares to PF Management in exchange for shares of PF Management. PF
Management assumed debt in the aggregate amount of approximately $16 million in
connection with contribution of such shares, which was guaranteed by the
shareholders of PF Management. 2,556,534 of these shares are pledged to secure
part of this debt.


                                       53


   60


         On April 17, 2001, PF Management purchased an aggregate of 592,927
shares of Pierre Foods stock in private transactions at prices representing a
substantial premium over the price to be paid in the exchange. As stated in the
Schedule 13D filed with the SEC by the MBO Group on April 27, 2001, Richardson
caused PF Management to purchase these shares, and Richardson made the purchases
described below, in consideration of the long time allegiance, association and
relationship of the selling shareholders to Mr. Richardson. As stated in the
Schedule 13D, in the opinion of Richardson and PF Management, these purchase
prices substantially exceed the fair value of the shares of common stock
acquired. The shares purchased by PF Management included shares purchased from
the following persons who were executive officers, directors or affiliates of
Pierre Foods at the time of the purchase, each payable in notes of PF
Management:



                                           SHARES         PRICE PER SHARE
                                           ------         ---------------
                                                    
         James M. Templeton                64,280             $ 2.09
         Larry D. Hefner                   30,000             $ 8.00
         Richard F. Howard                 12,569             $ 7.50


         The shares contributed to Pierre Foods by Richardson included shares
purchased by Richardson from the following persons who were executive officers,
directors or affiliates of Pierre Foods at the time of the purchase, each
currently payable in notes assumed by PF Management:



                                           SHARES          PRICE PER SHARE
                                           -------         ---------------
                                                     
         Gregory A. Edgell                 363,414            $ 15.81
         Charles F. Connor, Jr.            715,163            $  8.53
         L. Dent Miller                    521,421            $  7.00


         The following table sets forth the amount of Pierre Foods common stock
purchased by PF Management, Richardson, Clark and Templeton during the prior two
years, the range of prices paid per share and the average purchase price per
share paid during each quarterly period presented. The purchases summarized
below include the purchases from affiliates described above as well as
non-affiliate and open market transactions. We have not presented quarterly
periods in which no purchases were made.


                                       54

   61





                                     Number of Shares           Range of Prices         Average Price
                                     ----------------           ---------------         -------------

                                            Fiscal Year Ended March 4, 2000
                                            -------------------------------
                                                                               
Fourth Quarter                          1,476,606                $4.31 - $8.53              $7.60


                                            Fiscal Year Ended March 3, 2001
                                            -------------------------------
First Quarter                                 307                    $5.84                  $5.84
Second Quarter                                 92                    $5.84                  $5.84

                                            Fiscal Year Ending March 2, 2002
                                            --------------------------------
First Quarter *                         1,034,563                $2.09 - $15.81             $9.93


- ------------
*Through April 27, 2001.

MANAGEMENT

         The following table sets forth information about the directors,
executive officers and shareholders of PF Management:



                                                      Principal Employment; Five-year
Name and Business Address                          Employment History; Other Directorships
- -------------------------                         ---------------------------------------
                                          
James C. Richardson, Jr.                     Director and executive officer of Pierre Foods since
361 Second Street, NW                        1987, including Chairman since 1999, Chief Executive
Hickory, NC 28603                            Officer from 1993 to 1996, Vice Chairman and President
(828) 304-2304                               from 1993 to 1996, and Vice President from 1989 to 1993.

David R. Clark                               Director since 1996 and Vice Chairman since 1999 of
361 Second Street, NW                        Pierre Foods and President and Chief Operating Officer
Hickory, NC 28603                            from 1996 until 1999; Executive Vice President and Chief
(828) 304-2307                               Operating Officer of Bank of Granite, located in Granite
                                             Falls, North Carolina, from 1994 to 1996; for 13 years
                                             before that, various executive capacities with BB&T, a
                                             commercial bank and trust company, including President of
                                             BB&T of South Carolina during 1993 and 1994.

James M. Templeton                           Management consultant since October 1999; Senior Vice
3445 East Main Street                        President of Real Estate of Claremont Restaurant Group
Claremont, NC 28610                          from December 1987 to September 1999.
(828) 459-2111


         None of the directors, executive officers or shareholders of PF
Management has during the last five years been convicted in a criminal
proceeding (excluding traffic violations or similar misdemeanors), or been a
party to a civil proceeding of a judicial or administrative body of competent
jurisdiction and as a result of such proceeding was or is subject to a judgment,
decree or final order enjoining future violations of, or prohibiting activities
subject to, federal or state


                                       55

   62


securities laws or finding any violation of such laws. Each of the directors and
executive officers of PF Management is a citizen of the United States.

         All information contained in this proxy statement concerning PF
Management is based upon statements and representations made by its
representatives to our representatives.

              CERTAIN RELATIONSHIPS AND RELATED PARTY TRANSACTIONS

         HERTH Management, Inc. provides management services to Pierre Foods,
including strategic planning and the direction of strategic initiatives,
including the identification and pursuit of mergers, acquisitions, other
investment opportunities (both within and without Pierre Foods' industry) and
divestitures; management of Pierre Foods' relationships with investment bankers,
securities broker-dealers, significant shareholders, noteholders, banks, lawyers
and accountants; facilitating meetings of the board of directors; and general
oversight of Pierre Foods' performance. HERTH provides the full-time services of
Richardson and Clark to Pierre Foods. In exchange for these services, HERTH is
entitled to $1,500,000 per year pursuant to a management services agreement,
which expires in March 2002. Prior to April 17, 2001, the shareholders of HERTH
included Richardson (22.0%), Templeton (11.0%) and Columbia Hill, LLC (45.0%),
whose equity owners included Clark (45.0%) and Richardson (40.0%). Pierre Foods
paid HERTH $2,550,000 in fiscal 2001, consisting of $1,300,000 under the HERTH
agreement and an additional $1,250,000 as bonuses paid to Richardson. Pierre
Foods paid $3,241,270 in fiscal 2000, consisting of $1,300,000 under the HERTH
agreement and an additional $1,941,270 as bonuses paid to Richardson. The HERTH
agreement provides for $200,000 of Clark's salary to be paid for by HERTH. In
fiscal 2001 and 2000, Pierre Foods paid such amount directly to Clark and
reduced the $1,500,000 owed to HERTH under the HERTH agreement by $200,000 in
each year. As of April 17, 2001, HERTH was owned only by Richardson and Gregory
A. Edgell, a former affiliate of Pierre Foods. As of April 25, 2001, the HERTH
agreement was assigned to PF Management.

         Columbia Hill Management, Inc., owned 50% each by Richardson and Clark,
provides accounting, tax and administrative services to Pierre Foods, as well as
professional services for the management of special projects. During fiscal
2001, Columbia Hill Management also provided consulting services for development
of new food service programs, and consulting services for assessment and
development of alternative warehousing and distribution programs. Fees paid for
these services were approximately $860,000 in fiscal 2001.

         On September 13, 1999, Pierre Foods, Claremont Restaurant Group, HERTH
and Templeton entered into a severance, consulting and noncompete agreement
pursuant to which Templeton agreed to provide consulting services to Claremont
for a term of five years, beginning on the date of disposition of Pierre Foods'
membership interest in Claremont. Templeton also agreed not to compete with
Claremont during the five-year term. On such date, Pierre Foods paid Templeton a
lump sum payment of $315,000 plus a "gross up" amount equal to all income and
excise tax liabilities related to such payment, and an additional amount of
$34,437 representing future premium payments on a life insurance policy insuring
Templeton. The payment of $315,000 to Templeton represented (a) $236,538 for his
agreement not to compete with Claremont, (b) $70,961 for the consulting services
to be provided, and (c) a severance amount of $7,501.

         During fiscal 2001 and 2000, Columbia Hill, LLC owed Pierre Foods as
much as $705,493 pursuant to a promissory note payable on demand and bearing
interest at the prime rate. Columbia


                                       56


   63

is owned in part by Richardson and Clark, who have unconditionally guaranteed
repayment of the note. In April 2001, the note was assumed by PF Management.

         Atlantic Cold Storage of Mocksville, LLC, owned one-third each by
Richardson and Clark, plans to construct and finance a public cold storage
warehouse which would lease space to Pierre Foods as well as to others. The
proposed agreement with Pierre Foods is for 10 years and a minimum of 4,000
pallet positions to be leased as of April 1, 2001 or the first date the facility
is operational. Pierre Foods also agreed to pay $250,000 for specialized
construction costs. On November 7, 2000, a fairness opinion was obtained which
stated that the proposed lease is no less favorable to Pierre Foods than those
that could be obtained in an arm's-length transaction with a non-affiliated
person, and that the transaction is fair to Pierre Foods. During fiscal 2001,
Pierre Foods paid $250,000 to Atlantic Cold Storage for the specialized
construction costs.

         On September 14, 1999, Pierre Foods sold five former restaurant
properties and one tract of vacant land, with a combined book value of
$2,433,482, to an entity in which Templeton was then a minority investor, for a
total cash purchase price of $938,585. This transaction was completed under an
agreement entered into earlier during fiscal 2000 and was contingent upon the
sale of the Claremont Restaurant Group. Under the terms of the initial
agreement, all non-operating restaurant properties, consisting of seven former
restaurant locations and three tracts of undeveloped land with a total book
value of $3,620,842, were offered for sale at an aggregate price of $2,635,000.
The agreement further specified that the cash proceeds from the sale of any of
these properties to third parties prior to the sale of Claremont would reduce
the purchase price of the remaining pool of properties on a dollar-for-dollar
basis, subject to the sale of Claremont. Prior to the sale, four of the
properties, with a book value totaling $1,187,359, were sold to unrelated third
parties for cash totaling $1,557,065.

         On December 16, 1999, the board of directors approved a loan to
Richardson in an amount up to $8.5 million for the purpose of enabling
Richardson to purchase shares of Pierre Foods' common stock owned by certain
shareholders. The terms of the loan provide that outstanding amounts will bear a
simple interest rate of 8 1/2%, with principal and interest due three years from
the date of the loan. At the end of fiscal 2000, disbursements under the loan
totaled $5 million.

         On July 1, 1999, Pierre Foods' subsidiary, Pierre Foods, LLC sold a 1%
membership interest in Mom 'n' Pop's Country Ham, LLC, Pierre Foods' country ham
operation, to Richardson for $9,950. In August 1999, effective as of July 2,
1999, Pierre Foods conveyed its 99% membership interest in Mom 'n' Pop's to
Hoggs, LLC in exchange for a promissory note in the principal amount of $985,050
due December 31, 1999. As security, each of the members of Hoggs, LLC pledged
his or her membership interest in Hoggs to Pierre Foods. Richardson holds a 55%
membership interest in Hoggs. In addition, Pierre Foods provided a revolving
line of credit of $500,000 to Hoggs for working capital. As of the end of fiscal
2000, Hoggs paid the promissory note and the line of credit in full.

         In October 1999, Fresh Foods Sales, LLC, a wholly-owned subsidiary of
Pierre Foods, sold all assets related to its Bennett's Bar-B-Que restaurant
located in Conover, North Carolina, to Fairgrove Restaurants, LLC. Fairgrove
purchased the assets for approximately $1.1 million in cash and assumed certain
related liabilities. Richardson and Clark each hold a 17.5% membership interest
in Fairgrove.


                                       57

   64


         Columbia Hill Land Company, LLC, owned 50% by each of Richardson and
Clark, leases office space to Pierre Foods in Hickory, North Carolina, pursuant
to a ten-year lease that commenced in September 1998. Rents paid under the lease
were approximately $103,000 in each of fiscal 2001 and 2000.

         All material transactions with affiliates of Pierre Foods are first
reviewed by the sensitive transactions committee of the board, which is composed
of three independent directors. Upon recommendation of this committee, such
transactions are then presented to the entire board, where they must be approved
by a majority of the independent directors.

         For information on recent stock purchases by the MBO Group, including
purchases from affiliates, see "Information Regarding PF Management."

                              INDEPENDENT AUDITORS

         The consolidated balance sheets as of March 3, 2001 and March 4, 2000,
and the related consolidated statements of income, shareholders' equity and cash
flows for each of the three fiscal years in the period ended March 3, 2001,
included in our annual report on Form 10-K attached as Appendix C to this proxy
statement have been audited by Deloitte & Touche LLP, independent auditors, as
stated in their report. A representative of Deloitte & Touche LLP will be at the
special meeting to answer appropriate questions from shareholders and will have
the opportunity to make a statement if so desired.

                              SHAREHOLDER PROPOSALS

         Our annual meeting of shareholders is normally held in July of each
year. In April 2001, in light of PF Management's proposal to acquire Pierre
Foods in the exchange, we postponed indefinitely the next annual meeting of
shareholders. If the proposal to approve the exchange is not approved at the
special meeting, then the annual meeting of shareholders will be held as soon as
practicable thereafter. Shareholder proposals intended to be presented at the
next annual meeting were required to be submitted to Pierre Foods by February
28, 2001 to be included in our proxy statement and form of proxy for the next
annual meeting. If a proposal is submitted after that date, proxies will have
the authority to vote in their discretion on the proposal.

                                  OTHER MATTERS

         We know of no other business to be presented at the special meeting. If
other matters do properly come before the special meeting, or before any
adjournment or adjournments of the special meeting, then the individuals named
in the proxy will have the discretion to vote on these other matters according
to their best judgment unless the authority to do so is withheld as marked by a
shareholder on the proxy.


                                       58


   65



                                   APPENDIX A


                      AGREEMENT AND PLAN OF SHARE EXCHANGE

                  AMONG PIERRE FOODS, INC., PF MANAGEMENT, INC.

                   JAMES C. RICHARDSON, JR. AND DAVID R. CLARK


   66


                                                                                                              
ARTICLE 1 TERMS AND CONDITIONS OF THE EXCHANGE................................................................    1

         1.1      The Exchange................................................................................    1
         1.2      Payment of Cash and Surrender of Share Certificates.........................................    2
         1.3      Effects of the Exchange.....................................................................    3
         1.4      Closing.....................................................................................    3
         1.5      Stock Options and Employee Benefit Plans....................................................    3

ARTICLE 2 GENERAL CONDITIONS AND AGREEMENTS...................................................................    4
         2.1      Effective Time..............................................................................    4
         2.2      Termination.................................................................................    4
         2.3      Effect of Termination.......................................................................    6
         2.4      Conduct of the Participating Corporations prior to the Effective Time.......................    6
         2.5      Conditions to the Exchange..................................................................    9

ARTICLE 3 REPRESENTATIONS AND WARRANTIES OF THE COMPANY.......................................................   11
         3.1      Due Authorization...........................................................................   11
         3.2      Consents and Approvals; No Violation........................................................   11
         3.3      SEC Reports.................................................................................   11
         3.4      Litigation..................................................................................   12
         3.5      Rights Agreement; Anti-Takeover Laws........................................................   12
         3.6      Fairness Opinion............................................................................   12
         3.7      Board Action................................................................................   12
         3.8      Absence of Certain Changes..................................................................   12
         3.9      Proxy Statement and Transaction Statement Information.......................................   13
         3.10     Stock Options...............................................................................   13
         3.11     Brokers.....................................................................................   13

ARTICLE 4 REPRESENTATIONS AND WARRANTIES OF THE ACQUIROR......................................................   14
         4.1      Organization, Standing and Qualification....................................................   14
         4.2      Authority for this Agreement................................................................   14
         4.3      Consents and Approvals; No Violation........................................................   14
         4.4      Financing...................................................................................   14
         4.5      Litigation..................................................................................   14
         4.6      Brokers.....................................................................................   15
         4.7      Proxy Statement and Transaction Statement Information.......................................   15

ARTICLE 5 ADDITIONAL AGREEMENTS...............................................................................   15
         5.1      Indemnification; Directors and Officers Liability Insurance.................................   15
         5.2      Shareholder Approval; Proxy Statement.......................................................   16
         5.3      Fees and Expenses...........................................................................   17
         5.4      Reasonable Efforts..........................................................................   17
         5.5      Public Announcements; Certain Notices.......................................................   17
         5.6      Exemption from Liability Under Section 16(b)................................................   18

ARTICLE 6 NOTICES.............................................................................................   18

ARTICLE 7 MISCELLANEOUS.......................................................................................   19
         7.1      Governing Law...............................................................................   19
         7.2      Binding Agreement...........................................................................   19



                                        i

   67


                                                                                                           
         7.3      Counterpart Originals.......................................................................   19
         7.4      Entire Agreement............................................................................   19
         7.5      Amendments..................................................................................   19
         7.6      Definitions.................................................................................   19

ANNEX A

Articles of Share Exchange between
PF Management, Inc. and Pierre Foods, Inc....................................................................   A-1



                                       ii
   68

                      AGREEMENT AND PLAN OF SHARE EXCHANGE


         THIS AGREEMENT AND PLAN OF SHARE EXCHANGE (this "Agreement" or the
"Exchange Agreement") is made and entered into as of April 26, 2001, among
Pierre Foods, Inc., a North Carolina corporation (the "Company"), and PF
Management, Inc., a North Carolina corporation (the "Acquiror" and, together
with the Company, the "Participating Corporations"), and James C. Richardson,
Jr. and David R. Clark, who are the principal shareholders of the Acquiror (the
"Principal Shareholders"), pursuant to Section 55-11-02 of the North Carolina
Business Corporation Act (the "Act").

                              STATEMENT OF PURPOSE

         The respective Boards of Directors of the Participating Corporations
have approved the acquisition of the Company by the Acquiror pursuant to a
statutory share exchange in accordance with the provisions of Section 55-11-02
of the Act (the "Exchange"). In the Exchange, all of the outstanding shares of
common stock, no par value per share, of the Company (the "Common Stock"),
together with the associated preferred stock purchase rights (the "Rights")
issued pursuant to the Rights Agreement, as defined below (the shares of Common
Stock and associated Rights being referred to herein as "Shares"), other than
the Shares already owned by the Acquiror, would, on the terms and subject to the
conditions set forth in this Agreement, be converted into the right to receive
$1.21 per Share.

         The Board of Directors of the Company, other than James C. Richardson,
Jr. and David R. Clark (the "Board"), has unanimously adopted resolutions
approving this Agreement and the Exchange. The Board determined that the
Exchange is fair to and in the best interests of the holders of Shares, other
than the Acquiror, and unanimously recommended that the Company's shareholders
approve and adopt this Agreement, including the Plan of Share Exchange set forth
in the Articles of Share Exchange, the form of which is Annex A to this
Agreement (the "Plan").

         NOW, THEREFORE, in consideration of the premises and the
representations, warranties and agreement herein contained, the parties agree as
follows:

                                   ARTICLE 1
                      TERMS AND CONDITIONS OF THE EXCHANGE

         1.1      The Exchange. The Acquiror will become the holder of all of
the outstanding Shares pursuant to the terms and conditions of this Agreement
and the Plan. At the Effective Time (as defined in Section 2.1 below), and
subject to the conditions set forth in this Agreement, the shares of the
Participating Corporations shall be exchanged as follows:

                  (a)      Acquiror. The outstanding shares of capital stock of
         the Acquiror will not be exchanged, altered or affected in any manner
         as a result of the share exchange to be effected pursuant to the Plan
         and will remain outstanding as shares of the Acquiror.


   69

                  (b)      The Company. At the Effective Time, each of the
         outstanding Shares of the Company except those already owned by the
         Acquiror (the "Exchange Shares") will, by virtue of the share exchange
         provided for by the Plan and without any further action on the part of
         the holder thereof, be exchanged for, and become the right to receive
         from the Acquiror, $1.21 in cash (the "Exchange Price") upon surrender
         to the Acquiror (or an agent of the Acquiror designated as provided in
         Section 1.2 hereof) of the certificate or certificates representing
         such Exchange Shares, as provided in Section 1.2 hereof, and each of
         the Exchange Shares shall be cancelled. No interest shall be payable
         with respect to payment of such cash amount on surrender of outstanding
         certificates. No holder of any Exchange Shares (or any certificate
         representing such Exchange Share or Shares) immediately prior to the
         Effective Time shall be entitled to receive any dividend declared and
         payable in respect of such Exchange Shares after the Effective Time,
         any such dividend being the property of the Acquiror. The stock
         transfer ledger of the Company shall be closed in respect of the
         Exchange Shares from and after the Effective Time.

         1.2      Payment of Cash and Surrender of Share Certificates.

                  (a)      At the Effective Time, the Acquiror shall irrevocably
         deposit or cause to be deposited with a bank or trust company to be
         designated by the Acquiror and reasonably satisfactory to the Company,
         which is organized and doing business under the laws of the United
         States or any state thereof and has a combined capital and surplus of
         at least $100 million, as paying agent for the holders of the Exchange
         Shares, cash in the aggregate amount required to effect the conversion
         of the Exchange Shares into the consideration to be paid to the
         shareholders of the Company as provided in Section 1.1(b) (the
         "Aggregate Exchange Consideration"). Pending distribution pursuant to
         this Agreement, the Aggregate Exchange Consideration shall be held in
         trust for the benefit of the holders of the Exchange Shares and the
         funds shall not be used for any other purposes, and the Acquiror and
         the Company may direct the paying agent to invest such cash, provided
         that such investments (i) shall be obligations of or guaranteed by the
         United States of America, commercial paper obligations receiving the
         highest rating from either Moody's Investor Services, Inc. or Standard
         & Poor's Corporation, or certificates of deposit, bank repurchase
         agreements or bankers acceptances of domestic and commercial banks with
         capital exceeding $250 million or money market funds which are invested
         solely in such permitted investments and (ii) shall have maturities
         that will not prevent or delay payments to be made pursuant to this
         Agreement. Any interest and other income resulting from such
         investments shall be paid to the Acquiror.

                  (b)      After the Effective Time, each holder, other than the
         Acquiror, of an outstanding certificate or certificates representing
         Exchange Shares shall surrender the same to the Acquiror in accordance
         with the instructions contained in a form of letter of transmittal. The
         letter of transmittal and certificate(s) shall be delivered to the
         bank, trust company or other party designated by the Acquiror as paying
         agent for the exchange of Exchange Shares for cash as provided herein.
         Upon such surrender, each such holder shall receive cash in an amount
         equal to the Exchange Price for each Exchange Share represented by a
         certificate so surrendered. Until so surrendered, each outstanding
         certificate that prior to the Effective Time represented one or more
         Exchange Shares shall be deemed for all purposes to evidence only the
         ownership of the non-transferable right


                                      -2-
   70

         to receive the cash to be exchanged for each Exchange Share represented
         by such certificate. With respect to any certificate for Exchange
         Shares that has been lost or destroyed, the Acquiror shall pay the
         holder thereof the consideration attributable to such certificate upon
         receipt of (i) evidence of ownership of such Exchange Shares reasonably
         satisfactory to the Acquiror, and (ii) an indemnity bond posted by such
         holder in such amount as the Acquiror may reasonably require.

                  (c)      If any cash deposited with the paying agent for
         purposes of payment in exchange for the Exchange Shares remains
         unclaimed following the expiration of six months after the Effective
         Time, such cash shall be delivered to the Acquiror by the paying agent,
         and thereafter the paying agent shall not be liable to any persons
         claiming any amount of such cash, and any future surrender and exchange
         shall be effected directly with the Acquiror (subject to applicable
         abandoned property, escheat and similar laws). No interest shall accrue
         or be payable with respect to any amount which any such holder shall be
         so entitled to receive.

                  (d)      None of the Acquiror, the Company or the paying agent
         shall be liable to any person in respect of any unsurrendered Exchange
         Shares (or dividends or distributions in respect thereto) or cash
         delivered to a public official pursuant to any applicable abandoned
         property, escheat or similar law.

         1.3      Effects of the Exchange. The Exchange shall transpire pursuant
to the provisions of and with the effect provided in the Act. The Exchange is a
statutory share exchange and not a merger.

         1.4      Closing. The closing of the Exchange (the "Closing") shall
take place at the offices of Womble Carlyle Sandridge & Rice, PLLC, 3300 One
First Union Center, 301 South College Street, Charlotte, North Carolina
28202-6025, at 10:00 a.m., local time, on the second business day after the day
on which the last of the conditions set forth in Section 2.5 of this Agreement
shall have been fulfilled or waived or at such other time and place as the
Participating Corporations shall agree.

         1.5      Stock Options and Employee Benefit Plans. The Company shall
(a) terminate the 1997 Special Stock Option Plan, the 1997 Incentive Stock
Option Plan and the 1987 Special Stock Option Plan (the "Stock Option Plans"),
and shall terminate or amend any other plan or arrangement providing for the
issuance or grant of any other interest in respect of the capital stock of the
Company, prior to the Effective Time, so that no such interest shall remain
outstanding after the Effective Time, (b) grant no further options under the
Stock Option Plans and (c) take all necessary actions prior to the Effective
Time, including obtaining required consents, such that all outstanding options
under the Stock Option Plans shall be cancelled prior to the Effective Time,
provided that the exercise prices of all such options are above the Exchange
Price.


                                      -3-
   71

                                   ARTICLE 2
                        GENERAL CONDITIONS AND AGREEMENTS

         2.1      Effective Time. As used in the Plan, the term "Effective Time"
means the time at which Articles of Share Exchange, substantially in the form
attached to this Agreement as Annex A, shall have been filed with the Secretary
of State of North Carolina in accordance with Section 55-11-05 of the Act or
such later date set forth in the Articles of Share Exchange.

         2.2      Termination. This Agreement may be terminated and the
transactions contemplated by this Agreement may be abandoned at any time prior
to the Closing (whether before or after the approval of this Agreement by the
shareholders of the Company) as follows:

                  (a)      By mutual written agreement of the Participating
         Corporations; or

                  (b)      (i)      By either the Company or the Acquiror if the
                  Exchange shall not have been consummated by September 30,
                  2001; provided, that neither of the parties shall be entitled
                  to terminate this Agreement pursuant to this Section 2.2(b)(i)
                  if, at the time of such proposed termination, it is in
                  material breach of its representations and warranties,
                  covenants or other agreements under this Agreement; or

                           (ii)     By the Company if, prior to the Effective
                  Time, there has occurred, and the Company has notified the
                  Acquiror of the occurrence of, a material breach by the
                  Acquiror of any representation, warranty, covenant or
                  agreement set forth herein and such breach is not cured within
                  30 days after notice; provided, that if such breach is not
                  reasonably capable of being cured within such 30 day period,
                  the Company may terminate this Agreement at any time after it
                  has given the Acquiror notice of such breach; and provided
                  further, that the Company shall not be entitled to terminate
                  this Agreement pursuant to this Section 2.2(b)(ii) if it is in
                  material breach of its representations and warranties,
                  covenants or other agreements under this Agreement; or

                  (c)      (i)      By either the Acquiror or the Company if a
                  federal, state or local court, commission, governmental body,
                  regulatory or administrative agency, authority or tribunal (a
                  "Governmental Entity") shall have issued an order, decree or
                  filing or taken any other action, in each case permanently
                  restraining, enjoining or otherwise prohibiting the
                  transactions contemplated by this Agreement; or

                           (ii)     By the Acquiror if, prior to the Effective
                  Time, there has occurred, and the Acquiror has notified the
                  Company of the occurrence of, a material breach by the Company
                  of any representation, warranty, covenant or agreement set
                  forth herein and such breach is not cured within 30 days after
                  notice; provided, that if such breach is not reasonably
                  capable of being cured within such 30 day period, the Acquiror
                  may terminate this Agreement at any time after it has given
                  the Company notice of such breach; and provided further, that
                  the Acquiror shall not be entitled to terminate this Agreement
                  pursuant to this Section 2.2(c)(ii) if it is in


                                      -4-
   72

                  material breach of its representations and warranties,
                  covenant or other agreement under this Agreement.

                  (d)      By the Company for the purpose of allowing the
         Company to enter into one or more related agreements in accordance with
         Section 2.4 with respect to a Superior Proposal (as defined below) if
         the Board, based on the recommendations of the special committee of the
         Board established to review and consider the proposal to effect the
         Exchange contemplated by this Agreement (the "Special Committee"),
         after receiving advice from counsel to the Special Committee, has
         determined in good faith that a failure to terminate this Agreement and
         enter into an agreement to effect the Superior Proposal would
         constitute a breach of its fiduciary duties; provided, that:

                           (i)      the Company has complied with all provisions
                  of Section 2.4(d);

                           (ii)     the Acquiror does not make, within three
                  business days after receipt of the Company's written
                  notification of its intention to enter into a binding
                  agreement for a Superior Proposal, an offer to enter into an
                  amendment to this Agreement containing terms such that the
                  Board, based on the recommendation of the Special Committee
                  after receiving advice from its financial advisors, determines
                  in good faith that this Agreement as so amended is at least as
                  favorable, from a financial point of view, to the shareholders
                  of the Company (other than the Acquiror) as the Superior
                  Proposal;

                           (iii)    the Company pays the Acquiror's Expenses (as
                  defined below) in accordance with Section 2.3(b) hereof; and

                           (iv)     substantially contemporaneously with such
                  termination, the Company enters into a definitive agreement to
                  effect the Superior Proposal.

                  (e)      By the Acquiror, at any time prior to the approval of
         the Exchange by the shareholders of the Company, if:

                           (i)      the Board, or the Special Committee, shall
                  have withdrawn, modified, or changed its recommendation in
                  respect of this Agreement in a manner adverse to the Acquiror
                  or resolved to do so;

                           (ii)     the Board, or the Special Committee, shall
                  have recommended any proposal other than by the Acquiror in
                  respect of an Acquisition Transaction (as defined below) or
                  resolved to do so; or

                           (iii)    the Company has received a proposal
                  regarding an Acquisition Transaction and the Company shall not
                  have rejected such proposal within 10 business days after its
                  receipt or, if sooner, the date its existence first becomes
                  publicly disclosed.

                  (f)      By the Company if there shall have been threatened,
         instituted or pending any action or proceeding by any Governmental
         Entity, or by any other Person, domestic or foreign, before any court
         of competent jurisdiction or Governmental Entity, which


                                      -5-
   73

         could reasonably be expected to make illegal, materially impede or
         otherwise directly or indirectly prohibit or materially restrain the
         Exchange or seek to obtain material damages in connection therewith.

         2.3      Effect of Termination.


                  (a)      In the event of a party's termination of this
         Agreement as provided in Section 2.2 hereof, written notice thereof
         shall promptly be given to the other party specifying the provision
         hereof pursuant to which such termination is made, and, subject to
         Section 2.3(b) hereof, this Agreement shall become null and void and
         there shall be no liability on the part of the Acquiror or the Company;
         provided, that nothing herein shall relieve any party from liability
         for any breach of this Agreement.

                  (b)      If:

                           (i)      the Acquiror shall have terminated this
                  Agreement pursuant to Section 2.2(e);

                           (ii)     the Acquiror shall have terminated this
                  Agreement pursuant to Section 2.2(c)(ii) and following the
                  date hereof and either prior to such termination or within two
                  months after such termination, (A) the Company shall have
                  received a proposal with respect to an Acquisition Transaction
                  that the Company has not rejected prior to such termination,
                  and (B) within 12 months after the date of such termination,
                  the Company shall enter into a definitive agreement with
                  respect to such Acquisition Transaction ; or

                           (iii)    the Company shall have terminated this
                  Agreement pursuant to Section 2.2(d);

         then the Company shall pay to the Acquiror an amount equal to the
         Acquiror's actual and documented out-of-pocket expenses incurred or
         paid by the Acquiror in connection with the Exchange, this Agreement
         and the consummation of the transactions contemplated hereby
         ("Expenses"), which amounts shall be payable by wire transfer to such
         account as the Acquiror may designate in writing to the Company. The
         Company shall pay such Expenses within two business days after the
         Acquiror has provided the Company with documentation of the Expenses
         and a written request for payment, provided there has occurred (A) a
         termination pursuant to Section 2.2(d) or Section 2.2(e) or (B) an
         Acquisition Transaction under the circumstances described in Section
         2.3(b)(ii).

         2.4      Conduct of the Participating Corporations prior to the
Effective Time.

                  (a)      Until the completion of the Exchange, the Company
         shall continue to conduct its business without material change and it
         shall not, without the consent of the Acquiror, (i) issue any equity
         security or instrument convertible into any equity security, (ii) make
         any distribution or other disposition of its assets, capital or surplus
         except in the ordinary course of business, (iii) take any action which
         would impair its assets, or (iv) take any action that would cause its
         representations and warranties to be untrue in any material respect at
         the Effective Time. Subject to the conditions set forth in this


                                      -6-
   74

         Agreement, prior to the Effective Time, each of the Participating
         Corporations shall promptly take all such actions as shall be necessary
         or appropriate in order to effect the Exchange in accordance with the
         terms and conditions of the Plan, including, but not limited to,
         complying with the conditions set forth in Section 2.5(b).

                  (b)      During the period beginning on the date of this
         Agreement and ending at the Effective Time, the Company shall, and
         shall cause each of its subsidiaries to, upon reasonable notice, afford
         the Acquiror and its counsel, accountants, financing sources,
         consultants and other authorized representatives reasonable access
         during normal business hours to the employees, properties, books and
         records and accountants of the Company and its subsidiaries. The
         Company shall furnish promptly to the Acquiror (i) a copy of each
         report, schedule or other document filed by it or any of its
         subsidiaries during such period pursuant to federal or state securities
         laws and (ii) all other information concerning its or its subsidiaries'
         business, properties and personnel as the Acquiror shall from time to
         time reasonably request.

                  (c)      Subject to Section 5.5(a), each party hereto shall,
         and shall cause each of its directors, officers, attorneys and advisors
         to, maintain the confidentiality of all information obtained hereunder
         which is not otherwise publicly disclosed by the other party, such
         undertakings with respect to confidentiality to survive any termination
         of this Agreement. In the event of the termination of this Agreement,
         each party shall return to the other party upon request all
         confidential information previously furnished in connection with the
         transactions contemplated by this Agreement.

                  (d)      The Company shall, and shall cause its subsidiaries
         and each of their directors, officers, employees, agents, advisors and
         representatives to, immediately cease any discussions or negotiations
         with third parties with respect to any Acquisition Transaction. Prior
         to the Effective Time, the Company agrees that it shall not, and shall
         not authorize or permit any of its subsidiaries or any of their
         directors, officers, agents, advisors or representatives to, directly
         or indirectly:

                           (i)      Solicit, initiate, facilitate or encourage
                  (including without limitation by furnishing information to a
                  third party or by taking any action which would make the
                  Rights Agreement dated as of September 2, 1997 between the
                  Company and American Stock Transfer & Trust Company, as Rights
                  Agent (the "Rights Agreement"), inapplicable to any
                  Acquisition Transaction (other than the Exchange)) any
                  inquiries or the making of any proposal with respect to any
                  tender offer or exchange offer involving the Company or any
                  proposal with respect to any merger, consolidation, statutory
                  share exchange or other business combination involving the
                  Company or any subsidiary of the Company, the acquisition of
                  all or any significant part of the assets of the Company or
                  any subsidiary of the Company or more than 10% of any class of
                  the capital stock of the Company or any subsidiary of the
                  Company (each, an "Acquisition Transaction");

                           (ii)     Except for agreements with respect to a
                  Superior Proposal entered into in accordance with Section
                  2.2(d) and except for confidentiality agreements


                                      -7-
   75


                  entered into in connection with actions permitted in
                  accordance with Section 2.4(d)(iii), enter into any agreement,
                  arrangement or understanding with respect to any Acquisition
                  Transaction or enter into any agreement, arrangement or
                  understanding requiring it to abandon, terminate or fail to
                  consummate the Exchange or any other transaction contemplated
                  by this Agreement; or

                           (iii)    Negotiate, explore or otherwise engage in
                  discussions with any individual or any partnership, joint
                  venture, corporation, trust, limited liability company or any
                  other entity or any unincorporated organization or group (a
                  "Person"), other than the Acquiror and its representatives,
                  with respect to any Acquisition Transaction, or any inquiry
                  that may reasonably be expected to lead to a proposal for an
                  Acquisition Transaction; provided, that the Company may (A)
                  participate in discussions with or request clarifications from
                  or furnish information (pursuant to a confidentiality
                  agreement with terms not more favorable to such third party
                  than as set forth in Section 2.4(c)) to any third party which
                  makes an unsolicited written proposal to effect an Acquisition
                  Transaction that did not result from the breach of this
                  Section 2.4 and subject to compliance with its obligations
                  under Section 2.4(d), in each case solely for the purpose of
                  obtaining information reasonably necessary to ascertain
                  whether such Acquisition Transaction is, or could reasonably
                  likely lead to, a Superior Proposal, and (B) in response to an
                  unsolicited written proposal from a third party making a
                  Superior Proposal that did not result from the breach of this
                  Section 2.4 and subject to compliance with its obligations
                  under Section 2.4(d), furnish information (pursuant to a
                  confidentiality agreement with terms not more favorable to
                  such third party than as set forth in Section 2.4(c)) to and
                  engage in discussions and negotiations with such third party,
                  but only, in the case of clause (A) and clause (B), if the
                  Board, based on the recommendation of the Special Committee
                  after receiving written advice from its financial advisors and
                  after receiving advice from outside counsel to the Special
                  Committee, determines in good faith that taking such action is
                  in the best interests of the Company and its shareholders
                  other than the Acquiror and such action is required by its
                  fiduciary duties under applicable law.

                           (iv)     Without limiting the foregoing, it is agreed
                  that any violation of the restrictions set forth in this
                  Section 2.4(d) by any director, officer, employee, agent,
                  advisor or representative of the Company, whether or not such
                  Person is purporting to act on behalf of the Company, shall
                  constitute a breach of this Section 2.4(d) by the Company.

                  (e) The Company agrees to advise the Acquiror in writing
         within 24 hours after the receipt thereof of the existence of:

                           (i)      Any inquiries, proposals or requests for
                  information received by the Company or any of its directors,
                  officers, agents, advisors or representatives (other than
                  James C. Richardson, Jr. or David R. Clark), or by the
                  financial and legal advisors to the Special Committee, from a
                  Person (other than the Acquiror and its representatives) with
                  respect to an Acquisition Transaction; and


                                      -8-
   76

                           (ii)     The content of any such inquiries, proposals
                  or requests, including the identity of such third party and
                  the terms of any financing arrangement or commitment in
                  connection with such Acquisition Transaction;

         and shall update the Acquiror on an ongoing basis or upon the
         Acquiror's reasonable request on the status thereof. The Company shall
         simultaneously provide to the Acquiror any non-public information
         concerning the Company provided to any other Person or group in
         connection with any Acquisition Transaction which was not previously
         provided to the Acquiror.

                  (f)      As used herein, "Superior Proposal" means a written
         and unsolicited proposal or offer made by any Person (other than the
         Acquiror) to acquire all or substantially all of the capital stock of
         the Company pursuant to a tender offer, exchange offer, merger,
         statutory share exchange or other business combination or to purchase
         all or substantially all of the assets of the Company on terms that, as
         determined in good faith by the Board, based on the recommendation of
         the Special Committee after receiving written advice of its financial
         advisors, are more favorable from a financial point of view to the
         Company and its shareholders, other than the Acquiror, than the
         transactions contemplated hereby and any alternative proposed by the
         Acquiror.

         2.5      Conditions to the Exchange.

                  (a)      The obligations of the Participating Corporations and
         the Principal Shareholders to consummate the Exchange pursuant to the
         Plan shall be conditioned upon the satisfaction of the following
         conditions:

                           (i)      The Plan shall have been approved at the
                  meeting of shareholders of the Company held for such purpose
                  (the "Shareholder Meeting"), or any adjournment thereof, by
                  the vote of the holders of 75% of the Common Stock outstanding
                  and entitled to vote thereon.

                           (ii)     All filings, registrations, notices,
                  consents, approvals, authorizations, certificates, orders and
                  permits with respect to the exchange of the Exchange Shares
                  pursuant to and in accordance with the provisions of the Plan
                  required from any Governmental Entity having or asserting
                  jurisdiction over the Participating Corporations shall have
                  been made or obtained and be in full force and effect on a
                  basis reasonably satisfactory to the Participating
                  Corporations.

                           (iii)    No Governmental Entity shall have enacted,
                  issued, promulgated, enforced or entered any law, rule,
                  regulation, executive order, decree or injunction which
                  prohibits or has the effect of prohibiting the consummation of
                  the Exchange; provided, that the party asserting this
                  condition shall have used its reasonable best efforts to have
                  any such order, decree or injunction vacated.

                           (iv)     There shall not have been threatened,
                  instituted or pending any action or proceeding by any
                  Governmental Entity, or by any other Person, domestic or
                  foreign, before any court of competent jurisdiction or
                  Governmental Entity, which could reasonably be expected to:
                  (i) make illegal, materially impede


                                      -9-
   77

                  or otherwise directly or indirectly prohibit or materially
                  restrain the Exchange or seek to obtain material damages in
                  connection therewith, (ii) prohibit or materially limit the
                  ownership or operation by the Acquiror of all or any material
                  portion of the business or assets of the Company and its
                  subsidiaries taken as a whole or compel the Acquiror to
                  dispose of or hold separately all or any material portion of
                  the business or assets of the Acquiror or the Company and its
                  subsidiaries taken as a whole, or seek to impose any material
                  limitation on the ability of the Acquiror to conduct its
                  business or own such assets, or (iii) have a material adverse
                  effect on the business of the Acquiror or the Company and its
                  subsidiaries taken as a whole (hereinafter as applied to the
                  Company, a "Material Adverse Effect").

                           (v)      Each of the Participating Corporations shall
                  have received from the other Participating Corporation such
                  certificate or certificates as shall reasonably be requested
                  to evidence satisfaction of the conditions set forth in this
                  Section 2.5.

                  (b)      The obligations of the Acquiror and the Principal
         Shareholders to consummate the Exchange shall be conditioned on the
         satisfaction of the following conditions:

                           (i)      The representations and warranties of the
                  Company made in this Agreement shall be true and correct in
                  all material respects at, and at all times prior to, the
                  Effective Time, and the Company shall have fully performed in
                  all material respects its covenants and obligations under this
                  Agreement at or prior to the Effective Time.

                           (ii)     The holders of no more than 5% of the Common
                  Stock shall have given written notice of their intent to
                  demand payment for their Shares and shall not have voted for
                  the Exchange, pursuant to Article 13 of the Act.

                           (iii)    There shall not have occurred any event,
                  change, circumstance or occurrence that has had or that would
                  reasonably be expected to have a Material Adverse Effect on
                  the Company or any of its subsidiaries taken as a whole.

                           (iv)     There shall not have occurred and be
                  continuing (A) any general suspension of, or limitation on
                  prices for, trading in securities through the Nasdaq Stock
                  Market or (B) a declaration of a banking moratorium or any
                  suspension of payments in respect of banks in the United
                  States.

                           (v)      There shall not have been threatened,
                  instituted or pending any action or proceeding by any
                  Governmental Entity, or by any other Person, domestic or
                  foreign, before any court of competent jurisdiction or
                  Governmental Entity, which could reasonably be expected to (i)
                  impose limitations on the ability of the Acquiror effectively
                  to exercise full rights of ownership of the Shares owned by
                  it, including, without limitation, the right to vote such
                  Shares on all matters properly presented to the Company's
                  shareholders or (ii) require divestiture by the Acquiror of
                  any Shares.


                                      -10-
   78

                           (vi)     The Acquiror shall have obtained financing
                  necessary to satisfy its obligations to pay the Exchange Price
                  and the Expenses on terms and conditions satisfactory to the
                  Acquiror in its sole discretion (it being understood that this
                  condition shall not apply to the Principal Shareholders).

                  (c)      The obligations of the Company to consummate the
         Exchange shall be conditioned on the representations and warranties of
         the Acquiror made in this Agreement being true and correct in all
         material respects at, and at all times prior to, the Effective Time,
         and the Acquiror having fully performed in all material respects its
         covenants and obligations under this Agreement at or prior to the
         Effective Time.


                                   ARTICLE 3
                  REPRESENTATIONS AND WARRANTIES OF THE COMPANY

         3.1      Due Authorization. The Company has the requisite corporate
power and authority to execute and deliver this Agreement and, following
compliance with Section 2.5(a)(i), to consummate the transactions contemplated
by this Agreement. The execution and delivery of this Agreement by the Company
(through the Chairman of the Special Committee) and the consummation by the
Company of the transactions contemplated by this Agreement have been duly and
validly authorized by the Board and no other corporate proceeding on the part of
the Company is necessary to authorize this Agreement or to consummate the
transactions so contemplated, other than the approval and adoption of this
Agreement by the holders of 75% of the Shares outstanding. This Agreement has
been duly and validly executed and delivered by the Company and constitutes a
valid and binding agreement of the Company, enforceable against the Company in
accordance with its terms, except as enforceability may be limited by applicable
bankruptcy, insolvency and similar laws affecting creditors' rights generally
and subject to general principles of equity (whether considered in a proceeding
in equity or at law).

         3.2      Consents and Approvals; No Violation. Neither the execution
and delivery of this Agreement by the Company nor the consummation of the
transactions contemplated by this Agreement will (a) conflict with or result in
a breach of any provision of the articles of incorporation or bylaws of the
Company; (b) require any consent, approval, authorization or permit of, or
filing with or notification to, any Governmental Entity, except pursuant to the
Exchange Act; (c) result in a default (or give rise to any right of termination,
cancellation or acceleration) under any of the terms of any obligation to which
the Company is a party or by which any of its assets may be bound, except for
such defaults (or rights of termination, cancellation or acceleration) as to
which requisite waivers or consents have been obtained or that would not
materially and adversely affect the ability of the Company to consummate the
transactions contemplated by this Agreement; or (d) violate any order, writ,
injunction, decree, statute, rule or regulation applicable to the Company or any
of its assets, except for violations that would not materially and adversely
affect the ability of the Company to consummate the transactions contemplated by
this Agreement.

         3.3      SEC Reports. The Company has filed with the Securities and
Exchange Commission (the "SEC") all forms, reports and documents required to be
filed by it pursuant to applicable law since January 1, 1998 (the "SEC
Reports"), all of which have complied as of their


                                      -11-
   79

respective filing dates in all material respects with all applicable
requirements of the Securities Exchange Act of 1934 (the "Exchange Act") and the
rules and regulations of the SEC promulgated under the Exchange Act. None of the
SEC Reports, including, without limitation, any financial statements or
schedules included or incorporated by reference in the SEC Reports, at the time
filed, contained an untrue statement of a material fact or omitted to state a
material fact required to be stated or incorporated by reference therein or
necessary in order to make the statements therein, in light of the circumstances
under which they were made, not misleading.

         3.4      Litigation. There is no claim, action, proceeding or
governmental investigation pending or, to the knowledge of the Company,
threatened against the Company or any of its subsidiaries before any court or
other Governmental Entity that, individually or in the aggregate, could be
reasonably expected to (i) have a Material Adverse Effect or (ii) result in a
material amendment or termination of the Plan or prevent, enjoin, materially
alter the terms of or materially delay the Exchange.

         3.5      Rights Agreement; Anti-Takeover Laws. The Rights Agreement is
not applicable to this Agreement or to the transactions contemplated by this
Agreement. Neither the North Carolina Shareholder Protection Act nor the North
Carolina Control Share Acquisition Act is applicable to the Company. The only
vote of shareholders of the Company required to approve and adopt this Agreement
is the affirmative vote of the holders of at least 75% of the outstanding
Shares.

         3.6      Fairness Opinion. Grant Thornton LLP, the independent
financial advisor to the Special Committee, has delivered to the Special
Committee and the Board its written opinion that the Exchange Price is fair,
from a financial point of view, to the Company and its subsidiaries and the
holders of the Shares other than the Acquiror. At the date of this Agreement,
such opinion has not been withdrawn or modified. A true and complete copy of
such opinion has been delivered to the Acquiror.

         3.7      Board Action. The Special Committee, at a meeting duly called
and held, has unanimously (i) determined that the Exchange is fair to and in the
best interests of the Company and its subsidiaries and the holders of the Shares
other than the Acquiror and (ii) submitted to the Board its recommendation that
the Board approve and adopt this Agreement and the Plan and that the Board
recommend that the shareholders of the Company approve and adopt this Agreement
and the Plan. The Board, at a meeting duly called and held, has unanimously
(exclusive of directors who abstained from voting because of their relationship
with the Acquiror) (i) determined that the Exchange is fair to and in the best
interests of the holders of the Shares other than the Acquiror, (ii) approved
and adopted this Agreement and the Plan and (iii) recommended that the
shareholders of the Company approve and adopt this Agreement and the Plan. The
Company has been advised by its directors and executive officers that each of
them intends to vote all of his or her Shares in favor of approval and adoption
of this Agreement and the Plan.

         3.8      Absence of Certain Changes. Since March 4, 2000, except as
contemplated by this Agreement or disclosed in any SEC Report filed since the
Company's Annual Report on Form 10-K for the year ended March 4, 2000 and prior
to the date of this Agreement, there has not been (i) any change in the
business, operations, properties, condition (financial or otherwise),


                                      -12-
   80

assets or liabilities (including, without limitation, contingent liabilities) of
the Company and its subsidiaries having individually or in the aggregate a
Material Adverse Effect, (ii) any damage, destruction or loss (whether or not
covered by insurance) with respect to any property or asset of the Company or
any of its subsidiaries having, individually or in the aggregate, a Material
Adverse Effect, (iii) any change by the Company in its accounting methods,
principles or practices not mandated by the Financial Accounting Standards
Board, the American Institute of Certified Public Accountants or the SEC, or
(iv) any declaration, setting aside or payment of any dividend or distribution
in respect of any capital stock of the Company or any redemption, purchase or
other acquisition of any of its securities.

         3.9      Proxy Statement and Transaction Statement Information. The
proxy statement to be sent to the shareholders of the Company in connection with
the Shareholder Meeting (as amended or supplemented, the "Proxy Statement") will
comply in all material respects with the requirements of the Exchange Act and,
on the date filed with the SEC, on the date first published, sent or given to
the Company's shareholders, and on the date of the Shareholder Meeting, will not
contain any untrue statement of material fact or omit to state a material fact
required to be stated therein or necessary in order to make the statements made
therein, in the light of the circumstances under which they were made, not
misleading, except that no representation is made by the Company with respect to
the information supplied by the Acquiror in writing expressly for inclusion in
the Proxy Statement. The written information supplied or to be supplied by the
Company, expressly for inclusion or incorporation by reference in the
Transaction Statement will not, on the date filed with the SEC, the date first
published, sent or given to the Company's shareholders, and at the time of the
Shareholder Meeting, contain any untrue statement of material fact or omit to
state a material fact required to be stated therein or necessary in order to
make the statements made therein, in light of the circumstances under which they
were made, not misleading.

         3.10     Stock Options. The exercise price of each outstanding option
under the Stock Option Plans is above the Exchange Price.

         3.11     Brokers. No broker, finder or other investment banker is
entitled to receive any brokerage, finder's or other fee or commission in
connection with this Agreement or the transactions contemplated by this
Agreement based upon agreements made by or on behalf of the Company, except that
Grant Thornton LLP was retained by, and acted as financial advisor to, the
Special Committee. Grant Thornton LLP's fee for its financial advisory services
is set forth in letter agreements between Grant Thornton LLP and the Special
Committee, dated February 27 and April 11, 2001, copies of which have been
supplied to the Acquiror.


                                      -13-
   81

                                   ARTICLE 4
                 REPRESENTATIONS AND WARRANTIES OF THE ACQUIROR

         4.1      Organization, Standing and Qualification. The Acquiror is duly
organized, validly existing and in good standing under the laws of the State of
North Carolina and has the corporate power to own all of its properties and
assets and to carry on its business as it is now being conducted.

         4.2      Authority for this Agreement. The Acquiror has full corporate
power and authority to execute and deliver this Agreement and to consummate the
transactions contemplated by this Agreement. The execution and delivery of this
Agreement by the Acquiror and the consummation by the Acquiror of the
transactions contemplated by this Agreement have been duly and validly
authorized by the board of directors of the Acquiror and no other corporate
proceeding on the part of the Acquiror is necessary to authorize this Agreement
or to consummate the transactions contemplated by this Agreement. This Agreement
has been duly and validly executed and delivered by the Acquiror and constitutes
a valid and binding agreement of the Acquiror, enforceable against the Acquiror
in accordance with its terms, except as enforceability may be limited by
applicable bankruptcy, insolvency and similar laws affecting creditors rights
generally and subject to general principles of equity (whether considered in a
proceeding in equity or at law).

         4.3      Consents and Approvals; No Violation. Neither the execution
and delivery of this Agreement by the Acquiror nor the consummation of the
transactions contemplated by this Agreement will (a) conflict with or result in
a breach of any provision of the articles of incorporation or bylaws of the
Acquiror; (b) require any consent, approval, authorization or permit of, or
filing with or notification to, any Governmental Entity, except pursuant to the
Exchange Act; (c) result in a default (or give rise to any right of termination,
cancellation or acceleration) under any of the terms of any obligation to which
the Acquiror is a party or by which any of its assets may be bound, except for
such defaults (or rights of termination, cancellation or acceleration) as to
which requisite waivers or consents have been obtained or that would not
materially and adversely affect the ability of the Acquiror to consummate the
transactions contemplated by this Agreement; or (d) violate any order, writ,
injunction, decree, statute, rule or regulation applicable to the Acquiror or
any of its assets, except for violations that would not materially and adversely
affect the ability of the Acquiror to consummate the transactions contemplated
by this Agreement.

         4.4      Financing. The Principal Shareholders have the ability to fund
the Acquiror's obligations under this Agreement to pay the Exchange Price and
the Expenses by contributing to the Acquiror their own assets and arranging for
the Acquiror to obtain financing, which financing may be personally guaranteed
by the Principal Shareholders, and they hereby covenant to make available to the
Acquiror their assets and access to financing for such purposes. The Principal
Shareholders are parties to this Agreement solely for the purpose of jointly and
severally making the representation, warranty and covenant contained in the
foregoing sentence.

         4.5      Litigation. There is no claim, action, proceeding or
governmental investigation pending, or to the knowledge of the Acquiror,
threatened against the Acquiror that, individually or in the aggregate, has
materially and adversely affected or could reasonably be expected to


                                      -14-
   82

materially and adversely affect the ability of the Acquiror to consummate the
transactions contemplated by this Agreement or that in any manner seeks to
enjoin the Exchange.

         4.6      Brokers. No broker, finder or other investment banker is
entitled to any brokerage, finder's or other similar fee or commission in
connection with this Agreement or the transactions contemplated by this
Agreement based upon agreements made by or on behalf of the Acquiror or its
shareholders, except that HHCO Limited was retained by, and acted as financial
advisor to, the Acquiror. HHCO Limited 's fee for its financial advising
services is set forth in a letter agreement between HHCO Limited and the
Acquiror, dated February 12, 2001, a copy of which has been supplied to the
Company.

         4.7      Proxy Statement and Transaction Statement Information. The
written information supplied or to be supplied by the Acquiror expressly for
inclusion or incorporation by reference in the Proxy Statement and the
Transaction Statement will not, on the date filed with the SEC, the date first
published, sent or given to the Company's shareholders, and at the time of the
Shareholder Meeting, contain any untrue statement of material fact or omit to
state a material fact required to be stated therein or necessary in order to
make the statements made therein, in the light of the circumstances under which
they were made, not misleading.


                                   ARTICLE 5
                              ADDITIONAL AGREEMENTS

         5.1      Indemnification; Directors and Officers Liability Insurance.

                  (a)      Until the sixth anniversary of the Effective Time,
         the Company shall indemnify each of its officers, directors or
         employees (the "Indemnified Parties") against all losses, claims,
         damages, liabilities, costs or expenses arising from his service as an
         officer, director or employee or prior to and including the Effective
         Time, and shall provide for the advancement of expenses incurred in
         defense of any action or suit, to the fullest extent required pursuant
         to the Company's articles of incorporation and bylaws as each is in
         effect on the date of this Agreement. If any claim is made against any
         of the Indemnified Parties on or prior to the sixth anniversary of the
         Effective Time arising from his service as an officer, director or
         employee at or prior to the Effective Time, the provisions of this
         Section 5.1 shall continue in effect until the final disposition of all
         such claims.

                  (b)      Unless otherwise agreed to by the Acquiror, until the
         sixth anniversary of the Effective Time, the Company shall maintain or
         cause to be maintained in effect, at no expense to the beneficiaries
         thereof, directors' and officers' liability protection with respect to
         matters occurring at or prior to the Effective Time, providing the same
         coverage with respect to the Company's current officers and directors
         as in effect on the date of this Agreement.

                  (c)      In the event the Company (i) consolidates with or
         merges into or effects any other business combination with any other
         Person and shall not be the continuing, surviving or controlling entity
         of such consolidation, merger or combination or (ii)


                                      -15-
   83

         transfers all or substantially all of its properties and assets to any
         Person, then and in each such case proper provisions shall be made so
         that the successors and assigns of the Company shall assume the
         obligations of the Company in this Section 5.1.

                  (d)      Each of the Indemnified Parties is an intended
         beneficiary of the provisions of this Section 5.1 and shall have the
         right to enforce such provisions individually on his or her own behalf.

         5.2      Shareholder Approval; Proxy Statement.

                  (a)      The Company shall call the Shareholder Meeting for
         the purpose of voting on the Exchange and shall take all action
         necessary or advisable in its reasonable judgment to obtain shareholder
         approval of the Exchange. The Shareholder Meeting shall be held as soon
         as practicable following clearance of the Proxy Statement by the SEC as
         provided in Section 5.2(b), and the Company will, through its Board,
         subject to this Agreement, recommend to its shareholders the approval
         of the Exchange. Subject to Sections 2.2(d) and 2.4(d), the Company
         agrees that it shall include in the Proxy Statement the recommendation
         of its Board to the shareholders of the Company to approve and adopt
         this Agreement and approve the Exchange.

                  (b)      The Company will, as soon as practicable following
         the date of this Agreement, prepare and file with the SEC a preliminary
         Proxy Statement and will use its reasonable best efforts to respond to
         any comments of the SEC and to cause the Proxy Statement to be cleared
         by the SEC. The Company and the Acquiror will, as soon as practicable
         following the date of this Agreement, jointly prepare and file a
         Transaction Statement on Schedule 13E-3 (the "Transaction Statement")
         and will use their reasonable best efforts to respond to any comments
         of the SEC and to cause the Transaction Statement to be cleared by the
         SEC. The Company shall give the Acquiror and its counsel the
         opportunity to review the preliminary Proxy Statement prior to its
         being filed with the SEC and all amendment and supplements to the Proxy
         Statement, responses to requests for additional information and replies
         to comments prior to their being filed with, or sent to, the SEC. As
         promptly as practicable after the Proxy Statement and the Transaction
         Statement have been cleared by the SEC, the Company shall mail the
         Proxy Statement to the shareholders of the Company. If at any time
         prior to the approval of this Agreement by the Company's shareholders
         there shall occur any event that should be set forth in an amendment or
         supplement to the Proxy Statement or Transaction Statement, the Company
         will prepare and mail to its shareholders such an amendment or
         supplement. The Company shall not use any material in connection with
         the Shareholder Meeting without the Acquiror's prior approval.

                  (c)      The Company shall use its commercially reasonable
         efforts to obtain the necessary approvals by its shareholders of the
         Exchange, this Agreement and the transactions contemplated hereby.

                  (d)      The Acquiror agrees to cause all Shares owned by the
         Acquiror to be voted in favor of the approval of the Exchange.


                                      -16-
   84

         5.3      Fees and Expenses. Whether or not the Exchange is consummated,
all costs and expenses incurred in connection with this Agreement and the
transactions contemplated hereby shall be paid by the party incurring such costs
and expenses, except as expressly set forth in this Agreement.

         5.4      Reasonable Efforts. On the terms and subject to the conditions
set forth in this Agreement, each of the parties agrees to use its commercially
reasonable efforts to take, or cause to be taken, all actions, and to do, or
cause to be done, and to assist and cooperate with the other parties in doing,
all things necessary, proper or advisable to consummate and make effective, in
the most expeditious manner practicable, the Exchange, and the other
transactions contemplated by this Agreement, including (a) obtaining all
necessary actions or non-actions, waivers, consents and approvals from
Governmental Entities and the making of all necessary registrations and filings
and the taking of all reasonable steps as may be necessary to obtain an approval
or waiver from or to avoid an action or proceeding by any Governmental Entity,
(b) obtaining all necessary consents, approvals or waivers from third parties,
(c) defending any lawsuits or other legal proceedings, whether judicial or
administrative, challenging this Agreement or the consummation of the
transactions contemplated hereby, including seeking to have any stay or
temporary restraining order entered by any court or other Governmental Entity
vacated or reversed, and (d) executing and delivering any additional instruments
necessary to consummate the transactions contemplated by this Agreement.
Notwithstanding the foregoing, no loan agreement or contract for borrowed money
shall be repaid except as currently required by its terms, in whole or in part,
and no contract shall be amended to increase the amount payable thereunder or
otherwise to be more burdensome to the Company or any of its subsidiaries in
order to attain any such consent, approval or authorization without the prior
written consent of the Acquiror.

         5.5      Public Announcements; Certain Notices.

                  (a)      The Acquiror and the Company will consult with each
         other before issuing any press release or otherwise making any public
         statements with respect to the transactions contemplated by this
         Agreement, and shall not issue any such press release or make any such
         public statement prior to such consultation, except as may be required
         by applicable law or regulation or by obligations pursuant to any
         listing agreement with any national securities exchange or The Nasdaq
         Stock Market so long as it has used reasonable best efforts to consult
         with the other party prior to issuing such press release or making such
         public disclosure.

                  (b)      The Company shall give prompt notice to the Acquiror,
         and the Acquiror shall give prompt notice to the Company, of the
         occurrence, or failure to occur, of any event, which occurrence or
         failure to occur would likely cause any representation or warranty made
         by it contained in the Agreement to be untrue in any material respect
         at any time from the date of this Agreement to the Closing. Each of the
         Company and the Acquiror shall give prompt notice to the other party of
         any notice or other communication from any third party alleging that
         the consent of such third party is or may be required in connection
         with the transactions contemplated by this Agreement.


                                      -17-
   85

         5.6      Exemption from Liability Under Section 16(b). The Board, or a
committee of non-employee directors thereof (as such term is defined for
purposes of Rule 16b-3(d) under the Exchange Act), shall prior to the Effective
Time adopt a resolution providing that, to the extent the Exchange is deemed for
purposes of Section 16 of the Exchange Act to constitute a purchase of Shares by
the Acquiror and by its controlling shareholders who also are officers and
directors of the Company, such purchases (including the specific changes in such
officers' and directors' beneficial ownership of the Company's Common Stock
resulting from the Exchange) are approved by such Board or by such committee
thereof and are intended to be exempt from liability pursuant to Section 16(b)
of the Exchange Act.

                                   ARTICLE 6
                                    NOTICES

         All notices and other communications hereunder shall be in writing and
shall be deemed given when delivered personally or via courier service or when
received if mailed by registered mail, return receipt requested to the parties
at the addresses indicated below:

         To the Acquiror:           PF Management, Inc.
                                    361 Second Street NW
                                    Hickory, NC 28601

                                    Attn:    David R. Clark, President

         Copy to:                   Womble Carlyle Sandridge & Rice, PLLC
                                    3300 One First Union Center
                                    301 South College Street
                                    Charlotte, NC 28202-6025

                                    Attn:    Garza Baldwin, III

         To the Company:            Special Committee of the Board of Directors
                                    Pierre Foods, Inc.
                                    361 Second Street, NW
                                    Hickory, NC  28601

                                    Attn:    Bobby G. Holman, Chairman

         Copy to:                   Foley & Lardner
                                    150 West Jefferson
                                    Suite 1000
                                    Detroit, MI 48226-4416

                                    Attn:    Patrick Daugherty


                                      -18-
   86

                                   ARTICLE 7
                                  MISCELLANEOUS

         7.1      Governing Law. This Agreement shall be interpreted, construed
and enforced under and in accordance with the laws of the State of North
Carolina.

         7.2      Binding Agreement. This Agreement shall be binding on and
shall inure to the benefit of the parties to this Agreement. Obligations
undertaken by the parties may not be assigned or delegated without the written
consent of the other party hereto and, except as provided in Section 5.1(d),
nothing herein shall be construed to create any rights enforceable by any other
Person.

         7.3      Counterpart Originals. This Agreement may be executed in one
or more counterparts, all of which shall be considered one and the same
agreement, as long as one or more counterparts shall have been signed by each of
the parties and delivered to the other.

         7.4      Entire Agreement. This Agreement embodies the entire agreement
and understanding between the parties, superseding all prior agreements and
understandings between them relating to the subject matter of this Agreement.

         7.5      Amendments. This Agreement may be amended only by the written
agreement of both parties hereto; provided, at the request of the Acquiror prior
to the approval of this Agreement by the shareholders of the Company, the
Company shall enter into an amendment to this Agreement that provides for the
acquisition of the Company by the Acquiror in a multi-step transaction that
involves a tender offer for all the outstanding Shares at a price equal to the
Exchange Price, followed by a statutory share exchange in which the Shares of
non-tendering shareholders would be converted into the right to receive the
Exchange Price. After the approval of this Agreement by the shareholders of the
Company, no amendment may be made which reduces the amount or changes the form
of consideration to be received in the Exchange or otherwise changes or effects
any change that would adversely affect the holders of the Shares without the
further approval of the shareholders of the Company.

         7.6      Definitions.



         Term                                        Defined in Section
         ----                                        ------------------
                                                  
         Act                                         Introduction
         Aggregate Exchange Consideration            Section 1.2(a)
         Agreement                                   Introduction
         Acquiror                                    Introduction
         Acquisition Transaction                     Section 2.4(d)(i)
         Board                                       Statement of Purpose
         Closing                                     Section 1.4
         Common Stock                                Statement of Purpose
         Company                                     Introduction
         Exchange                                    Statement of Purpose
         Exchange Act                                Section 3.3




                                      -19-
   87


                                                  
         Exchange Agreement                          Introduction
         Exchange Price                              Section 1.1(b)
         Exchange Shares                             Section 1.1(b)
         Effective Time                              Section 2.1
         Expenses                                    Section 2.3(b)
         Governmental Entity                         Section 2.2(c)(i)
         Indemnified Parties                         Section 5.1(a)
         Material Adverse Effect                     Section 2.5(a)(iv)
         Participating Corporations                  Introduction
         Person                                      Section 2.4(d)(iii)
         Plan                                        Statement of Purpose
         Principal Shareholders                      Introduction
         Proxy Statement                             Section 3.9
         Rights                                      Statement of Purpose
         Rights Agreement                            Section 2.4(d)(i)
         SEC                                         Section 3.3
         SEC Reports                                 Section 3.3
         Shareholder Meeting                         Section 2.5(a)(i)
         Shares                                      Statement of Purpose
         Special Committee                           Section 2.2(d)
         Stock Option Plans                          Section 1.5
         Stock Purchase Plan                         Section 1.5
         Superior Proposal                           Section 2.4(f)
         Transaction Statement                       Section 5.2(b)





              [The remainder of this page is intentionally blank.]


                                      -20-
   88


         IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be
duly executed by their respective officers thereunto duly authorized as of the
dates indicated below.


                           PIERRE FOODS, INC.


                           By:      /s/ Bobby G. Holman
                                    --------------------------------------------
                                    Bobby G. Holman
                                    Chairman of the Special Committee
                                    of the Board of Directors



                           PF MANAGEMENT, INC.


                           By:      /s/ David R. Clark
                                    --------------------------------------------
                                    David R. Clark
                                    President


                           /s/ James C. Richardson, Jr.
                           -----------------------------------------------------
                           James C. Richardson, Jr.
                           (Solely for the purpose of Sections 4.4 and 2.5)


                           /s/ David R. Clark
                           -----------------------------------------------------
                           David R. Clark
                           (Solely for the purpose of Sections 4.4 and 2.5)




                                      -21-
   89

                                                                         ANNEX A

                           ARTICLES OF SHARE EXCHANGE

                                     BETWEEN

                               PF MANAGEMENT, INC.

                                       AND

                               PIERRE FOODS, INC.


         Pursuant to Section 55-11-05 of the General Statutes of North Carolina,
PF Management, Inc., a corporation organized under the laws of the State of
North Carolina, hereby submits these Articles of Share Exchange for the purpose
of acquiring all of the outstanding shares of common stock, no par value, of
Pierre Foods, Inc., a corporation organized under the law of the State of North
Carolina.

         I.       The Plan of Share Exchange that was duly adopted by the board
of directors of each of the corporations participating in the exchange and that
was approved by the shareholders of Pierre Foods, Inc. in the manner prescribed
by Chapter 55 of the General Statutes of North Carolina is as follows:

                             PLAN OF SHARE EXCHANGE

                  A.       CORPORATIONS PARTICIPATING IN SHARE EXCHANGE.

                           PF Management, Inc. (the "Acquiror") will acquire all
         of the outstanding shares of Pierre Foods, Inc. (the "Company")
         pursuant to the terms and conditions of this Plan.

                  B.       EXCHANGE OF SHARES.

                           At the effective time of the share exchange (the
         "Effective Time"), the shares of the corporations participating in the
         share exchange shall be exchanged as follows:

                           1.       Acquiror. The outstanding shares of the
                  Acquiror will not be exchanged or altered in any manner as a
                  result of the share exchange and will remain outstanding as
                  shares of the Acquiror.

                           2.       The Company. Each outstanding share of the
                  Company, except those already owned by the Acquiror, will be
                  exchanged for and become the right to receive from the
                  Acquiror $1.21 in cash per share and each such share shall be
                  cancelled.


                                       A-1
   90

                           3.       Surrender of Share Certificates. Each holder
                  of a certificate representing shares of the Company to be
                  exchanged under this Plan will be entitled, upon presentation
                  and surrender to the Acquiror of such certificate, to receive
                  in exchange therefor the consideration described in paragraph
                  2 of this Plan. Until so surrendered, each outstanding
                  certificate that prior to the Effective Time represented
                  shares of the Company will be deemed for all purposes to
                  evidence ownership of the consideration to be issued for such
                  shares.

                  C.       ABANDONMENT.

                  After the approval of this Plan by the shareholders of the
         Company, and at any time prior to the exchange becoming effective, the
         board of directors of the Acquiror may, in its discretion, abandon the
         share exchange.

         II.      Approval by the shareholders of the undersigned Acquiror was
not required.

         III.     The share exchange will become effective upon filing by the
Secretary of State of North Carolina.


         This the ______ day of ______________, 2001.




                                    PF MANAGEMENT, INC.


                                    By:
                                          ------------------------------------
                                          David R. Clark
                                          President


                                      A-2
   91

                                                                      APPENDIX B

                                FAIRNESS OPINION

                             REGARDING THE PROPOSED
                               EXCHANGE OF SHARES

                                       OF

                               PIERRE FOODS, INC.

                                CINCINNATI, OHIO

                                      WITH

                              PF MANAGEMENT, INC.

                                     AS OF

                                 APRIL 26, 2001

                               GRANT THORNTON LLP
                            VALUATION SERVICES GROUP
   92

                                                           [GRANT THORNTON LOGO]

ACCOUNTANTS AND
MANAGEMENT CONSULTANTS
Grant Thornton LLP
The US Member Firm of
Grant Thornton International

April 26, 2001

The Special Committee of the Board of Directors
Pierre Foods, Inc.
361 Second Street, NW
Hickory, NC 28601

Gentlemen:

You have engaged Grant Thornton, LLP to advise you as to the fairness to holders
of the common stock (the "Shareholders") of Pierre Foods, Inc. ("PFI" or the
"Company"), from a financial point of view, of the consideration to be received
by the Shareholders pursuant to the terms and conditions of the Agreement and
Plan of Share Exchange, dated April 26, 2001 ("Agreement"), by and among Pierre
Foods, Inc. and PF Management, Inc. ("PFM" and/or "Acquiror") and James C.
Richardson, Jr. and David R. Clark. PFM was established by certain members of
the PFI management team to affect the share exchange as outlined in the
Agreement.

The Agreement provides for the exchange of all of the outstanding shares
("Shares") of Pierre Foods, Inc. as well as the associated preferred stock
purchase rights issued pursuant to the Rights Agreement dated September 2, 1997
("Rights"), excluding those Shares and Rights owned by the Acquiror, for a right
to receive from the Acquiror $1.21 per share in cash upon surrender of the
certificate or certificates representing the Shares being exchanged (the
"Transaction"). PFM will, upon completion of the exchange of shares, become the
holder of all of the shares outstanding of Pierre Foods, Inc. Approval by
holders of 75% of PFI's common stock outstanding and entitled to vote is
necessary for the Agreement to be ratified.

For purposes of the opinion expressed herein, we have:

     -  Interviewed key PFI management personnel, including the President & CEO,
        Chief Financial Officer and Senior Vice President of Sales & Marketing.

     -  Interviewed the Chairman of the Special Committee of the Board of
        Directors of PFI.

     -  Interviewed the Chairman and Vice Chairman of the Board of PFI who are
        also key

Suite 3100
Two Commerce Square
2001 Market Street
Philadelphia, PA 19103-7080
215.561.4200 Tel
215.561.1066 Fax
   93

SPECIAL COMMITTEE OF
THE BOARD OF DIRECTORS
APRIL 26, 2001
PAGE 2

        management personnel of the Acquiror.

     -  Conducted site visits at PFI's Claremont, North Carolina and Cincinnati
        Ohio facilities, which included random interviews personnel at each
        facility.

     -  Reviewed the April 26, 2001 Agreement and Plan of Share Exchange Between
        Pierre Foods, Inc. and PF Management, Inc and James C. Richardson, Jr.
        and David R. Clark.

     -  Reviewed audited financial data for PFI for the fiscal years 1996
        through 2000; unaudited internal financial statements for the fiscal
        year ended March 3, 2001.

     -  Reviewed PFI's SEC Form 10-K filings filed May 30, 2000, June 8, 1999,
        May 28, 1998, May 27, 1997; Form 10-K/A filed June 29, 1999; and Form
        10-K405 filed May 23, 1996.

     -  Reviewed PFI's SEC Form 10-Qs filed January 16, 2001 and January 18,
        2000.

     -  Reviewed PFI's SEC Form 8-Ks filed June 24, 1998, May 12, 1998, April
        28, 1998, November 25, 1997, October 3, 1997, September 5, 1997 and
        January 29, 1997.

     -  Reviewed PFI's Reporting Package for Fiscal Year End March 3, 2001.

     -  Reviewed the Indenture dated July 6, 1998 representing the Senior Notes
        due 2006.

     -  Reviewed the Loan and Security Agreement dated May 2000 representing the
        $25 million revolving credit facility with Fleet Capital Corporation.

     -  Reviewed the Pierre Foods Confidential Information Memorandum issued by
        Harrison Hurley & Company in 2000.

     -  Reviewed the Minutes of Board of Directors' meetings held April 27,
        2000, July 27, 2000, October 26, 2000, November 15, 2000, December 5,
        2000 and February 7, 2001.

     -  Reviewed the Minutes of Executive Compensation Committee meetings held
        December 16, 1999, April 27, 2000, July 27, 2000, December 1, 2000 and
        February 7, 2001.

     -  Reviewed the Minutes of Audit Committee meetings held February 3, 2000,
        April 27, 2000, July 13, 2000, October 10, 2000, November 15, 2000 and
        January 12, 2001.

     -  Reviewed the Minutes of the Sensitive Transactions Committee meeting
        held November 15, 2000.

     -  Reviewed the Articles of Merger of Pierre Foods LLC and Pierre Leasing
        LLC with Fresh Foods, Inc. dated January 10, 2000.

     -  Reviewed the Amended and Restated Management Services Agreement between
        Fresh Foods, Inc. (predecessor to PFI) and HERTH Management, Inc. dated
        December 17, 1999.

     -  Reviewed the Change of Control Agreement dated July 6, 1999 between
        James C. Richardson and Fresh Foods, Inc.

     -  Reviewed the Change of Control Agreement dated July 6, 1999 between
        David R. Clark and Fresh Foods, Inc.

     -  Reviewed the Promissory Note dated January 31, 2000 between James C.
        Richardson, borrower, and Fresh Foods, Inc., lender.

     -  Reviewed Cushman and Wakefield appraisal report dated June 16, 2000 for
        PFI's Cincinnati real estate; Cushman and Wakefield appraisal report
        dated June 28, 2000 for PFI's.
   94

SPECIAL COMMITTEE OF
THE BOARD OF DIRECTORS
APRIL 26, 2001
PAGE 3

     -  Claremont real estate; and Loeb Equipment and Appraisal Company
        appraisal report for PFI's equipment located in both the Cincinnati and
        Claremont facilities.

     -  Reviewed Company prepared budgets and forecasts for fiscal years 2001 to
        2004 and constructed financial and operating projections for PFI for the
        five (5) fiscal years ending on or about March 1, 2002 through 2006.

     -  Reviewed certain publicly available data, analyses, and studies related
        to the bakery market, the restaurant industry, the general food industry
        and the food processing industry, along with general economic
        conditions.

     -  Compared the financial performance of PFI with the financial performance
        of certain publicly traded companies that we deemed to be comparable to
        PFI.

     -  Reviewed the financial terms, to the extent publicly available, of
        certain acquisition and merger transactions involving companies that we
        deemed to be comparable to PFI.

Performed such other analyses and considered such other factors as we have
deemed appropriate.

We have assumed and relied upon, without independent verification, the accuracy
and completeness of the information reviewed by us for the purposes of this
opinion. In addition, we have assumed and relied upon, without independent
verification, the accuracy and completeness of the oral representations made by
management and by others.

Our opinion is necessarily based on economic, market, and other conditions as in
effect on, and the information made available to us as of the date of this
opinion. We have assumed that all aspects of the Transaction are in compliance
with and legal under applicable law.

Our opinion expressed herein is provided for the information of the Special
Committee of the Board of Directors of Pierre Foods, Inc. in their evaluation of
the proposed transaction. We understand that this opinion letter will be
included in the relevant proxy statement to be filed by the Company regarding
the Transaction and that a description of the services provided by Grant
Thornton in rendering this opinion will also be included in the proxy statement.

Based upon and subject to the foregoing, we are of the opinion that, as of the
date hereof, the $1.21 per share exchange consideration to be received by the
Shareholders, other than the Acquiror, and the terms and conditions of the
Transaction are fair to the Company, the subject Shareholders and the Company's
subsidiaries from a financial point of view.

Sincerely,

GRANT THORNTON LLP
   95

                                   APPENDIX C


                    Pierre Foods Annual Report on Form 10-K
                          for Year Ended March 3, 2001


  To be filed separately prior to filing definitive proxy materials and to be
              included in the filing of definitive proxy materials
   96


                                   APPENDIX D


                                   Article 13.
                               Dissenters' Rights.
             PART 1. RIGHT TO DISSENT AND OBTAIN PAYMENT FOR SHARES.


SS.55-13-01. DEFINITIONS.
       In this Article:

                  (1)      "Corporation" means the issuer of the shares held by
                           a dissenter before the corporate action, or the
                           surviving or acquiring corporation by merger or share
                           exchange of that issuer.

                  (2)      "Dissenter" means a shareholder who is entitled to
                           dissent from corporate action under G.S. 55-13-02 and
                           who exercises that right when and in the manner
                           required by G.S. 55-13-20 through 55-13-28.

                  (3)      "Fair value", with respect to a dissenter's shares,
                           means the value of the shares immediately before the
                           effectuation of the corporate action to which the
                           dissenter objects, excluding any appreciation or
                           depreciation in anticipation of the corporate action
                           unless exclusion would be inequitable.

                  (4)      "Interest" means interest from the effective date of
                           the corporate action until the date of payment, at a
                           rate that is fair and equitable under all the
                           circumstances, giving due consideration to the rate
                           currently paid by the corporation on its principal
                           bank loans, if any, but not less than the rate
                           provided in G.S. 24-1.

                  (5)      "Record shareholder" means the person in whose name
                           shares are registered in the records of a corporation
                           or the beneficial owner of shares to the extent of
                           the rights granted by a nominee certificate on file
                           with a corporation.

                  (6)      "Beneficial shareholder" means the person who is a
                           beneficial owner of shares held in a voting trust or
                           by a nominee as the record shareholder.

                  (7)      "Shareholder" means the record shareholder or the
                           beneficial shareholder. (1925, c. 77, s. 1; 1943, c.
                           270; G.S., s. 55-167; 1955, c. 1371, s. 1; 1969, c.
                           751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265,
                           s. 1.)

SS. 55-13-02. RIGHT TO DISSENT.

         (a)      In addition to any rights granted under Article 9, a
shareholder is entitled to dissent from, and obtain payment of the fair value of
his or her shares in the event of, any of the following corporate actions:

                  (1)      Consummation of a plan of merger to which the
                           corporation (other than a parent corporation in a
                           merger whose shares are not affected under G.S. 55-
                           11-04) is a party unless (i) approval by the
                           shareholders of that corporation is not required
                           under G.S. 55-11-03(g) or (ii) such shares are then
                           redeemable by the corporation at a price not greater
                           than the cash to be received in exchange for such
                           shares;

                  (2)      Consummation of a plan of share exchange to which the
                           corporation is a party as the corporation whose
                           shares will be acquired, unless such shares




   97


                           are then redeemable by the corporation at a price not
                           greater than the cash to be received in exchange for
                           such shares;

                  (3)      Consummation of a sale or exchange of all, or
                           substantially all, of the property of the corporation
                           other than as permitted by G.S. 55-12- 01, including
                           a sale in dissolution, but not including a sale
                           pursuant to court order or a sale pursuant to a plan
                           by which all or substantially all of the net proceeds
                           of the sale will be distributed in cash to the
                           shareholders within one year after the date of sale;

                  (4)      An amendment of the articles of incorporation that
                           materially and adversely affects rights in respect of
                           a dissenter's shares because it (i) alters or
                           abolishes a preferential right of the shares; (ii)
                           creates, alters, or abolishes a right in respect of
                           redemption, including a provision respecting a
                           sinking fund for the redemption or repurchase, of the
                           shares; (iii) alters or abolishes a preemptive right
                           of the holder of the shares to acquire shares or
                           other securities; (iv) excludes or limits the right
                           of the shares to vote on any matter, or to cumulate
                           votes; (v) reduces the number of shares owned by the
                           shareholder to a fraction of a share if the
                           fractional share so created is to be acquired for
                           cash under G.S. 55-6-04; or (vi) changes the
                           corporation into a nonprofit corporation or
                           cooperative organization; or

                  (5)      Any corporate action taken pursuant to a shareholder
                           vote to the extent the articles of incorporation,
                           bylaws, or a resolution of the board of directors
                           provides that voting or nonvoting shareholders are
                           entitled to dissent and obtain payment for their
                           shares.

         (b)      A shareholder entitled to dissent and obtain payment for his
or her shares under this Article may not challenge the corporate action creating
his or her entitlement, including without limitation a merger solely or partly
in exchange for cash or other property, unless the action is unlawful or
fraudulent with respect to the shareholder or the corporation.

         (c)      Notwithstanding any other provision of this Article, there
shall be no right of shareholders to dissent from, or obtain payment of the fair
value of the shares in the event of, the corporate actions set forth in
subdivisions (1), (2), or (3) of subsection (a) of this section if the affected
shares are any class or series which, at the record date fixed to determine the
shareholders entitled to receive notice of and to vote at the meeting at which
the plan of merger or share exchange or the sale or exchange of property is to
be acted on, were (i) listed on a national securities exchange or designated as
a national market system security on an interdealer quotation system by the
National Association of Securities Dealers, Inc., or (ii) held by at least 2,000
record shareholders. This subsection does not apply in cases in which either:

                  (1)      The articles of incorporation, bylaws, or a
                           resolution of the board of directors of the
                           corporation issuing the shares provide otherwise; or

                  (2)      In the case of a plan of merger or share exchange,
                           the holders of the class or series are required under
                           the plan of merger or share exchange to accept for
                           the shares anything except:

                           a.       Cash;

                           b.       Shares, or shares and cash in lieu of
                                    fractional shares of the surviving or
                                    acquiring corporation, or of any other
                                    corporation which, at the record date fixed
                                    to determine the shareholders entitled to
                                    receive notice of and vote at the meeting at
                                    which the plan of merger or share exchange
                                    is to be acted on, were either listed
                                    subject to notice of issuance on a national
                                    securities exchange or designated as a
                                    national market system security on an
                                    interdealer quotation system


                                       2
   98


                                    by the National Association of Securities
                                    Dealers, Inc., or held by at least 2,000
                                    record shareholders; or

                           c.       A combination of cash and shares as set
                                    forth in sub-subdivisions a. and b. of this
                                    subdivision. (1925, c. 77, s. 1; c. 235;
                                    1929, c. 269; 1939, c. 279; 1943, c. 270;
                                    G.S., ss. 55-26, 55-167; 1955, c. 1371, s.
                                    1; 1959, c. 1316, ss. 30, 31; 1969, c. 751,
                                    ss. 36, 39; 1973, c. 469, ss. 36, 37; c.
                                    476, s. 193; 1989, c. 265, s. 1; 1989 (Reg.
                                    Sess., 1990), c. 1024, s. 12.18; 1991, c.
                                    645, s. 12; 1997-202, s. 1; 1999-141, s. 1.)

SS.55-13-03. DISSENT BY NOMINEES AND BENEFICIAL OWNERS.

         (a)      A record shareholder may assert dissenters' rights as to fewer
than all the shares registered in his or her name only if he or she dissents
with respect to all shares beneficially owned by any one person and notifies the
corporation in writing of the name and address of each person on whose behalf he
or she asserts dissenters' rights. The rights of a partial dissenter under this
subsection are determined as if the shares as to which he or she dissents and
his or her other shares were registered in the names of different shareholders.

         (b)      A beneficial shareholder may assert dissenters' rights as to
shares held on his or her behalf only if:

                  (1)      He submits to the corporation the record
                           shareholder's written consent to the dissent not
                           later than the time the beneficial shareholder
                           asserts dissenters' rights; and

                  (2)      He does so with respect to all shares of which he or
                           she is the beneficial shareholder. (1925, c. 77, s.
                           1; 1943, c. 270; G.S., s. 55-167; 1955, c. 1371, s.
                           1; 1969, c. 751, s. 39; 1973, c. 469, ss. 36, 37;
                           1989, c. 265, s. 1.)

             PART 2. PROCEDURE FOR EXERCISE OF DISSENTERS' RIGHTS.

SS.55-13-20. NOTICE OF DISSENTERS' RIGHTS.

         (a)      If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is submitted to a vote at a shareholders' meeting, the meeting
notice must state that shareholders are or may be entitled to assert dissenters'
rights under this Article and be accompanied by a copy of this Article.

         (b)      If corporate action creating dissenters' rights under G.S.
55-13-02 is taken without a vote of shareholders, the corporation shall no later
than 10 days thereafter notify in writing all shareholders entitled to assert
dissenters' rights that the action was taken and send them the dissenters'
notice described in G.S. 55-13-22.

         (c)      If a corporation fails to comply with the requirements of this
section, such failure shall not invalidate any corporate action taken; but any
shareholder may recover from the corporation any damage which he or she suffered
from such failure in a civil action brought in his or her own name within three
years after the taking of the corporate action creating dissenters' rights under
G.S. 55-13-02 unless he or she voted for such corporate action. (1925, c. 77, s.
1, c. 235; 1929, c. 269; 1939, c. 5, c. 279; 1943, c. 270; G.S., ss. 55-26,
55-165, 55-167; 1955, c. 1371, s. 1; 1969, c. 751, s. 39; 1973, c. 469, ss. 36,
37; 1989, c. 265. s. 1.)

SS.55-13-21. NOTICE OF INTENT TO DEMAND PAYMENT.

         (a)      If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is submitted to a vote at a shareholders' meeting, a shareholder
who wishes to assert dissenters' rights:


                                       3


   99

                  (1)      Must give to the corporation, and the corporation
                           must actually receive, before the vote is taken
                           written notice of his or her intent to demand payment
                           for his or her shares if the proposed action is
                           effectuated; and

                  (2)      Must not vote his or her shares in favor of the
                           proposed action.

         (b)      A shareholder who does not satisfy the requirements of
subsection (a) is not entitled to payment for his or her shares under this
Article. (1925, c. 77, s. 1; 1943, c. 270; G.S., s. 55-167; 1955, c. 1371, s. 1;
1969, c. 751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1.)

SS. 55-13-22. DISSENTERS' NOTICE.

         (a)      If proposed corporate action creating dissenters' rights under
G.S. 55-13-02 is authorized at a shareholders' meeting, the corporation shall
mail by registered or certified mail, return receipt requested, a written
dissenters' notice to all shareholders who satisfied the requirements of G.S.
55-13-21.

         (b)      The dissenters' notice must be sent no later than 10 days
after shareholder approval, or if no shareholder approval is required, after the
approval of the board of directors, of the corporate action creating dissenters'
rights under G.S. 55-13-02, and must:

                  (1)      State where the payment demand must be sent and where
                           and when certificates for certificated shares must be
                           deposited;

                  (2)      Inform holders of uncertificated shares to what
                           extent transfer of the shares will be restricted
                           after the payment demand is received;

                  (3)      Supply a form for demanding payment;

                  (4)      Set a date by which the corporation must receive the
                           payment demand, which date may not be fewer than 30
                           nor more than 60 days after the date the subsection
                           (a) notice is mailed; and

                  (5)      Be accompanied by a copy of this Article. (1925, c.
                           77, s. 1; 1943, c. 270; G.S., s. 55-167; 1955, c.
                           1371, s. 1; 1969, c. 751, s. 39; 1973, c. 469, ss.
                           36, 37; 1989, c. 265, s. 1; 1997-485, s. 4.)

SS.55-13-23. DUTY TO DEMAND PAYMENT.

         (a)      A shareholder sent a dissenters' notice described in G.S.
55-13-22 must demand payment and deposit his or her share certificates in
accordance with the terms of the notice.

         (b)      The shareholder who demands payment and deposits his or her
share certificates under subsection (a) retains all other rights of a
shareholder until these rights are cancelled or modified by the taking of the
proposed corporate action.

         (c)      A shareholder who does not demand payment or deposit his or
her share certificates where required, each by the date set in the dissenters'
notice, is not entitled to payment for his or her shares under this Article.
(1925, c. 77, s. 1; 1943, c. 270; G.S., s. 55- 167; 1955, c. 1371, s. 1; 1969,
c. 751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1.)

SS. 55-13-24. SHARE RESTRICTIONS.

         (a)      The corporation may restrict the transfer of uncertificated
shares from the date the demand for their payment is received until the proposed
corporate action is taken or the restrictions released under G.S. 55-13-26.

         (b)      The person for whom dissenters' rights are asserted as to
uncertificated shares retains all other rights of a shareholder until these
rights are cancelled or modified by the taking of the proposed corporate action.
(1925, c. 77, s. 1; 1943, c. 270; G.S., s. 55-167; 1955, c. 1371, s. 1; 1969, c.
751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1.)


                                       4

   100


SS. 55-13-25. PAYMENT.

         (a)      As soon as the proposed corporate action is taken, or within
30 days after receipt of a payment demand, the corporation shall pay each
dissenter who complied with G.S. 55-13-23 the amount the corporation estimates
to be the fair value of his or her shares, plus interest accrued to the date of
payment.

         (b)      The payment shall be accompanied by:

                  (1)      The corporation's most recent available balance sheet
                           as of the end of a fiscal year ending not more than
                           16 months before the date of payment, an income
                           statement for that year, a statement of cash flows
                           for that year, and the latest available interim
                           financial statements, if any;

                  (2)      An explanation of how the corporation estimated the
                           fair value of the shares;

                  (3)      An explanation of how the interest was calculated;

                  (4)      A statement of the dissenter's right to demand
                           payment under G.S. 55-13-28; and

                  (5)      A copy of this Article. (1925, c. 77, s. 1; 1943, c.
                           270; G.S., s. 55-167; 1955, c. 1371, s. 1; 1969, c.
                           751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265,
                           s. 1; c. 770, s. 69; 1997-202, s. 2.)

SS.55-13-26. FAILURE TO TAKE ACTION.

         (a)      If the corporation does not take the proposed action within 60
days after the date set for demanding payment and depositing share certificates,
the corporation shall return the deposited certificates and release the transfer
restrictions imposed on uncertificated shares.

         (b)      If after returning deposited certificates and releasing
transfer restrictions, the corporation takes the proposed action, it must send a
new dissenters' notice under G.S. 55-13-22 and repeat the payment demand
procedure. (1925, c. 77, s. 1; 1943, c. 270; G.S., s. 55-167; 1955, c. 1371, s.
1; 1969, c. 751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1.)

SS.55-13-28. PROCEDURE IF SHAREHOLDER DISSATISFIED WITH CORPORATION'S PAYMENT OR
FAILURE TO PERFORM.

         (a)      A dissenter may notify the corporation in writing of his or
her own estimate of the fair value of his or her shares and amount of interest
due, and demand payment of the amount in excess of the payment by the
corporation under G.S. 55-13-25 for the fair value of his or her shares and
interest due, if:

                  (1)      The dissenter believes that the amount paid under
                           G.S. 55-13-25 is less than the fair value of his or
                           her shares or that the interest due is incorrectly
                           calculated;

                  (2)      The corporation fails to make payment under G.S. 55-
                           13-25; or

                  (3)      The corporation, having failed to take the proposed
                           action, does not return the deposited certificates or
                           release the transfer restrictions imposed on
                           uncertificated shares within 60 days after the date
                           set for demanding payment.

         (b)      A dissenter waives his or her right to demand payment under
this section unless he or she notifies the corporation of his or her demand in
writing (i) under subdivision (a)(1) within 30 days after the corporation made
payment for his or her shares or (ii) under subdivisions (a)(2) and (a)(3)
within 30 days after the corporation has failed to perform timely. A dissenter
who fails to notify the corporation of his or her demand under subsection (a)
within such 30-day period shall be deemed to have withdrawn his or her dissent
and demand for payment. (1925, c. 77, s. 1; 1943, c. 270; G.S., s. 55-167; 1955,
c. 1371, s. 1; 1969, c. 751, s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s.
1; 1997-202, s. 3.)



                                       5

   101


                      PART 3. JUDICIAL APPRAISAL OF SHARES.

SS. 55-13-30. COURT ACTION.

         (a)      (SEE EDITOR'S NOTE) If a demand for payment under G.S.
55-13-28 remains unsettled, the dissenter may commence a proceeding within 60
days after the earlier of (i) the date payment is made under G.S. 55-13-25, or
(ii) the date of the dissenter's payment demand under G.S. 55-13-28 by filing a
complaint with the Superior Court Division of the General Court of Justice to
determine the fair value of the shares and accrued interest. A dissenter who
takes no action within the 60-day period shall be deemed to have withdrawn his
or her dissent an demand for payment.

         (a1)     Repealed by Session Laws 1997-202, s. 4.

         (b)      Reserved for future codification purposes.

         (c)      The court shall have the discretion to make all dissenters
(whether or not residents of this State) whose demands remain unsettled parties
to the proceeding as in an action against their shares and all parties must be
served with a copy of the complaint. Nonresidents may be served by registered or
certified mail or by publication as provided by law.

         (d)      The jurisdiction of the superior court in which the proceeding
is commenced under subsection (a) is plenary and exclusive. The court may
appoint one or more persons as appraisers to receive evidence and recommend
decision on the question of fair value. The appraisers have the powers described
in the order appointing them, or in any amendment to it. The parties are
entitled to the same discovery rights as parties in other civil proceedings. The
proceeding shall be tried as in other civil actions. However, in a proceeding by
a dissenter in a corporation that was a public corporation immediately prior to
consummation of the corporate action giving rise to the right of dissent under
G.S. 55-13-02, there is no right to a trial by jury.

         (e)      Each dissenter made a party to the proceeding is entitled to
judgment for the amount, if any, by which the court finds the fair value of his
or her shares, plus interest, exceeds the amount paid by the corporation. (1925,
c. 77, s. 1; 1943, c. 270; G.S., s. 55- 167; 1955, c. 1371, s. 1; 1969, c. 751,
s. 39; 1973, c. 469, ss. 36, 37; 1989, c. 265, s. 1; 1997-202, s. 4; 1997-485,
ss. 5, 5.1.)

SS.55-13-31. COURT COSTS AND COUNSEL FEES.

         (a)      The court in an appraisal proceeding commenced under G.S.
55-13-30 shall determine all costs of the proceeding, including the reasonable
compensation and expenses of appraisers appointed by the court, and shall assess
the costs as it finds equitable.

         (b)      The court may also assess the fees and expenses of counsel and
experts for the respective parties, in amounts the court finds equitable:

                  (1)      Against the corporation and in favor of any or all
                           dissenters if the court finds the corporation did not
                           substantially comply with the requirements of G.S.
                           55-13-20 through 55-13-28; or

                  (2)      Against either the corporation or a dissenter, in
                           favor of either or any other party, if the court
                           finds that the party against whom the fees and
                           expenses are assessed acted arbitrarily, vexatiously,
                           or not in good faith with respect to the rights
                           provided by this Article.


         (c)      If the court finds that the services of counsel for any
dissenter were of substantial benefit to other dissenters similarly situated,
and that the fees for those services should not be assessed against the
corporation, the court may award to these counsel reasonable fees to be paid out
of the amounts awarded the dissenters who were benefited. (1925, c. 77, s. 1;
1943, c. 270; G.S., s. 55-167; 1955, c. 1371, s. 1; 1969, c. 751, s. 39; 1973,
c. 469, ss. 36, 37; 1989, c. 265, s. 1.)


                                       6
   102

                                                                Preliminary Copy

                               PIERRE FOODS, INC.
                  9990 PRINCETON ROAD, CINCINNATI, OHIO 45246

          THIS PROXY IS SOLICITED ON BEHALF OF PIERRE FOODS' BOARD OF
         DIRECTORS FOR A SPECIAL MEETING OF SHAREHOLDERS TO BE HELD ON
                                    , 2001, AT 10:00 A.M.

    The undersigned hereby appoints Norbert E. Woodhams and Pamela M. Witters,
and each of them, proxies for the undersigned, with full power of substitution,
to represent the undersigned and to vote all shares of Common Stock that the
undersigned may be entitled to vote at the Special Meeting of Shareholders to be
held in Detroit, Michigan on             , 2001, at 10:00 a.m., or at any
adjournment or postponement thereof. The undersigned further authorizes such
proxies to vote in their discretion upon such matters as may properly come
before the Special Meeting of Shareholders or any adjournment or postponement
thereof. Receipt of Notice of the Special Meeting of Shareholders and of the
Proxy Statement is hereby acknowledged.

THIS PROXY, WHEN PROPERLY EXECUTED, WILL BE VOTED IN THE MANNER DIRECTED HEREIN
BY THE UNDERSIGNED SHAREHOLDER. IF NO DIRECTION IS GIVEN, THIS PROXY WILL BE
VOTED FOR THE PROPOSAL SET FORTH BELOW. THE PIERRE FOODS BOARD OF DIRECTORS
RECOMMENDS VOTING "FOR" SUCH PROPOSAL.

Adoption and approval of the plan of share exchange included in an Agreement and
Plan of Share Exchange dated as of April 26, 2001, among Pierre Foods, Inc., PF
Management, Inc., James C. Richardson, Jr. and David R. Clark.

        [ ]  FOR                [ ]  AGAINST                [ ]  ABSTAIN

                    (CONTINUED AND TO BE SIGNED ON REVERSE)
   103

                          (CONTINUED FROM OTHER SIDE)

                                           Dated:                         , 2001
                                                 ------------------------

                                           -------------------------------------

                                           -------------------------------------

                                           -------------------------------------
                                           Signature(s) of Shareholder(s)

                                           IMPORTANT: PLEASE SIGN EXACTLY AS
                                           YOUR NAME(S) APPEAR(S) HEREON. WHERE
                                           SHARES ARE HELD JOINTLY, BOTH HOLDERS
                                           SHOULD SIGN. WHEN SIGNING AS
                                           ATTORNEY, EXECUTOR, ADMINISTRATOR,
                                           TRUSTEE OR GUARDIAN, PLEASE GIVE YOUR
                                           FULL TITLE AS SUCH. IF THE HOLDER IS
                                           A CORPORATION, THEN EXECUTE IN FULL
                                           CORPORATE NAME BY AUTHORIZED OFFICER.

    PLEASE SIGN AND DATE THIS PROXY AND RETURN IT PROMPTLY IN THE ENCLOSED
ENVELOPE.