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                                                                    EXHIBIT 23.7
    
 
   
                 CONSENT OF THE ROBINSON-HUMPHREY COMPANY, INC.
    
 
   
     We consent to the inclusion in this Registration Statement on Form S-4 of
Seacoast Banking Corporation of Florida of the form of our letter to the Board
of Directors of Seacoast Banking Corporation of Florida, included as Appendix C
to the Proxy Statement/Prospectus that is part of the Registration Statement,
and to the references to such letter and to our firm in such Proxy
Statement/Prospectus. In giving such consent, we do not thereby admit that we
come within the category of persons whose consent is required under Section 7 of
the Securities Act of 1933 or the Rules and Regulations of the Securities
Exchange Commission thereunder.
    
 
   
                                          THE ROBINSON-HUMPHREY COMPANY, INC.
    
 
   
                                          By:   /s/ GERARD J. O'MEARA, JR.
    
 
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                                                   Gerard J. O'Meara, Jr.
    
   
                                                     Managing Director
    
 
   
April 14, 1997