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                                                                   EXHIBIT 23.3


                        CONSENT OF INDEPENDENT AUDITORS


We consent to the reference to our firm under the caption "Experts" and to the
use of our report dated July 25, 1997, with respect to the combined financial
statements of National Cellular, Inc., Telephone Warehouse, Inc., Telephone
Warehouse-San Antonio, Inc., and Telephone Warehouse-KC, Inc. in Amendment No. 1
to the Registration Statement (Form S-1 - No. 333-34595) and related Prospectus
of Let's Talk Cellular & Wireless, Inc. for the registration of 000,000 shares
of its Common Stock. 



                                                /s/ ERNST & YOUNG LLP




Dallas, Texas
September 5, 1997