1
 
                                                                    EXHIBIT 99.1
 
                          CONSENT OF GEORGE D. BUSBEE
 
     I, George D. Busbee, hereby consent to be named as a person about to become
a director of Sunbelt Automotive Group, Inc. in the Registration Statement on
Form S-1 to which this consent is attached as an exhibit.
 
                                          By:     /s/ GEORGE D. BUSBEE
                                            ------------------------------------
                                                      George D. Busbee
 
April 28, 1998