<ARTICLE> 5 <PERIOD-TYPE> 12-MOS <FISCAL-YEAR-END> JAN-30-1999 <PERIOD-START> FEB-01-1998 <PERIOD-END> JAN-30-1999 <CASH> 1,745,603 <SECURITIES> 0 <RECEIVABLES> 4,108,847 <ALLOWANCES> 0 <INVENTORY> 53,880,132 <CURRENT-ASSETS> 69,301,970 <PP&E> 23,180,462 <DEPRECIATION> 0 <TOTAL-ASSETS> 95,671,519 <CURRENT-LIABILITIES> 0 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 86,145 <OTHER-SE> 18,562,498 <TOTAL-LIABILITY-AND-EQUITY> 95,671,519 <SALES> 175,255,633 <TOTAL-REVENUES> 175,255,633 <CGS> 106,873,767 <TOTAL-COSTS> 106,873,767 <OTHER-EXPENSES> 81,782,050 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 4,960,851 <INCOME-PRETAX> (17,637,092) <INCOME-TAX> 1,337,406 <INCOME-CONTINUING> (18,974,498) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (18,974,498) <EPS-PRIMARY> (2.85) <EPS-DILUTED> (2.85)