<ARTICLE> 5 <LEGEND> This schedule contains summary financial information extracted from OroAmerica, Inc.'s Consolidated Balance Sheet at July 28, 2000 (Unaudited) and Consolidated Statement of Income for the Twenty-six Weeks Ended July 28, 2000 (Unaudited) and is qualified in its entirety by reference to such financial statements. </LEGEND> <MULTIPLIER> 1,000 <PERIOD-TYPE> 6-MOS <FISCAL-YEAR-END> FEB-02-2001 <PERIOD-END> JUL-28-2000 <CASH> 29,823 <SECURITIES> 0 <RECEIVABLES> 18,081 <ALLOWANCES> 6,403 <INVENTORY> 14,759 <CURRENT-ASSETS> 62,078 <PP&E> 29,955 <DEPRECIATION> 15,425 <TOTAL-ASSETS> 85,316 <CURRENT-LIABILITIES> 13,855 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 6 <OTHER-SE> 71,455 <TOTAL-LIABILITY-AND-EQUITY> 85,316 <SALES> 64,108 <TOTAL-REVENUES> 64,108 <CGS> 52,787 <TOTAL-COSTS> 52,787 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 226 <INTEREST-EXPENSE> 806 <INCOME-PRETAX> 258 <INCOME-TAX> 95 <INCOME-CONTINUING> 163 <DISCONTINUED> 53 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> 216 <EPS-BASIC> 0.04 <EPS-DILUTED> 0.04