1 EXHIBIT 10.15 [EGREETINGS LOGO] 1999 EGREETINGS NETWORK INCENTIVE BONUS PLAN - -------------------------------------------------------------------------------- PURPOSE To attract, reward, and retain outstanding employees who contribute to the success of the company. - -------------------------------------------------------------------------------- ELIGIBILITY All full-time, regular status employees who are hired by September 30, 1999 are eligible. Sales employees who are on base plus commission plans, temporary/part-time employees, and contractors are not eligible to participate in this plan. - -------------------------------------------------------------------------------- GUIDELINES Employee: 5% of base salary Senior Technical: 10% of base salary Manager: 10% of base salary Director: 15% of base salary VP/Sr. Director: 20% of base salary SVP: 25% of base salary EVP: 35% of base salary CEO: 50% of base salary Bonus based on actual salary paid in 1999 (excluding any sign-on/relocation bonuses) - -------------------------------------------------------------------------------- GOALS/OBJECTIVES 50% of Estaff Bonus is based upon company-wide goals of: A) $3.5M in Revenue, B) 10.5M Cumulative Registered Customers, C) 6.0M Monthly Egreetings Sent, and D) 2.8M Unique Monthly Visitors (Media Metrix numbers). The remaining 50% of Estaff bonus would be discretionary and based on individual goals. Similarly, Staff bonus would be 50% on company-wide goals. The remaining 50% would be discretionary and based on the employee's performance evaluation. - -------------------------------------------------------------------------------- BONUS POOL CALCULATION All of company financial goals must be met to fund the bonus pool at 100%. Achievement of financial and operational goals between 80% to 110% will result in a sliding scale formula, as approved by the Board of Directors. No bonus pool if the company achieves less than 80% of financial and operational goals. - -------------------------------------------------------------------------------- PAYOUT Any employee who has a hire date after September 30, 1999 will not receive a bonus payout. Payment of bonus will be made after the close of the fiscal year but no later than February 15, 2000. Bonus withholdings will be calculated at 20% and not subject to other deductions such as 401(k) contributions. Must be employed with the company as of payout date. - -------------------------------------------------------------------------------- Company Confidential