EXHIBIT 23.2


            CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM


We hereby consent to the use in this Registration Statement on Form S-4 of
General Nutrition Centers, Inc and Subsidiary Guarantors of our report dated
March 23, 2004, except for note 18, for which the date is May 10, 2004, relating
to the financial statements and financial statement schedule of General
Nutrition Centers, Inc. and its subsidiaries, which appears in such Registration
Statement. We also consent to the reference to us under the heading "Experts" in
such Registration Statement.


PricewaterhouseCoopers LLP


Pittsburgh, Pennsylvania
August 6, 2004