<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE BALANCE
SHEETS AND STATEMENTS OF OPERATIONS AND IS QUALIFIED IN ITS ENTIRETY TO SUCH
10-QSB FOR THE NINE MONTHS ENDED OCTOBER 31, 1997.
</LEGEND>
       
                             
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          JAN-31-1997
<PERIOD-START>                             FEB-01-1997
<PERIOD-END>                               OCT-31-1997
<CASH>                                          80,814
<SECURITIES>                                         0
<RECEIVABLES>                                  340,390
<ALLOWANCES>                                    73,144
<INVENTORY>                                  1,573,289
<CURRENT-ASSETS>                             1,922,522
<PP&E>                                         214,900
<DEPRECIATION>                                 155,217
<TOTAL-ASSETS>                               1,989,412
<CURRENT-LIABILITIES>                        1,552,785
<BONDS>                                              0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                    460,000
<COMMON>                                        39,295
<OTHER-SE>                                    (62,668)
<TOTAL-LIABILITY-AND-EQUITY>                 1,989,412
<SALES>                                        708,741
<TOTAL-REVENUES>                               708,741
<CGS>                                          645,485
<TOTAL-COSTS>                                  645,485
<OTHER-EXPENSES>                             2,023,841
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               5,142
<INCOME-PRETAX>                            (1,965,727)
<INCOME-TAX>                                     1,800
<INCOME-CONTINUING>                        (1,967,527)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                               (1,967,527)
<EPS-PRIMARY>                                   (0.11)
<EPS-DILUTED>                                   (0.11)