Exhibit no. 24

                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 31 day of January, 2005.

      Position(s) with
Signature                                   The Progressive Corporation

/s/ Peter B. Lewis                          Director and Chairman of the Board
- ---------------------------
Peter B. Lewis



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                                     Position(s) with
Signature                                            The Progressive Corporation

/s/ Glenn M. Renwick                                 Director, President and
- ---------------------------                          Chief Executive Officer
Glenn M. Renwick



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                                     Position(s) with
Signature                                            The Progressive Corporation

/s/ W. T. Forrester
- -------------------------------------
W.Thomas Forrester                                   Vice President and
                                                     Chief Financial Officer



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                                     Position(s) with
Signature                                            The Progressive Corporation

/s/ Jeffrey W. Basch
- -----------------------------
Jeffrey W. Basch                                     Vice President and
                                                     Chief Accounting Officer



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 3 day of February, 2005.

                                                     Position(s) with
Signature                                            The Progressive Corporation

/s/ Milton N. Allen
- --------------------------
Milton N. Allen                                      Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 5th day of February, 2005.

                                                     Position(s) with
Signature                                            The Progressive Corporation

/s/ Charles A. Davis
- ---------------------------
Charles A. Davis                                     Director


                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 7 day of February, 2005.

                                              Position(s) with
Signature                                     The Progressive Corporation

/s/ Stephen R. Hardis
- ---------------------
Stephen R. Hardis                             Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 12 day of February, 2005.

                                              Position(s) with
Signature                                     The Progressive Corporation

/s/ Bernadine P. Healy
- ----------------------
Bernadine P. Healy, M.D.                      Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                               Position(s) with
Signature                                      The Progressive Corporation

/s/ Jeffrey D. Kelly
- --------------------
Jeffrey D. Kelly                               Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 1 day of February, 2004.

                                               Position(s) with
Signature                                      The Progressive Corporation

/s/ Philip A. Laskawy
- ---------------------
Philip A. Laskawy                              Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 1 day of February, 2004.

                                               Position(s) with
Signature                                      The Progressive Corporation

/s/ Norman S. Matthews
- ----------------------
Norman S. Matthews                             Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                                Position(s) with
Signature                                       The Progressive Corporation

/s/ Patrick H. Nettles, Ph.D.
- -----------------------------
Patrick H. Nettles, Ph.D.                       Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 1 day of February, 2005.

                                               Position(s) with
Signature                                      The Progressive Corporation

/s/ Donald B. Shackelford
- -------------------------
Donald B. Shackelford                          Director



                                POWER OF ATTORNEY

      KNOW ALL MEN BY THESE PRESENTS, that I hereby constitute and appoint
Charles E. Jarrett, Dane A. Shrallow and David M. Coffey, and each of them, my
true and lawful attorneys-in-fact and agents, with full power of substitution
and resubstitution, for me and in my name, place and stead, in any and all
capacities, to sign and file with the Securities and Exchange Commission the
Annual Report on Form 10-K of The Progressive Corporation for the year 2004, and
any and all amendments relating thereto and other documents in connection
therewith, granting unto said attorneys-in-fact and agents, and each of them,
full power and authority to do and perform each and every act and thing
necessary and requisite to be done in connection with the foregoing, as fully to
all intents and purposes as I might or could do in person, hereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, or their
respective substitutes, may lawfully do or cause to be done by virtue hereof.

      IN WITNESS WHEREOF, I have hereunto subscribed my name in the
capacity(ies) set forth below this 14th day of February, 2005.

                                                Position(s) with
Signature                                       The Progressive Corporation

/s/ Bradley T. Sheares
- ----------------------
Bradley T. Sheares                              Director