<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED BALANCE SHEET AS OF DECEMBER 31, 1997 AND THE CONSOLIDATED
STATEMENT OF INCOME FOR THE YEAR THEN ENDED OF M/I SCHOTTENSTEIN HOMES, INC.
AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-START>                             JAN-01-1997
<PERIOD-END>                               DEC-31-1997
<CASH>                                          13,373
<SECURITIES>                                         0
<RECEIVABLES>                                   43,819
<ALLOWANCES>                                         0
<INVENTORY>                                    271,254
<CURRENT-ASSETS>                               328,446
<PP&E>                                          12,975
<DEPRECIATION>                                   4,328
<TOTAL-ASSETS>                                 366,020
<CURRENT-LIABILITIES>                           86,564
<BONDS>                                          5,950
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                            88
<OTHER-SE>                                     115,418
<TOTAL-LIABILITY-AND-EQUITY>                   366,020
<SALES>                                        604,999
<TOTAL-REVENUES>                               614,004
<CGS>                                          494,663
<TOTAL-COSTS>                                  494,663
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              11,742
<INCOME-PRETAX>                                 29,422
<INCOME-TAX>                                    11,985
<INCOME-CONTINUING>                             17,437
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    17,437
<EPS-PRIMARY>                                     2.15
<EPS-DILUTED>                                     2.15