1



                                                                    Exhibit 23.1


                          Independent Auditors' Consent
                          -----------------------------


We consent to the incorporation by reference in this Registration Statement of
Gibson Greetings, Inc. on Form S-8 of our report dated February 16, 1998, except
for Note 15, as to which the date is March 31, 1998, appearing in the Annual
Report on Form 10-K of Gibson Greetings, Inc. for the year ended December 31,
1997.


DELOITTE & TOUCHE LLP

Cincinnati, Ohio,
June 8, 1998