<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED BALANCE SHEET AS OF DECEMBER 31, 1998 AND THE CONSOLIDATED
STATEMENT OF INCOME FOR THE YEAR THEN ENDED OF M/I SCHOTTENSTEIN HOMES, INC.
ANS IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
                             
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1998
<PERIOD-START>                             JAN-01-1998
<PERIOD-END>                               DEC-31-1998
<CASH>                                          10,938
<SECURITIES>                                         0
<RECEIVABLES>                                   42,361
<ALLOWANCES>                                         0
<INVENTORY>                                    323,500
<CURRENT-ASSETS>                               376,799
<PP&E>                                          24,977
<DEPRECIATION>                                   4,962
<TOTAL-ASSETS>                                 427,147
<CURRENT-LIABILITIES>                          105,214
<BONDS>                                         11,793
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                            88
<OTHER-SE>                                     166,552
<TOTAL-LIABILITY-AND-EQUITY>                   427,147
<SALES>                                        727,493
<TOTAL-REVENUES>                               739,613
<CGS>                                          588,499
<TOTAL-COSTS>                                  588,499
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              13,128
<INCOME-PRETAX>                                 46,553
<INCOME-TAX>                                    18,902
<INCOME-CONTINUING>                             27,651
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    27,651
<EPS-PRIMARY>                                     3.29
<EPS-DILUTED>                                     3.26