1

                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                              Washington, DC 20549
                                    Form 10-Q


[x] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
    ACT OF 1934

For the quarterly period ended March 31, 1999

                                       OR


[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
    ACT OF 1934

For the transition period from____________to__________
Commission file number     1-11690
                      --------------------------------

                    DEVELOPERS DIVERSIFIED REALTY CORPORATION
     ----------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)

                    Ohio                                34-1723097
     ----------------------------------------------------------------------
         (State or other jurisdiction of             (I.R.S. Employer
         incorporation or organization)             Identification No.)

                 3300 Enterprise Parkway, Beachwood, Ohio 44122
     ----------------------------------------------------------------------
              (Address of principal executive offices - zip code)

                                 (216) 755-5500
     ----------------------------------------------------------------------
              (Registrant's telephone number, including area code)

                 34555 Chagrin Blvd., Moreland Hills, Ohio 44022
     ----------------------------------------------------------------------
             (Former name, former address and former fiscal year, if
                           changed since last report)

     Indicated by check x whether the registrant: (1) has filed all reports
     required to be filed by Section 13 or 15(d) of the Securities Exchange Act
     of 1934 during the preceding 12 months (or for such shorter period that the
     registrant was required to file such reports, and (2) has been subject to
     such filing requirements for the past 90 days Yes x No

                      APPLICABLE ONLY TO CORPORATE ISSUERS:
                      -------------------------------------

      Indicate the number of shares outstanding of each of the issuer's classes
of common shares as of the latest practicable date.

                61,300,096 shares outstanding as of May 12, 1999
                ----------                          ------------

                                      -1-


   2

                                     PART I
                              FINANCIAL INFORMATION



ITEM 1.  FINANCIAL STATEMENTS


Condensed Consolidated Balance Sheets as of March 31, 1999 and December 31,
1998.

Condensed Consolidated Statements of Operations for the Three Month Periods
ended March 31, 1999 and 1998.

Condensed Consolidated Statements of Cash Flows for the Three Month Periods
ended March 31, 1999 and 1998.

Notes to Condensed Consolidated Financial Statements.


                                      -2-
   3


                    DEVELOPERS DIVERSIFIED REALTY CORPORATION
                      CONDENSED CONSOLIDATED BALANCE SHEETS
                (DOLLARS IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
                                   (UNAUDITED)



                                                                                         March 31,   December 31,
ASSETS                                                                                     1999         1998
                                                                                             
Real estate rental property:
   Land                                                                               $   333,993    $  317,823
   Buildings                                                                            1,436,866     1,404,734
   Fixtures and tenant improvements                                                        25,636        24,131
   Land under development                                                                  20,882        34,534
   Construction in progress                                                               119,480       115,541
                                                                                      -----------   -----------
                                                                                        1,936,857     1,896,763
   Less accumulated depreciation                                                         (215,233)     (203,097)
                                                                                      -----------   -----------
   Real estate, net                                                                     1,721,624     1,693,666
Cash and cash equivalents                                                                   2,774         2,260
Investments in and advances to joint ventures                                             288,538       266,257
Minority equity investment                                                                133,159        80,710
Notes receivable                                                                           18,180        49,008
Other assets                                                                               38,205        34,623
                                                                                      -----------   -----------
                                                                                      $ 2,202,480   $ 2,126,524
                                                                                      ===========   ===========
LIABILITIES AND SHAREHOLDERS' EQUITY 
Unsecured indebtedness:
    Fixed rate senior notes                                                           $   592,193   $   592,154 
    Revolving credit facility                                                             197,000       132,000
    Subordinated convertible debentures                                                    40,065        40,065
                                                                                      -----------   -----------
                                                                                          829,258       764,219
Secured indebtedness:
    Mortgage indebtedness                                                                 238,570       236,262
    Revolving credit facility                                                              13,000             -
                                                                                      -----------   -----------
                  Total indebtedness                                                    1,080,828     1,000,481
Accounts payable and accrued expenses                                                      48,800        50,380
Dividends payable                                                                          21,453        20,072
Other liabilities                                                                          12,347        11,878
                                                                                      -----------   -----------
                                                                                        1,163,428     1,082,811
                                                                                      -----------   -----------
Minority equity interest                                                                    8,191         8,177
Preferred operating partnership interests                                                  32,101        32,101
Operating partnership minority interests                                                  102,309       100,650

Commitments and contingencies

Shareholders' equity:
   Class A - 9.5% cumulative redeemable preferred shares, without par value,
       $250 liquidation value; 1,500,000 shares authorized; 421,500 shares
       issued and outstanding at March 31, 1999 and December 31, 1998                     105,375       105,375
   Class B - 9.44% cumulative redeemable preferred shares, without par value,
       $250 liquidation value; 1,500,000 shares authorized; 177,500 shares
       issued and outstanding at March 31, 1999 and December 31, 1998                      44,375        44,375
   Class C - 8.375% cumulative redeemable preferred shares, without par value,
       $250 liquidation value; 1,500,000 shares authorized; 400,000 shares
       issued and outstanding at March 31, 1999 and December 31, 1998                     100,000       100,000
   Class D- 8.68% cumulative redeemable preferred shares, without par value,
       $250 liquidation value; 1,500,000 shares authorized; 216,000 shares
       issued and outstanding at March 31, 1999 and December 31, 1998                      54,000        54,000
   Common shares, without par value, $.10 stated value; 100,000,000 shares
       authorized; 61,293,346 and 61,289,186 shares issued and outstanding at
       March 31, 1999 and December 31, 1998, respectively (Note 5)                          6,129         6,129
   Paid-in-capital                                                                        673,976       673,910
   Accumulated dividends in excess of net income                                          (87,097)      (80,697)
                                                                                      -----------   -----------
                                                                                          896,758       903,092
   Less:   Unearned compensation - restricted stock                                          (307)         (307)
                                                                                      -----------   -----------
                                                                                          896,451       902,785
                                                                                      -----------   -----------
                                                                                      $ 2,202,480   $ 2,126,524
                                                                                      ===========   ===========



              THE ACCOMPANYING NOTES ARE AN INTEGRAL PART OF THESE
                   CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

                                      -3-

   4

                    DEVELOPERS DIVERSIFIED REALTY CORPORATION
                 CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
                   FOR THE THREE MONTH PERIOD ENDED MARCH 31,
                (DOLLARS IN THOUSANDS, EXCEPT PER SHARE AMOUNTS)
                                   (UNAUDITED)



                                                          1999       1998
                                                       --------------------
                                                           
Revenues from operations:
     Minimum rents                                     $ 46,257    $ 36,132
     Percentage and overage rents                         1,750       1,103
     Recoveries from tenants                             11,655       9,038
     Management fee income                                1,298         796
     Interest                                             2,194         912
     Other                                                1,984       1,559
                                                       --------    --------
                                                         65,138      49,540
                                                       --------    --------
Rental operation expenses:
     Operating and maintenance                            6,086       4,095
     Real estate taxes                                    6,468       5,959
     General and administrative                           4,644       2,932
     Interest                                            17,274      11,453
     Depreciation and amortization                       12,640       9,136
                                                       --------    --------
                                                         47,112      33,575
                                                       --------    --------
Income before equity in net income of joint
    ventures, minority equity investment, minority
    interests and extraordinary item                     18,026      15,965
Equity in net income of joint ventures                    4,790       2,238
Equity in net income from minority equity investment      1,439          --
Minority interests                                       (2,387)       (189)
                                                       --------    --------
Income before extraordinary item                         21,868      18,014
Extraordinary item                                           --        (882)
                                                       --------    --------

Net income                                             $ 21,868    $ 17,132
                                                       ========    ========

Net income applicable to common shareholders           $ 15,053    $ 13,582
                                                       ========    ========

Per share data:
  Earnings per common share - basic:
      Income before extraordinary item                 $   0.25    $   0.26
      Extraordinary item                                     --       (0.01)
                                                       --------    --------
      Net income                                       $   0.25    $   0.25
                                                       ========    ========
  Earnings per common share - diluted:
      Income before extraordinary item                 $   0.24    $   0.25
      Extraordinary item                                     --       (0.01)
                                                       --------    --------
      Net income                                           0.24        0.24
                                                       ========    ========

Dividends declared                                     $   0.35    $ 0.3275
                                                       ========    ========





              THE ACCOMPANYING NOTES ARE AN INTEGRAL PART OF THESE
                   CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

                                      -4-

   5

                    DEVELOPERS DIVERSIFIED REALTY CORPORATION
                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                   FOR THE THREE MONTH PERIOD ENDED MARCH 31,
                             (DOLLARS IN THOUSANDS)
                                   (UNAUDITED)



                                                                                       1999        1998
                                                                                    ---------    --------
                                                                                              
Net cash flow provided by operating activities                                      $  32,242    $ 29,600
                                                                                    ---------    --------
Cash flow provided by (used for) investing activities:
    Real estate developed or acquired                                                 (38,067)    (60,848)
    Investments in and advances to joint ventures and minority
       equity investment, net                                                         (42,812)    (11,873)
    Acquisition of minority equity interest                                                 -     (16,293)
    Issuance of notes receivable                                                       (4,086)       (911)
    Proceeds from transfer of properties to joint ventures                                  -      41,526
                                                                                    ---------    --------
Net cash flow used for investing activities                                           (84,965)    (48,399)
                                                                                    ---------    --------
Cash flow provided by (used for) financing activities:
    Proceeds from (repayment of) revolving credit facilities, net                      78,000     (44,700)
    Proceeds from construction loans and other mortgage debt                            8,636           -
    Principal payments on rental property debt                                         (6,328)       (608)
    Proceeds from issuance of Medium Term Notes, net of 
      underwriting commission, and $220 of offering expenses paid
      in 1998                                                                               -      98,897
    Payment of deferred finance costs                                                     (51)       (426)
    Proceeds from issuance of common shares in conjunction with 
       exercise of stock options, the Company's 401(k) plan, and
       dividend reinvestment plan                                                          66       1,433
    Payment of distributions to operating partnership minority interests                 (198)          -
    Dividends paid                                                                    (26,888)    (21,714)
                                                                                    ---------    --------
Net cash flow provided by financing activities                                         53,237      32,882
                                                                                    ---------    --------
Increase in cash and cash equivalents                                                     514      14,083
Cash and cash equivalents, beginning of period                                          2,260          18
                                                                                    ---------    --------
Cash and cash equivalents, end of period                                            $   2,774    $ 14,101
                                                                                    =========    ========





Supplemental disclosure of non cash investing and financing activities:

In conjunction with the acquisition of certain shopping centers, the Company
recorded minority equity interests aggregating approximately $1.8 million during
the three month period ended March 31, 1999. In addition, included in accounts
payable was approximately $0.2 million relating to construction in progress and
$21.5 million of dividends declared. The foregoing transactions did not provide
for or require the use of cash.

In conjunction with the acquisition of certain shopping centers, the Company
assumed mortgage debt, liabilities and recorded a minority equity interest
aggregating approximately $51.6 million during the three month period ended
March 31, 1998. The Company also had approximately $2.7 million of debentures
converted into common shares of the Company, which did not require the use of
cash. In addition, included in accounts payable was approximately $0.2 million
relating to construction in progress. The foregoing transactions did not provide
for or require the use of cash.


                 THE ACCOMPANYING NOTES ARE AN INTEGRAL PART OF
                THESE CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

                                      -5-
   6



                    DEVELOPERS DIVERSIFIED REALTY CORPORATION

              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

1.       NATURE OF BUSINESS AND FINANCIAL STATEMENT PRESENTATION

         Developers Diversified Realty Corporation, subsidiaries, (the "Company"
or "DDR") and related real estate joint ventures and its minority equity
investment are engaged in the business of acquiring, expanding, owning,
developing, managing and operating neighborhood and community shopping centers,
enclosed malls and business centers.

Reclassifications

         Certain reclassifications have been made to the 1998 financial
statements to conform to the 1999 presentation.

Share Split

         Effective August 3, 1998, the Company effected a two for one share
split to shareholders of record on July 27, 1998 in the form of a share
dividend. All per share amounts and the number of common shares outstanding
reflect this split, unless indicated otherwise.

Use of Estimates

         The preparation of financial statements in accordance with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities,
disclosure of contingent assets and liabilities at the date of the financial
statements and reported amounts of revenues and expenses during the reporting
period. Actual results could differ from these estimates.

New Accounting Standard

         In June 1998, the FASB issued SFAS No. 133 - Accounting for Derivative
Instruments and Hedging Activities. This statement requires fair value
accounting for all derivatives including recognizing all such instruments on the
balance sheet with an offsetting amount recorded in the income statement or as
part of comprehensive income. The new standard becomes effective for the Company
for the year ending December 31, 2000. The Company does not expect this
pronouncement to have a material impact on the Company's financial position or
cash flows.

Unaudited Interim Financial Statements

         The accompanying unaudited condensed consolidated financial statements
include the accounts of the Company and all majority owned subsidiaries and
investees where the Company has financial and operating control. Investments in
real estate joint ventures and companies for which the Company has the ability
to exercise significant influence over but does not have financial operating
control are accounted for using the equity method of accounting. These financial
statements have been prepared by the Company in accordance with generally
accepted accounting principles for interim financial information and the
applicable rules and regulations of the Securities and Exchange Commission.
Accordingly, they do not include all information and footnotes required by
generally accepted accounting principles for complete financial statements.
However, in the opinion of management, the interim financial statements include
all adjustments, consisting of only normal recurring adjustments, 

                                      -6-

   7


necessary for a fair presentation of the results of the periods presented. The
results of the operations for the three months ended March 31, 1999 and 1998 are
not necessarily indicative of the results that may be expected for the full
year. These condensed consolidated financial statements should be read in
conjunction with the Company's audited financial statements and notes thereto
included in the Company's Annual Report on Form 10-K for the year ended December
31, 1998.

2.       EQUITY INVESTMENTS IN JOINT VENTURES:

The Company's equity investments in joint ventures at March 31, 1999 consisted
of the following:

- -         A 50% joint venture interest in 23 operating shopping centers;

- -         A 35% joint venture interest in one operating shopping center;

- -         A 57% joint venture interest, which is developing one shopping center;

- -         A 50% interest in six joint ventures each of which is developing a
          shopping center;

- -         An 80% joint venture interest in two operating shopping center
          properties acquired in 1998;

- -         A 25% joint venture interest in an opportunity fund formed in 1998
          which acquired several retail sites which are being redeveloped;

- -         A 50% joint venture interest in a real estate management company and a
          development company, both acquired in 1998;

- -         A 50% joint venture interest in a limited partnership acquired in 1998
          which is developing seven shopping centers;

- -         A 95% economic interest in a management service subsidiary formed in
          1998 of which the Company owns 1% of the voting and 100% of the
          non-voting common stock; and

- -         An 81% economic interest in a management service subsidiary formed in
          1998 of which the Company owns 9% of the voting and 100% of the
          non-voting common stock.

Summarized combined financial information of the Company's joint venture
investments is as follows (in thousands):




                                               March 31,           December 31,
Combined Balance Sheets                         1999                   1998
                                            -----------            -----------
                                                                   
   Land                                     $   229,765            $   232,105
   Buildings                                    830,253                826,521
   Fixtures and tenant improvements               4,139                  2,467
   Construction in progress                      96,987                 67,898
                                            -----------            -----------
                                              1,161,144              1,128,991
   Less accumulated depreciation                (65,080)               (59,580)
                                            -----------            -----------
   Real estate, net                           1,096,064              1,069,411
   Other assets                                  61,741                 57,527
                                            -----------            -----------
                                            $ 1,157,805            $ 1,126,938
                                            ===========            ===========

   Mortgage debt                            $   731,578            $   718,846
   Amounts payable to DDR                        99,792                 85,846
   Other liabilities                             21,289                 21,193
                                            -----------            -----------
                                                852,659                825,885
   Accumulated equity                           305,146                301,053
                                            -----------            -----------
                                            $ 1,157,805            $ 1,126,938
                                            ===========            ===========



                                      -7-

   8





                                                            Three Month Period
                                                              Ended March 31,
Combined Statements of Operations:                          1999            1998
                                                         ----------      -------
                                                                     
   Revenues from operations                              $ 39,871       $ 20,509
                                                         --------       --------
   Rental operation expenses                               11,378          4,789
   Depreciation and amortization expense                    5,481          3,044
   Interest expense                                        14,024          8,127
                                                         --------       --------
                                                           30,883         15,960
                                                         --------       --------
   Income before gain on sale of real estate                8,988          4,549
   Gain on sale of real estate                                 91              -
                                                         --------       --------
   Net income                                            $  9,079       $  4,549
                                                         ========       ========


         Included in management fee income for the three month period ended
March 31, 1999 and 1998, is approximately $1.2 and $0.7 million, respectively,
of management fees earned by the Company for services rendered to the joint
ventures. Similarly, other income for the three month period ended March 31,
1999 and 1998, includes $0.5 million and $0.4 million, respectively, of
development fee income and commissions for services rendered to the joint
ventures.

         In January 1999, the Company repaid a third party mortgage of a 50%
owned joint venture partnership aggregating approximately $49.2 million. The
joint venture entered into a corresponding mortgage note payable to the Company
bearing an interest rate of LIBOR plus 2.75%. In addition, the Company received
a loan origination fee for this transaction of $0.4 million. In March 1999, the
joint venture obtained a bridge loan and used the proceeds to repay the mortgage
note to the Company.

3.  MINORITY EQUITY INVESTMENT:

         On August 4, 1998 the Company, in a joint release with American
Industrial Properties REIT [NYSE:IND] ("AIP"), announced the execution of a
definitive agreement providing for the strategic investment in AIP by the
Company. At December 31, 1998, the Company owned 5,891,196 shares of AIP,
representing 34.5% of AIP's total outstanding common shares. In January 1999,
the Company acquired 1,543,005 shares of AIP's common stock at a price of $15.50
per share and 1,867,610 shares of AIP's common stock at a price of $14.93 per
common share. At March 31, 1999, the Company owned 9,301,817 common shares of
beneficial interest in AIP representing approximately 45.4% of AIP's total
outstanding shares.

                                      -8-


   9



Summarized financial information of AIP as of March 31, 1999 and for the three
month period ended March 31, 1999 is as follows:



                                                      March 31, 1999   December 31, 1998
                                                      --------------   -----------------
                                                                  
Balance Sheet:
    Land                                                $ 146,321         $ 112,473
    Buildings                                             490,082           392,562
                                                        ---------         ---------
                                                          636,403           505,035
    Less accumulated depreciation                         (36,791)          (33,352)
                                                        ---------         ---------
    Real estate, net                                      599,612           471,683
    Other assets                                           27,037            28,647
                                                        ---------         ---------
                                                        $ 626,649         $ 500,330
                                                        =========         =========

    Mortgage debt                                       $ 344,341         $ 252,481
    Other liabilities                                      27,384            42,270
                                                        ---------         ---------
                                                          371,725           294,751
    Accumulated equity                                    254,924           205,579
                                                        ---------         ---------
                                                        $ 626,649         $ 500,330
                                                        =========         =========

                                                     For the three
                                                   month period ended
                                                     March 31, 1999
                                                     --------------
Statement of Operations:
   Revenues from operations                             $  20,323
                                                        ---------

   Rental operation expenses                                7,250
   Depreciation and amortization expense                    3,473
   Interest expense                                         6,270
                                                        ---------
                                                           16,993
                                                        ---------
                                                            3,330
    Minority interests                                        (44)
                                                        ---------
    Net income                                          $   3,286
                                                        =========




4.   PRO FORMA FINANCIAL INFORMATION

         The following unaudited supplemental pro forma operating data is
presented for the three months ended March 31, 1998 as if each of the following
transactions had occurred on January 1, 1998; (i) the acquisition of all
properties acquired, or interests therein, by the Company in 1998; (ii) the
completion of the sale by the Company of 669,639 common shares (pre-split) in
April 1998; (iii) the completion of the sale by the Company of $200 million of
Medium Term Notes in January and July, 1998; (iv) the purchase by the Company of
the minority interest of a shopping center in Cleveland, Ohio in March 1998; (v)
the completion of the sale by the Company of 4,000,000 Class C Depositary shares
in July 1998 each representing 1/10 of a Class C Preferred Share; (vi) the
completion of the sale by the Company of 2,160,000 Class D Depositary shares in
August and September 1998 each representing 1/10 of a Class D Preferred Share;
(vii) the transfer of six properties owned by the Company into a 50% owned joint
venture in September 1998, and (viii) the completion of the sale by the Company
of 3,000,000 common shares in December 1998.

                                      -9-

   10




                                                   Three Month Period Ended March 31,
                                                   ----------------------------------
                                                    (in thousands, except per share)
                                                                     1998
                                                                   --------
                                                                    
Pro forma revenues                                                 $ 52,560
                                                                   ========
Pro forma income before extraordinary item                         $ 19,388
                                                                   ========
Pro forma net income applicable
   to common shareholders                                          $ 12,649
                                                                   ========
Per share data:
   Earnings per common share - basic:
     Income before extraordinary item                              $   0.24
     Extraordinary item                                               (0.01)
                                                                   --------
     Net income                                                    $   0.23
                                                                   ========
   Earnings per common share - diluted:
     Income before extraordinary item                              $   0.23
     Extraordinary item                                               (0.01)
                                                                   --------
     Net income                                                    $   0.22
                                                                   ========



         The 1998 pro forma information above does not include revenues and
expenses for seven of the 41 properties acquired by the Company in 1998 prior to
their respective acquisition dates because these shopping centers were either
under development or in the lease-up phase and, accordingly, the related
operating information for such centers either does not exist or would not be
meaningful. Pro forma results for two shopping centers acquired in 1998 are not
presented since these centers were sold in 1998. In addition, the 1998 pro forma
information does not include the results of shopping center expansions occurring
at five of the shopping centers acquired by the Company.

5.       SHAREHOLDERS' EQUITY AND OPERATING PARTNERSHIP UNITS:

         The following table summarizes the changes in shareholders' equity
since December 31, 1998 (in thousands):





                                         Preferred       Common                    Accumulated       Unearned
                                        Shares ($250     Shares                    Dividends in    Compensation
                                          Stated      ($.10 stated   Paid-in        Excess of       Restricted
                                          Value)         Value)      Capital        Net Income         Stock       Total
                                        ------------  ------------ -----------  ----------------- -------------- ---------
                                                                                                    
Balance December 31, 1998               $ 303,750      $ 6,129     $ 673,910       $ (80,697)        $ (307)     $ 902,785
Net income                                                                            21,868                        21,868
Dividends declared -
  Common Shares                                                                      (21,453)                      (21,453)
Dividends declared -
  Preferred Shares                                                                    (6,815)                       (6,815)
Issuance of common shares
  related to exercise of stock
  options, employee 401(k) plan
  and dividend reinvestment plan                                          66                                           66
                                        ---------      -------     ---------       ---------         ------      ---------
Balance March 31, 1999                  $ 303,750      $ 6,129     $ 673,976       $ (87,097)        $ (307)     $ 896,451
                                        =========      =======     =========       =========         ======      =========


         During the three month period ended March 31, 1999, in conjunction with
certain earnouts relating to the acquisition of two shopping centers which were
initially purchased in 1998, the Company issued operating partnership units ("OP
Units") which are exchangeable, under certain circumstances and at the option of
the Company, into 92,086 of the Company's common shares or for cash.


                                      -10-
   11

6.       REVOLVING CREDIT FACILITIES:

         The Company maintains a $375 million unsecured revolving credit
facility with a syndicate of financial institutions (the "Unsecured Credit
Facility") for a term through April 2001. The Unsecured Credit Facility
includes a competitive bid option for up to 50% of the facility amount. The
Company's borrowings under this facility bear interest at variable rates based
on the prime rate or LIBOR plus a specified spread (currently 0.85%), depending
on the Company's long term senior unsecured debt rating from Standard and
Poor's and Moody's Investors Service. The Unsecured Credit Facility is used to
finance the acquisition and development of properties, to provide working
capital and for general corporate purposes. At March 31, 1999, $197 million was
outstanding under this facility with a weighted average interest rate of 5.8%.

         In March 1999, the Company amended its other unsecured revolving credit
facility with National City Bank to increase the available borrowings to $25
million from $20 million and to convert it to a secured revolving credit
facility. This credit facility is secured by certain partnership investments.
The Company maintains the right to reduce this facility to $20 million and to
convert the borrowings to an unsecured revolving credit facility. Borrowings
under this facility continue to bear interest at variable rates based on the
prime rate or LIBOR plus a specified spread (currently at 0.85%) depending on
the Company's long term senior unsecured debt rating from Standard and Poor's
and Moody's Investors Service. At March 31, 1999, $13 million was outstanding
under this facility with a weighted average interest rate of 5.8%.

7.       RELATED PARTY TRANSACTIONS

         In February 1998, the Company acquired a shopping center located in
Idaho Falls, Idaho from a limited partnership in which the Company's Chairman
Emeritus, Chairman of the Board and Chief Executive Officer, Vice-Chairman of
the Board and the Chief Investment Officer owned, in the aggregate, through a
separate partnership, a 1% general partnership interest. The shopping center
aggregates approximately 0.2 million square feet of Company GLA. The initial
purchase price of the property was approximately $6.5 million. In 1999, the
Company paid the seller an additional $0.6 million upon the leasing of vacant
space.

         During 1999, the Company periodically advanced funds to the Chairman of
the Board and Chief Executive Officer in amounts up to $0.1 million. The
advances, which were made to reduce the outstanding principal balance of, and to
prevent the sale of common shares in the Company from, a margin account loan,
were outstanding for a period of up to 40 days with an interest rate of LIBOR
plus 0.85%.

         In conjunction with the establishment of DDR's equity investment in
certain entities, the Company's Chairman and Chief Executive Officer owns voting
stock in these entities in order to comply with certain REIT qualification
requirements.

8.       EARNINGS AND DIVIDENDS PER SHARE

         Earnings per Share (EPS) have been computed pursuant to the provisions
of Statement of Financial Accounting Standards No. 128. Further, all per share
amounts and average shares outstanding have been restated to reflect the stock
split described in Note 1.

                                      -11-
   12

         The following table provides a reconciliation of both income before
extraordinary item and the number of common shares used in the computations of
"basic" EPS, which utilized the weighted average number of common shares
outstanding without regard to dilutive potential common shares, and "diluted"
EPS, which includes all such shares.



                                                     Three Month Period
                                                       Ended March 31,
                                                       ---------------
                                          (in thousands, except per share amounts)
                                                     1999           1998
                                                  --------        --------
                                                               
Income before extraordinary item                  $ 21,868        $ 18,014
Less:  Preferred stock dividend                     (6,815)         (3,550)
                                                  --------        --------
Basic - Income before
  extraordinary item applicable to
  common shareholders                               15,053          14,464
Effect of dilutive securities:
  Joint venture partnerships                             -            (314)
                                                  --------        --------
Diluted - Income before
   extraordinary item applicable to
   common shareholders plus
   assumed conversions                            $ 15,053        $ 14,150
                                                  ========        ========
NUMBER OF SHARES:
Basic - average shares outstanding                  61,302          55,500
Effect of dilutive securities:
   Joint venture partnerships                        2,526             328
   Stock options                                       187             898
   Restricted stock                                      1               6
                                                  --------        --------
Diluted - average shares outstanding                64,016          56,732
                                                  ========        ========
PER SHARE AMOUNT:
Income before extraordinary item
  Basic                                           $   0.25        $   0.26
                                                  ========        ========
  Diluted                                         $   0.24        $   0.25
                                                  ========        ========


         The conversion of the following potentially dilutive securities into
the Company's common shares were not included in the computation of diluted EPS
for the periods presented because the effect was antidilutive: performance
units, debentures, the Company's joint venture partner's interest in the Merriam
(dilutive 1998), San Antonio, Community Center and DDRA V (1999 only) joint
ventures and a joint venture with two operating properties, Minority Interest
(OP Units), and the redemption of preferred units through the exercise of the
warrant (1999 only).

9.       SUBSEQUENT EVENTS

         In April 1999, the Company acquired a 50% interest in a 206,000 square
foot shopping center in St. Louis, MO. The joint venture's aggregate purchase
price was $16.6 million.

                                      -12-

   13



ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
        OF OPERATIONS

         The following discussion should be read in conjunction with the
consolidated financial statements, the notes thereto and the comparative summary
of selected financial data appearing elsewhere in this report. Historical
results and percentage relationships set forth in the consolidated financial
statements, including trends which might appear, should not be taken as
indicative of future operations. The Company considers portions of this
information to be "forward-looking statements" within the meaning of Section 27A
of the Securities Exchange Act of 1933 and Section 21E of the Securities
Exchange Act of 1934, both as amended, with respect to the Company's
expectations for future periods. Forward-looking statements include, without
limitation, statements related to acquisitions (including any related pro forma
financial information) and other business development activities, future capital
expenditures, financing sources and availability, the effects of environmental
and other regulations, as well as the costs, timing and effectiveness of year
2000 readiness. Although the Company believes that the expectations reflected in
those forward-looking statements are based upon reasonable assumptions, it can
give no assurance that its expectations will be achieved. For this purpose, any
statements contained herein that are not statements of historical fact may be
deemed to be forward-looking statements. Without limiting the foregoing, the
words "believes", "anticipates", "plans", "expects", "seeks", "estimates", and
similar expressions are intended to identify forward-looking statements. Readers
should exercise caution in interpreting and relying on forward-looking
statements since they involve known and unknown risks, uncertainties and other
factors which are, in some cases, beyond the Company's control and could
materially affect the Company's actual results, performance or achievements.

         Factors that could cause actual results, performance or achievements to
differ materially from those expressed or implied by forward-looking statements
include, but are not limited to, the following:

     -  The Company is subject to general risks affecting the real estate
        industry, including the need to enter into new leases or renew leases on
        favorable terms to generate rental revenues;

     -  The Company is subject to competition for tenants from other owners of
        retail properties and its tenants are subject to competition from other
        retailers and methods of distribution, the Company is dependent upon the
        successful operations and financial condition of its tenants,
        particularly certain of its major tenants, and could be adversely
        affected by the bankruptcy of those tenants;

     -  The Company may fail to anticipate the effects on its properties of
        changes in consumer buying practices and the resulting retailing
        practices and space needs of its tenants;

     -  The Company may fail to identify, acquire, construct or develop
        additional properties, the Company may develop or acquire properties
        that do not produce a desired yield on invested capital, or the Company
        may fail to effectively integrate acquisitions of properties or
        portfolios of properties;

     -  Debt and equity financing may not be available, or may not be available
        on favorable terms, for the Company to continue to grow and operate its
        business;

     -  The Company must make distributions to shareholders to continue to
        qualify as a REIT, and if the Company borrows funds to make
        distributions then those borrowings may not be available on favorable
        terms;

                                      -13-
   14


     -  The Company could be adversely affected by changes in the local markets
        where its properties are located, as well as by adverse changes in
        national economic and market conditions;

     -  The Company is subject to potential environmental liabilities;

     -  The Company is subject to complex regulations related to its status as a
        real estate investment trust ("REIT") and would be adversely affected if
        it failed to qualify as a REIT;

     -  The Company could be adversely affected by changes in government
        regulations, including changes in environmental, zoning, tax and other
        regulations;

     -  The Company, its tenants and its suppliers may experience unanticipated
        delays or expenses related to achieving year 2000 readiness or resulting
        from year 2000 related problems; and

     -  Changes in interest rates could adversely affect the market price for
        the Company's common shares, as well as its performance and cash flow.

RESULTS OF OPERATIONS

         Revenues from Operations

         Total revenues increased $15.6 million, or 31.5%, to $65.1 million for
the three month period ended March 31, 1999 from $49.5 million for the same
period in 1998. Base and percentage rents for the three month period ended March
31, 1999 increased $10.8 million, or 28.9%, to $48.0 million as compared to
$37.2 million for the same period in 1998.

         Approximately $1.8 million of the increase in base and percentage
rental income, for the three month period ended March 31, 1999 is the result of
new leasing, re-tenanting and expansion of the Core Portfolio Properties
(shopping center properties owned as of January 1, 1998), an increase of 6.4%
over 1998 revenues from Core Portfolio Properties. The 34 shopping centers
acquired by the Company in 1999 and 1998 contributed $14.0 million of additional
base and percentage rental revenue and the five new shopping center developments
contributed $0.8 million. These increases were offset by a decrease of $5.8
million relating to the transfer of six shopping center properties into a joint
venture in September 1998 and the transfer of five business center properties to
American Industrial Properties ("AIP") (NYSE: IND) in August 1998.

         At March 31, 1999, the in-place occupancy rate of the Company's
portfolio was at 96.1% as compared to 95.5% at March 31, 1998. The average
annualized base rent per leased square foot, including those properties owned
through joint ventures, was $9.04 at March 31, 1999 as compared to $8.56 at
March 31, 1998. Same store sales, for those tenants required to report such
information, representing approximately 18.0 million square feet, increased 3.2%
to $231 per square foot as compared to $224 per square foot for the prior twelve
month period.

         The increase in recoveries from tenants of $2.6 million is directly
related to the increase in operating and maintenance expenses and real estate
taxes primarily associated with the 1999 and 1998 shopping center acquisitions
and developments. Recoveries were approximately 92.8% of operating expenses and
real estate taxes for the three month period ended March 31, 1999 as compared to
90.3% for the same period in 1998. Management fee income and other income
increased by approximately $0.9 million which generally reflects an increase in
management, development and leasing fees from the Company's joint ventures.


                                      -14-


   15

         Other income was comprised of the following (in thousands):



                                          Three Month Period
                                            Ended March 31,
                                            1999       1998
                                          -------    -------
                                             
         Temporary tenant
          rentals (Kiosks)                $    82    $   112
         Lease termination fees               349        825
         Development fees                     783        362
         Other                                770        260
                                          -------    -------
                                          $ 1,984    $ 1,559
                                          =======    =======


         Expenses from Operations

         Rental operating and maintenance expenses for the three month period
ended March 31, 1999 increased $2.0 million, or 48.6% to $6.1 million as
compared to $4.1 million for the same period in 1998. An increase of $1.4
million is attributable to the 39 shopping centers acquired and developed in
1999 and 1998 and $1.1 million in the Core Portfolio Properties. These increases
were offset by a decrease of $0.5 million relating to the sale and transfer of
six shopping center properties into a joint venture in September 1998 and the
transfer of five business center properties to AIP in August 1998.

         Real estate taxes increased $0.5 million, or 8.6%, to $6.5 million for
the three month period ended March 31, 1999 as compared to $6.0 million for the
same period in 1998. An increase of $1.7 million is related to the 39 shopping
centers acquired and developed in 1999 and 1998 and $0.1 million in the Core
Portfolio Properties. These increases were offset by a decrease of $1.3 million
relating to the transfer six shopping center properties into a joint venture in
September 1998 and the transfer of five business center properties to AIP in
August 1998.

         General and administrative expenses increased $1.7 million, or 58.4%,
to $4.6 million for the three month period ended March 31, 1999 as compared to
$2.9 million in 1998. The increase is attributable to the growth of the Company
primarily related to acquisitions, expansions and developments and a severance
charge of $0.8 million. The Company continues to maintain a conservative policy
with regard to the expensing of all internal leasing salaries, legal salaries
and related expenses associated with the leasing and re-leasing of existing
space. Total general and administrative expenses were approximately 4.4% (3.7%
after excluding the severance charge) and 4.2% of total revenues, including
total revenues of joint ventures, for the three month period ended March 31,
1999 and 1998, respectively.

         Depreciation and amortization expense increased $3.5 million, or 38.3%,
to $12.6 million for the three month period ended March 31, 1999 as compared to
$9.1 million for the same period in 1998. An increase of $3.8 million is related
to the 39 shopping centers acquired and developed in 1999 and 1998 and $1.1
million relating to Core Portfolio Properties. These increases were offset by a
decrease of $1.4 million relating to the transfer of six shopping center
properties into a joint venture in September 1998 and the transfer of five
business center properties to AIP in August 1998.

         Interest expense increased $5.8 million, or 50.8%, to $17.3 million for
the three month period ended March 31, 1999 , as compared to $11.5 million for
the same period in 1998. The overall increase in interest expense for the three
month period ended March 31, 1999 as compared to the same period in 1998 is
primarily related to the acquisition and development of shopping centers during
1999 and 1998.

                                      -15-
   16

         The weighted average debt outstanding during the three month period
ended March 31, 1999 and related weighted average interest rate was $1,114.8
million and 7.2%, respectively, compared to $702.1 million and 7.4%,
respectively, for the same period in 1998. Interest costs capitalized, in
conjunction with development and expansion projects, were $2.7 million for the
three month period ended March 31, 1999, as compared to $1.8 million for the
same period in 1998.

         Equity in net income of joint ventures increased $2.6 million, or
114.0%, to $4.8 million for the three month period ended March 31, 1999 as
compared to $2.2 million for the same period in 1998. This increase is primarily
attributable to approximately $2.4 million of income from the Company's seven
joint venture interests acquired/formed during 1998. The remaining increase of
$0.2 million relates primarily to the Company's Community Center Joint Venture.

          Equity in net income of minority equity investment of $1.4 million
relates to the Company's investment in AIP.

         The minority equity interest expense increased $2.2 million, to $2.4
million for the three month period ended March 31, 1999, as compared to $0.2
million for the same period in 1998. The increase of the Company, relates to the
Company's purchase of 21 shopping centers in 1998 and as consideration, the
related issuance of operating partnership units ("OP Units") which are
exchangeable, in certain circumstances and at the option of the Company, into
4.6 million common shares of the Company or for cash. This expense represents
the income allocation associated with the priority distributions associated with
the minority equity interests.

         The extraordinary item, which aggregated $0.9 million for the three
month period ended March 31, 1998, relates to the write-off of unamortized
deferred finance costs associated with the amended and restated $375 million
unsecured revolving credit agreement.

         Net Income

         Net income increased $4.8 million, or 27.6%, to $21.9 million for the
three month period ended March 31, 1999, as compared to net income of $17.1
million for the same period in 1998. The increase in net income of $4.8 million
is primarily attributable to increases in net operating revenues (total revenues
less operating and maintenance, real estate taxes and general and administrative
expense) aggregating $11.4 million, resulting from new leasing, retenanting and
expansion of Core Portfolio Properties and the shopping centers acquired and
developed in 1999 and 1998, an increase of $4.0 million relating to equity in
net income from joint ventures and minority equity investment and an increase of
$0.9 million relating to the 1998 extraordinary item. The aggregate increase in
net operating revenues, equity in net income from joint ventures and minority
equity investment and extraordinary item was offset by increases in
depreciation, interest and minority interest expense of $3.5 million, $5.8
million and $2.2 million, respectively.

FUNDS FROM OPERATIONS

         Management believes that funds from operations ("FFO") provides an
additional indicator of the financial performance of a Real Estate Investment
Trust. FFO is defined generally as net income applicable to common shareholders
excluding gains (losses) on sale of property, nonrecurring and extraordinary
items, adjusted for certain non-cash items, principally real property
depreciation and equity income (loss) from its joint ventures and adding the
Company's proportionate share of FFO of its unconsolidated joint ventures,
determined on a consistent basis. The Company calculates FFO in accordance with
the foregoing definition, which is substantially the same as the definition
currently used by the National Association of Real Estate Investment Trusts
("NAREIT"). Certain other real 

                                      -16-

   17


estate companies may calculate funds from operations in a different manner. For
the three month period ended March 31, 1999, FFO increased $9.2 million, or
36.6%, to $34.2 million as compared to $25.0 million for the same period in
1998. The increase is attributable to increases in revenues from Core Portfolio
Properties, acquisitions and developments. The Company's calculation of FFO is
as follows (in thousands):




                                                               Three Month Period
                                                                 Ended March 31,
                                                               1999         1998
                                                             --------     --------
                                                                  
Net income applicable to
 common shareholders (1)                                     $ 15,053     $ 13,582
Depreciation of real estate investments                        12,463        9,035
Equity in net income of joint ventures                         (4,790)      (2,238)
Equity in net income of minority equity investment             (1,439)           -
Joint Ventures' FFO (2)                                         7,575        3,731
Minority equity investment FFO                                  2,882            -
Minority interest expense (OP Units)                            1,617           11
Extraordinary and non-recurring items                             802          882
                                                             --------     --------
                                                             $ 34,163     $ 25,003
                                                             ========     ========


(1) Includes straight line rental revenues of approximately $1.0 million and
    $0.7 million for the three month periods ended March 31, 1999 and 1998,
    respectively, primarily related to recent acquisitions and new developments.

(2) Joint Ventures Funds From Operations are summarized as follows:




                                                     Three Month Period
                                                       Ended March 31,
                                                     1999          1998
                                                   --------      -------

                                                             
         Net income (a)                            $  9,079      $ 4,549
         Gain on sales of real estate                   (91)           -
         Depreciation of real estate investments      5,481        3,044
                                                   --------      -------
                                                   $ 14,469      $ 7,593
                                                   ========      =======

         DDRC Ownership interests (b)              $  7,575      $ 3,731
                                                   ========      =======


         (a) Includes straight line rental revenues of approximately $1.1
             million and $0.6 million for the three month periods ended March
             31, 1999 and 1998, respectively, of which the Company's
             proportionate share is $0.5 million and $0.3 million, respectively.

         (b) At March 31, 1999, the Company owned joint venture interests
             relating to 26 operating shopping center properties, a 25% interest
             in the Prudential Retail Value Fund and a 50% joint venture in a
             real estate management company. At March 31, 1998 the Company owned
             joint venture interests in 16 operating shopping center properties.

LIQUIDITY AND CAPITAL RESOURCES

         The Company anticipates that cash flow from operating activities will
continue to provide adequate capital for all principal payments, recurring
tenant improvements, as well as dividend payments in accordance with REIT
requirements and that cash on hand, borrowings available under its existing
revolving credit facilities, as well as other debt and equity alternatives,
including the issuance 

                                      -17-
   18


of operating partnership units and joint venture capital, will provide the
necessary capital to achieve continued growth. Cash flow from operating
activities for the three month period ended March 31, 1999 increased to $32.2
million as compared to $29.6 million for the same period in 1998. The increase
is attributable to the 39 shopping center acquisitions and developments
completed in 1999 and 1998, new leasing, expansion and re-tenanting of the core
portfolio properties.

         An increase in the 1999 quarterly dividend per common share to $.35
from $.3275 was approved in February 1999 by the Company's Board of Directors.
The Company's common share dividend payout ratio for the first quarter of 1999
approximated 62.8% of the actual FFO as compared to 72.6% for the same period in
1998. It is anticipated that the current dividend level will result in a more
conservative payout ratio as compared to prior years. A lower payout ratio will
enable the Company to retain more capital which will be utilized for attractive
investment opportunities in the development, acquisition and expansion of
portfolio properties.

         During the three month period ended March 31, 1999, the Company and its
joint ventures invested $100.9 million, net, to acquire, develop, expand,
improve and re-tenant its properties. The Company's expansion acquisition and
development activity is summarized below:

Expansions:

         During 1999, the Company completed or partially completed four
expansion projects at an aggregate cost of $19.5 million. The Company is
currently expanding/redeveloping eleven of its shopping centers. The Company is
also scheduled to commence expansion/redevelopment projects during 1999 at five
additional shopping centers.

Acquisitions:

         In April 1999, the Company acquired a 50% interest in a 206,000 square
foot shopping center in St. Louis, MO. The joint venture's aggregate purchase
price was $16.6 million.

         In August 1998, the Company announced a strategic investment in AIP. In
January 1999, the Company acquired 3.4 million additional common shares of
beneficial interest of AIP for approximately $51.8 million. At March 31, 1999,
the Company's investment in AIP approximated $133.2 million. The Company
currently holds approximately 45.4% of the outstanding shares of beneficial
interest of AIP.

Developments:

         In 1999, the Company had four shopping centers under construction. The
first center is a 185,000 square foot shopping center in Solon, Ohio, a portion
of which opened in the fourth quarter of 1998. Additionally, the Company
commenced the construction of a 200,000 gross square foot second phase at its
Erie, Pennsylvania center, a 280,000 square foot shopping center in Toledo,
Ohio, and a 210,000 square foot shopping center in Oviedo, Florida (a suburb of
Orlando). All four centers are scheduled for completion during 1999. The
Company is also in the initial phases of development relating to three
additional shopping centers located in Coon Rapids, MN; Riverdale, UT and
Meridian, ID.

         During 1998, the Company entered into joint venture development
agreements for six additional projects with various developers throughout the
country at a projected cost aggregating approximately $229 million. Several of
these projects have commenced development and are currently scheduled for

                                      -18-
   19

completion in 1999 and 2000. The Company intends to finance its investment in
five of these developments through the Prudential/DDR Retail Value Fund.

FINANCING ACTIVITIES

         The acquisitions, developments and expansions were financed through
cash provided from operating activities, revolving credit facilities and OP
Units. Total debt outstanding at March 31, 1999 was $1.1 billion compared to
$1.0 billion at December 31, 1998.

         During the first quarter of 1999, the Company issued $1.8 million in OP
Units in conjunction with the purchase of certain expansion areas at two
recently acquired shopping centers. These OP Units are, in certain circumstances
and at the election of the Company, exchangeable into approximately 92,000
common shares of the Company or for cash.

         In January 1999, the Company repaid a third party mortgage of a 50%
owned joint venture partnership aggregating approximately $49.2 million. The
joint venture entered into a corresponding mortgage note payable to the Company
bearing an interest rate of LIBOR plus 2.75%. In addition, the Company received
a loan origination fee for this transaction of $0.4 million. In March 1999, the
joint venture obtained a bridge loan and used the proceeds to repay the mortgage
note to the Company.

         In February 1999, the Company's Board of Directors authorized the
executive officers of the Company the right to implement a common share
repurchase program in response to what the Company's executive committee and the
Board of Directors believe is a distinct undervaluation of the Company's common
shares. Under the terms authorized by the Company's Board, the Company may,
during the six month period beginning February 22, 1999, purchase in the open
market, subject to certain requirements, common shares of the Company, up to a
maximum aggregate value of $50 million. Repurchase of shares may also be made to
avoid shareholder dilution through the issuance of OP Units in conjunction with
property acquisitions. The Company may also use a portion of the proceeds from
the sale of properties, if any, in order to purchase its own shares. It is not
the Company's intention to increase the leverage on its balance sheet through
this share repurchase program. The Company has not purchased any shares pursuant
to this program as of May 12, 1999.

         In March 1999, the Company filed a $750 million shelf registration
statement with the SEC in which the Company may issue common shares, preferred
shares, warrants for common shares or debt.

         In March 1999, the Company amended its revolving credit facility with
National City Bank to increase the available borrowings to $25 million from $20
million and to convert it to a secured facility. The credit facility is secured
by certain partnership investments. The Company also maintains the right to
convert the credit facility back to an unsecured credit facility and to reduce
the credit facility amount to $20 million.

         At March 31, 1999, the Company's capitalization consisted of $1.1
billion of debt (excluding the Company's proportionate share of joint venture
mortgage debt aggregating $376.1 million), $303.8 million of preferred shares
and $944.0 million of market equity (market equity is defined as common shares
and OP Units outstanding multiplied by the closing price per common share on the
New York Stock Exchange at March 31, 1999 of $14.3125) resulting in a debt to
total market capitalization ratio of 0.46 to 1. At March 31, 1999, the Company's
total debt consisted of $837.0 million of fixed rate debt and $243.8 million of
variable rate debt.

         It is management's intention that the Company have access to the
capital resources necessary to expand and develop its business. Accordingly, the
Company may seek to obtain funds through 


                                      -19-

   20

additional equity offerings or debt financing or joint venture capital in a
manner consistent with its intention to operate with a conservative debt
capitalization policy and maintain its investment grade ratings with Moody's
Investor Services and Standard and Poor's. As of March 31, 1999, the Company had
$750.0 million available under its shelf registration statement. In addition, as
of March 31, 1999, the Company had cash of $2.8 million and $178 million
available under its $375 million of unsecured revolving credit facility. On
March 31, 1999, the Company also had 107 operating properties with $47.0
million, or 68.4%, of the total revenue for the three month period ended March
31, 1999 which were unencumbered, thereby providing a potential collateral base
for future borrowings.

INFLATION

         Substantially all of the Company's long-term leases contain provisions
designed to mitigate the adverse impact of inflation. Such provisions include
clauses enabling the Company to receive percentage rentals based on tenants'
gross sales, which generally increase as prices rise, and/or escalation clauses,
which generally increase rental rates during the terms of the leases. Such
escalation clauses are often related to increases in the consumer price index or
similar inflation indices. In addition, many of the Company's leases are for
terms of less than ten years, which permits the Company to seek increased rents
upon re-rental at market rates. Most of the Company's leases require the tenants
to pay their share of operating expenses, including common area maintenance,
real estate taxes, insurance and utilities, thereby reducing the Company's
exposure to increases in costs and operating expenses resulting from inflation.

ECONOMIC CONDITIONS

         Historically, real estate has been subject to a wide range of cyclical
economic conditions which affect various real estate sectors and geographic
regions with differing intensities and at different times. Adverse changes in
general or local economic conditions, could result in the inability of some
existing tenants of the Company to meet their lease obligations and could
otherwise adversely affect the Company's ability to attract or retain tenants.
The shopping centers are typically anchored by discount department stores
(usually Wal-Mart, Kmart or J.C. Penney), supermarkets, and drug stores which
usually offer day-to-day necessities, rather than high-priced luxury items.
Since these merchants typically perform better in an economic recession than
those who market high priced luxury items, the percentage rents received by the
Company have remained relatively stable. In addition, the Company seeks to
reduce its operating and leasing risks through ownership of a portfolio of
properties with a diverse geographic and tenant base.

YEAR 2000

         The Year 2000 issue ("Year 2000") is the result of computer programs
being written using two digits rather than four to define the applicable year.
Any of the Company's computer programs that have time-sensitive hardware and
software may recognize a date using "00" as the year 1900 rather than the year
2000. This could result in a system failure or miscalculation causing
disruptions of operations, including, among other things, a temporary inability
to process transactions, collect rents, or engage in similar normal business
activities.

         The Company believes that is has identified all of its information
technology ("IT") and non-IT systems to assess their Year 2000 readiness.
Critical IT systems include, but are not limited to: accounts receivable and
rent collections, accounts payable and general ledger, human resources and
payroll (both property and corporate levels), cash management, fixed assets, all
IT hardware (such as desktop/laptop computers and data networking equipment).
Critical non-IT systems include telephone 

                                      -20-
   21

systems, fax machines, copy machines as well as property environmental, health
safety and security systems (such as elevators and alarm systems).

         The Company has conducted an assessment of its core internal and
external IT systems. The majority of these systems are currently Year 2000
compliant or are in the process of being modified to be compliant. The Company
is currently in the process of determining its exposure to any non-IT systems
that are not Year 2000 compliant and believes that all such systems will have
been identified, evaluated and completed with respect to their Year 2000
compliance by the close of the third quarter of 1999.

         To date, the Company has expended approximately $40,000 and expects to
expend an additional $70,000 in connection with upgrading building management,
mechanical and computer systems. The costs of the project and the date on which
the Company believes it will complete the Year 2000 modifications are based on
management's best estimates, which were derived utilizing numerous assumptions
of future events, including the continued availability of certain resources and
other factors. However, there can be no guarantee that these estimates will be
achieved and actual results could differ materially from those anticipated.

         In some cases, various third party vendors have been queried on their
Year 2000 readiness. The Company continues to question its significant suppliers
and vendors to determine the extent to which the Company's interface systems are
vulnerable to those third parties' failure to remediate their own Year 2000
issues. To date, the Company is not aware of any significant suppliers or
vendors with a Year 2000 issue that would materially impact the Company's
results of operations, liquidity, or capital resources. However, there can be no
assurances that the systems of other companies, on which the Company's systems
rely, will be timely converted and would not have an adverse effect on the
Company's systems.

         The Company believes it has an effective program in place that will
resolve the Year 2000 issue in a timely manner. Aside from catastrophic failure
of banks, utilities, or governmental agencies, the Company believes that it
could continue its normal business operations if compliance by the Company is
delayed. The Company does not intend to develop a formal contingency plan, as
the Company believes that all critical systems will be Year 2000 compliant. The
Company does not believe that the Year 2000 issue with materially impact its
results of operations, liquidity or capital resources.

ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

         At March 31, 1999, approximately 77.4% of the Company's debt (not
including joint venture debt) bore interest at fixed rates with a weighted
average maturity of approximately 7.3 years and a weighted average interest rate
of approximately 7.6%. The remainder of the Company's debt bears interest at
variable rates, with a weighted average maturity of approximately 2.0 years and
a weighted average interest rate of approximately 5.9%. As of March 31, 1999,
the Company's joint ventures indebtedness, not including the minority equity
investment, aggregated $656.7 million of fixed rate debt, of which the Company's
proportionate share was $337.5 million, and $74.9 million of variable rate debt,
of which the Company's proportionate share was $38.6 million. The Company
intends to utilize variable rate indebtedness available under its revolving
credit facilities to initially fund future acquisitions and developments. Thus,
to the extent that the Company incurs additional variable rate indebtedness, its
exposure to increases in interest rates in an inflationary period would
increase. The Company believes, however, that increases in interest expense as a
result of inflation would not significantly impact the Company's distributable
cash flow.

                                      -21-


   22

         At March 31, 1999, the fair value of the Company's fixed rate debt
amounted to a liability of $826.7 million (excluding joint venture debt)
compared to its carrying amount of $837.0 million. The fair value of the
Company's proportionate share of joint venture fixed rate debt was $342.3
million compared to its carrying amount of $337.5 million. The Company estimates
that a 100 basis point decrease in market interest rate March 31, 1999 would
have changed the fair value of the Company's fixed rate debt and proportionate
share of joint ventures fixed rate debt to a liability of $868.1 million and
$346.2 million, respectively. The sensitivity to changes in interest rate of the
Company's fixed rate debt was determined with a valuation model based upon
changes that measure the net present value of such obligations which arise from
the hypothetical estimated discussed above.

         The Company intends to continuously monitor and actively manage
interest costs on its variable rate debt portfolio and may enter into swap
positions based on market fluctuations. In addition, the Company believes that
it has the ability to obtain funds through additional equity and/or debt
offerings, including the issuance of medium term notes and joint venture
capital. Accordingly, the cost of obtaining such protection agreements in
relation to the Company's access to capital markets will continue to be
evaluated.


                                      -22-


   23



                                     PART II
                                OTHER INFORMATION


ITEM 1.   LEGAL PROCEEDINGS

         Other than routine litigation and administrative proceedings arising in
the ordinary course of business, the Company is not presently involved in any
litigation nor, to its knowledge, is any litigation threatened against the
Company or its properties, which is reasonably likely to have a material adverse
effect on the liquidity or results of operations of the Company.

ITEM 2.    CHANGES IN SECURITIES AND USE OF PROCEEDS

         In 1999, the Company, through various transactions, issued limited
partnership units (the "Units") which are redeemable for an amount equal to the
value of approximately 92,086 of the Company's common shares. The Units are
redeemable, subject to the Company's right to purchase such units for cash or
for Company common shares on a one-for-one basis. This transaction was conducted
as a private placement in reliance on the exemption from registration provided
by Section 4(2) of the Securities Act of 1933, as amended.

ITEM 3.   DEFAULTS ON SENIOR SECURITIES

     None

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

     None

ITEM 5.   OTHER INFORMATION

     None

ITEM 6.    EXHIBITS AND REPORTS ON FORM 8-K

a)   Exhibits -

     10.1 Formal Change of Control Agreement, dated as of March 24, 1999,
          between the Company and each of Joan U. Allgood, Loren F. Henry, 
          John R. McGill, and William H. Schafer.

     10.2 Agreement and Release between the Company and Richard J. Kaplan dated
          as of March 9, 1999.

     10.3 Formal Change of Control Agreement, dated as of March 24, 1999,
          between the Company and each of Scott A. Wolstein and
          James A. Schoff.

     27  (a) Financial Data Schedule

b)   Date of Report                    Items Reported

     January 15, 1999                  Item 2. Acquisition Disposition of Assets

     February 24, 1999                 Item 5. Other Events

                                      -23-
   24

                                   SIGNATURES


         Pursuant to the requirements of the Securities Exchange Act of 1934,
the Registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                 DEVELOPERS DIVERSIFIED REALTY CORPORATION



   May 17, 1999                  /s/ Scott A. Wolstein
- ----------------                 --------------------------------------------
     (Date)                      Scott A. Wolstein, Chairman of the Board and
                                 Chief Executive Officer


  May 17, 1999                   /s/ William H. Schafer
- ----------------                 --------------------------------------------
    (Date)                       William H. Schafer, Chief Financial Officer
                                 (Principal Financial Officer and Principal
                                 Accounting Officer)


                                      -24-