<ARTICLE>                                     5
<LEGEND>
This  schedule  contains  summary  financial   information  extracted  from  the
consolidated  financial statements of Paramark Enterprises,  Inc. as of June 30,
1998  and the six  months  then  ended,  and is  qualified  in its  entirety  by
reference to such financial statements.
</LEGEND>
<CIK>                                0000915661
<NAME>                                PARAMARK ENTERPRISES, INC.
       
                                          
<PERIOD-TYPE>                              6-MOS
<FISCAL-YEAR-END>                     DEC-31-1998
<PERIOD-START>                        JAN-01-1998
<PERIOD-END>                          JUN-30-1998
<CASH>                                         0
<SECURITIES>                                   0
<RECEIVABLES>                            343,255
<ALLOWANCES>                              64,000
<INVENTORY>                              171,173
<CURRENT-ASSETS>                         530,734
<PP&E>                                   642,362
<DEPRECIATION>                           111,591
<TOTAL-ASSETS>                         1,570,018
<CURRENT-LIABILITIES>                  1,945,243
<BONDS>                                        0
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                  33,740
<OTHER-SE>                              (408,965)
<TOTAL-LIABILITY-AND-EQUITY>           1,570,018
<SALES>                                2,490,657
<TOTAL-REVENUES>                       2,622,811
<CGS>                                  1,986,839
<TOTAL-COSTS>                          3,121,017
<OTHER-EXPENSES>                               0
<LOSS-PROVISION>                               0
<INTEREST-EXPENSE>                       105,577
<INCOME-PRETAX>                         (613,941)
<INCOME-TAX>                                   0
<INCOME-CONTINUING>                     (613,941)
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                            (613,941)
<EPS-PRIMARY>                              (0.18)
<EPS-DILUTED>                              (0.18)