Exhibit 99.2

IR News Release


                                                    April 17, 2001


               Smartlogik secures $500,000 contract from Better TV


London, 17th April, 2001. Bright Station plc (www.brightstation.com)(LSE: BSN,
NASDAQ: BSTN), today announced that its information discovery subsidiary
Smartlogik (www.smartlogik.com), has secured a US$500,000 contract to provide
search and categorisation solutions to Tel Aviv based Better TV Group.

Better TV is combining Smartlogik's muscatdiscovery(TM) and muscatstructure(TM)
products with its own WiseGuide(TM) solution.

Better TV is the developer of WiseGuide(TM) technology - an innovative
personalisation and profiling tool for interactive media platforms: Interactive
TV (iTV), broadband services and Mobile Wireless devices.

Explaining the way Better TV will use Smartlogik's solutions, Ori Shapira, CEO
of Better TV Group says: "Smartlogik technology helps us to build a solution
which provides interactive TV companies with the ability to categorise and
search large numbers of text pages. This dramatically increases our
personalisation capabilities. Through personalisation systems, TV companies can
build marketing channels that deliver targeted content, services and
advertising."

Commenting on the relationship, Shapira said: "We considered other knowledge
management companies, however Smartlogik was more professional, proactive and
helpful. There was a transparency about its operation and offering, and we felt
they had more to offer us in a partnership"

Speaking of the partnership, Stephen Hill, CEO of Smartlogik, said: "We are
delighted to have secured Better TV as a client. Working closely with Better TV,
we




have been able to assist them in accelerating the time to market of a solution
that satisfies international client demands. This contract continues our success
in the digital media market and further demonstrates the success of our
international sales program."


                                    - ENDS -


For further information please contact:

Campbell Macpherson, Strategic Planning & Marketing Director  020 7930 6900
Bright Station plc
CampbellMacpherson@brightstation.com

John Fanning, Marketing Director                              020 7930 6900
Smartlogik
JohnFanning@smartlogik.com

John Olsen /Nick Lockwood                                     020 7357 9477
Hogarth Partnership Ltd
jolsen@hogarthpr.co.uk


Notes to editors:

Bright Station plc invents or acquires innovative Internet technologies and
transforms them into technology-driven businesses. Its main divisions are:

Smartlogik - Creates decision makers and corporate efficiencies through its
superior knowledge management and information discovery solutions. Smartlogik
solutions enable organizations to make sense out of unstructured information.
Unlike many of the competitive offerings, Smartlogik solutions are tailored to
the unique requirements of each customer thus providing more accurate and more
precise results. Smartlogik operates a multi-channel strategy consisting of
direct sales, a Value Added Reseller program and a consultancy arm.

Sparza - An eCommerce ASP providing online retailers with state-of-the-art
Internet shopping solutions at a fraction of the cost. By outsourcing their
entire web store operations to Sparza, retailers are able to remove eCommerce
from their balance sheets, thus enabling them to concentrate on the value-adding
parts of the business such as customer service, product development and
marketing.

WebTop - The next generation Internet search services company with one of the
largest web indexes in the world. Over 500 million web pages have been
catalogued



and organized into information zones to deliver context specific and accurate
information retrieval on the web.

OfficeShopper - The Internet procurement and business supplies vendor providing
businesses with everything from copier paper, printer cartridges, the latest fax
machines, and the humble paperclip to an impressive range of office furniture.

Bright Station Ventures - responsible for nurturing, and investing in, promising
technology and Internet start-up businesses leveraging Bright Station's
world-class technology assets and expertise.


Bright Station Symphony - responsible for coordinating the various assets of
Bright Station to provide integrated IT solutions for major partners such as
Virgin and Intel.

About Better TV
Better TV Technologies (Btv) is a developer of personalisation and profiling
tools for all major Interactive TV applications including TV, Pay Per View,
Video on Demand, movies and content, internet sites, wall-gardened services,
advertising and ecommerce.

Btv's mission is to create the ultimate software management tool that will shape
the future of the Interactive services. Btv has developed personalized
entertainment management solutions that will substantially increase revenues for
operators, infrastructure and advertising companies.