FOR IMMEDIATE RELEASE

 Revlon Announces Completion of Private Placement of Additional 9 1/2% Senior
                                Notes due 2011

NEW YORK, August 16, 2005 - Revlon, Inc. (NYSE: REV) today announced that its
wholly-owned subsidiary, Revlon Consumer Products Corporation ("RCPC"), has
completed its previously-announced private placement of $80 million principal
amount of additional 9 1/2% Senior Notes due 2011 (the "Notes"), which priced
at 95.25% of par. The Notes constitute a further issuance of, are the same
series as, and will vote on any matters submitted to noteholders with, the
$310 million principal amount of 9 1/2% Senior Notes due 2011 previously
issued by RCPC under an indenture dated as of March 16, 2005.

                  The net proceeds from the private placement are expected to
be used (i) to help fund the Company's previously-announced strategic growth
initiatives and for general corporate purposes, and (ii) to pay fees and
expenses incurred in connection with this private placement.

                  The private placement was conducted pursuant to Rule 144A
under the Securities Act of 1933, as amended (the "Securities Act"), and
outside the United States in accordance with Regulation S under the Securities
Act. The issuance of the Notes was not registered under the Securities Act,
and the Notes may not be offered or sold in the United States absent
registration or an applicable exemption from registration requirements. This
press release shall not constitute an offer to sell, or the solicitation of an
offer to buy, any securities, nor shall there be any sale of securities
mentioned in this press release in any state in which such offer, solicitation
or sale would be unlawful prior to registration or qualification under the
securities laws of any such state.

About Revlon
Revlon Consumer Products Corporation is a wholly-owned subsidiary of Revlon,
Inc., a worldwide cosmetics, skin care, fragrance, and personal care products
company. The Company's vision is to become the world's most dynamic leader in
global beauty and skin care. Websites featuring current product and
promotional information can be reached at www.revlon.com and www.almay.com.
Corporate investor relations information can be accessed at www.revloninc.com.
The Company's brands, which are sold worldwide, include Revlon(R), Almay(R),
Ultima(R), Charlie(R), Flex(R), and Mitchum(R).

Forward-Looking Statements
Statements in this press release which are not historical facts, including
statements about plans, strategies, beliefs and expectations of Revlon, Inc.
and RCPC (together, the "Company"), are forward-looking and subject to the
safe harbor provisions of the Private Securities Litigation Reform Act of
1995. Forward-looking statements speak only as of the date they are made, and,
except for the Company's ongoing obligations under U.S. federal securities
laws, the Company undertakes no obligation to publicly update any
forward-looking statement, whether as a result of new information, future
events or otherwise. Such forward-looking statements include, without
limitation, the Company's expectations and estimates about future events,
including RCPC's plans to use the proceeds from the private placement to help
fund its strategic growth initiatives, for general corporate purposes and to
pay fees and expenses incurred in connection with the private placement of the
Notes. Actual results may differ materially from such forward-looking
statements for a number of reasons, including those set forth in the Company's
filings with the Securities and Exchange Commission, including the Company's
Annual Report on Form 10-K/A for the fiscal year ended December 31, 2004, 2005
Quarterly Reports on Form 10-Q and Current Reports on Form 8-K filed with the
SEC during 2005 (which may be viewed on the SEC's website at
http://www.sec.gov or on Revlon, Inc.'s website at http://www.revloninc.com),
as well as difficulties, delays, unexpected costs or the inability of RCPC to
use the proceeds from the private placement to help fund its strategic growth
initiatives, for general corporate purposes and/or to pay fees and expenses
incurred in connection with the private placement of the Notes.

Investor Relations Contact:                             Media Contact:
Maria A. Sceppaguercio                                  Scott Behles
(212) 527-5230                                          (212) 527-4718