NEWS  RELEASE
FOR  IMMEDIATE  RELEASE                            Contact:  Raymond  Brandstrom
January  12,  2004                                     Chief  Financial  Officer
                                                                  (206) 298-2909

                  EMERITUS ANNOUNCES LEASE OF SEVEN COMMUNITIES

SEATTLE,  WA, JANUARY 12, 2004 -- Emeritus Assisted Living (AMEX: ESC) (Emeritus
Corporation),  a  national  provider  of assisted living and related services to
senior  citizens,  announced  today  that  the Company has assumed the leases on
seven  communities  and  is in final negotiations to lease an eighth.  All eight
properties  are  purpose-built  communities  offering  assisted  and memory loss
services  and  were  acquired as a group, which Emeritus began operating under a
management  agreement  in  May  2002  for  entities  owned  or controlled by its
Chairman  and  CEO.  The  seven  assumed leases are with third-party real estate
investment  trusts.

ABOUT  THE  COMPANY
Emeritus  Assisted  Living is a national provider of assisted living and related
services to seniors.  Emeritus is one of the largest developers and operators of
freestanding  assisted  living  communities throughout the United States.  These
communities  provide  a  residential housing alternative for senior citizens who
need  help  with the activities of daily living.  Emeritus places an emphasis on
assistance  with personal care services to provide residents with an opportunity
for  support  in  the  aging process.  Emeritus currently holds interests in 174
communities  representing  capacity  for  approximately  18,100  residents in 33
states.  Emeritus's  common stock is traded on the American Stock Exchange under
the  symbol  ESC,  and  its  home  page  can  be  found  on  the  Internet  at
www.emeritus.com.

"Safe  Harbor"  Statement  under the Private Securities Litigation Reform Act of
1995:  A  number  of the matters and subject areas discussed in this report that
are  not  historical  or current facts deal with potential future circumstances,
operations,  and prospects.  The discussion of such matters and subject areas is
qualified  by  the  inherent  risks  and  uncertainties  surrounding  future
expectations  generally,  and  also may materially differ from our actual future
experience  as  a  result  of  such  factors  as: the effects of competition and
economic  conditions  on  the  occupancy  levels in our communities; our ability
under current market conditions to maintain and increase our resident charges in
accordance  with rate enhancement programs without adversely affecting occupancy
levels;  increases  in  interest  rates that would increase costs as a result of
variable  rate  debt;  our  ability  to  control  community  operation expenses,
including  insurance and utility costs, without adversely affecting the level of
occupancy  and  the level of resident charges; our ability to generate cash flow
sufficient to service our debt and other fixed payment requirements; our ability
to  find sources of financing and capital on satisfactory terms to meet our cash
requirements  to  the  extent  that  they  are  not  met  by operations; and our
continued  management  of  the  Emeritrust I communities beyond January 2, 2004,
when  our  management  agreements  for  those communities could be terminated on
short-term  notice.  While  we believe that these arrangements will be extended,
we  cannot  guarantee  that  these  discussions  will  be  successful or, if the
arrangements  are  extended, what the terms will be.  If we are unsuccessful, we
could lose the management fee revenue from these communities.  We have attempted
to  identify,  in  context, certain of the factors that we currently believe may
cause  actual  future  experience  and  results  to  differ  from  our  current
expectations  regarding  the  relevant  matter or subject area.  These and other
risks  and  uncertainties  are detailed in our reports filed with the Securities
and  Exchange  Commission  (SEC),  including our Annual Reports on Form 10-K and
Quarterly  Reports  on  Form  10-Q.