<ARTICLE> 5 <CIK> 0001031425 <NAME> East Coast Beverage Corp. <MULTIPLIER> 1 <CURRENCY> U.S <PERIOD-TYPE> 3-MOS <FISCAL-YEAR-END> DEC-31-2000 <PERIOD-START> JAN-1-2000 <PERIOD-END> MAR-31-2000 <EXCHANGE-RATE> 1 <CASH> 285,604 <SECURITIES> 0 <RECEIVABLES> 2,158,424 <ALLOWANCES> 0 <INVENTORY> 2,150,167 <CURRENT-ASSETS> 4,878,530 <PP&E> 881,576 <DEPRECIATION> 174,387 <TOTAL-ASSETS> 5,585,719 <CURRENT-LIABILITIES> 3,874,000 <BONDS> 0 <PREFERRED-MANDATORY> 0 <PREFERRED> 0 <COMMON> 824 <OTHER-SE> 1,010,895 <TOTAL-LIABILITY-AND-EQUITY> 5,585,719 <SALES> 2,260,194 <TOTAL-REVENUES> 2,260,194 <CGS> 1,595,136 <TOTAL-COSTS> 1,896,376 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 43,224 <INCOME-PRETAX> (1,274,542) <INCOME-TAX> 0 <INCOME-CONTINUING> (1,274,542) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (1,274,542) <EPS-BASIC> (0.17) <EPS-DILUTED> (0.17)