<ARTICLE> 5 <LEGEND> THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM PURCHASE POINT MEDIA CORPORATION FINANCIAL STATEMENTS AT DECEMBER 31, 1999 AND THE SIX MONTHS THEN ENDED AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS. </LEGEND> <MULTIPLIER> 1 <PERIOD-TYPE> 12-MOS <FISCAL-YEAR-END> JUN-30-2000 <PERIOD-END> DEC-31-1999 <CASH> 0 <SECURITIES> 0 <RECEIVABLES> 0 <ALLOWANCES> 0 <INVENTORY> 0 <CURRENT-ASSETS> 16,179 <PP&E> 4,753 <DEPRECIATION> 651 <TOTAL-ASSETS> 46,499 <CURRENT-LIABILITIES> 996,693 <BONDS> 0 <COMMON> 260,497 <PREFERRED-MANDATORY> 0 <PREFERRED> 170 <OTHER-SE> (1,210,861) <TOTAL-LIABILITY-AND-EQUITY> 46,499 <SALES> 0 <TOTAL-REVENUES> 0 <CGS> 0 <TOTAL-COSTS> 166,070 <OTHER-EXPENSES> 0 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 28,223 <INCOME-PRETAX> (194,293) <INCOME-TAX> 0 <INCOME-CONTINUING> (194,293) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (194,293) <EPS-BASIC> (.02) <EPS-DILUTED> (.02)