SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    FORM 10-K

              ANNUAL REPORT PURSUANT TO SECTION 13 or 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

                   For the Fiscal Year Ended February 3, 2001


                        Commission File Number 000-19288

                                  FRED'S, INC.
             (Exact Name of Registrant as Specified in its Charter)

                   TENNESSEE                          62-0634010
         (State or Other Jurisdiction of           (I.R.S. Employer
         Incorporation or Organization)          Identification Number)

                              4300 New Getwell Road
                            MEMPHIS, TENNESSEE 38118
                    (Address of Principal Executive Offices)

        Registrant's telephone number, including area code (901) 365-8880

        Securities Registered Pursuant to Section 12(b) of the Act: None

           Securities Registered Pursuant to Section 12(g) of the Act:

                               Title of Each Class
                               -------------------
                       Class A Common Stock, no par value

     Indicate  by check mark  whether the  Registrant  (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
Registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days. Yes [X] No

     Indicate by check mark if disclosure of delinquent  filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of Registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K [X].

     As of April 20,  2001,  there were  12,087,329  shares  outstanding  of the
Registrant's  Class A no par  value  voting  common  stock.  Based  on the  last
reported  sale price of $23.50 per share on the NASDAQ Stock Market on April 20,
2001, the aggregate market value of the Registrant's  Common Stock held by those
persons deemed by the Registrant to be non-affiliates was $284,052,232.

     As of April 20, 2001, there were no shares  outstanding of the Registrant's
Class B no par value non-voting common stock.

                       DOCUMENTS INCORPORATED BY REFERENCE

     Portions of the Annual Report to  Shareholders  for the year ended February
3, 2001 are  incorporated  by  reference  into Part II, Items 5, 6, 7 and 8, and
into Part IV, Item 14.

     Portions of the Company's  Proxy  Statement are  incorporated  by reference
into Part III, Items 11, 12 and 13.

     Portions  of the  Company's  Registration  Statement  on Form S-1 (file no.
33-45637) are incorporated as exhibits into Part IV.

     With the  exception of those  portions that are  specifically  incorporated
herein by reference,  the aforesaid documents are not to be deemed filed as part
of this report.

     Cautionary Statement Regarding Forward-looking Information

Statements,  other than those based on historical facts that the Company expects
or anticipates may occur in the future are forward-looking  statements which are
based  upon a  number  of  assumptions  concerning  future  conditions  that may
ultimately  prove to be  inaccurate.  Actual  events and results may  materially
differ from  anticipated  results  described in such  statements.  The Company's
ability to achieve such results is subject to certain  risks and  uncertainties,
including,  but not limited to,  economic  and weather  conditions  which affect
buying patterns of the Company's customers, changes in consumer spending and the
Company's  ability to  anticipate  buying  patterns  and  implement  appropriate
inventory   strategies,   continued   availability  of  capital  and  financing,
competitive  factors,  changes in reimbursement  practices for  pharmaceuticals,
governmental  regulation,  and  other  factors  affecting  business  beyond  the
Company's  control.  Consequently,  all of the  forward-looking  statements  are
qualified by these cautionary  statements and there can be no assurance that the
results or developments anticipated by the Company will be realized or that they
will have the expected effects on the Company or its business or operations.

                                     PART I

     Item 1: Business

     General

     Fred's,  Inc.  ("Fred's" or the "Company"),  founded in 1947,  operates 320
discount general  merchandise stores in eleven states in the southeastern United
States.  Fred's stores  generally  serve low,  middle and fixed income  families
located in small to medium sized towns  (approximately  65% of Fred's stores are
in  markets  with  populations  of  15,000 or fewer  people).  One  hundred  and
ninety-eight of the Company's stores have full service  pharmacies.  The Company
also markets goods and services to 26 franchised "Fred's" stores.

     Fred's stores stock over 12,000  frequently  purchased  items which address
the everyday needs of its customers,  including nationally recognized brand name
products,  proprietary  "Fred's"  label  products  and  lower  priced  off-brand
products.  Fred's  management  believes its  customers  shop Fred's  stores as a
result of the stores' convenient  location and size,  everyday low prices on key
products and regularly advertised departmental promotions and seasonal specials.
Fred's  stores have average  selling space of 14,690 square feet and had average
sales of $2,440,000 in fiscal 2000. No single store accounted for more than 1.0%
of sales during fiscal 2000.

     Business Strategy

     The  Company's  strategy is to meet the general  merchandise  and  pharmacy
needs of the small to medium  sized towns it serves by offering a wider  variety
of quality  merchandise and a more attractive  price-to-value  relationship than
either  drug  stores or smaller  variety/dollar  stores  and a  shopper-friendly
format which is more convenient than larger sized discount  merchandise  stores.
The major elements of this strategy include:

     Wide variety of frequently  purchased,  basic merchandise  -Fred's combines
     everyday  basic  merchandise  with  certain  specialty  items to offer  its
     customers  a wide  selection  of  general  merchandise.  The  selection  of
     merchandise is supplemented by seasonal  specials,  private label products,
     and the inclusion of pharmacies in 198 of its stores.

     Discount  prices  - The  Company  provides  value  and  low  prices  to its
     customers   (i.e.,  a  good   "price-to-value   relationship")   through  a
     coordinated  discount  strategy  and an Everyday  Low Pricing  program that
     focuses on strong values day in and day out, while minimizing the Company's
     reliance  on  promotional  activities.  As part of  this  strategy,  Fred's
     maintains low opening price points and  competitive  prices on key products
     across  all  departments,   and  regularly  offers  seasonal  specials  and
     departmental  promotions  supported by direct mail,  television,  radio and
     newspaper advertising.

     Convenient  shopper-friendly  environment  - Fred's  stores  are  typically
     located in convenient shopping and/or residential areas.  Approximately 31%
     of the  Company's  stores are  freestanding  as opposed to being located in
     strip shopping center sites. Freestanding sites allow for easier access and
     shorter  distances  to the store  entrance,  and will be the  primary  site
     growth in the future.  Fred's  stores are of a manageable  size and have an
     understandable store layout, wide aisles and fast checkouts.

     Expansion Strategy

     The Company expects that expansion will occur primarily  within its present
geographic area and will be focused in small to medium sized towns.  The Company
may also enter  larger  metropolitan  and urban  markets  where it already has a
market presence in the surrounding area.

     Fred's  added a net 27 stores in 2000,  and  anticipates  a net increase of
twenty-five to thirty new stores in 2001. The Company's new store  prototype has
14,000  square  feet of  space.  Opening  a new store  currently  costs  between
$320,000  and  $420,000  for  inventory,   furniture,  fixtures,  equipment  and
leasehold  improvements.  The Company has 19 stand-alone  Xpress locations which
sell  pharmaceuticals and other health and beauty related items. These locations
range in size from 1,000 to 6,000 square feet, and enable the Company to enter a
new market with an initial  investment  of under  $200,000.  It is the Company's
intent to expand  these  locations  into a full size  Fred's  location as market
conditions  dictate.  During 2000, the Company converted two Xpress locations to
full size Fred's  locations  and  anticipates  converting  up to six more Xpress
locations during 2001.

     A  significant  growth area for the  Company  has been its  pharmaceuticals
business.  In 2000, the Company added a net 16 new pharmacies.  During 2001, the
Company anticipates adding at least 20 additional pharmacies.  Approximately 62%
of Fred's stores contain a pharmacy and sell  prescription  drugs. The Company's
primary  mechanism  for adding new  pharmacies  is through  the  acquisition  of
prescription files from independent  pharmacies.  These acquisitions  provide an
immediate sales benefit, and in many cases, the independent pharmacist will move
to Fred's, thereby providing continuity in the pharmacist-patient relationship.

     The following  tables set forth certain  information with respect to stores
and pharmacies for each of the last five years:



                                                         1996     1997        1998        1999      2000
- --------------------------------------------------------------------------------------------------------

                                                                                      
          Stores open at beginning of period              206      213         261         283       293
          Stores opened/acquired during period             13       49          29          20        31
          Stores closed during period                      (6)      (1)         (7)        (10)       (4)
                                                       -------------------------------------------------
          Stores open at end of period                    213      261         283         293       320
                                                       =================================================

         Number of stores with Pharmacies at
           End of period                                  101      141         180         182       198
                                                       =================================================

         Square feet of selling space at end of
          period (in thousands)                         2,828    3,362       3,680       3,966     4,353
                                                       =================================================

         Average square feet of selling space
           per store                                   13,277   13,875      13,925      14,015    14,690
                                                       =================================================

         Franchise stores at end of period                 32       31          29          26        26
                                                       =================================================


     Merchandising and Marketing

     The  business  in which the Company is engaged is highly  competitive.  The
principal  competitive factors include location of stores,  price and quality of
merchandise, in-stock consistency,  merchandise assortment and presentation, and
customer service.  The Company competes for sales and store locations in varying
degrees with national,  regional and local retailing  establishments,  including
department  stores,  discount stores,  variety stores,  dollar stores,  discount
clothing stores, drug stores,  grocery stores,  outlet stores,  warehouse stores
and other  stores.  Many of the largest  retail  merchandising  companies in the
nation have stores in areas in which the Company operates.

Management  believes  that  Fred's has a  distinctive  niche in that it offers a
wider variety of merchandise at a more  attractive  price-to-value  relationship
than  either  a  drug  store  or  smaller   variety/dollar  store  and  is  more
shopper-convenient  than a larger  discount  store.  The  variety  and  depth of
merchandise offered at Fred's stores in high traffic departments, such as health
and beauty aids and paper and  cleaning  supplies,  are  comparable  to those of
larger discount  retailers.  Management  believes that its knowledge of regional
and local  consumer  preferences,  developed in over fifty years of operation by
the Company and its predecessors,  enables the Company to compete effectively in
its region. Purchasing

     Purchasing

     The Company's primary  non-prescription drug buying activities are directed
from  the  corporate  office  by  three  Vice  Presidents-Merchandising  who are
supported by a staff of 19 buyers and assistants.  The buyers and assistants are
participants in an incentive  compensation program,  which is based upon various
factors  primarily  relating to gross margin returns on inventory  controlled by
each individual buyer. The Company believes that adequate alternative sources of
products are available for these categories of merchandise.

     During  2000,  all of  the  Company's  prescription  drugs  were  purchased
individually  by  its  pharmacies  and  shipped  direct  from  a  pharmaceutical
wholesaler.  On November 24, 1999, the Company  entered into a supply  agreement
with  Bergen  Brunswig  Drug  Company  to be Fred's new  primary  pharmaceutical
wholesaler and to provide substantially all of the Company's prescription drugs.
During 2000,  approximately  30% of the Company's total purchases were made from
its pharmaceutical wholesalers.  Although there are alternative wholesalers that
supply pharmaceutical products, the Company operates under a purchase and supply
contract with one supplier as its primary wholesaler. Accordingly, the unplanned
loss of this particular  supplier could have a short-term gross margin impact on
the Company's  business until an  alternative  wholesaler  arrangement  could be
implemented.

     Sales Mix

     Sales of merchandise  through Company owned stores and to franchised Fred's
locations are the only  significant  industry  segment of which the Company is a
part.

     The Company's sales mix by major category during 2000 was as follows:

         Pharmaceuticals..................................................32.7%
         Household Goods..................................................20.4%
         Apparel and Linens...............................................13.8%
         Health and Beauty Aids...........................................11.0%
         Food and Tobacco Products.........................................9.4%
         Paper and Cleaning Supplies.......................................8.3%
         Sales to Franchised Fred's Stores.................................4.4%

     The sales mix varies  from  store to store  depending  upon local  consumer
preferences  and whether the stores  include  pharmacies  and/or a full-line  of
apparel. In 2000 the average customer transaction size was approximately $15.25,
and the number of customer transactions totaled approximately 48 million.

     The private label program, includes household cleaning supplies, health and
beauty aids,  disposable  diapers,  pet foods,  paper  products and a variety of
beverage  and  other   products.   Private  label   products  sold   constituted
approximately  5% of  non-pharmaceutical  sales in 2000.  Private label products
afford the  Company  higher than  average  gross  margins  while  providing  the
customer with lower priced products that are of a quality  comparable to that of
competing branded products.  An independent  laboratory  testing program is used
for substantially all of the Company's private label products.

     The Company sells merchandise to its 26 franchised  "Fred's" stores.  These
sales during the last three years totaled  $34,281,000  in 2000,  $32,850,000 in
1999,and  $35,766,000  in  1998,  representing  4.4%,  4.9%,  and  6.0% of total
revenue,  respectively.  Franchise and other fees earned  totaled  $1,806,000 in
2000,  $1,761,000  in  1999,and  $1,957,000  in 1998.  These  fees  represent  a
reimbursement for use of the Fred's name and other  administrative cost incurred
on behalf of the franchised stores. The Company does not intend on expanding its
franchise  network,  and therefore,  expects that this category will continue to
decrease as a percentage of the Company's total revenues.

     Advertising and Promotions

     Advertising and promotion costs  represented 1.3% of net sales in 2000. The
Company uses direct mail, television, radio and newspaper advertising to promote
its merchandise,  special promotional events and a discount retail image. During
1999, the Company  eliminated the distribution of two major  circulars,  and now
distributes thirteen major advertising circulars per year.

     The Company's  buyers have  discretion to mark down slow moving items.  The
Company runs regular  clearances of seasonal  merchandise and conducts sales and
promotions of particular  items.  The Company also encourages its store managers
to  create  in-store  advertising  displays  and  signage  in order to  increase
customer  traffic and impulse  purchases.  The store  managers,  with  corporate
approval,  are permitted to tailor the price structure at their particular store
to meet  competitive  conditions  within  each  store's  marketing  area.  Store
Operations

     All Fred's stores are open six days a week (Monday through  Saturday),  and
many stores are open seven days a week. Store hours are generally from 9:00 a.m.
to 9:00 p.m.; however,  certain stores are open only until 6:00 p.m. Each Fred's
store is managed by a full-time  store  manager and those stores with a pharmacy
employ  a  full-time  pharmacist.  The  Company's  seventeen  district  managers
supervise the management and operation of Fred's stores.

     Fred's operates 198 in-store pharmacies, which offer brand name and generic
pharmaceuticals  and are  staffed  by  licensed  pharmacists.  The  addition  of
acquired  pharmacies  in the  Company's  stores has resulted in increased  store
sales and sales per selling  square  foot.  Management  believes  that  in-store
pharmacies  increase customer traffic and repeat visits and are an integral part
of the store's operation.

     The  Company  has  an  incentive  compensation  plan  for  store  managers,
pharmacists and district managers based on meeting or exceeding  targeted profit
percentage  contributions.   Various  factors  included  in  determining  profit
percentage contribution are gross profits and controllable expenses at the store
level.  Management believes that this incentive compensation plan, together with
the Company's store management training program,  are instrumental in maximizing
store performance.

     Inventory Control and Distribution

     Inventory Control

     The Company's  computerized central management information system (known as
"AURORA,"  which  stands for  Automation  Utilizing  Replenishment  Ordering and
Receiving  Accuracy)  maintains  a daily SKU level  inventory  and  current  and
historical sales  information for each store and the distribution  center.  This
system is supported by in-store  point-of-sale  ("POS")  cash  registers,  which
capture  SKU and other  data at the time of sale for daily  transmission  to the
Company's central data processing center.  Data received from the stores is used
to automatically  replenish frequently  purchased  merchandise on a weekly basis
and to assist the Company's buyers in their decision making process.

     Distribution

     The Company has an 850,000 square foot centralized  distribution  center in
Memphis,  Tennessee (see "Properties" below). During 1998, the Company completed
a $12 million project to modernize and automate its  distribution  center.  This
project, including implementation of a new warehouse management computer system,
has increased the center's  capacity  sufficiently  to accommodate the Company's
store  expansion  plans for the next  several  years.  Approximately  60% of the
merchandise   received  by  Fred's  stores  in  2000  was  shipped  through  the
distribution  center,  with the remainder  (primarily  pharmaceuticals,  certain
snack food items, greeting cards,  beverages and tobacco products) being shipped
directly to the stores by suppliers.  For  distribution,  the Company uses owned
and leased trailers and tractors, as well as common carriers.

     Seasonality

     The Company's business is somewhat seasonal.  Generally, the highest volume
of sales and net  income  occurs in the  fourth  fiscal  quarter  and the lowest
volume occurs during the second fiscal quarter.

     Employees

     At February 3, 2001,  the Company had  approximately  7,620  full-time  and
part-time employees,  comprising 725 corporate and distribution center employees
and 6,895  store  employees.  The number of  employees  varies  during the year,
reaching a peak during the Christmas  selling season.  The Company's labor force
is not subject to a collective bargaining agreement.  Management believes it has
good relationships with its employees.

     Item 2: Properties

     As of February 3, 2001, the geographical  distribution of the Company's 320
locations was as follows:

         State                             Number of Stores
         --------------------------------------------------
         Mississippi                                 85
         Tennessee                                   69
         Arkansas                                    61
         Alabama                                     36
         Louisiana                                   27
         Georgia                                     25
         Missouri                                     8
         Kentucky                                     4
         North Carolina                               2
         Illinois                                     2
         Florida                                      1


     The Company owns the real estate and the buildings  for 60  locations,  and
owns the  buildings  at 5  locations  which are  subject to ground  leases.  The
Company leases the remaining 255 locations from third parties pursuant to leases
that provide for monthly rental  payments  primarily at fixed rates  (although a
number of leases provide for additional  rent based on sales).  Store  locations
range in size from 1,000  square  feet to 27,000  square  feet.  Two hundred and
twenty-seven  of  the  locations  are  in  strip  centers  or  adjoined  with  a
downtown-shopping district, with the remainder being freestanding.

     It is anticipated that existing  buildings and buildings to be developed by
others will be available for lease to satisfy the Company's expansion program in
the near term. It is  management's  intention to enter into leases of relatively
moderate  length with  renewal  options,  rather than  entering  into  long-term
leases. The Company will thus have maximum relocation flexibility in the future,
since  continued  availability  of  existing  buildings  is  anticipated  in the
Company's market areas.

     The  Company  owns  its  distribution  center  and  corporate  headquarters
situated  on a 60  acre  site in  Memphis,  Tennessee.  The  site  contains  the
distribution center with approximately 850,000 square feet of space, and 250,000
square feet of office and retail space.  Presently,  the Company utilizes 90,000
square feet of office space and 22,000  square feet of retail space at the site.
The retail space is operated as a Fred's store and is used to test new products,
merchandising ideas and technology.

     Item 3: Legal Proceedings

     The  Company is party to several  pending  legal  proceedings  and  claims.
Although the outcome of the  proceedings  and claims cannot be  determined  with
certainty,  management of the Company is of the opinion that it is unlikely that
these  proceedings  and  claims  will have a material  effect on the  results of
operations, cash flows, or the financial condition of the Company.

     Item 4: Submission of Matters to a Vote of Security Holders

     No matters were  submitted to a vote of security  holders during the fourth
quarter of the fiscal year ended February 3, 2001.

                                     PART II

     Item 5: Market for the Registrant's  Common Equity and Related  Stockholder
Matters

     Information  required by this item is  incorporated  herein by reference to
Page 33 (inside back cover) of the Annual  Report to  Shareholders  for the year
ended  February 3, 2001 (the "Annual Report to  Shareholders").  The Company has
paid cash dividends of $0.20 per share for each of the last five fiscal years.

     Item 6: Selected Financial Data

     The  selected  financial  data for the five years  ended  February 3, 2001,
which appears on page 10 of the Annual Report to  Shareholders  is  incorporated
herein by reference.

     Item 7:  Management's  Discussion  and Analysis of Financial  Condition and
Results of Operations

     Management's  Discussion and Analysis of financial condition and results of
operations appearing on pages 11 through 15 of the Annual Report to Shareholders
is incorporated herein by reference.

         Item 7a: Quantitative and Qualitative Disclosure about Market Risk

     The  Company  has  no  holdings  of   derivative   financial  or  commodity
instruments as of February 3, 2001.  The Company is exposed to financial  market
risks,  including  changes in interest rates. All borrowings under the Company's
Revolving  Credit  Agreement  bear  interest  at  1.5%  below  prime  rate  or a
LIBOR-based  rate.  An increase in interest  rates of 100 basis points would not
significantly  affect the Company's  income.  All of the  Company's  business is
transacted in U.S. dollars and, accordingly,  foreign exchange rate fluctuations
have never had a significant impact on the Company, and they are not expected to
in the foreseeable future.

     Item 8: Financial Statements and Supplementary Data

     The consolidated  financial  statements appearing on pages 16 through 31 of
the Annual Report to Shareholders are incorporated herein by reference.

     Item 9: Changes In and  Disagreements  With  Accountants  on Accounting and
Financial Disclosure

     None.

                                    PART III

     Item 10: Directors and Executive Officers of the Registrant

     The  following  information  is  furnished  with  respect  to  each  of the
directors and executive officers of the Registrant:



     Name                      Age      Positions and Offices
     ----                      ---      ---------------------
                                 
     Michael J. Hayes(1)       59       Director, Managing Director (2), Chief Executive Officer
     David A. Gardner(1)       53       Director and Managing Director (2)
     John R. Eisenman(1)       59       Director
     Roger T. Knox(1)          63       Director
     John Reier (1)            61       President  and Director
     Thomas H. Tashjian (1)    46       Director
     John A. Casey             54       Executive Vice President - Pharmacy Operations
     Jerry A Shore             48       Executive Vice President and Chief Financial Officer
     Charles S. Vail           58       Corporate Secretary, Vice President - Legal Services and General Counsel




(1)  Six  directors,  constituting  the  entire  Board of  Directors,  are to be
     elected at the Annual  Meeting to serve one year or until their  successors
     are elected.

(2)  According to the By-laws of the Company,  the Managing  Directors  (Messrs.
     Hayes and Gardner) are the chief executive officers of the Company and have
     general supervisory responsibility for the business of the Company.

     Michael J. Hayes was elected a director of the Company in January  1987 and
has been a Managing  Director of the Company since  October 1989.  Mr. Hayes has
been Chief Executive  Officer since October 1989. He was previously  employed by
Oppenheimer & Company,  Inc. in various capacities from 1976 to 1985,  including
Managing Director and Executive Vice President - Corporate Finance and Financial
Services.

     David A.  Gardner was elected a director of the Company in January 1987 and
has been a Managing  Director of the Company since October 1989. Mr. Gardner has
been President of Gardner Capital Corporation, a real estate and venture capital
investment  firm since April 1980.  Additionally,  Mr.  Gardner is a director of
Organogenesis,  Inc., Wynd Communications  Corporation,  NumeriX,  LLC and Joyce
International, Inc.

     John R. Eisenman is involved in real estate investment and development with
REMAX Island Realty,  Inc., located in Hilton Head Island,  South Carolina.  Mr.
Eisenman has been engaged in commercial and industrial real estate brokerage and
development  since  1983.  Previously,  he founded  and served as  President  of
Sally's,  a chain of fast food  restaurants from 1976 to 1983, and prior thereto
held various management positions in manufacturing and in securities brokerage.

     Roger T. Knox has served the Memphis  Zoological  Society as its  President
and Chief  Executive  Officer since January 1989. Mr. Knox was the President and
Chief  Operating  Officer of Goldsmith's  Department  Stores,  Inc. (a full-line
department  store in Memphis and Jackson,  Tennessee)  from 1983 to 1989 and its
Chairman  of the Board  and Chief  Executive  Officer  from 1987 to 1989.  Prior
thereto,  Mr. Knox was with Foley's  Department Stores in Houston,  Texas for 20
years. Additionally, Mr. Knox is a Director of Hancock Fabrics, Inc.

     John D. Reier is President and a Director.  Mr. Reier joined the Company in
May of 1999 as  President  and was  elected a director  of the Company in August
2000. Prior to joining the company,  Mr. Reier was President and Chief Executive
Officer  of Sunny's  Great  Outdoors  Stores,  Inc.  from 1997 to 1999,  and was
President, Chief Operating Officer, Senior Vice President of Merchandising,  and
General Merchandise Manager at Family Dollar Stores, Inc. from 1987 to 1997.

     Thomas H. Tashjian was elected a director of the Company in March 2001. Mr.
Tashjian is a private  investor.  Mr. Tashjian has served as a managing director
and  consumer  group  leader at Banc of  America  Montgomery  Securities  in San
Francisco. Prior to that, Mr. Tashjian held similar positions at First Manhattan
Company,  Seidler Companies,  and Prudential Securities.  Mr. Tashjian's earlier
retail  operating  experience  was in discount  retailing at the Ayrway  Stores,
which were acquired by Target , and in the restaurant business at Noble Roman's.

     John A. Casey is Executive Vice President - Pharmacy Operations.  Mr. Casey
joined  the  Company in 1979 and has served in  various  positions  in  Pharmacy
Operations. Mr. Casey is a registered Pharmacist.

     Jerry A. Shore joined the Company in April 2000 as Executive Vice President
and Chief  Financial  Officer.  Prior to  joining  the  Company,  Mr.  Shore was
employed by Wang's International,  a major importing and wholesale  distribution
company as Chief Financial  Officer from 1989 to 2000, and in various  financial
management capacities with IPS Corp., and Caterpillar, Inc. from 1975 to 1989.

     Charles S. Vail has served the Company as General  Counsel  since 1973,  as
Corporate  Secretary  since 1975,  and as Vice President - Legal since 1984. Mr.
Vail joined the Company in 1968.

     Item 11: Executive Compensation

     Information  regarding  executive  compensation is  incorporated  herein by
reference  from the  information  on pages 7  through 9 of the  Company's  Proxy
Statement,  which will be filed within 120 days of the registrant's  fiscal year
end.

     Item 12: Security Ownership of Certain Beneficial Owners and Management

     Information  regarding  security ownership of certain beneficial owners and
management  is  incorporated  herein  by  reference  from  pages  2 and 3 of the
Company's  Proxy  Statement,  which  will  be  filed  within  120  days  of  the
Registrant's fiscal year end.

     Item 13: Certain Relationships and Related Transactions

     This  information is incorporated  herein by reference from the information
under the caption "Compensation  Committee Interlocks and Insider Participation"
on page 11 of the Company's Proxy Statement, which will be filed within 120 days
of the Registrant's fiscal year end.

                                     PART IV

     Item 14: Exhibits, Financial Statement Schedules and Reports on Form 8-K

     (a)(1) Consolidated Financial Statements

The following  consolidated  financial  statements  are  incorporated  herein by
reference from pages 14 through 26 of the Annual Report to Shareholders  for the
year ended February 3, 2001.

     Report of Independent Accountants.

     Consolidated  Statements  of Income for the years ended  February 3, 2001,
     January 29, 2000,and January 30, 1999.

     Consolidated Balance Sheets as of February 3, 2001, and January 29, 2000.

     Consolidated  Statements of Changes in  Shareholders'  Equity for the years
     ended February 3, 2001, January 29, 2000,and January 30, 1999.

     Consolidated  Statements  of Cash Flows for the years  ended  February  3,
     2001, January 29, 2000, and January 30, 1999.

     Notes to Consolidated Financial Statements.

     (a)(2) Financial Statement Schedules

          Report of Independent Accountants on Financial Statement Schedules for
          each of the three years for the period ended February 3, 2001.

          II Valuation and qualifying accounts

     (a)(3) Those  exhibits  required  to be filed as  Exhibits  to this  Annual
          Report  on Form 10-K  pursuant  to Item 601 of  Regulation  S-K are as
          follows:

          2.1  Asset Purchase  Agreement  between CVS Revco D.S.,  Inc.,  Fred's
               Stores of Tennessee,  Inc.,  CVS  Corporation  and Fred's,  Inc.,
               dated as of October 10, 1997 [incorporated herein by reference to
               Exhibit  2.1 to the  Company's  Current  Report on Form 8-K dated
               December 1, 1997].

          2.2  Letter Agreement  between CVS Revco D.S., Inc.,  Fred's Stores of
               Tennessee,  Inc., CVS  Corporation  and Fred's,  Inc. dated as of
               November 1, 1997 [incorporated herein by reference to Exhibit 2.2
               to the  Company's  Current  Report on Form 8-K dated  December 1,
               1997].

          3.1  Certificate of Incorporation,  as amended [incorporated herein by
               reference  to  Exhibit  3.1 to the  Form  S-1 as  filed  with the
               Securities and Exchange Commission February 7, 1992 (SEC File No.
               33-45637) (the "Form S-1")].

          3.2  By-laws, as amended  [incorporated herein by reference to Exhibit
               3.2 to the Form S-1].

          4.1  Specimen  Common  Stock  Certificate   [incorporated   herein  by
               reference to Exhibit 4.2 to Pre-Effective  Amendment No. 3 to the
               Form S-1].

          4.2  Preferred Share Purchase Plan  [incorporated  herein by reference
               to the  Company's  Report  on Form  10-Q  for the  quarter  ended
               October 31, 1998].

          9.1  Baddour,  Inc. (Registrant changed its name to "Fred's,  Inc." in
               1991)   Shareholders   Agreement   dated  as  of  June  28,  1986
               [incorporated herein by reference to Exhibit C, pages C-1 through
               C-42 to Baddour, Inc.'s Report on Form 8-K dated July 1, 1986]

          10.1 Form of Fred's, Inc. Franchise Agreement  [incorporated herein by
               reference to Exhibit 10.8 to the Form S-1].

          10.2 401(k)  Plan  dated as of May 13,  1991  [incorporated  herein by
               reference to Exhibit 10.9 to the Form S-1].

          10.3 Employee Stock  Ownership Plan (ESOP) dated as of January 1, 1987
               [incorporated  herein by reference  to Exhibit  10.10 to the Form
               S-1].

          *10.4 Incentive Stock  Option  Plan  dated  as of  December  22,  1986
               [incorporated  herein by reference  to Exhibit  10.11 to the Form
               S-1].

          10.5 Lease  Agreement  by and between  Hogan Motor  Leasing,  Inc. and
               Fred's,  Inc.  dated  February  5,  1992  for the  lease of truck
               tractors to Fred's,  Inc. and the servicing of those vehicles and
               other equipment of Fred's, Inc. [incorporated herein by reference
               to Exhibit  10.15 to  Pre-Effective  Amendment  No. 1 to the Form
               S-1].

          10.6 Revolving  Loan and Credit  Agreement  between  Fred's,  Inc. and
               Union   Planters   National   Bank  dated  as  of  May  15,  1992
               [incorporated herein by reference to the Company's report on Form
               10-Q for the quarter ended May 2, 1992].

          *10.7   1993 Long Term Incentive  Plan dated as of  January  21,  1993
               [Incorporated herein by reference to the Company's report on Form
               10-Q for the quarter ended July 31, 1993].

          *Management Compensatory Plan

          10.8 Modification  Agreement  between Fred's,  Inc. and Union Planters
               National  Bank dated as of May 31, 1995  (modifies  the Revolving
               Loan and Credit Agreement included as Exhibit 10.7) [incorporated
               herein by reference to the Company's  report on Form 10-Q for the
               quarter ended July 29, 1995].

          10.9 Second  Modification  Agreement  between  Fred's,  Inc. and Union
               Planters  National  Bank dated as of July 31, 1995  (modifies the
               Revolving  Loan and Credit  Agreement  included as Exhibit  10.7)
               [incorporated herein by reference to the Company's report on Form
               10-Q for the quarter ended July 29, 1995].

          10.10 Seasonal Overline  Revolving  Credit  Agreement  between Fred's,
               Inc. and Union  Planters  National Bank dated as of July 23, 1996
               [incorporated herein by reference to the Company's report on Form
               10-Q for the quarter ended August 3, 1996].

          10.11 Addendum to Leasing Agreement  and form of schedules 2 through 6
               of  Schedule A by and  between  Hogan  Motor  Leasing,  Inc.  and
               Fred's,   Inc.  dated  December  19,  1996  (modifies  the  Lease
               Agreement  included  as  Exhibit  10.6)  [incorporated  herein by
               reference to the Company's report on Form 10-K for the year ended
               February 1, 1997].

          10.12 Third  Modification Agreement  between  Fred's,  Inc.  and Union
               Planters  National  Bank dated as of February 28, 1997  (modifies
               the Revolving Loan and Credit Agreement included as Exhibit 10.7)
               [incorporated herein by reference to the Company's report on Form
               10-K for the year ended February 1, 1997].

          10.13 Term Loan Agreement  between  Fred's,  Inc.  and Union  Planters
               National  Bank  dated as of May 5, 1998  [incorporated  herein by
               reference  to the  Company's  Report on Form 10-Q for the quarter
               ended May 2, 1998].

          10.14 Fourth Modification  Agreement  between  Fred's,  Inc. and Union
               Planters  National Bank dated as of September 1998  [incorporated
               herein by reference to the Company's  Report on Form 10-Q for the
               quarter ended August 1, 1998].

          10.15 Seasonal Overline  Agreement  between  Fred's,  Inc.  and  Union
               Planters National Bank dated as of February 3, 1999 [incorporated
               herein by reference to the Company's  Report on Form 10-Q for the
               quarter ended May 1, 1999].

          10.16 Seasonal Overline  Agreement  between  Fred's,  Inc.  and  Union
               Planters  National  Bank  dated s of May 12,  1999  [incorporated
               herein by reference to the Company's  Report on From 10-Q for the
               quarter ended May 1, 1999].

          10.17 Term Loan Agreement  between  Fred's,  Inc.  and First  American
               National Bank dated as of April 23, 1999 [incorporated  herein by
               reference  to the  Company's  Report on Form 10-Q for the quarter
               ended May 1, 1999].

          10.18 Seasonal Overline  Agreement  between  Fred's,  Inc.  and  Union
               Planters  National Bank dated as of August 3, 1999  [incorporated
               herein by reference to the Company's  Report on Form 10-Q for the
               quarter ended July 31, 1999].

          10.19 Prime Vendor Agreement between Fred's Stores of Tennessee,  Inc.
               and Bergen  Brunswig Drug Company,  dated as of November 24, 1999
               [incorporated  herein by reference  to  Company's  Report on Form
               10-Q for the quarter ended October 31, 1999].

          10.20 Addendum to Leasing  Agreement and Form of Schedules 7 through 8
               of Schedule  A, by and between  Hogan  Motor  Leasing,  Inc.  and
               Fred's,   Inc  dated  September  20,  1999  (modifies  the  Lease
               Agreement  included  as  Exhibit  10.6)  [incorporated  herein by
               reference to the Company's report on Form 10-K for the year ended
               January 29, 2000].

          10.21 Revolving Loan Agreement between Fred's, Inc. and Union Planters
               Bank,  NA and  Suntrust  Bank dated  April 3, 2000  [incorporated
               herein by reference to the Company's report on form 10-K for year
               ended January 29, 2000].

          10.22 Loan modification  agreement  dated May 26, 2000  (modifies  the
               Revolving Loan Agreement included as Exhibit 10.23) [Incorporated
               herein by reference to the Company's  report on Form 10-K for the
               year ended January 29, 2000].

          10.23 Seasonal Overline  Agreement  between  Fred's,  Inc.  and  Union
               Planters National Bank dated as of October 11, 2000 [incorporated
               herein by reference to the Company's  Report on Form 10-Q for the
               quarter ended October 28, 2000].

          **13.1 Annual report to  shareholders  for the year ended  February 3,
               2001 (to the extent incorporated herein by reference).

          **21.1 Subsidiaries of Registrant

          **23.1 Consent of PricewaterhouseCoopers LLP



     (b) Reports on Form 8-K

          Current  report on Form 8-K dated  March 19,  2001 (filed on March 29,
          2001)  reporting  under item 5 of Form 8-K, other events,  information
          related  to the  Company's  announcing  the  appointment  of Thomas H.
          Tashjian to its Board of Directors.



          **   Filed herewith








                      Report of Independent Accountants on
                          Financial Statement Schedules


Our audits of the consolidated  financial  statements  referred to in our report
dated April 4, 2001 in the 2000 Annual Report to  Shareholders  of Fred's,  Inc.
and  subsidiaries  (which  report  and  consolidated  financial  statements  are
incorporated  by reference in this Annual  Report on Form 10-K) also included an
audit of the financial  statement  schedule listed in Item 14(a)(2) of this Form
10-K. In our opinion,  this financial statement schedule presents fairly, in all
material  respects,  the  information set forth therein when read in conjunction
with the related consolidated financial statements.






PricewaterhouseCoopers LLP
Memphis,Tennessee
April 4, 2001











                 Schedule II - Valuation and Qualifying Accounts

                                  Balance at     Charged to                     Balance at
                                  Beginning      Costs and        Deductions      End
                                  of Period      Expenses         Write-offs    of Period
Allowance for doubtful Accounts:

                                                               
Year ended January 30, 1999          766            124             (246)        644
Year ended January 29, 2000          644             80             (272)        452
Year ended February 3, 2001          452            194             (130)        516






                                   SIGNATURES

     Pursuant  to the  requirements  of  Section  13 or 15(d) of the  Securities
Exchange Act of 1934, the Registrant has duly caused this report to be signed on
its behalf by the undersigned,  thereunto duly  authorized,  on this 20th day of
April, 2001.

                                               FRED'S, INC.

                                               By: /s/ Michael J. Hayes
                                                   --------------------
                                               Michael J. Hayes, Chief Executive
                                               Officer


                                               By: /s/ Jerry A. Shore
                                                   ------------------
                                               Jerry A. Shore, Executive Vice
                                               President and Chief Financial
                                               Officer (Principal Accounting
                                               and Financial Officer)

     Pursuant to the  requirements of the Securities  Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
Registrant and in the capacities indicated on this 20th day of April, 2001.

             Signature                                        Title

         /s/ Michael J. Hayes               Director, Managing Director,
         --------------------------
         Michael J. Hayes                   Chief Executive Officer, President

         /s/ David A. Gardner               Director and Managing Director
         --------------------------
         David A. Gardner

         /s/ Roger T. Knox                  Director
         --------------------------
         Roger T. Knox

         /s/ John R. Eisenman               Director
         --------------------------
         John R. Eisenman

         /s/ John D. Reier                  Director
         --------------------------
         John D. Reier

         /s/ Thomas H. Tashjian             Director
         --------------------------
         Thomas H. Tashjian





                                   EXHIBIT 13.1
                                   ------------
Selected Financial Data
(dollars in thousands, except per share amounts)





                                                          2000(1)        1999         1998(2)     1997          1996
                                                          -------        ----         -------     ----          ----
Statement of Income Data:
                                                                                              
Net sales                                               $781,249     $665,777     $600,902     $492,236      $418,297

Operating income                                          25,720       18,943       14,711       15,511         6,779(3)

Income before income taxes                                22,494       16,439       13,605       15,660         6,508

Provision for income taxes                                 7,645        5,737        4,775        5,873           702

Net income                                                14,849       10,702        8,830        9,787         5,806

Net income per share:
   Basic                                                    1.24          .90          .75          .84           .50
   Diluted                                                  1.22          .89          .73          .83           .50

Selected Operating Data:

Operating income as a percentage of sales                    3.3%         2.9%         2.4%         3.2%          1.6%(3)

Increase in comparable store sales (4)                       9.2%(5)      5.2%         5.6%         8.3%          2.2%

Stores open at end of period                                 320          293          283          261           213

Balance Sheet Data (at period end):

Total assets                                            $254,795     $240,222     $220,757     $195,407      $161,148

Short-term debt (including capital leases)                 2,678       30,736       11,914          214         1,641

Long-term debt (including capital leases)                 31,705       11,761       11,821        1,368           138

Shareholders' equity                                     159,687      145,913      136,983      129,359       119,579

(1)  Results for 2000 include 53 weeks.
(2)  Results  for 1998  include  the  effect  of the 1998  adoption  of LIFO for
     pharmacy inventories.
(3)  After $3,289 of restructuring and other charges.
(4)  A store is first included in the comparable store sales  calculation  after
     the end of the twelfth month following the store's grand opening month.
(5)  The increase in comparable  store sales for 2000 is computed on the same 53
     week period for 1999.


                                      -10-


Management's Discussion and Analysis



Fiscal 2000 Compared to Fiscal 1999

Sales

Net sales increased 17.3% ($115 million) in 2000.  Approximately  $57 million of
the increase was attributable to the addition of 31 new or upgraded stores,  and
16 pharmacies  during 2000,  together with the sales of 20 store locations and 2
pharmacies  that were opened or upgraded during 1999 and contributed a full year
of sales in 2000.  During  2000,  the  Company  also  closed 4 store  locations.
Comparable store sales based on a 53-week  comparison,  consisting of sales from
stores that have been open for more than one year, increased 9.2% in 2000.

The Company's front store (non-pharmacy) sales increased  approximately 15% over
1999 front  store  sales.  Front  store sales  growth  benefited  from the above
mentioned  store  additions,  and solid  performances in categories such as home
furnishings, floor coverings, bath, small appliances, giftware, ladies intimate,
ladies accessories,  men's and boy's apparel, ethnic products,  beverages,  food
and snacks, and tobacco. Lawn and garden sales decreased due to reduced emphasis
of large lawn and garden  equipment  that  carried  lower  margins and  required
additional labor outside the stores.


Fred's pharmacy sales grew to 33% of total sales in 2000 from 31% of total sales
in 1999 and continues to rank as the largest sales category  within the Company.
The  total  sales  in  this  department,  including  the  Company's  mail  order
operation,  increased  25%  over  1999,  with  third  party  prescription  sales
representing  approximately  83% of total pharmacy  sales,  compared with 77% of
total pharmacy sales in 1999. The Company's  pharmacy sales growth  continued to
benefit  from  an  ongoing  program  of  purchasing   prescription   files  from
independent  pharmacies,  the addition of pharmacy departments in existing store
locations, and inflation caused by drug manufacturer increases.

Sales to Fred's 26 franchised  locations  increased  approximately $1 million in
2000 and represented 4% of the Company's total sales, as compared to 5% in 1999.
It is anticipated that this category of business will decline as a percentage of
total  Company  sales since the Company has not added and does not intend to add
any additional franchisees.

Gross Margin

Gross  margin as a  percentage  of sales was 27.5% in 2000  compared to 28.2% in
1999.  The decrease in gross margin is  primarily  attributed  to the changes in
sales mix and promotional activities to increase customer traffic.

                                      -11-

Selling, General and Administrative Expenses

Selling,  general and  administrative  expenses  were 24.2% of net sales in 2000
compared with 25.3% of net sales in 1999. Labor expenses  improved in the stores
and  pharmacies as a result of the strong sales coupled with store  productivity
initiatives.  Advertising  expense improved as a percentage of sales by reducing
the cost of advertising circulars while maintaining the same number of circulars
issued during the year.  Other expenses such as store supplies and  distribution
center equipment rental also improved as a result of cost control efforts.


Operating Income

Operating income increased  approximately $6.8 million or 35.8% to $25.7 million
in 2000 from $18.9  million in 1999.  Operating  income as a percentage of sales
increased to 3.3% in 2000 from 2.9% in 1999, due to the above-mentioned reasons.

Interest Expense, Net

Interest  expense for 2000 totaled $3.2 million compared to net interest expense
of $2.5 million in 1999.

The interest  expense for 2000 reflects higher average  revolver  borrowings for
inventory  purchases,  caused by significantly  improved in-stock positions over
1999 and  inventory  for the new  stores  opened  throughout  the  year.  Higher
interest rates during 2000 were also a factor in the higher expense.

Income Taxes

The effective income tax rate decreased to 34.0% in 2000 from 34.9% in 1999, due
to changes  made in the  Company's  organizational  structure  during the fourth
quarter  of  1998  and the  implementation  of a  federal  program  to  generate
employment  related tax credits,  which resulted in a reduction in the Company's
liability for taxes.

At February 3, 2001,  the Company had certain net operating  loss  carryforwards
which were acquired in reorganizations and certain purchase transactions and are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards  total  approximately $43.8 million for state income tax purposes,
which expire during the period 2002 through 2022. If certain substantial changes
in the Company's  ownership should occur, there would be an annual limitation on
the amount of carryforwards which can be utilized.

Net Income

Net  income  for  2000 was  $14.8  million  (or  $1.22  per  diluted  share)  or
approximately  39% higher than the $10.7  million  (or $.89 per  diluted  share)
reported in 1999.

                                      -12-


Fiscal 1999 Compared to Fiscal 1998

(No change from last year's annual report)

Liquidity and Capital Resources

Fred's  primary  sources of working  capital are cash flow from  operations  and
borrowings under its current facility. The Company had working capital of $110.5
million,  $79.7  million  and $72.8  million  at year end  2000,  1999 and 1998,
respectively. Working capital fluctuates in relation to profitability,  seasonal
inventory levels, net of trade accounts payable, and the level of store openings
and closings.

On April 3, 2000,  the Company and a bank entered into a new Revolving  Loan and
Credit Agreement to replace the existing $15 million unsecured  revolving credit
commitment that has generally been used to finance inventory levels at specified
periods.  The expanded credit capacity is necessary to accommodate the Company's
continued growth and shifting seasonal  inventory needs. This $40 million credit
commitment was  supplemented  with a $5 million seasonal  overline,  for a total
revolving  borrowing  capacity of $45 million.  The credit commitment expires on
April 3, 2003 and bears interest at 1.5% below prime rate or a LIBOR-based  rate
(weighted  average  interest rate of 7.4% on 2000 outstanding  borrowings).  All
other  provisions  of the new agreement  are  essentially  the same as the prior
agreement.

At February 3, 2001,  approximately  $22.6 million of inventories  were financed
with  outstanding  borrowings  under the  Company's  revolver.  The reduction in
borrowings  from the prior year  results from the  Company's  focus on inventory
management  and the  accelerated  payment  made in the prior  year as  explained
below.

At January 29, 2000,  approximately  $28.2 million of inventories  were financed
with  outstanding  borrowings  under the  Company's  revolver.  Higher  year-end
revolver  borrowings  resulted from  significantly  improved in-stock  positions
compared to 1998,  duplicate  inventories in several  re-merchandised  inventory
categories,  and the  accelerated  repayment  of  approximately  $7.5 million in
accounts  payable,  originally due in February,  as a result of a change made in
the Company's pharmacy drug wholesaler in December 1999.


In May 1998,  the Company  entered into a seven-year  unsecured term loan of $12
million  to  finance  the   modernization   and   automation  of  the  Company's
distribution center and corporate facilities.  The Loan Agreement bears interest
of 6.82% per annum and  matures on  November  1, 2005.  At  year-end  2000,  the
outstanding  principal balance on the term loan was  approximately  $8.8 million
compared with $10.3 million at year-end 1999.

In April 1999, the Company entered into a four-year  unsecured term loan of $2.3
million to finance the replacement of the Company's  mainframe  computer system.
The Loan  Agreement  bears  interest at 6.15% per annum and matures on April 15,
2003. At year-end 2000, the outstanding  principal  balance on the term loan was
approximately $1.3 million compared with $1.8 million at year-end 1999.

Cash provided by  operations  was $27.1 million in 2000 compared to cash used in
operations  of ($.8)  million in 1999 and cash  provided  by  operations  of $.7
million in 1998.  Year-end 2000 inventory  levels were better managed to improve
turnover and reduce duplicate  inventories in several product categories.  Also,
income taxes  payable  increased as a result of tax  strategies  put in place in
prior years that had a favorable effect in 2000.  Year-end 1999 inventory levels
were impacted by improved in-stock positions and duplicate  inventories compared
to 1998, and accounts payable were impacted by the accelerated repayment of $7.5
million of  payables.  Year-end  1998  accounts  payable  levels were  adversely
impacted as a result of merchandise  processing  delays,  and were  supplemented
with short-term borrowings at year-end.

                                      -14-

Capital  expenditures in 2000 totaled $15.8 million  compared with $14.0 million
in 1999 and  $21.3  million  in 1998.  The 2000  capital  expenditures  included
approximately  $12.2  million of  expenditures  associated  with upgraded or new
stores and pharmacies.  Approximately  $3.6 million in  expenditures  related to
technology  upgrades,  distribution  center equipment,  freight  equipment,  and
capital maintenance.  The 1999 capital expenditures included  approximately $2.3
million of expenditures  associated with replacement of the Company's  mainframe
computer system, and approximately $11.7 million of expenditures associated with
new stores and  pharmacies,  store and pharmacy  upgrades,  distribution  center
equipment and annual capital maintenance. The 1998 capital expenditures included
$12.0 million of expenditures  associated with the Company's  modernization  and
automation of its distribution  center, $4.7 million of expenditures  associated
with new stores and pharmacies, and $4.6 million for store and pharmacy upgrades
and annual capital maintenance. Cash used for investing activities also includes
$2.8  million in 2000,  $.8  million in 1999,  and $2.0  million in 1998 for the
acquisition of customer lists and other pharmacy related items.


The Company believes that sufficient capital resources are available in both the
short-term and long-term through  currently  available cash, cash generated from
future operations and, if necessary, the ability to obtain additional financing.

Recent Accounting Pronouncements

In  June  1999,  the  FASB  issued  SFAS  no.  137,  Accounting  for  Derivative
Instruments  and Hedging  Activities  - Deferral of the  effective  date of FASB
Statement No. 133, which deferred the effective date  provisions of SFAS No. 133
for the company to the first quarter of 2001.  The Company does not believe this
new standard will have an impact on its financial  statements since it currently
has no derivative instruments.

In December 1999, the Securities and Exchange Commission issued Staff Accounting
Bulletin No. 101 "Revenue  Recognition in Financial  Statements"  (SAB 101). SAB
101 identifies various revenue recognition  issues,  several of which are common
within the retail industry including treatment of revenue recognition on layaway
sales.  In  the  fourth  quarter  of  2000,  the  Company  revised  its  revenue
recognition  for layaway sales to defer revenue  recognition  until all terms of
the sale have been satisfied and the customer takes delivery of the merchandise.
Under the prior method of accounting,  net sales were recognized at the time the
customer put the merchandise  into layaway.  The effects of this change on prior
quarters in 2000 and the proforma  effects on 1999 are reflected in Note 12. The
effects of this  change on the fourth  quarter  of 2000 was an  increase  in net
sales,  gross profit, net income and net income per share (basic and diluted) of
$1,932,  $482, $318 and $.02  respectively.  Annual  financial  results were not
affected.

Cautionary Statement Regarding Forward-looking Information

Statements,  other than those based on historical facts that the Company expects
or anticipates may occur in the future are forward-looking  statements which are
based  upon a  number  of  assumptions  concerning  future  conditions  that may
ultimately  prove to be  inaccurate.  Actual  events and results may  materially
differ from  anticipated  results  described in such  statements.  The Company's
ability to achieve such results is subject to certain  risks and  uncertainties,
including,  but not limited to,  economic  and weather  conditions  which affect
buying patterns of the Company's customers, changes in consumer spending and the
Company's  ability to  anticipate  buying  patterns  and  implement  appropriate
inventory   strategies,   continued   availability  of  capital  and  financing,
competitive  factors,  changes in reimbursement  practices for  pharmaceuticals,
governmental  regulation,  and  other  factors  affecting  business  beyond  the
Company's  control.  Consequently,  all of the  forward-looking  statements  are
qualified by these cautionary  statements and there can be no assurance that the
results or developments anticipated by the Company will be realized or that they
will have the expected effects on the Company or its business or operations.

                                      -15-

Fred's, Inc.
Consolidated Statements of Income
(in thousands, except share and per share amounts)




                                                                             For the Years Ended
                                                                -----------------------------------------------
                                                                February 3,      January 29,       January 30,
                                                                    2001             2000               1999
                                                                 ---------      -----------          ---------
                                                                                            
Net sales                                                        $ 781,249      $   665,777          $ 600,902
Cost of goods sold                                                 566,115          478,138            436,523
                                                                 ---------      -----------          ---------
        Gross profit                                               215,134          187,639            164,379

Selling, general and administrative expenses                       189,414          168,696            149,668
                                                                 ---------      -----------          ---------
        Operating income                                            25,720           18,943             14,711

Interest expense, net                                                3,226            2,504              1,106
                                                                 ---------      -----------          ---------
        Income before taxes                                         22,494           16,439             13,605

Income taxes                                                         7,645            5,737              4,775
                                                                 ---------      -----------          ---------
        Net income                                               $  14,849      $    10,702          $   8,830
                                                                 =========      ===========          =========

Net income per share

   Basic                                                       $      1.24      $       .90      $         .75
                                                               ===========      ===========      =============

   Diluted                                                     $      1.22      $       .89      $         .73
                                                               ===========      ===========      =============

Weighted average shares outstanding

   Basic                                                            11,937           11,827             11,798
                                                               ===========      ===========      =============

   Diluted                                                          12,197           12,072             12,078
                                                               ===========      ===========      =============

See accompanying notes to consolidated financial statements.

                                      -16-

Fred's, Inc.
Consolidated Balance Sheets
(in thousands, except for number of shares)
- --------------------------------------------------------------------------------



                                                February 3,                   January 29,
                                                     2001                          2000
                                                     ----                          ----
ASSETS
Current assets:
                                                                     
  Cash and cash equivalents                  $      2,569                  $       3,036
  Receivables, less allowance for
  doubtful accounts of $516
    ($452 at January 29, 2000)                     15,430                         10,911
  Inventories                                     149,602                        141,612
  Deferred income taxes                             2,022                          3,002
  Other current assets                              2,306                          1,865
                                             ------------                  -------------
      Total current assets                        171,929                        160,426

Property and equipment, at depreciated
cost                                               76,360                         73,459
Equipment under capital leases, less
accumulated amortization of
  $1,305 ($856 at January 29, 2000)                 1,387                          1,835
Deferred income taxes                                  98                            866
Other noncurrent assets, net                        5,021                          3,636
                                             ------------                  -------------
      Total assets                           $    254,795                  $     240,222
                                             ============                  =============

LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
  Accounts payable                           $     40,432                  $      39,653
  Current portion of indebtedness                   2,175                         30,306
  Current portion of capital lease
  obligations                                         503                            430
  Accrued liabilities                              14,012                          9,680
  Income taxes payable                              4,278                            650
                                             ------------                  -------------
      Total current liabilities                    61,400                         80,719

Long-term portion of indebtedness                  30,475                         10,027
Capital lease obligations                           1,230                          1,734
Other noncurrent liabilities                        2,003                          1,829
                                             ------------                  -------------
      Total liabilities                            95,108                         94,309
                                             ------------                  -------------

Commitments and contingencies (Notes 6
and 10)

Shareholders' equity:
  Common stock, Class A voting, no par
  value, 12,068,518 shares
    issued and outstanding (11,988,276
    shares at January 29, 2000)                    68,557                         67,326
  Retained earnings                                91,342                         78,902
  Deferred compensation on restricted
  stock incentive plan                              (212)                          (315)
                                             ------------                  -------------
      Total shareholders' equity                  159,687                        145,913
                                             ------------                  -------------
                                             $    254,795                  $     240,222
                                             ============                  =============

See accompanying notes to consolidated financial statements.

                                      -17-


Fred's, Inc.
Consolidated Statements of Changes in Shareholders' Equity
(in thousands, except share data)




                                                         Common Stock          Retained      Deferred
                                                  ---------------------------
                                                       Shares       Amount     Earnings    Compensation        Total
                                                       ------       ------     --------    ------------        -----

                                                                                           
Balance, January 31, 1998                          11,866,789      $65,700    $  64,147   $      (488)     $   129,359
Cash dividends paid ($.20 per share)                                             (2,381)                        (2,381)
Repurchase of shares                                      (30)                                                       -
Issuance of restricted stock                           46,182          752                       (362)             390
Cancellation of restricted stock                       (5,500)         (38)                        38                -
Exercises of stock options                             39,331          329                                         329
Amortization of deferred compensation
   on restricted stock incentive plan                                                             248              248
Tax benefit on exercise of stock
   options                                                             208                                         208
Net income                                                                        8,830                          8,830
                                                   ----------      -------    ---------   -----------      -----------
Balance, January 30, 1999                          11,946,772      $66,951    $  70,596   $      (564)     $   136,983

Cash dividends paid ($.20 per share)                                             (2,396)                        (2,396)
Issuance of restricted stock                            9,900          124                       (124)
Cancellation of restricted stock                       (5,700)        (118)                       118
Other issuances                                         1,714           30                                          30
Exercises of stock options                             35,590          296                                         296
Amortization of deferred compensation
   on restricted stock incentive plan                                                             255              255
Tax benefit on exercise of stock
   options                                                              43                                          43
Net income                                                                       10,702                         10,702
                                                   ----------      -------    ---------   -----------      -----------
Balance, January 29, 2000                          11,988,276      $67,326    $  78,902   $      (315)     $   145,913
Cash dividends paid ($.20 per share)                                             (2,409)                        (2,406)
Issuance of restricted stock                            3,800           57                        (57)
Cancellation of restricted stock                      (29,072)        (218)                        15             (203)
Exercises of stock options                            105,514        1,079                                       1,079
Amortization of deferred compensation
   on restricted stock incentive plan                                                             145              145
Tax benefit on exercise of stock
   options                                                             313                                         313
Net income                                                                       14,849                         14,849
                                                   ----------      -------    ---------   -----------      -----------
Balance, February 3, 2001                          12,068,518      $68,557    $  91,342   $      (212)     $   159,690
                                                   ==========      =======    =========   ===========      ===========

See accompanying notes to consolidated financial statements.

                                      -18-


Fred's, Inc.
Consolidated Statements of Cash Flows
(in thousands)





                                                                                        For the Years Ended
                                                                           February 3,     January 29,    January 30,
                                                                                2001          2000            1999
                                                                               -------       -------        -------
Cash flows from operating activities:
                                                                                                   
   Net income                                                                  $14,849       $10,702        $ 8,830
   Adjustments to reconcile net income to net cash flows
      from operating activities:
       Depreciation and amortization                                            14,277        11,830          8,939
       Provision for uncollectible receivables                                      64            80            124
       LIFO Reserve                                                                753           100          3,108
       Deferred income taxes                                                     1,747         2,513          2,344
       Amortization of deferred compensation on restricted
         stock incentive plan                                                      145           255            248
       Issuance (net of cancellation) of restricted stock                         (203)            -            390
       Tax benefit upon exercise of stock options                                  313            43            208
       Gain on sale of fixed assets                                                  -           (41)             -
       (Increase) decrease in assets:
         Receivables                                                            (4,583)       (2,060)        (1,969)
         Inventories                                                            (8,743)      (15,135)       (14,664)
         Other assets                                                             (444)         (847)        (2,354)
       Increase (decrease) in liabilities:
         Accounts payable and accrued liabilities                                5,110        (8,210)        (3,712)
         Income taxes payable                                                    3,628          (176)          (890)
         Other noncurrent liabilities                                              174           159            175
                                                                               -------       -------        -------
           Net cash (used in) provided by operating activities                  27,087          (787)           777
                                                                               =======       =======        =======
Cash flows from investing activities:
   Capital expenditures                                                        (15,801)      (14,043)       (21,273)
   Proceeds from dispositions of property and equipment                            493           215              -
   Asset acquisition, net of cash acquired (primarily intangibles)              (2,807)         (805)        (1,993)
                                                                               -------       -------        -------
           Net cash used in investing activities                               (18,115)      (14,633)       (23,266)
                                                                               =======       =======        =======
Cash flows from financing activities:
   Reduction of indebtedness and capital lease obligations                      (2,495)       (2,139)          (556)
   Proceeds from revolving line of credit, net of payments                      (5,617)       18,040         10,200
   Proceeds from term loan                                                           -         2,249         12,000
   Proceeds from exercise of options                                             1,079           296            329
   Payment of cash for dividends and fractional shares                          (2,406)       (2,396)        (2,381)
                                                                               -------       -------        -------
           Net cash provided by (used in) financing activities                  (9,439)       16,050         19,592
                                                                               =======       =======        =======
Increase (decrease) in cash and cash equivalents                                  (467)          630         (2,897)
Cash and cash equivalents:
   Beginning of year                                                             3,036         2,406          5,303
                                                                               -------       -------        -------
   End of year                                                                 $ 2,569       $ 3,036        $ 2,406
                                                                               =======       =======        =======

Supplemental disclosures of cash flow information:
   Interest paid                                                               $ 3,332       $ 2,399        $ 1,239
   Income taxes paid                                                           $ 2,000       $ 3,810        $ 2,828

Non cash investing and financing activities:
   Assets acquired through capital lease obligations                              $  -         $ 612         $  509
   Common stock issued for acquisition                                            $  -         $  30           $  -

See accompanying notes to consolidated financial statements.

                                      -19-



Fred's, Inc.
Notes to Consolidated Financial Statements


NOTE 1 - DESCRIPTION OF BUSINESS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Description of business.  The primary business of Fred's,  Inc. and subsidiaries
(the  "Company")  is the sale of  general  merchandise  through  its 320  retail
discount  stores located in the  southeastern  United States.  In addition,  the
Company sells general merchandise to its 26 franchisees.

Consolidated financial statements. The consolidated financial statements include
the accounts of the Company and its subsidiaries.  All significant  intercompany
accounts and transactions are eliminated.

Fiscal year. The Company utilizes a 52 - 53 week accounting period which ends on
the Saturday  closest to January 31.  Fiscal years 2000,  1999 and 1998, as used
herein, refer to the years ended February 3, 2001, January 29, 2000, and January
30, 1999, respectively.

Use of estimates.  The  preparation of financial  statements in accordance  with
generally accepted  accounting  principles requires management to make estimates
and assumptions  that affect the reported  amounts of assets and liabilities and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements and the reported amounts of revenues and expenses during the reported
period. Actual results could differ from those estimates.

Inventories.  Wholesale  inventories  are  stated at the lower of cost or market
using the FIFO (first-in,  first-out)  method.  Retail inventories are stated at
the lower of cost or market as determined by the retail  inventory  method.  For
pharmacy  inventories,  which comprise  approximately  19% and 18% of the retail
inventories  at February 3, 2001 and January 29,  2000,  respectively,  cost was
determined  using the LIFO  (last-in,  first-out)  method.  The current  cost of
inventories  exceeded the LIFO cost by  approximately  $3,961,000 at February 3,
2001 and $3,208,000 at January 29, 2000.

Property and equipment.  Buildings, furniture, fixtures and equipment are stated
at cost and depreciation is computed using the  straight-line  method over their
estimated useful lives.  Leasehold costs and improvements are amortized over the
lesser of their  estimated  useful lives or the remaining  lease terms.  Average
useful  lives  are as  follows:  buildings  and  improvements  - 8 to 30  years;
furniture  and  fixtures  - 5 to  10  years;  and  equipment  - 3 to  10  years.
Amortization  on equipment  under capital leases is computed on a  straight-line
basis  over the terms of the  leases.  Gains or losses on the sale of assets are
recorded at disposal.

Long lived assets.  The Company's policy is to review the  recoverability of all
long-lived  assets  annually and whenever  events or changes  indicate  that the
carrying  amount of an asset may not be  recoverable.  Based upon the  Company's
review as of February 3, 2001 and January 29, 2000, no material  adjustments  to
the carrying value of such assets were necessary.

Selling,  general and  administrative  expenses.  The Company  includes  buying,
warehousing,   transportation  and  occupancy  costs  in  selling,  general  and
administrative expenses.

Advertising.  The Company charges  advertising,  including  production costs, to
expense on the first day of the  advertising  period.  Advertising  expense  for
2000, 1999, and 1998 was $10,166,000, $8,926,000, and $9,621,000 respectively.

Preopening  costs.  The Company  charges to expense the preopening  costs of new
stores  as  incurred.  These  costs  are  primarily  labor to stock  the  store,
preopening advertising, store supplies and other expendable items.

Revenue  Recognition.  The Company  markets goods and services  through  Company
owned stores and 26 franchised  stores.  Net sales includes sales of merchandise
from Company owned stores, net of returns and exclusive of sales taxes. Sales to
franchised  stores  are  recorded  when  the  merchandise  is  shipped  from the
Company's  warehouse.  Revenues  resulting  from layaway sales are recorded upon
delivery of the  merchandise to the customer.  In addition,  the Company charges
the  franchised  stores a fee based on a percentage of their  purchases from the
Company.  These fees  represent a  reimbursement  for use of the Fred's name and
other  administrative  costs incurred on behalf of the franchised stores.  Total
franchise  income  for  2000,  1999  and  1998 was  $1,809,000,  $1,761,000  and
$1,957,000 respectively.

                                      -20-


Other intangible assets. Other identifiable intangible assets which are included
in other noncurrent assets primarily  represent amounts associated with acquired
pharmacies  and are being  amortized  on a straight  line basis over five years.
These  intangibles,  net of  accumulated  amortization,  totaled  $4,945,000  at
February 3, 2001, and $3,559,000 at January 29, 2000.  Accumulated  amortization
for 2000 and 1999 totaled $3,964,000 and $2,543,000, respectively.  Amortization
expense  for  2000,  1999 and 1998 was  $1,421,000,  $1,307,000  and  $1,214,000
respectively.

Cash and cash equivalents. Cash on hand and in banks, together with other highly
liquid  investments  having  original  maturities  of three months or less,  are
classified as cash  equivalents.  Included in accounts  payable are  outstanding
checks in excess of funds on deposit  which  totaled  $5,823,000  at February 3,
2001 and $14,089,000 at January 29, 2000.

Financial  instruments.  At  February  3,  2001,  the  Company  did not have any
outstanding  derivative  instruments.   The  recorded  value  of  the  Company's
financial  instruments,  which include cash and cash  equivalents,  receivables,
accounts  payable  and  indebtedness,  approximates  fair value.  The  following
methods  and  assumptions  were used to  estimate  fair  value of each  class of
financial instrument: (1) the carrying amounts of current assets and liabilities
approximate  fair value because of the short maturity of those  instruments  and
(2) the fair  value of the  Company's  indebtedness  is  estimated  based on the
current  borrowing  rates  available  to the Company for bank loans with similar
terms and average maturities.

Business segments.  The Company's only reportable  operating segment is its sale
of  merchandise  through  its  Company  owned  stores and to  franchised  Fred's
locations, which are organized around the products sold and markets served.

Comprehensive income. Comprehensive income does not differ from the consolidated
net income presented in the consolidated statements of income.

Reclassifications.  Certain prior year amounts have been reclassified to conform
to the 2000 presentation.

Recent Accounting Pronouncements.  In December 1999, the Securities and Exchange
Commission  issued Staff  Accounting  Bulletin No. 101 "Revenue  Recognition  in
Financial  Statements" (SAB 101). SAB 101 identifies various revenue recognition
issues,  several  of which are  common  within  the  retail  industry  including
treatment of revenue  recognition  on layaway  sales.  In the fourth  quarter of
2000,  the Company  revised its revenue  recognition  for layaway sales to defer
revenue  recognition  until all terms of the sale  have been  satisfied  and the
customer  takes  delivery  of  the  merchandise.   Under  the  prior  method  of
accounting,  net  sales  were  recognized  at the  time  the  customer  put  the
merchandise  into layaway.  The effects of this change on prior quarters in 2000
and the proforma  effects on 1999 are  reflected in Note 12. The effects of this
change on the fourth quarter of 2000 was an increase in net sales, gross profit,
net income and net income per share  (basic and diluted) of $1,932,  $482,  $318
and $.02 respectively. Annual financial results were not affected.

In  June  1999,  the  FASB  issued  SFAS  No.  137,  Accounting  for  Derivative
Instruments  and Hedging  Activities  - Deferral of the  effective  date of FASB
Statement No. 133, which deferred the effective date  provisions of SFAS No. 133
for the company to the first quarter of 2001.  The Company does not believe this
new standard will have an impact on its financial  statements since it currently
has no derivative instruments.

                                      -21-

NOTE 2 - PROPERTY AND EQUIPMENT

Property and equipment, at cost, consist of the following (in thousands):


                                                               2000                   1999
                                                       ------------------    -------------------
                                                                                  
Buildings and improvements                                       $ 67,068               $ 65,660
Furniture, fixtures and equipment                                  89,152                 81,424
                                                       ------------------    -------------------
                                                                  156,220                147,084
Less accumulated depreciation and amortization                    (84,100)               (78,018)
                                                       ------------------    -------------------
                                                                   72,120                 69,066
Land                                                                4,240                  4,393
                                                       ------------------    -------------------
                                                                 $ 76,360               $ 73,459
                                                       ------------------    -------------------


Depreciation expense totaled  $12,407,000,  $10,168,000 and $7,442,000 for 2000,
1999 and 1998, respectively.


NOTE 3 - ACCRUED LIABILITIES

The components of accrued liabilities are as follows (in thousands):


                                                               2000                   1999
                                                       ------------------    -------------------
                                                                                   
Payroll and benefits                                              $ 5,136                $ 2,992
Sales and use taxes                                                 2,000                  1,726
Insurance                                                           2,497                  2,904
Other                                                               4,379                  2,058
                                                       ------------------    -------------------
                                                                 $ 14,012                $ 9,680
                                                       ------------------    -------------------



NOTE 4 - INDEBTEDNESS
On April 3, 2000,  the Company and a bank entered into a new Revolving  Loan and
Credit  Agreement (the  "Agreement")  to replace the May 15, 1992 Revolving Loan
and Credit  Agreement,  as amended.  The Agreement  provides the Company with an
unsecured  revolving  line of credit  commitment  of up to $40 million and bears
interest  at 1.5%  below  prime  rate or a  LIBOR-based  rate.  Under  the  most
restrictive  covenants  of the  Agreement,  the  Company is required to maintain
specified shareholders' equity and net income levels. The Company is required to
pay a  commitment  fee to the  bank at a rate  per  annum  equal  to .18% on the
unutilized  portion  of the  revolving  line  commitment  over  the  term of the
Agreement.  The term of the  Agreement  extends  to April 3,  2003.  There  were
$22,623,000  and  $28,240,000 of borrowings  outstanding  under the Agreement at
February 3, 2001 and January 29, 2000, respectively.

On April 23, 1999,  the Company and a bank entered  into a Loan  Agreement  (the
"Loan  Agreement").  The Loan  Agreement  provided  the Company with a four-year
unsecured term loan of $2.3 million to finance the  replacement of the Company's
mainframe  computer system. The Loan Agreement bears interest of 6.15% per annum
and matures on April 15, 2003. Under the most restrictive  covenants of the Loan
Agreement,  the Company is required to maintain  specified debt service  levels.
There were $1,265,500 and $1,828,000 borrowings  outstanding under the Agreement
at February 3, 2001 and January 29, 2000,  respectively.  The principal maturity
under this  Agreement for debt  outstanding  at February 3, 2001 is as follows:
$562,500 in fiscal 2001; $562,500 in fiscal 2002 and $140,500 in fiscal 2003.

                                      -22-


On May 5, 1998,  the Company and a bank entered into a Loan Agreement (the "Term
Loan Agreement"). The Term Loan Agreement provided the Company with an unsecured
term loan of $12  million to finance the  modernization  and  automation  of the
Company's distribution center and corporate facilities.  The Term Loan Agreement
bears  interest of 6.82% per annum and  matures on  November 1, 2005.  Under the
most restrictive  covenants of the Term Loan Agreement,  the Company is required
to maintain  specified  shareholders'  equity and net income levels.  Borrowings
outstanding  under this Term Loan  Agreement  totaled  $8,762,000 at February 3,
2001 and  $10,265,000  at January 29, 2000.  The principal  maturity  under this
Agreement for debt outstanding at February 3, 2001 is as follows:  $1,612,742 in
fiscal 2001; $1,727,860 in fiscal 2002; $1,851,199 in fiscal 2003; $1,983,338 in
fiscal 2004 and $1,586,503 in fiscal 2005.

Interest  expense for 2000,  1999 and 1998 totaled  $3,226,000,  $2,504,000  and
$1,206,000,  respectively.

NOTE 5 - INCOME  TAXES

Deferred income taxes are provided for the tax effects of temporary  differences
between  the  financial  reporting  basis and income tax basis of the  Company's
assets and liabilities.

The provision for income taxes consists of the following (in thousands):


                                   2000              1999              1998
                             ---------------   ----------------  ---------------
Current
                                                                
    Federal                          $5,597             $3,224           $2,639
    State                                 -                  -             (208)
                             ---------------   ----------------  ---------------
                                      5,597              3,224            2,431
                             ---------------   ----------------  ---------------
Deferred
    Federal                           1,423              2,116            1,974
    State                               324                397              370
                             ---------------   ----------------  ---------------
                                      1,747              2,513            2,344
                             ---------------   ----------------  ---------------
                                     $7,344             $5,737           $4,775
                             ---------------   ----------------  ---------------


                                      -23-


Deferred tax assets (liabilities) are comprised of the following(in thousands):



                                                                      2000               1999
                                                                ----------------   ---------------
Current deferred tax assets:
                                                                                  
    Inventory valuation methods                                     $ (465)             $ 758
    Accrual for inventory shrinkage                                    768                672
    Allowance for doubtful accounts                                    310                285
    Insurance accruals                                               1,200                990
    Other                                                              654                749
                                                                ----------------   ---------------
Gross current deferred tax assets                                    2,467              3,454
    Deferred tax asset valuation allowance                            (289)              (182)
                                                                ----------------   ---------------
                                                                     2,178              3,272
Current deferred tax liabilities                                      (156)              (270)
                                                                ----------------   ---------------
           Net current deferred tax asset                          $ 2,022            $ 3,002
                                                                ----------------   ---------------


Noncurrent deferred tax assets:
    Net operating loss carryforwards                               $ 1,685            $ 1,421
    Postretirement benefits other than pensions                        760                694
    Restructuring costs                                                 82                 82
    Other                                                            1,769              1,583
                                                                ----------------   ---------------
Gross noncurrent deferred tax assets                                 4,296              3,780
    Deferred tax asset valuation allowance                          (1,267)            (1,239)
                                                                ----------------   ---------------
                                                                     3,029              2,541
Noncurrent deferred tax liabilities:
    Depreciation                                                    (2,904)            (1,648)
    Other                                                              (27)               (27)
                                                                ----------------   ---------------
Gross noncurrent deferred tax liabilities                           (2,931)            (1,675)
                                                                ----------------   ---------------
           Net noncurrent deferred tax asset                         $  98              $ 866
                                                                ----------------   ---------------


The ultimate  realization  of these assets is dependent  upon the  generation of
future  taxable  income  sufficient  to offset the related  deductions  and loss
carryforwards within the applicable carryforward periods as described below. The
valuation  allowance  is based upon  management's  conclusion  that  certain tax
carryforward  items will  expire  unused.  During 2000 and 1999,  the  valuation
allowance  increased $264,000 and $393,000,  respectively,  as the result of the
company  generating  additional  net  operating  loss  carryforwards  in certain
states.

At February 3, 2001,  the Company has certain net operating  loss  carryforwards
which were  acquired in  reorganizations  and  purchase  transactions  which are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards total approximately $43,784,000 for state income tax purposes, and
expire at  various  times  during  the  period  2002  through  2022.  If certain
substantial  changes in the Company's  ownership should occur, there would be an
annual limitation on the amount of carryforwards which can be utilized.


A reconciliation  of the statutory  Federal income tax rate to the effective tax
rate is as follows:



                                                                     2000                1999              1998
                                                               -----------------   -----------------   -------------
                                                                                                      
Income tax provision at statutory rate                                     35.0%               35.0%           35.0%
State income taxes, net of federal benefit                                  0.9                 1.6             0.8
Change in valuation allowance                                                 -                   -             0.7
Surtax Exemptions                                                          (1.0)               (1.0)           (1.0)
Other                                                                      (0.9)               (0.7)           (0.4)
                                                               -----------------   -----------------   -------------
                                                                           34.0%               34.9%           35.1%
                                                               -----------------   -----------------   -------------

                                      -24-


NOTE 6 - LONG-TERM LEASES

The Company leases certain of its store locations under noncancelable  operating
leases  expiring at various  dates through  2031.  Many of these leases  contain
renewal options and require the Company to pay taxes, maintenance, insurance and
certain  other  operating  expenses  applicable  to the  leased  properties.  In
addition,  the Company leases various  equipment under  noncancelable  operating
leases and certain  transportation  equipment under capital  leases.  Total rent
expense under operating leases was $17,465,000,  $15,329,000 and $13,618,000 for
2000, 1999 and 1998, respectively.  Amortization expense on assets under capital
lease for 2000, 1999 and 1998 was $449,000, $355,000 and $283,000, respectively.

Future  minimum  rental  payments  under all operating and capital  leases as of
February 3, 2001 are as follows:


                                                                                         Operating           Capital
                                                                                           Leases              Leases
- --------------------------------------------------------------------------------------------------------------------------
                                                                                                             
2001                                                                                          $ 16,055             $  741
2002                                                                                            14,189                741
2003                                                                                            11,505                364
2004                                                                                             8,491                255
2005                                                                                             6,121                142
Thereafter                                                                                      11,426                  0
                                                                                     ------------------  -----------------
Total minimum lease payments                                                                  $ 67,787              2,243
                                                                                     ==================

Imputed interest                                                                                                    (510)
                                                                                                         -----------------

Present value of net minimum lease payments, including
    $503 classified as current portion of capital lease obligations                                               $ 1,733
                                                                                                         =================






NOTE 7 - SHAREHOLDERS' EQUITY

The Company has 30 million shares of Class A voting common stock authorized. The
Company's  authorized  capital also  consists of 11.5 million  shares of Class B
nonvoting  common stock, of which no shares have been issued.  In addition,  the
Company has authorized 10 million shares of preferred  stock, of which no shares
have been issued.

Effective October 12, 1998 the Company adopted a Shareholders  Rights Plan which
granted a dividend of one preferred  share purchase right ("the Right") for each
common  share  outstanding  at that  date.  Each Right  represents  the right to
purchase  one-hundredth  of a preferred  share of stock at a preset  price to be
exercised when any one  individual,  firm,  corporation or other entity acquires
15% or more of the Company's  common stock.  The Rights will become  dilutive at
the time of exercise and will expire, if unexercised, on October 12, 2008.

NOTE 8 - EMPLOYEE BENEFIT PLANS

Incentive  stock option plan.  The Company has a long-term  incentive plan under
which an aggregate of 1,168,750 shares may be granted. These options expire five
years from the date of grant.  Options outstanding at February 3, 2001 expire in
2001 through 2005.

                                      -25-

A summary of activity in the plan follows:


                                                   2000                        1999                      1998
                                           ---------------------      --------------------       -------------------
                                                        Weighted                  Weighted                  Weighted
                                                        Average                    Average                    Average
                                                        Exercise                  Exercise                  Exercise
                                           Options       Price        Options       Price        Options       Price
                                           -------       -----        -------       -----        -------       -----
Outstanding at beginning
                                                                                             
    of year                                563,454     $ 13.13        490,139     $ 13.40       411,298        $8.55

Granted                                    345,507       15.04        136,750       11.82       150,695        25.61

Canceled                                  (140,825)      11.02        (26,101)      14.79       (32,523)       12.46

Expired                                          -                     (1,744)      11.33             -            -

Exercised                                 (105,514)       8.67        (35,590)       8.38       (39,331)        8.42
                                          --------                    -------                   -------

Outstanding at end of year                 662,622       15.29        563,454       13.13       490,139        13.40
                                           =======                    =======                   =======

Exercisable at end of year                 154,065       10.62        169,313        9.10       152,483         9.85
                                           =======                    =======                   =======


The weighted average remaining  contractual life of all outstanding  options was
3.2 years at February 3, 2001.

The following table summarizes  information  about stock options  outstanding at
February 3, 2001:



                                            Options Outstanding                           Options Exercisable
                          -----------------------------------------------         -------------------------------
                                                  Weighted
                                                   Average
                                                  Remaining        Weighted                              Weighted
                               Number            Contractual       Average             Number             Average
      Range of              Outstanding at          Life           Exercise         Exercisable at       Exercise
   Exercise Prices        February 3, 2001       (in Years)         Price         February 3, 2001        Price
   ---------------        -----------------      ----------         -----         -----------------        -----
                                                                                         
    $5.90 to $7.20                70,634               1.0          $ 7.04              69,084            $ 7.03

  $11.50 to $16.19               483,113               3.8         $ 14.19              80,881           $ 12.94

  $20.00 to $25.88               108,875               2.1         $ 25.52               4,100           $ 25.50
                          -----------------                                       -----------------
                                 662,622                                               154,065
                          =================                                       =================



The Company applies  Accounting  Principles Board Opinion No. 25, Accounting for
Stock Issued to Employees  and related  interpretations  in  accounting  for its
plans.  Accordingly,  no  compensation  expense  has  been  recognized  for  its
stock-based  compensation.  Had compensation cost for the Company's stock option
plan been  determined  based on the fair  value at the grant  date for awards in
2000,  1999,  and 1998  consistent  with the method  prescribed by SFAS No. 123,
Accounting for Stock-Based  Compensation,  the Company's  operating  results for
2000, 1999, and 1998 would have been reduced to the pro forma amounts  indicated
below:

(in thousands, except per share data)        2000           1999          1998
                                          -----------    ----------     --------

Net income
    As reported                            $14,849         $10,702        $8,830
    Pro forma                               14,260          10,363         8,322

Basic earnings per share
    As reported                               1.24            0.90          0.75
    Pro forma                                 1.19            0.88          0.71

Diluted earnings per share
    As reported                               1.22            0.89          0.73
    Pro forma                                 1.17            0.86          0.69

                                      -26-


The fair value of each option  grant is estimated on the date of grant using the
Black-Scholes   option   pricing  model  with  the  following   weighted-average
assumptions using grants in 2000, 1999 and 1998, respectively:

                                         2000            1999            1998
                                 ---------------  --------------   -------------

Average expected life (years)               3.0             3.0             3.0
Average expected volatility                39.0%           43.3%           41.5%
Risk-free interest rates                    5.6%            4.8%            5.5%
Dividend yield                              1.3%            1.5%            1.3%


The  weighted  average  grant-date  fair value of options  granted  during 2000,
1999,and 1998 was $3.90, $4.17, and $7.85 respectively.

Restricted Stock.  During 2000, 1999, and 1998, the Company issued (cancelled) a
net of (25,272), 4,200, and 40,682 restricted shares, respectively. Compensation
expense  related to the shares  issued is  recognized  over the period for which
restrictions apply.

Employee stock ownership plan. The Company has a non-contributory employee stock
ownership  plan for the benefit of qualifying  employees who have  completed one
year of service  and  attained  the age of 18.  Benefits  are fully  vested upon
completion of seven years of service. The Company has not made any contributions
to the plan since 1996.

Salary  reduction  profit sharing plan.  The Company has a defined  contribution
profit  sharing plan for the benefit of qualifying  employees who have completed
one year of service and attained the age of 21.  Participants  may elect to make
contributions to the plan up to a maximum of 15% of their compensation.  Company
contributions  are made at the  discretion of the Company's  Board of Directors.
Participants  are 100%  vested  in their  contributions  and  earnings  thereon.
Contributions  by the  Company  and  earnings  thereon  are  fully  vested  upon
completion of seven years of service. The Company's  contributions for the years
ended  February 3, 2001,  January  29, 2000 and January 30, 1999 were  $100,000,
$96,000 and $83,000, respectively.

Postretirement  benefits.  The Company  provides certain health care benefits to
its full-time  employees  that retire between the ages of 58 and 65 with certain
specified levels of credited service.  Health care coverage options for retirees
under  the plan  are the  same as  those  available  to  active  employees.  The
Company's change in benefit  obligation based upon an actuarial  valuation is as
follows:



                                                              For the Year Ended
                                                              ------------------
                                                February 3,          January 29,       January 30,
                                                    2001                2000                1999
                                                    ----                ----                ----
(in thousands)
                                                                                
Benefit obligation at beginning of year           $ 1,377            $ 1,252             $ 1,132
Service cost                                          132                127                 103
Interest cost                                         116                 91                  85
Participant contributions                               -                  -                   4
Amendments                                              -                  -                   -
Actuarial (gain) loss                                  68                (17)                (67)
Benefits paid                                         (76)               (76)                 (5)
                                                  -------            -------             -------
Benefit obligation at end of year                 $ 1,617            $ 1,377             $ 1,252
                                                  =======            =======             =======

                                      -27-


A reconciliation of the Plan's funded status to accrued benefit cost follows:



                                              February 3,         January 29,         January 30,
                                                  2001                2000               1999
                                           -----------------   -----------------  ------------------
(in thousands)
                                                                                  
Funded status                                      $ (1,617)            $(1,377)           $ (1,252)
Unrecognized net actuarial gain                        (322)               (406)               (405)
Unrecognized prior service cost                          (5)                 (6)                 (6)
                                           -----------------   -----------------  ------------------
Accrued benefit costs                              $ (1,944)            $(1,789)           $ (1,663)
                                           =================   =================  ==================



The  medical  care cost  trend  used in  determining  this  obligation  is 10.0%
effective February 1, 1997, decreasing annually before leveling at 6.0% in 2003.
This trend rate has a significant effect on the amounts reported. To illustrate,
increasing  the health  care cost  trend by 1% would  increase  the  accumulated
postretirement  benefit  obligation  by  $238,000.  The  discount  rate  used in
calculating the obligation was 7.5% in 2000, 7.75% in 1999 and 6.75% in 1998.



The annual net postretirement cost is as follows:
                                                                         For the Year Ended
                                                                         ------------------
                                                            February 3,        January 29,      January 30,
                                                                2001              2000              1999
                                                            ------------       -----------      -----------
(in thousands)
                                                                                          
Service cost                                                   $ 132             $ 127             $ 103
Interest cost                                                    116                91                85
Amortization of net gain from prior periods                      (17)              (17)              (21)
Amortization of unrecognized prior service cost                    1                 1                 1
                                                            ------------       -----------      -----------
Net periodic postretirement benefit cost                       $ 232             $ 202             $ 168
                                                            ============       ===========      ===========



The Company's policy is to fund claims as incurred.

NOTE 9 - NET INCOME PER SHARE

Basic  earnings per share excludes  dilution and is computed by dividing  income
available to common stockholders by the weighted-average number of common shares
outstanding  for the period.  Diluted  earnings per share reflects the potential
dilution that could occur if securities or other contracts to issue common stock
were  exercised  or  converted  into common stock or resulted in the issuance of
common stock that then shared in the earnings of the entity. Restricted stock is
considered  contingently  issuable and is excluded from the computation of basic
earnings per share.

                                      -28-


A  reconciliation  of basic  earnings  per share to diluted  earnings  per share
follows (in thousands, except per share data):



                                                                     Year Ended
                            ----------------------------------------------------------------------------------------
                            February 3, 2001                January 29, 2000                 January 31, 1999
                            ----------------                ----------------                 ----------------
                                              Per                              Per                            Per
                                             Share                            Share                          Share
                      Income     Shares     Amount      Income     Shares    Amount     Income    Shares     Amount
- --------------------------------------------------------------------------------------------------------------------
                                                                                     
Basic EPS              $14,849     11,937      $1.24     $10,702    11,827      $ .90    $8,830     11,798      $.75

Effect of Dilutive
    Securities
Restricted stock                       78                              108                              79
Stock options                         182                              137                             201
                       -------     ------      -----     -------    ------      -----    ------     ------      ----
Diluted EPS            $14,849     12,197      $1.22     $10,702    12,072      $ .89    $8,830     12,078      $.73
                       =======     ======      =====     =======    ======      =====    ======     ======      ====






NOTE 10 - COMMITMENTS AND CONTINGENCIES

Commitments.  At February 3, 2001,  the  Company had  commitments  approximating
$5,082,000  on issued  letters  of credit  which  support  purchase  orders  for
merchandise.  Additionally,  the  Company  had  outstanding  letters  of  credit
aggregating   $2,552,000  utilized  as  collateral  for  their  risk  management
programs.

Litigation.  The Company is a party to several  pending  legal  proceedings  and
claims in the normal course of business. Although the outcome of the proceedings
and claims cannot be determined with certainty,  management of the Company is of
the opinion that it is unlikely  that these  proceedings  and claims will have a
material  adverse  effect on the  results  of  operations,  cash  flows,  or the
financial condition of the Company.

NOTE 11 - OTHER EXPENSES

During the fourth quarter of 1996, the Company recorded a $2,860,000 accrual for
the closure of certain  underperforming  stores and the repositioning of certain
merchandise  categories.  This charge  included  an accrual for closed  facility
lease  obligations of $1,156,000.  The remaining lease obligation at February 3,
2001 represents remaining future base payments required on one location that has
been closed.

The 2000 activity in this reserve is as follows:



                                       January 30,         January 29,                         February 3,
                                           1999                2000            Payments            2001
                                     -----------------   -----------------  ----------------  ----------------
                                                                                      
Lease obligations                         $ 400               $ 215           $ (129)             $  86


                                      -29-


NOTE 12 - QUARTERLY FINANCIAL DATA (UNAUDITED)




                                                                     First            Second            Third           Fourth
                                                                    Quarter           Quarter          Quarter          Quarter
                                                                    -------           -------          -------          -------
(in thousands, except per share data)

Year Ended February 3, 2001 - restated (1) (2)
                                                                                                             
Net sales                                                              $176,132        $ 180,353         $ 180,141       $ 244,623
Gross profit                                                             48,990           49,060            51,850          65,234
Net income                                                                3,345            1,654             3,829           6,021

Net income per share
     Basic                                                                 0.28             0.14              0.32            0.50
     Diluted                                                               0.28             0.14              0.31            0.49
Cash dividends paid per share                                              0.05             0.05              0.05            0.05

Year Ended January 29, 2000 - proforma (3)

Net sales                                                              $154,226        $ 155,792         $ 156,741       $ 199,018
Gross profit                                                             44,135           43,775            46,780          52,949
Net income                                                                2,766              920             2,677           4,339

Net income per share
     Basic                                                                 0.23             0.08              0.22            0.37
     Diluted                                                               0.23             0.08              0.22            0.36
Cash dividends paid per share                                              0.05             0.05              0.05            0.05


Year Ended January 29, 2000 - as reported

Net sales                                                              $154,934        $ 156,498         $ 158,049       $ 196,296
Gross profit                                                             44,319           43,952            47,117          52,251
Net income                                                                2,886            1,037             2,896           3,883

Net income per share
     Basic                                                                 0.24             0.09              0.24            0.33
     Diluted                                                               0.24             0.09              0.24            0.32
Cash dividends paid per share                                              0.05             0.05              0.05            0.05


(1)  Based upon a 53 week year.

(2)  As discussed in "Recent  Accounting  Prounouncements"  in Note 1, the above
     information  has  been  restated  to  reflect  the  impact  of the  Company
     implementing the  interpetations in SAB 101 related to layaway sales during
     the fourth  quarter of 2000. In the quarters in the year ended  February 3,
     2001, the effects of this restated on previously  reported net sales, gross
     profit,  net  income  and net  income  per share  (basic &  diluted)  was a
     decrease of $528, $132, $87 and $.01  respectively  for the 1st quarter;  a
     decrease of $453, $111, $73, and .00 respectively for the 2nd quarter and a
     decrease of $951, $239, $158 and $.01 respectively for the 3rd quarter.

(3)  For informational  purposes only, 1999 quarterly results have been restated
     on proforma  basis as if the  effects of SAB 101 on layaway  sales had been
     applied to the 1999 quarterly reports.

                                      -30-







                        Report of Independent Accountants

To the Board of Directors and Shareholders of Fred's, Inc.

In our opinion,  the  accompanying  consolidated  balance sheets and the related
consolidated  statements of income,  of changes in  shareholders'  equity and of
cash flows present fairly, in all material  respects,  the financial position of
Fred's,  Inc. and its subsidiaries at February 3, 2001 and January 29, 2000, and
the results of their operations and their cash flows for each of the three years
in the period ended February 3, 2001, in conformity with  accounting  principles
generally accepted in the United States of America.  These financial  statements
are the  responsibility of the Company's  management;  our  responsibility is to
express  an  opinion  on these  financial  statements  based on our  audits.  We
conducted our audits of these  statements in accordance with auditing  standards
generally  accepted in the United States of America,  which require that we plan
and perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement.  An audit includes examining, on a
test basis,  evidence  supporting  the amounts and  disclosures in the financial
statements,  assessing the accounting  principles used and significant estimates
made by management, and evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion  expressed
above.



PricewaterhouseCoopers
Memphis, TN
April 4, 2001




                                      -31-



Stock Market Information
- ------------------------
The  Company's  common  stock trades on the Nasdaq Stock Market under the symbol
FRED (CUSIP No.  356108-10-0).  At April 20, 2001,  the Company had an estimated
5,400  shareholders,  including  beneficial  owners holding shares in nominee or
street name.

The table  below sets forth the high and low stock  prices,  together  with cash
dividends paid per share, for each fiscal quarter in the past two fiscal years:

                                                                      Dividends
                                  High               Low              Per Share
- --------------------------------------------------------------------------------
1999
- ----
First                            $15.00             $9.75                $0.05
Second                           $17.63            $10.31                $0.05
Third                            $18.00            $10.69                $0.05
Fourth                           $17.63            $11.50                $0.05

2000
- ----
First                            $16.00            $14.13                $0.05
Second                           $21.06            $15.00                $0.05
Third                            $25.00            $18.75                $0.05
Fourth                           $23.69            $17.13                $0.05


SIC 5331

                                      -33-(inside back cover)




EXHIBIT 21.1



     FRED'S, INC.

     SUBSIDIARIES OF REGISTRANT

     Fred's, Inc. has the following subsidiaries, all of which are 100% owned:

                  Fred's Stores of Tennessee, Inc.
                  Fred's Capital Management Company
                  Fred's Real Estate and Equipment Management Corporation
                  Fred's Capital Finance, Inc.



EXHIBIT 23.1

                     Consent of PricewaterhouseCoopers LLP

We  hereby  consent  to the  incorporation  by  reference  in  the  Registration
Statements on Form S-8 (No. 33-48380 and 33-67606) of Fred's, Inc. of our report
dated April 4, 2001, relating to the financial statements,  which appears in the
Annual Report to  Shareholders,  which is  incorporated in this Annual Report on
From 10-K. We also consent to the incorporation by reference of our report dated
April 4, 2001 relating to the  financial  statement  schedule,  which appears in
this Form 10-K.



PricewaterhouseCoopers LLP
Memphis, Tennessee
May 2, 2001