FORM 10-Q


                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


[ X ]     QUARTERLY  REPORT  PURSUANT  TO SECTION 13 OR 15(d) OF THE  SECURITIES
          EXCHANGE ACT OF 1934.

                For the quarterly period ended November 1, 2003.

                                       OR

[    ]    TRANSITION  REPORT  PURSUANT TO SECTION 13 OR 15(d) OF THE  SECURITIES
          EXCHANGE ACT OF 1934.

For the transition period from                 to                .
                               ---------------    ---------------


                        Commission file number 001-14565


                                  FRED'S, INC.
             (Exact name of registrant as specified in its charter)


              Tennessee                            62-0634010
    (State or other jurisdiction of             (I.R.S. Employer
    incorporation or organization)              Identification No.)

4300 New Getwell Rd., Memphis, Tennessee              38118
(Address of principal executive offices)            (zip code)

                                 (901) 365-8880
              (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days.
Yes      X        No
    -----------      -----------

Indicate by check mark whether the registrant is an accelerated filer.
Yes      X        No
    -----------      -----------

The  registrant  had  39,092,119  shares of Class A voting,  no par value common
stock outstanding as of December 5, 2003.

                                       1


                                  FRED'S, INC.
                                  ------------

                                      INDEX
                                      -----

                                                                       Page No.
- -------------------------------------------------------------------------------

Part I - Financial Information
- ------------------------------

  Item 1 - Financial Statements (unaudited):

    Consolidated Balance Sheets as of
     November 1, 2003 and February 1, 2003                                    3

    Consolidated Statements of Income
     for the Thirteen Weeks Ended November 1, 2003
     and November 2, 2002 and the Thirty-Nine Weeks Ended
     November 1, 2003 and November 2, 2002                                    4

    Consolidated Statements of Cash Flows
     for the Thirty-Nine Weeks Ended November 1, 2003
     and November 2, 2002                                                     5

    Notes to Consolidated Financial Statements                            6 - 7

  Item 2 - Management's Discussion and
                Analysis of Financial Condition and
                Results of Operations                                    8 - 11

  Item 3 - Quantitative and Qualitative Disclosures
                  about Market Risk                                          11

  Item 4 - Controls and Procedures                                           11

Part II - Other Information                                                  12
- ---------------------------
   Item 5 - Other Information
   Item 6 - Exhibits and Reports on Form 8-K

Signatures                                                                   13
- ----------


                                       2




                                  FRED'S, INC.
                           CONSOLIDATED BALANCE SHEETS
                                   (unaudited)

                   (in thousands, except for number of shares)

                                                                                                             

                                                                                November 1,                        February 1,
                                                                                   2003                               2003
                                                                                   ----                               ----
ASSETS:
- -------
Current assets:
      Cash and cash equivalents                                                   $2,279                             $8,209
      Receivables, less allowance for doubtful
       accounts of $976 ($975 at February 1, 2003)                                16,828                             18,400
      Inventories                                                                260,589                            193,506
      Other current assets                                                         4,951                              7,775
                                                                              ----------                          ---------
           Total current assets                                                  284,647                            227,890
      Property and equipment, at depreciated cost                                128,339                            110,794
      Equipment under capital leases, less accumulated
       amortization of $3,025 ($2,542 at February 1,2003)                          1,942                              2,425
      Other noncurrent assets                                                      4,256                              4,739
                                                                              ----------                          ---------
           Total assets                                                         $419,184                           $345,848
                                                                                ========                           ========

LIABILITIES AND SHAREHOLDERS' EQUITY
- ------------------------------------
Current liabilities:
      Accounts payable                                                           $78,427                            $58,489
      Current portion of indebtedness                                                125                                177
      Current portion of capital lease obligations                                   735                                728
      Accrued liabilities                                                         23,079                             19,484
      Current deferred tax liability                                              11,016                             10,559
                                                                              ----------                          ---------
                Total current liabilities                                        113,382                             89,437
                                                                              ----------                          ---------

Long term portion of indebtedness                                                 19,284                                121
Capital lease obligations                                                          1,844                              2,389
Deferred tax liability                                                             3,445                                676
Other noncurrent liabilities                                                       2,755                              2,455
                                                                              ----------                          ---------
           Total liabilities                                                     140,710                             95,078
                                                                              ----------                          ---------

Shareholders' equity:
- ---------------------
      Preferred stock, nonvoting, no par value,
        10,000,000 shares authorized, none outstanding                             ---                                ---
      Preferred stock, Series A junior participating
         nonvoting, no par value, 224,594 shares
         authorized, none outstanding                                              ---                                ---
      Common stock, Class A voting, no par value,
         60,000,000 shares authorized 39,049,091
         shares issued and outstanding
         (38,509,888 shares at February 1, 2003)                                 125,959                            117,209
      Common stock, Class B nonvoting, no par value,
         11,500,000 shares authorized, none outstanding                            ---                                ---
      Retained earnings                                                          152,515                            133,589
      Deferred compensation on restricted
         stock incentive plan                                                      ---                                  (28)
                                                                              ----------                          ---------
           Total shareholders' equity                                            278,474                            250,770
                                                                              ----------                          ---------
      Total liabilities and shareholders' equity                                $419,184                           $345,848
                                                                              ==========                          =========



          See accompanying notes to consolidated financial statements.


                                        3

                                  FRED'S, INC.
                        CONSOLIDATED STATEMENTS OF INCOME
                                   (unaudited)
                    (in thousands, except per share amounts)


                                                          

                            Thirteen Weeks Ended       Thirty-Nine Weeks Ended
                           ----------------------      -----------------------
                          November 1,     November 2,   November 1,  November 2,
                              2003          2002           2003          2002
                           ----------------------      -----------------------
Net sales                  $311,668      $263,197        $924,627     $778,094
Cost of goods sold          220,477       187,203         660,544      563,037
                            -------       -------         -------      -------
  Gross profit               91,191        75,994         264,083      215,057
Selling, general and
 administrative expenses     77,303        64,475         231,533      188,477
                            -------       -------         -------      -------
  Operating income           13,888        11,519          32,550       26,580
Interest expense(income),net     93           121             290           54
                            -------       -------         -------      -------
  Income before income taxes 13,795        11,398          32,260       26,526
Provision for income taxes    4,767         3,990          10,990        9,176
                            -------       -------         -------      -------
Net income                 $  9,028      $  7,408        $ 21,270     $ 17,350
                           ========      ========        ========     ========
Net income per share  *
    Basic                  $    .23      $    .19        $    .55     $    .45
                           ========      ========        ========     ========
    Diluted                $    .23      $    .19        $    .54     $    .44
                           ========      ========        ========     ========
Weighted average shares outstanding  *
    Basic                    38,901        38,328          38,680       38,201
                           ========      ========        ========     ========
    Effect of dilutive
    securities                  937           934             914        1,048
                              -----       -------           -----       ------

    Diluted                  39,838        39,262          39,594       39,249
                           ========      ========        ========     ========
    Dividends per share    $    .02      $    .02        $    .02     $    .02
                           ========      ========        ========     ========





*    All  share  and per  share  amounts  have  been  adjusted  to  reflect  the
     distribution of a three-for-two stock split on July 1, 2003.



          See accompanying notes to consolidated financial statements.



                                       4


                                  FRED'S, INC.
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                   (unaudited)
                                 (in thousands)

                                                                    
                                                           Thirty-Nine Weeks Ended
                                                           -----------------------
                                                         November 1,      November 2,
                                                            2003            2002
                                                            ----            ----
Cash flows from operating activities:
    Net income                                            $21,270          $17,350
    Adjustments to reconcile net income
    to net cash flows from operating activities:
      Depreciation and amortization                        18,994           15,502
      Provision for uncollectible receivables                   1               40
      LIFO reserve                                          1,132              900
      Deferred income taxes                                 3,226            1,326
      Amortization of deferred compensation on
        restricted stock incentive plan                        35               39
    Tax benefit upon exercise of stock options              1,360            1,492
    (Increase)decrease in assets:
         Receivables                                        1,571           (2,858)
         Inventories                                      (68,215)         (56,297)
           Other assets                                     2,824             (573)
    Increase (decrease) in liabilities:
      Accounts payable and accrued liabilities             23,533           26,830
      Other noncurrent liabilities                            300              300
                                                          -------           ------
      Net cash provided by operating activities             6,031            4,051
                                                          -------           ------

Cash flows from investing activities:
    Capital expenditures                                  (34,798)         (31,289)
    Asset acquisition, net of cash acquired
     (primarily intangibles)                                 (776)          (1,374)
                                                            -----          -------
Net cash used in investing activities                     (35,574)         (32,663)
                                                         --------         --------

Cash flows from financing activities:
   Reduction of indebtedness and capital lease
     obligations                                             (710)            (972)
   Proceeds from revolving line of credit,
      net of payments                                      19,284           13,010
     Proceeds from exercise of options                      1,919            1,528
    Proceeds from sale of additional shares                 8,110            3,537
   Repurchase of shares                                    (2,646)              --
    Cash dividends paid                                    (2,344)          (2,319)
                                                          -------          -------
   Net cash provided by financing activities               23,613           14,784
                                                           ------          -------
    Decrease in cash and cash equivalents                  (5,930)         (13,828)
    Beginning of period cash and cash equivalents           8,209           15,906
                                                           ------          -------
    End of period cash and cash equivalents                $2,279           $2,078
                                                           ======          =======

Supplemental disclosures of cash flow information:
    Interest paid                                            $285              $30
                                                             ====              ===
    Income taxes paid                                        $---           $7,300
                                                             ====           ======
     Non cash investing and financing activities:
       Assets acquired through capital lease obligations     $---           $1,330
                                                            =====           ======



          See accompanying notes to consolidated financial statements.



                                       5



                                  FRED'S, INC.
                                  ------------
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                   ------------------------------------------
                  (amounts in thousands, except per share data)

- ----------------------------------------------------------------------------
NOTE 1:  BASIS OF PRESENTATION
- ----------------------------------------------------------------------------

     Fred's,   Inc.  ("We",   "Our"  or  "Us")  operates  508  discount  general
merchandise  stores,  including 26 franchised  Fred's stores, in fourteen states
mainly in the  southeastern  United  States.  Two hundred and  thirty-six of the
stores have full service pharmacies.

     The  accompanying  unaudited  consolidated  financial  statements have been
prepared in accordance  with the  instructions to Form 10-Q and therefore do not
include all information and notes necessary for a fair presentation of financial
position,  results of operations  and cash flows in conformity  with  accounting
principles  generally  accepted in the United States.  The statements do reflect
all adjustments (consisting of only normal recurring accruals) which are, in the
opinion of management,  necessary for a fair presentation of financial  position
in  conformity  with  accounting  principles  generally  accepted  in the United
States.  The  statements  should  be read in  conjunction  with the Notes to the
Consolidated  Financial  Statements  for the fiscal year ended  February 1, 2003
incorporated into Our Annual Report on Form 10-K.

     The results of operations for the thirty-nine week period ended November 1,
2003 are not  necessarily  indicative of the results to be expected for the full
fiscal year.

     Certain prior quarter amounts have been reclassified to conform to the 2003
presentation.

- ---------------------------------------------------------------------------
NOTE 2:  INVENTORIES
- ---------------------------------------------------------------------------

     Warehouse  inventories  are stated at the lower of cost or market using the
FIFO (first-in, first-out) method. Retail inventories are stated at the lower of
cost or market as determined by the retail  inventory  method.  Under the retail
inventory method ("RIM"), the valuation of inventories at cost and the resulting
gross margin are calculated by applying a calculated cost-to-retail ratio to the
retail value of inventories. The RIM is an averaging method that has been widely
used in the retail industry due to its practicality. Also, it is recognized that
the use of the RIM will result in valuing inventories at lower of cost or market
if  markdowns  are  currently  taken  as a  reduction  of the  retail  value  of
inventories.  Inherent in the RIM calculation are certain significant management
judgments and estimates including, among others, initial markups, markdowns, and
shrinkage,  which significantly impact the ending inventory valuation at cost as
well as resulting gross margin.  These significant  estimates,  coupled with the
fact that the RIM is an averaging  process,  can,  under certain  circumstances,
produce distorted or inaccurate cost figures.  Management  believes that our RIM
provides an inventory  valuation which reasonably  approximates cost and results
in carrying inventory at the lower of cost or market. For pharmacy  inventories,
which are  $38,591  and  $32,607  at  November  1, 2003 and  November  2,  2002,
respectively,  cost was determined using the LIFO (last-in,  first-out)  method.
The current cost of inventories  exceeded the LIFO cost by $7,270 at November 1,
2003 and $5,503 at November 2, 2002.

LIFO pharmacy  inventory  costs can only be determined  annually when  inflation
rates and inventory  levels are finalized;  therefore,  LIFO pharmacy  inventory
costs for  interim  financial  statements  are  estimated  based upon the latest
available published index.


                                       6


- ---------------------------------------------------------------------------
NOTE 3:  INCENTIVE STOCK OPTIONS
- ---------------------------------------------------------------------------

As  permitted  under  accounting  principles  generally  accepted  in the United
States,  we account for our stock-based  compensation  plans using the intrinsic
value  method  prescribed  in  Accounting   Principles  Board  Opinion  No.  25,
"Accounting  for Stock Issued to  Employees,"  and related  Interpretations.  No
stock-based employee compensation expense is reflected in net income because the
exercise  price of our incentive  employee stock options equals the market price
of the underlying  stock on the date of grant.  The following table  illustrates
the effect on net income and earnings per share if we had applied the fair value
recognition  provisions of Statement of Financial  Accounting Standards No. 123,
"Accounting  for  Stock-Based  Compensation"  (SFAS  No.  123),  to  stock-based
employee compensation.


                         

                                         Thirteen Weeks Ended              Thirty-Nine Weeks Ended
                                      November 1,     November 2,      November 1,          November 2,
                                         2003            2002             2003                 2002
                                         ----            ----             ----                 ----


Net income                              $9,028          $7,408          $21,270               $17,350
SFAS No. 123 pro forma
compensation expense,
net of income taxes                       (257)           (114)            (770)                 (342)
                                         -----           -----            -----                 -----
SFAS No. 123 pro forma
Net income                             $ 8,771         $ 7,294         $ 20,500               $17,008
                                       =======         =======         ========               =======



Pro forma earnings per share:
  *     Basic                          $  0.23         $  0.19           $  .53                $  .45
                                       =======         =======           ======                ======
  *     Diluted                        $  0.22         $  0.19           $  .52                $  .43
                                       =======         =======           ======                ======



Earnings per share, as reported:
  * Basic                              $  0.23         $  0.19           $  .55                $  .45
                                       =======         =======           ======                ======
  * Diluted                            $  0.23         $  0.19           $  .54                $  .44
                                       =======         =======           ======                ======







*    All  share  and per  share  amounts  have  been  adjusted  to  reflect  the
     distribution of a three-for-two stock split on July 1, 2003.





                                       7



Item 2:
                Management's Discussion and Analysis of Financial
                       Condition and Results of Operations
- ---------------------------------------------------------------------------
GENERAL
- ---------------------------------------------------------------------------

Our  business is subject to seasonal  influences,  but has tended to  experience
less seasonal  fluctuation  than many other retailers due to the mix of everyday
basic  merchandise  and pharmacy  business.  The fourth quarter is typically the
most profitable  quarter because it includes the Christmas  selling season.  The
overall strength of the fourth quarter is partially  mitigated,  however, by the
inclusion of the month of January, which is generally the least profitable month
of the year.

The impact of inflation on labor and occupancy  costs can  significantly  affect
our  operations.  Many of our  employees  are paid hourly  rates  related to the
federal  minimum wage and,  accordingly,  any increase  affects us. In addition,
payroll taxes,  employee benefits and other  employee-related  costs continue to
increase.  Occupancy costs,  including rent,  maintenance,  taxes and insurance,
also continue to rise. We believe that maintaining  adequate  operating  margins
through a combination of price adjustments and cost controls, careful evaluation
of occupancy  needs, and efficient  purchasing  practices are the most effective
tools     for     coping     with     increasing     costs     and     expenses.
- --------------------------------------------------------------------------
RESULTS OF OPERATIONS
- --------------------------------------------------------------------------

 Thirteen Weeks Ended November 1, 2003 and November 2, 2002
 ----------------------------------------------------------

Net sales  increased to $311.7  million in 2003 from $263.2  million in 2002, an
increase of $48.5 million or 18.4%.  The increase was attributable to comparable
store  sales  increases  of 6.0%  ($15.2  million)  and sales by stores  not yet
included as comparable  stores ($33.1 million).  Sales to franchisees  increased
$.2  million in 2003.  The sales mix for the period was 49.6%  Hardlines,  34.1%
Pharmacy,  13.4%  Softlines,  and  2.9%  Franchise.  This  compares  with  48.5%
Hardlines,  34.8%  Pharmacy,  13.3%  Softlines,  and 3.4% Franchise for the same
period last year.

Gross profit increased to 29.3% of sales in 2003 compared with 28.9% of sales in
the  prior-year  period.  Gross profit margin  increased as a result of improved
initial markup on shipments,  product mix, controlling  markdowns and shrinkage,
and vendor allowances of $0.6 million associated with the opening of our Georgia
distribution center.

Selling,  general and administrative expenses increased to $77.3 million in 2003
from $64.5  million in 2002.  As a percentage  of sales,  expenses  increased to
24.8% of sales compared to 24.5% of sales last year. The increase in expenses is
primarily  due to cost  associated  with our growth  program  for stores and the
servicing  of  additional  stores by the  Georgia  distribution  center  and was
partially offset by recovery from our business insurance  interruption  coverage
from the July windstorm in the amount of $.3 million.

During the third quarter of 2003 interest expense was less than $.1 million, due
to managing working capital from operations during the quarter.

For the third quarter of 2003, the effective income tax rate was 34.6%, compared
with 35.0% for the third  quarter  of last year.  Income  taxes  benefited  from
federal tax credits  that  became  available  in 2002 and from a decrease in the
valuation  allowance  previously  established against net operating losses carry
forwards as they were utilized.

Thirty-nine Weeks Ended November 1, 2003 and November 2, 2002
- -------------------------------------------------------------

Net sales  increased to $924.6  million in 2003 from $778.1  million in 2002, an


                                       8



increase of $146.5 million or 18.8%. The increase was attributable to comparable
store  sales  increases  of 6.0%  ($44.7  million)  and sales by stores  not yet
included as comparable stores ($102.1 million).  Sales to franchisees  decreased
$0.3 million in 2003.  The sales mix for the period was 49.6%  Hardlines,  33.5%
Pharmacy,  14.1%  Softlines,  and  2.8%  Franchise.  This  compares  with  48.6%
Hardlines,  34.7%  Pharmacy,  13.3%  Softlines,  and 3.4% Franchise for the same
period last year.

Gross profit increased to 28.6% of sales in 2003 compared with 27.6% of sales in
the prior-year  period.  Gross profit margins  increased as a result of improved
initial markup on shipments, product mix, markdown control and vendor allowances
of $1.9 million associated with the opening of our Georgia distribution center.

Selling, general and administrative expenses increased to $231.5 million in 2003
from $188.5  million in 2002.  As a percentage of sales,  expenses  increased to
25.1% of sales  compared to 24.2% of sales last year.  The  increase in expenses
was  attributable  to cost  associated  with our  store  expansion  program  and
distribution facilities, as well as higher insurance costs.

For the first nine months of 2003, we incurred  interest  expense of $.3 million
as  compared  to less than $0.1  million  last year.  The  difference  primarily
results from borrowing for the completion of our Georgia distribution center and
our store expansion program.

For the first  nine  months of 2003,  the  effective  income tax rate was 34.1%,
compared with 34.6% for last year.  Income taxes in the first nine months of the
year benefited from federal tax credits that became available in 2002 and from a
decrease in the valuation  allowance  previously  established  against state net
operating loss carry forwards as they were utilized.

- ---------------------------------------------------------------------------
LIQUIDITY AND CAPITAL RESOURCES
- ---------------------------------------------------------------------------

Due to the seasonality of our business and the continued  increase in the number
of stores and  pharmacies,  inventories  are generally lower at year-end than at
each quarter-end of the following year.

Cash flows  provided by operating  activities  totaled  $6.0 million  during the
thirty-nine  week period  ended  November 1, 2003.  Cash was  primarily  used to
increase  inventories by approximately $68.2 million in the first nine months of
2003.  This  increase was primarily  attributable  to 72 new stores in the first
nine months of 2003 as well as stocking the new  distribution  center.  Accounts
payable and accrued liabilities increased approximately $23.5 million during the
first nine months of 2003.

Cash flows used in investing  activities  totaled $35.6  million,  and consisted
primarily  of  capital  expenditures  associated  with the  store  and  pharmacy
expansion program ($19.6 million),  expenditures for the new distribution center
in Dublin,  Georgia ($9.2  million) and ($6.0  million) for technology and other
corporate  expenditures.  During  the first  nine  months,  we opened 72 stores,
closed 4 stores,  opened 22  pharmacies,  closed 2 pharmacies  and  remodeled 26
stores.  We expect to open  approximately  6 stores in the  fourth  quarter  and
approximately  78 stores for the year. Our capital  expenditure plan for 2003 is
in the $21 million dollar range for store and pharmacy  expansion.  Depreciation
expense for the year will be in the $24 million dollar range.

Cash flows provided by financing activities totaled $23.6 million including $5.5
million from proceeds of 150,000 (pre split)  additional shares on June 6, 2003,
and $19.3  million from  borrowings  under our revolving  line of credit.  These
amounts were used to fund the store and pharmacy growth program and complete the
Georgia distribution center.  During the quarter, we sold $2.6 million in common
stock with the  intention of purchasing  an airplane.  Later,  we decided not to
purchase the airplane, whereupon we purchased and retired $2.6 million of common
stock of the CEO at a  nominal  profit to the  Company.  The CEO  purchased  the

                                       9



airplane for $4.7 million.  We entered into a dry lease  agreement  with the CEO
for its usage for the remainder of the year at the  annualized  rate of 2.5%. We
have an option to  purchase  the  airplane  for $4.7  million  during  the lease
period.  As of November 1, 2003,  we have 201,244 (pre split)  shares of Class A
common  stock  available  to be  issued  from  the  March 6,  2002  Registration
Statement.

On July 31, 2003, we entered into an agreement to modify the new Revolving  Loan
and Credit Agreement (the  "Agreement") with a bank to replace the April 3, 2000
Revolving Loan and Credit Agreement,  as amended. The Agreement provides us with
an unsecured  revolving line of credit commitment of up to $40 million and bears
interest  at a 1.5%  below  prime  rate or a  LIBOR-based  rate.  Under the most
restrictive  covenants of the Agreement,  we are required to maintain  specified
tangible net worth (which was  $203,830,000  at November 1, 2003) and net income
levels.  We are required to pay a commitment fee to the bank at a rate per annum
equal to .15% on the unutilized  portion of the revolving line  commitment  over
the term of the Agreement.  The term of the Agreement  extends to July 31, 2006.
There was $19.3  million  in  borrowings  outstanding  under  the  Agreement  at
November 1, 2003.

We  believe  that  sufficient  capital  resources  are  available  in  both  the
short-term  and long-term  through  currently  available cash and cash generated
from future  operations  and,  if  necessary,  the ability to obtain  additional
financing.

- ---------------------------------------------------------------------------
CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION
- ---------------------------------------------------------------------------

Statements,  other  than  those  based on  historical  facts  that we  expect or
anticipate may occur in the future,  are  forward-looking  statements  which are
based  upon a  number  of  assumptions  concerning  future  conditions  that may
ultimately  prove to be  inaccurate.  Actual  events and results may  materially
differ from anticipated  results  described in such  statements.  Our ability to
achieve such results is subject to certain risks and uncertainties, including:

     o    Economic and weather  conditions  which affect buying  patterns of our
          customers;

     o    Changes in  consumer  spending  and our ability to  anticipate  buying
          patterns and implement appropriate inventory strategies;

     o    Continued availability of capital and financing;

     o    Competitive factors;

     o    Changes in reimbursement practices for pharmaceuticals;

     o    Governmental regulation;

     o    Increases in fuel and utility rates; and

     o    Other factors affecting business beyond our control.

Consequently,  all of the  forward-looking  statements  are  qualified  by  this
cautionary  statement  and  there  can  be no  assurance  that  the  results  or
developments  anticipated  by us will be  realized  or that  they  will have the
expected effects on our business or operations.  Actual results,  performance or
achievements   can   differ   materially   from   results   suggested   by  this
forward-looking  statement  because of a variety of  factors.  We  undertake  no
obligation  to  update  any  forward-looking  statement  to  reflect  events  or
circumstances arising after the date on which it was made.


                                       10



Item 3.
- ---------------------------------------------------------------------------
QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK
- ---------------------------------------------------------------------------

As of November 1, 2003, we had no holdings of derivative  financial or commodity
instruments.  We are exposed to financial  market  risks,  including  changes in
interest  rates.  All  borrowings  under our  Revolving  Credit  Agreement  bear
interest at 1.5% below prime rate or a LIBOR-based rate. An increase in interest
rates of 100 basis points would not significantly  affect our income. All of our
business is transacted in U.S. dollars and,  accordingly,  foreign exchange rate
fluctuations  have  never  had a  significant  impact  on us,  and  they are not
expected to in the foreseeable future.

Item 4.
- ---------------------------------------------------------------------------
CONTROLS AND PROCEDURES
- ---------------------------------------------------------------------------

As of  the  end of  the  period  covered  by  this  report,  we  carried  out an
evaluation,  under  the  supervision  and with the  participation  of our  Chief
Executive  Officer  and  Chief  Financial  Officer,   of  the  effectiveness  of
disclosure  controls and procedures (as defined in Rules  13a-14(c) and 15d-1(c)
under the Securities Exchange Act of 1934). Based on that evaluation,  the Chief
Executive Officer and the Chief Financial Officer, concluded that our disclosure
controls  and  procedures  are  effective  in timely  alerting  them to material
information  required to be included in our periodic SEC reports.  There were no
changes in our internal  control over  financial  reporting  (as defined in Rule
13a-15(f)  under the Securities  Exchange Act of 1934) that occurred  during our
most recent fiscal  quarter that have  materially  affected,  or are  reasonably
likely to materially affect, our internal control over financial reporting.



                                       11


                           PART II. OTHER INFORMATION

Item 1.       Legal Proceedings

                  Not Applicable.

Item 2.       Changes in Securities

                 Not Applicable.

Item 3.       Defaults Upon Senior Securities

                 Not Applicable.

Item 4.       Submission of Matters to a Vote of Securities Holders

                  Not Applicable

Item 5.       Other Information

               In May  of  2002,  certain  of our  Memphis  distribution  center
               employees  voted in an election  conducted by the National  Labor
               Relations  Board  to  decide  whether  or not they  wished  to be
               represented by the Union of Needletrades,  Industrial and Textile
               Employees (UNITE). Subsequent to the subject quarter, we received
               notice that the National Labor  Relations  Board has reviewed the
               appeal  and is  certifying  UNITE  as the  collective  bargaining
               representative  of those Memphis  distribution  center employees.
               The  Company  is  currently  analyzing  the  various  options  to
               determine its next step.


Item 6.       Exhibits and Reports on Form 8-K

                Exhibits:
                   10.15  Third Modification Agreement of the Revolving Loan
                          and Credit Agreement*
                   31.1   Certification of Chief Executive Officer.
                   31.2   Certification of Chief Financial Officer.
                   32.0   Certification of Chief Executive Officer and Chief
                          Financial Officer pursuant to 18 U.S.C. Section 1350.


                Reports on Form 8-K:

                 1) Current  report  filed August 21, 2003  reporting  sales and
                    earnings for the second  quarter  ended August 2, 2003,  and
                    other  matters  relating to the  Company's  operational  and
                    financial condition.


*  Entered into on July 31, 2003.
                                       12



                                   SIGNATURES

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                                     FRED'S, INC.

Date:  December 16, 2003                        /s/ Michael J. Hayes
- ------------------------                        ------------------------------
                                                Michael J. Hayes
                                                Chief Executive Officer


Date:  December 16, 2003                        /s/ Jerry A. Shore
- ------------------------                        ------------------------------
                                                Jerry A. Shore
                                                Chief Financial Officer







                                       13



                                   SIGNATURES

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                                FRED'S, INC.

                                                /s/Michael J. Hayes
                                                -------------------
                                                Michael J. Hayes
Date:  December 16, 2003                        Chief Executive Officer
- ------------------------




                                                /s/Jerry A. Shore
                                                -----------------
                                                Jerry A. Shore
Date:  December 16, 2003                        Chief Financial Officer
- ------------------------






                                                                   Exhibit 31.1

                    Certification of Chief Executive Officer

I, Michael J. Hayes, certify that:

   1.     I have reviewed this quarterly report on Form 10-Q of Fred's, Inc.;

   2.     Based on my  knowledge,  this  report  does  not  contain  any  untrue
          statement  of a  material  fact  or  omit to  state  a  material  fact
          necessary to make the statements  made, in light of the  circumstances
          under which such  statements were made, not misleading with respect to
          the period covered by this report;

   3.     Based on my knowledge,  the financial statements,  and other financial
          information  included in this report,  fairly  present in all material
          respects the financial condition, results of operations and cash flows
          of the  registrant  as of,  and for,  the  periods  presented  in this
          report;

   4.     The registrant's  other  certifying  officer and I are responsible for
          establishing  and maintaining  disclosure  controls and procedures (as
          defined in Exchange Act Rules  13a-15(e) and  15d-15(e))  and internal
          control  over  financial  reporting  (as defined in Exchange Act Rules
          13a-15(f) and 15d-15(f) for the registrant and have:

          a)   Designed such disclosure controls and procedures,  or caused such
               disclosure  controls and  procedures to be  designated  under our
               supervision,  to ensure that material information relating to the
               registrant,  including  its  consolidated  subsidiaries,  is made
               known to us by others within those entities,  particularly during
               the period in which this report is being prepared;

          b)   Designated  such internal  control over financial  reporting,  or
               caused such  internal  control  over  financial  reporting  to be
               designed under our supervision,  to provide reasonable  assurance
               regarding  the   reliability  of  financial   reporting  and  the
               preparation  of financial  statements  for  external  purposes in
               accordance with generally accepted accounting principles;

          c)   Evaluated  the  effectiveness  of  the  registrant's   disclosure
               controls  and   procedures  and  presented  in  this  report  our
               conclusions  about the  effectiveness of the disclosure  controls
               and  procedures,  as of the  end of the  period  covered  by this
               report based on such evaluation; and

          d)   Disclosed in this report any change in the registrant's  internal
               control  over  financial   reporting  that  occurred  during  the
               registrant's  most  recent  fiscal  quarter  that has  materially
               affected,  or is  reasonably  likely to  materially  affect,  the
               registrant's internal control over financial reporting; and

     5.   The registrant's other certifying officer and I have disclosed,  based
          on our most recent  evaluation  of  internal  control  over  financial
          reporting,  to the  registrant's  auditors and the audit  committee of
          registrant's board of directors:

          a)   All  significant  deficiencies  and  material  weaknesses  in the
               design or operation of internal control over financial  reporting
               which are reasonably  likely to adversely affect the registrant's
               ability  to  record,  process,  summarize  and  report  financial
               information; and

          b)   Any fraud,  whether or not material,  that involves management or
               other employees who have a significant  role in the  registrant's
               internal control over financial reporting.

Date: December 16, 2003                      /s/ Michael J. Hayes
                                             ----------------------------------
                                             Michael J. Hayes
                                             Chief Executive Officer



                                                                   Exhibit 31.2

                    Certification of Chief Financial Officer

I, Jerry A. Shore, certify that:

   1.     I have reviewed this quarterly report on Form 10-Q of Fred's, Inc.

   2.     Based on my  knowledge,  this  report  does  not  contain  any  untrue
          statement  of a  material  fact  or  omit to  state  a  material  fact
          necessary to make the statements  made, in light of the  circumstances
          under which such  statements were made, not misleading with respect to
          the period covered by this report;

   3.     Based on my knowledge,  the financial statements,  and other financial
          information  included  in  report,  fairly  present  in  all  material
          respects the financial condition, results of operations and cash flows
          of the  registrant  as of,  and for,  the  periods  presented  in this
          report;

   4.     The registrant's  other  certifying  officer and I are responsible for
          establishing  and maintaining  disclosure  controls and procedures (as
          defined in Exchange Act Rules  13a-15(e) and  15d-15(e))  and internal
          control  over  financial  reporting  (as defined in Exchange Act Rules
          13a-15(f) and 15d-15(f) for the registrant and have:

          a)   Designed such disclosure controls and procedures,  or caused such
               disclosure  controls and  procedures to be  designated  under our
               supervision,  to ensure that material information relating to the
               registrant,  including  its  consolidated  subsidiaries,  is made
               known to us by others within those entities,  particularly during
               the period in which this report is being prepared;

          b)   Designated  such internal  control over financial  reporting,  or
               caused such  internal  control  over  financial  reporting  to be
               designed under our supervision,  to provide reasonable  assurance
               regarding  the   reliability  of  financial   reporting  and  the
               preparation  of financial  statements  for  external  purposes in
               accordance with generally accepted accounting principles;

          c)   Evaluated  the  effectiveness  of  the  registrant's   disclosure
               controls  and   procedures  and  presented  in  this  report  our
               conclusions  about the  effectiveness of the disclosure  controls
               and  procedures,  as of the  end of the  period  covered  by this
               report based on such evaluation; and

          d)   Disclosed in this report any changes in the registrant's internal
               control  over  financial   reporting  that  occurred  during  the
               registrant's  most  recent  fiscal  quarter  that has  materially
               affected,  or is  reasonably  likely to  materially  affect,  the
               registrant's internal control over financial reporting; and

   5.     The registrant's other certifying officer and I have disclosed,  based
          on our most recent  evaluation  of  internal  control  over  financial
          reporting,  to the  registrant's  auditors and the audit  committee of
          registrant's board of directors:

          a)   All  significant  deficiencies  and  material  weaknesses  in the
               design or operation of internal control over financial  reporting
               which are reasonably  likely to adversely affect the registrant's
               ability  to  record,  process,  summarize  and  report  financial
               information; and

          b)   Any fraud,  whether or not material,  that involves management or
               other employees who have a significant  role in the  registrant's
               internal control over financial reporting.


Date: December 16, 2003                     /s/ Jerry A. Shore
                                            -----------------------------------
                                            Jerry A. Shore
                                            Executive Vice President and
                                            Chief Financial Officer


                                                                     Exhibit 32

      CERTIFICATION OF CHIEF EXECUTIVE OFFICER AND CHIEF FINANCIAL OFFICER
                   PURSUANT TO SECTION 18 U.S.C. SECTION 1350

In connection  with this quarterly  report on Form 10-Q of Fred's,  Inc. each of
the  undersigned,  Michael J. Hayes and Jerry A Shore,  certifies,  pursuant  to
Section 18 U.S.C. Section 1350, that:

      1.  The report fully  complies with the  requirements  of Section 13(a) or
          15(d) of the Securities Exchange Act of 1934; and

      2.  The  information  contained  in this report  fairly  presents,  in all
          material respects,  the financial  condition and results of operations
          of Fred's, Inc.

Date: December 16, 2003                     /s/ Michael J. Hayes
                                            -----------------------------------
                                            Michael J. Hayes
                                            Chief Executive Officer


                                            /s/ Jerry A. Shore
                                            -----------------------------------
                                            Jerry A Shore
                                            Executive Vice President and
                                            Chief Financial Officer