U.S. SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 Form 10-QSB Quarterly Report Under the Securities Exchange Act of 1934 For Quarter Ended: September 30, 1998 Commission File Number: 0-25388 DETOUR MAGAZINE, INC. (Exact name of small business issuer as specified in its charter) Colorado (State or other jurisdiction of incorporation or organization) 84-1156459 (IRS Employer Identification No.) 7060 Hollywood Blvd., Suite 1150 Los Angeles, California 90028 (Address of principal executive office) 6855 Santa Monica Boulevard, Suite 400 Los Angeles, California (Former address of principal executive offices) 90038 (Zip Code) (213) 469-9444 (Issuer's Telephone Number) Check whether the issuer (1) filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days: Yes X No . - ----- ---- The number of shares of the registrant's only class of common stock issued and outstanding, as of September 30, 1998, was 15,202,665 shares. PART I ITEM 1. FINANCIAL STATEMENTS. The unaudited financial statements for the nine month period ended September 30, 1998, are attached hereto. ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS The following discussion should be read in conjunction with the Company's unaudited financial statements and notes thereto included herein. In connection with, and because it desires to take advantage of, the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, the Company cautions readers regarding certain forward looking statements in the following discussion and elsewhere in this report and in any other statement made by, or on the behalf of the Company, whether or not in future filings with the Securities and Exchange Commission. Forward looking statements are statements not based on historical information and which relate to future operations, strategies, financial results or other developments. Forward looking statements are necessarily based upon estimates and assumptions that are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are beyond the Company's control and many of which, with respect to future business decisions, are subject to change. These uncertainties and contingencies can affect actual results and could cause actual results to differ materially from those expressed in any forward looking statements made by, or on behalf of, the Company. The Company disclaims any obligation to update forward looking statements. Overview Detour Magazine, Inc., f/k/a Ichi-Bon Investment Corporation (the "Company"), was incorporated under the laws of the State of Colorado on May 18, 1990. On June 6, 1997, pursuant to the terms of an Agreement and Plan of Reorganization, the Company acquired all of the issued and outstanding securities of Detour, Inc., a California corporation, in exchange for 4,500,000 "restricted" common shares of the Company. As a result, the Company was the surviving entity. As part of the terms of the aforesaid transaction, the Company amended its Articles of Incorporation, changing its name to its present name. Detour Magazine, Inc. is engaged in publishing of a monthly magazine entitled Detour, which includes advertisements and articles relating to fashion, contemporary music and entertainment and social issues. Management describes the magazine as an "urban, 2 avant-garde" publication. The Company maintains offices in both Los Angeles, California and New York City. The magazine is being published monthly, with the exception of the issues for January/February and July/August, for which one issue is published. The magazine has been, in general, approximately 172 pages in length, comprised of about 44 to 73 pages of advertising, with the balance in editorial pages. This reflects the limited, but growing, advertising base which typifies new publications. However, due to losses experienced by the Company from operations, management has decided to decrease the number of pages included in the Magazine, reducing the amount of pages set aside for editorial content while attempting to maintain the current level of advertising. The following information is intended to highlight developments in the Company's operations to present the results of operations of the Company, to identify key trends affecting the Company's businesses and to identify other factors affecting the Company's results of operations for the nine month period ended September 30, 1998. Results of Operations Comparison of Results of Operations for the nine month period ended September 30, 1998 and 1997. During the nine month period ended September 30, 1998, the Company's revenues were $3,308,173, compared to revenues of $3,029,351 for the similar period in 1997, an increase of $278,822 (9.2%) from the similar period in 1997. This increase was attributable to increased subscriptions and newsstand sales. During this period, costs of sales were $2,671,868, compared to $1,593,477 for the similar period in 1997, an increase of $1,078,391 (67.7%). This was due primarily to the increase in print orders of the Company's magazine (number of copies printed), caused by management's efforts to expand circulation, which resulted in increased printing, paper and distribution costs as a factor of such expansion. Management anticipated these costs in the Company's budget, as the Company is engaged in a program to increase visibility of the Magazine, in order to increase revenues in the future. It is management's belief that the increased costs associated with various promotions will result in greater visibility and market share in the future, provided that the Company is able to obtain additional financing in the future. The Company expects to incur significant losses during the promotional period. However, there can be no assurances that the Company will generate greater revenues in the future as a result of these additional marketing efforts. Further, management has decided that its attempt to increase circulation of the Magazine by printing additional copies will not continue in the future. Rather, as a result of management's attempt to stem losses, the Magazine's print 3 orders and book size are expected to decrease in the immediate future, by reducing the amount of editorial content while attempting to maintain the increased revenues derived by the Company from its current advertising. General and administrative expenses were $2,800,625 for the nine months ended September 30, 1998, compared to $1,862,753 for the similar period in 1997, an increase of $937,872 (50.3%). This increase was attributable to numerous factors, including the retention of a new management staff on August 1, 1997, the execution of a consulting agreement and fees payable thereon, also which took place on August 1, 1997 and increase commissions payable due to the increase advertising revenues. Mr. Evans resigned his positions with the Company in November 1998. The Company's sales advertising staff is paid on a commission basis. As a result, the Company generated a net loss of $(2,402,706) for the nine month period ended September 30, 1998 ($.15 per share), compared to a net loss of $(536,879) for the nine month period ended September 30, 1997 ($.03 per share). Liquidity and Capital Resources In the period ended September 30, 1998, the Company had $7,163 in cash. It increased its accounts receivable to $526,398 from $351,773 for the similar period in 1997, an increase of $174,625 (49.6%), which management attributes to increased advertising. In August 1998, the Company obtained a new loan in the principal amount of $550,000 from IBF Special Purpose Corporation II, Washington, D.C.. to be used for general working capital. This loan bears interest at the rate of 18% per annum and was due November 20, 1998. As of the date of this report, this loan is in default but has been extended for an additional 30 day period. The loan provides for an exit fee equal to 3% of the loan ($16,500). The 30 day extension period provided by the lenders required a one time extension fee of $5,500. Management is currently reviewing its options regarding this obligation, including seeking out other long term lenders. However, no assurances can be provided that such other arrangements will be made to insure that the Company does not enter into a default of this obligation. The Company has two other outstanding notes payable to non- affiliates, including one note with an outstanding balance of $100,500, which accrues interest at the rate of 12% per annum and is due on demand. The remaining outstanding note aggregating $7,000 is payable to an unaffiliated entity. Relevant thereto, in 1995, a stockholder of the Company loaned the Company $932,313 which bears interest at the rate of 12% per annum and is due upon demand. The obligation is secured by all of the assets of the Company. The note holder agreed to subordinate this security position relevant to the Company's accounts receivable. This stockholder subsequently assigned this Note to JCM Capital Corp. 4 The Company also owes Ed Stein, an officer and director of the Company, the principal amount of $1,592,442, which accrues interest at the rate of 12% per annum. Mr. Stein has entered into an agreement with the Company not to require any repayment of this obligation at least until December 31, 1998, or more likely, until such time as the Company has sufficient capital resources available in which to repay this obligation without jeopardizing its ability to continue its business operations. The Company presently factors its monthly domestic accounts receivable with Riviera Financial, Inc., Los Angeles, California ("Riviera"). The majority of factoring provided by Riviera is on a non-recourse basis. On average, the Company pays a fee to Riviera of approximately 4.5% per month. Historically, the Company factors approximately $2.5 million per annum in accounts receivable with Riviera. Riviera's maximum fee for factoring the Company's receivables is 9% per month, with a hold back of 11% on each invoice until receipt of funds. Therefore, Riviera is only factoring 89% of the Company's total eligible domestic advertising receivables. In addition, Riviera also acts the capacity of credit manager for the Magazine by performing credit checks, mailing invoices, making collection calls and posting receivables. It is anticipated that, provided the Company successfully sells a substantial portion of its common stock in the private offering described herein, the factoring relationship with Riviera will be terminated, as management believes that it will no longer be necessary due to sufficient cash then available to the Company. However, there are no assurances that the Company will sell a sufficient number of shares of its common stock to allow it to terminate. Trends Management believes that the Company will continue to operate the Company's business at a loss for the next year or two, but is cautiously optimistic that the Company will begin generating profits from its operations beginning in the 2000 fiscal year. This will occur as a result of cost cutting measures which have been adopted by management and anticipation of increased circulation of and advertising in the Company's magazine and corresponding revenues therefrom. Management has reduced its staff and moved to smaller offices. In addition, all operating expenses are being reduced. Relevant thereto, a new printing contract with R.R. Donnelly & Sons, Inc. was signed in November 1998, further reducing costs of sales. However, there can be no assurances that the Company will become profitable within the time parameters described herein, or at all. Inflation Although the operations of the Company are influenced by general economic conditions, the Company does not believe that 5 inflation had a material affect on the results of operations during the nine month period ended September 30, 1998. Forward Looking Statements This report contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act") concerning the Company's operations, economic performance and financial conditions. These statements are based upon a number of assumptions and estimates which are inherently subject to significant uncertainties and contingencies, many of which are beyond the control of the Company and reflect future business decisions which are subject to change. Some of these assumptions inevitably will not materialize and unanticipated events will occur which will affect the Company's results. Consequently, actual results will vary from the statements contained herein and such variance may be material. Prospective investors should not place undue reliance on this information. Year 2000 Disclosure Many existing computer programs use only two digits to identify a year in the date field. These programs were designed and developed without considering the impact of the upcoming change in the century. If not corrected, many computer applications could fail or create erroneous results by or at the Year 2000. As a result, many companies will be required to undertake major projects to address the Year 2000 issue. The Company presently owns approximately $80,000 worth of computers. It utilizes outside contractors for the bulk of its computer work. These consultants have advised the Company that they have made all necessary revisions to their software to avoid any potential problems arising in the year 2000. Relevant to the Company's computers, management is in the process of retaining outside computer consultants to assist the Company in insuring that its computers will not fail in 2000. However, as of the date of this report, the Company does not have available a definitive cost applicable to any service to be undertaken on its computer software to avoid any problems in this regard. While no assurances can be provided, management believes that such cost will not be material to the Company. PART II. OTHER INFORMATION ITEM 1. LEGAL PROCEEDINGS - NONE ITEM 2. CHANGES IN SECURITIES - NONE ITEM 3. DEFAULTS UPON SENIOR SECURITIES - NONE 6 ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS None ITEM 5. OTHER INFORMATION - None ITEM 6. EXHIBITS AND REPORTS ON FORM 8-K - (a) Exhibits EX-27 Financial Data Schedule (b) Reports on Form 8-K None 7 SIGNATURES Pursuant to the requirements of Section 12 of the Securities and Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. DETOUR MAGAZINE, INC. (Registrant) Dated: November 23, 1998 By: s/Ed Stein -------------------------------- Ed Stein, President 8 DETOUR MAGAZINE, INC. CONDENSED BALANCE SHEET (unaudited) (unaudited) (audited) For the Nine For the Nine For the Month Period Month Period Fiscal Year Ended Ended Ended September 30, September 30, December 31, 1998 1997 1997 ---------- ---------- ---------- ASSETS: CURRENT ASSETS Cash $ 7,163 $ 157,165 $ 11,089 Accounts receivable 526,398 351,773 399,580 Loan receivable-officers 0 0 0 Prepaid expenses and other current assets 221,123 31,819 61,079 ---------- ---------- ---------- Total Current Assets 754,684 540,757 471,748 ---------- ---------- ---------- PROPERTY AND EQUIPMENT, Net 131,975 134,501 132,591 ---------- ---------- ---------- OTHER ASSETS Other 198,000 0 0 Security Deposits 13,750 20,750 13,750 ---------- ---------- ---------- Total Other Assets 211,750 20,750 13,750 ---------- ---------- ---------- TOTAL ASSETS $1,098,409 $ 696,008 $ 618,089 ========== ========== ========== LIABILITIES AND EQUITY: CURRENT LIABILITIES Accounts payable and accrued expenses $1,460,425 $1,159,209 $ 929,394 Deferred Revenue 435,609 25,664 192,057 Note payable 677,500 176,700 372,000 Note payable stockholders 932,313 1,030,191 932,313 Interest payable stockholders 277,525 189,247 208,960 ---------- ---------- ---------- Total Current Liabilities 3,783,372 2,581,011 2,634,724 ---------- ---------- ---------- OTHER LIABILITIES Due to stockholder 1,592,442 0 609,976 Interest payable 151,792 0 34,871 ---------- ---------- ---------- Total Other Liabilities 1,744,234 0 644,847 ---------- ---------- ---------- Total Liabilities 5,527,606 2,581,011 3,279,571 ---------- ---------- ---------- 9 (unaudited) (unaudited) (audited) For the Nine For the Nine For the Month Period Month Period Fiscal Year Ended Ended Ended September 30, September 30, December 31, 1998 1997 1997 ---------- ---------- ---------- EQUITY Common stock 11,216 9,366 10,369 Additional paid-in capital 1,669,212 855,161 1,035,068 Accumulated deficit (6,109,625) (2,749,530) (3,706,919) ---------- ---------- ---------- TOTAL EQUITY (4,429,197) (1,885,003) (2,661,482) ---------- ---------- ---------- TOTAL LIABILITIES AND EQUITY $1,098,409 $ 696,008 $ 618,089 ========== ========== ========== 10 DETOUR MAGAZINE, INC. UNAUDITED CONDENSED STATEMENT OF OPERATIONS For the Nine Months For the Three Months Ended September 30, Ended September 30, ------------------------- ------------------------- 1998 1997 1998 1997 ----------- ----------- ----------- ----------- SALES $ 3,308,173 $ 3,029,351 $ 1,268,783 $ 1,009,784 COST OF SALES 2,671,868 1,593,477 1,105,413 531,159 ----------- ----------- ----------- ----------- GROSS PROFIT 636,305 1,435,874 163,370 478,625 SELLING, GENERAL AND ADMINISTRATIVE EXPENSES 2,800,625 1,862,753 829,429 620,918 ----------- ----------- ----------- ----------- OPERATING LOSS (2,164,320) (426,879) (666,059) (142,292) Interest expense (238,386) (110,000) (113,067) (36,667) ----------- ----------- ----------- ----------- NET LOSS $(2,402,706) $ (536,879) $ (779,126) $ (178,959) =========== =========== =========== =========== LOSS PER SHARE OF COMMON STOCK $ (0.15) $ (0.03) $ (0.05) $ (0.02) =========== =========== =========== =========== 11 DETOUR MAGAZINE, INC. UNAUDITED CONDENSED STATEMENT OF CASH FLOWS For the Nine Months Ended September 30, ------------------------- 1998 1997 ----------- ----------- CASH FLOWS FROM OPERATING ACTIVITIES Net (loss) $(2,402,706) $ (536,879) ----------- ----------- Depreciation 26,730 28,684 Increase in accounts receivable (126,818) (177,694) Decrease (increase) in prepaid expenses and other current assets (160,044) 3,729 Increase in accounts payable and accrued expenses 531,031 658,458 Increase in deferred revenue 243,552 0 Increase in interest payable, stockholder 185,486 110,000 ----------- ----------- TOTAL ADJUSTMENTS 699,937 623,177 ----------- ----------- NET CASH (USED IN) PROVIDED BY OPERATING ACTIVITIES (1,702,769) 86,298 ----------- ----------- CASH FLOWS USED IN INVESTING ACTIVITIES Purchase of fixed assets (26,114) (14,300) Loan to officer 0 52,241 Purchase of assets (198,000) 0 ----------- ----------- NET CASH USED IN INVESTING ACTIVITIES (224,114) 37,941 ----------- ----------- CASH FLOWS FROM FINANCING ACTIVITIES Increase (decrease) in note payable 305,500 (13,300) Proceeds from stockholder 982,466 69,288 Proceeds from issuance of stock 634,991 0 ----------- ----------- NET CASH PROVIDED BY FINANCING ACTIVITIES 1,922,957 55,988 ----------- ----------- NET INCREASE IN CASH (3,926) 180,227 CASH - beginning 11,089 (23,062) ----------- ----------- CASH - ending $ 7,163 $ 157,165 =========== =========== 12 DETOUR MAGAZINE, INC. NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS Nine Month Period Ended September 30, 1998 1. Unaudited Interim Financial Statements The accompanying unaudited financial statements have been prepared in accordance with the instructions for Form 10-QSB and do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments, consisting only of normal recurring adjustments considered necessary for a fair presentation, have been included. Operating results for any quarter are not necessarily indicative of the results for any other quarter or for the full year. 2. Basis of Presentation Business combination On June 6, 1998, pursuant to the terms of an Agreement and Plan of Reorganization, Ichi-Bon Investment Corporation ("IBI") acquired all of the outstanding common stock of Detour, Inc. ("Old Detour") in exchange for 4,500,000 unregistered shares of IBI's common stock. As a result of the transaction, the former shareholders of Old Detour received shares representing an aggregate of 90% of IBI's outstanding common stock, resulting in a change in control of IBI. As a result of the merger, IBI was the surviving entity and Old Detour ceased to exist. Simultaneously therewith, IBI amended its articles of incorporation to reflect a change in IBI's name to "Detour Magazine, Inc." References to the "Company" or "Detour" refer to Detour Magazine, Inc. together with the predecessor company, Old Detour. The acquisition of Old Detour has been accounted for as a reverse acquisition. Under the accounting rules for a reverse acquisition, Old Detour is considered the acquiring entity. As a result, historical financial information for periods prior to the date of the transaction are those of Old Detour. Under purchase method accounting, balances and results of operations of Old Detour will be included in the accompanying financial statements from the date of the transaction, June 6, 1998. The Company recorded the assets and liabilities (excluding intangibles) at their historical cost basis which was deemed to be approximate fair market value. The reverse acquisition is treated as a non-cash transaction except to the extent of cash acquired, since all consideration given was in the form of stock. 13 Earnings per share Earnings per share have been computed based on the weighted average number of common shares outstanding. For the nine month period prior to the reverse acquisition discussed in the business combination section of Note 2 above, the number of common shares outstanding used in computing earnings per share is the number of common shares outstanding as a result of such reverse acquisition (5,000,000 shares). 3. History and Business Activity Detour was originally incorporated as Ichi-Bon Investment Corporation on May 18, 1990, under the laws of the State of Colorado. The name was changed to Detour Magazine, Inc. concurrent with the business combination described in Note 2. Prior to such business combination, Detour had not engaged in any operations or generated any revenue. Old Detour was a publisher of a nationally distributed magazine entitled "Detour" which is published monthly and contains articles and pictorial displays on fashion, music and social commentary. 14 DETOUR MAGAZINE, INC. Exhibit Index to Quarterly Report on Form 10-QSB For the Quarter Ended September 30, 1998 EXHIBITS Page No. EX-27 Financial Data Schedule . . . . . . . . . . . . . 16 15