NEWS BULLETIN

FOR FURTHER INFORMATION:

POINT.360
7083 HOLLYWOOD BLVD. SUITE 200
HOLLYWOOD, CA 90028
Nasdaq:  PTSX


AT THE COMPANY:
Alan Steel
Executive Vice President
(323) 860-6206


FOR IMMEDIATE RELEASE
January 8, 2003

                      POINT.360 EXTENDS OPTION TO PURCHASE
                         THREE POST-PRODUCTION ENTITIES


HOLLYWOOD, CA, January 8, 2003 - Point.360 (Nasdaq: PTSX), a leading provider of
media asset management services, today announced that it had extended its option
to  purchase   three   post-production   subsidiaries   of   Alliance   Atlantis
Communications Inc. ("Alliance Atlantis") of Toronto,  Canada, from December 31,
2002 to March 21, 2003.

The option consists of the right to purchase Toronto-based Tattersall Casablanca
Sound  Inc.   ("Tattersall   Casablanca")   and  Calibre   Digital  Design  Inc.
("Calibre"), and Halifax-based Salter Street Digital Limited ("Salter Digital").
Tattersall  Casablanca is a Golden Reel and Emmy award winning sound and picture
post-production  service  provider.  Calibre  is an award  winning  provider  of
digital  visual effects and 2D and 3D animation.  Salter Digital  provides sound
and  picture  post-production  services  principally  for the  Eastern  Canadian
market.

Haig S. Bagerdjian, Point.360's Chairman, President and Chief Executive Officer,
said:  "The option was extended by mutual  agreement of the Company and Alliance
to provide  sufficient time to complete due diligence and arrange  financing for
the  transaction.   We  are  excited  about  the   geographical   expansion  and
relationship  with AACI afforded by this  acquisition  opportunity.  AACI is the
largest Canadian broadcaster, creator and distributor of filmed entertainment."

ABOUT ALLIANCE ATLANTIS

Alliance  Atlantis  Communications  Inc.  is  a  leading  vertically  integrated
broadcaster,  creator and  distributor  of filmed  entertainment  with ownership
interests  in  18  specialty  channels,  including  five  established  operating
channels:  Showcase,  Life Network,  History  Television,  HGTV Canada, and Food
Network  Canada;  and  nine  recently  launched  developing  channels:  Series+,
Historia,  Showcase Action,  Showcase Diva, The Independent Film Channel Canada,
Discovery Health Channel Canada, BBC Canada,  BBC Kids, and National  Geographic
Channel Canada;  and four channels in which the Company has minority  interests:
Scream, The Score, PrideVision TV and One: the Body, Mind and Spirit Channel.

The  Company's   principal  business  activities  are  conducted  through  three
operating groups: the Broadcast Group, the Motion Picture Distribution Group and
the Entertainment  Group.  Headquartered in Toronto,  Alliance Atlantis operates
offices in Los Angeles, London, Montreal, Dublin, Edmonton, Halifax, Shannon and
Sydney.  The Company's  common shares are listed on the Toronto Stock Exchange -
trading symbols AAC.A,  AAC.B and on NASDAQ - trading symbol AACB. The Company's
Web site is www.allianceatlantis.com.

ABOUT POINT.360

Point.360  is one of the largest  providers  of video and film asset  management
services to owners,  producers and distributors of entertainment and advertising
content.  Point.360 provides the services  necessary to edit, master,  reformat,
archive and ultimately distribute its clients' film and video content, including
television programming, spot advertising, feature films and movie trailers.




The  Company  delivers  commercials,  movie  trailers,  electronic  press  kits,
infomercials and syndicated programming,  by both physical and electronic means,
to hundreds of broadcast outlets worldwide.

The Company  provides  worldwide  electronic  distribution,  using fiber optics,
satellites, and the Internet.

Point.360's  interconnected facilities in Los Angeles, New York, Chicago, Dallas
and San  Francisco  provide  service  coverage  in each of the major U.S.  media
centers. Clients include major motion picture studios such as Universal, Disney,
Fox, Sony Pictures,  Paramount,  MGM, and Warner Bros. and advertising  agencies
TBWA Chiat/Day, Saatchi & Saatchi and Young & Rubicam.

FORWARD-LOOKING STATEMENTS

Certain  statements  in Point.360  press  releases may contain  "forward-looking
statements" within the meaning of the Private  Securities  Litigation Reform Act
of 1995. Such statements include,  without limitation (i) statements  concerning
the  Company's  projected  revenues,   earnings,  cash  flow  and  EBITDA;  (ii)
statements of the Company's management relating to the planned focus on internal
growth and acquisitions; (iii) statements concerning reduction of facilities and
actions to  streamline  operations;  (iv)  statements  on actions being taken to
reduce costs and improve  customer  service;  and (v)  statements  regarding new
business and new acquisitions.  Such statements are inherently  subject to known
and  unknown  risks,  uncertainties  and other  factors  that may  cause  actual
results,  performance or achievements of the Company to be materially  different
from those  expected  or  anticipated  in the  forward  looking  statements.  In
addition to the factors  described in the Company's  SEC filings,  including its
quarterly  reports  on Form  10-Q  and its  annual  reports  on Form  10-K,  the
following factors, among others, could cause actual results to differ materially
from those expressed herein: (a) lower than expected net sales, operating income
and earnings;  (b) less than expected growth,  even following the refocus of the
Company  on  sales  and  streamlined  operations;  (c)  actions  of  competitors
including  business  combinations,   technological  breakthroughs,  new  product
offerings and marketing and promotional successes; (d) the risk that anticipated
new business may not occur or be delayed;  and (e) general  economic  conditions
that  adversely  impact  the  Company's  customers'  willingness  or  ability to
purchase or pay for services from the Company. Furthermore, there is a risk that
the Company  will not  exercise  its option to purchase  the  Alliance  Atlantis
subsidiaries,  in  which  case  the  Company  would be  required  to  write  off
approximately  $900,000 of the value of warrants  and cash  attributable  to the
option. The Company has no responsibility to update  forward-looking  statements
contained herein to reflect events or circumstances  occurring after the date of
this release.