FORM 8-K 3
- -----------------------------------------------------------------------------
USVO USA VIDEO INTERACTIVE AND EDIRECT,
USA VIDEO INTERACTIVE CORP INC. FORM STRATEGIC SALES AND
MARKETING PARTNERSHIP
EDIRECT.COM(TM)
targeted Opt-in email
MYSTIC, CONNECTICUT, JANUARY 17, 2002 -- USA Video Interactive Corporation
(OTCBB: USVO; CDNX: US; BSE: USF, www.usvo.com) today announced that it has
------------
signed a strategic sales and marketing agreement with eDirect, Inc.
(www.edirect.com), the nation's largest owner of opt-in email names. Within the
- ----------------
context of this agreement, eDirect may market and sell USVO's Zmail services on
a preferred provider basis for use in marketing, corporate communications, and
customer service email campaigns. Likewise, USVO will market and rent eDirect's
opt-in email lists to its customers. The agreement, which is for one year,
creates a new sales and marketing channel for USVO's Zmail marketing and
communications technology.
"eDirect's powerful marketing solutions are well-matched to the value-added
features of Zmail," said Daniel Kinnaman, USVO's Senior Vice President of Sales
and Marketing. "We are extremely pleased to launch this partnership, and we
look forward to the benefits it will bring to our clients and our shareholders."
"As the leader in e-mail marketing, eDirect's partnership with USVO will help to
fulfill our customers' demand for video streaming and online commercials," said
Michael Brauser, CEO and President of eDirect. "eDirect has been the leader in
text based and html e-mail marketing for years and most recently video
streaming, and now our customer base of over 2,000 will have access to video
streaming commercials at a fraction of the cost of a TV commercial."
ABOUT EDIRECT
EDirect, located in Boca Raton, Florida, is the leading provider of integrated
precision marketing tools for online and offline environments, enabling
marketers to identify, target, reach and build relationships with consumers.
The company has a significant advantage over existing competitors, in that it
has the ability to verify the validity of all email addresses and to append
traditional data with email data to produce greater results. eDirect employs a
talented team of experienced technologists and seasoned marketing professionals
dedicated to serving its customers. For more information visit their website at
www.edirect.com.
- ---------------
ABOUT USA VIDEO INTERACTIVE
USVO (www.usvo.com) is a developer and supplier of Internet media delivery
------------
services, systems, and innovative end-to-end solutions. The company has
developed its StreamHQ(TM) architecture to provide a wide range of business
customers with value-added media delivery services. StreamHQ(TM) facilitates
the transmission of digitized and compressed video to the user's desktop via
multiple modes that take advantage of available connectivity. While competitors
take a "one-size-fits-all" streaming approach, StreamHQ(TM) brings unique value
FORM 8-K 4
- -----------------------------------------------------------------------------
propositions to individual vertical markets with functionality designed
specifically for those markets. Beyond high quality media delivery, USVO gives
its customers media asset management tools and information that provide
accountability and return on investment (ROI) for their streaming expenditures.
USVO has created Zmail, which uses StreamHQ(TM) to deliver rich media emails for
advertising, marketing, corporate communications, and customer service
applications. USVO holds the pioneering patent for store-and-forward video,
filed in 1990 and issued by the United States Patent and Trademark Office on
July 14, 1992; it has been cited by at least 145 other patents. USVO holds
similar patents in Germany, Canada, England, France, Spain, and Italy, and has a
similar patent pending in Japan. For more information, visit www.usvo.com.
------------
USA VIDEO INTERACTIVE Corporate Headquarters Office: 70 Essex Street; Mystic, CT
06355; (800) 625-2200; (860) 572-1560. Canada Office: 837 West Hastings Street;
Suite #507; Vancouver, B.C. V6C 3N6. Trading symbol on the OTCBB: USVO; Trading
symbol on The Canadian Venture Exchange: US; Trading Symbol on the Berlin and
Frankfurt Stock Exchanges: USF. Standard & Poors Listed. CUSIP 902924208. The
Canadian Venture Exchange (CDNX) has not reviewed and does not accept
responsibility for the adequacy or accuracy of this release. For more
information contact: Kevin Yorio, 860-572-1560; info@usvo.com
-------------
This press release may contain forward-looking statements. Actual results may
differ materially from those projected in any forward-looking statement.
Investors are cautioned that such forward-looking statements involve risk and
uncertainties, which may cause actual results to differ from those described.