EXHIBIT 3.1

                        CERTIFICATE OF DETERMINATION OF
                                  PREFERENCES
                                       OF

                 SERIES A JUNIOR PARTICIPATING PREFERRED STOCK
                                       OF

                              ST. JOHN KNITS, INC.

                    (Pursuant to Section 401 of the General
                  Corporation Law of the State of California)

                          ---------------------------

          The undersigned, Bob Gray and Roger G. Ruppert, hereby certify that
(1) Bob Gray is the duly elected and acting Chairman of the Board and Chief
Executive Officer and Roger G. Ruppert is the duly elected and acting Chief
Financial Officer of St. John Knits, Inc., a California corporation (hereinafter
called the "Corporation"), and (2) under authority given by the Corporation's
Restated Articles of Incorporation, the Board of Directors has duly adopted the
following recitals and resolutions:

          WHEREAS, the Restated Articles of Incorporation of the Corporation
provide for a class of shares known as Preferred Stock, issuable from time to
time in one or more series;

          WHEREAS, the Board of Directors of the Corporation is authorized to
determine or alter the rights, preferences, privileges, and restrictions granted
to or imposed on any wholly unissued series of Preferred Stock, to fix the
number of shares constituting any such series, and to determine the designation
thereof, or any of them;

          WHEREAS, the Restated Articles of Incorporation of the Corporation
provide that the Corporation is authorized to issue Two Million (2,000,000)
shares of Preferred Stock; and

          WHEREAS, the Corporation has not issued any shares of such Preferred
Stock and the Board of Directors of the Corporation desires to determine the
rights, preferences, privileges, and restrictions relating to this initial
series of Preferred Stock and the number of shares constituting and the
designation of said series;

          NOW, THEREFORE, BE IT RESOLVED, that the Board of Directors hereby
determines the designation of, number of shares constituting, and the rights,
preferences, privileges, and restrictions relating to said series of Preferred
Stock as follows:

          Section 1.  Designation and Amount.  The shares of such series shall
                      ----------------------                                  
be designated as "Series A Junior Participating Preferred Stock" (the "Series A
Preferred Stock") and the number of shares constituting the Series A Preferred
Stock shall be 400,000.  Such

 
number of shares may be increased or decreased by resolution of the Board of
Directors; provided, that no decrease shall reduce the number of shares of
Series A Preferred Stock to a number less than the number of shares then
outstanding plus the number of shares reserved for issuance upon the exercise of
outstanding options, rights or warrants or upon the conversion of any
outstanding securities issued by the Corporation convertible into Series A
Preferred Stock.

          Section 2.  Dividends and Distributions.
                      --------------------------- 

               (A) Subject to the rights of the holders of any shares of any
     series of Preferred Stock (or any similar stock) ranking prior and superior
     to the Series A Preferred Stock with respect to dividends, the holders of
     shares of Series A Preferred Stock, in preference to the holders of shares
     of Common Stock, no par value (the "Common Shares"), of the Corporation,
     and of any other junior stock, shall be entitled to receive, when, as and
     if declared by the Board of Directors out of funds legally available for
     the purpose, quarterly dividends payable in cash on the first day of March,
     June, September and December in each year (each such date being referred to
     herein as a "Quarterly Dividend Payment Date"), commencing on the first
     Quarterly Dividend Payment Date after the first issuance of a share or
     fraction of a share of Series A Preferred Stock, in an amount per share
     (rounded to the nearest cent) equal to the greater of (a) $1 or (b) subject
     to the provision for adjustment hereinafter set forth, 100 times the
     aggregate per share amount of all cash dividends, and 100 times the
     aggregate per share amount (payable in kind) of all non-cash dividends or
     other distributions, other than a dividend payable in Common Shares or a
     subdivision of the outstanding Common Shares (by reclassification or
     otherwise), declared on the Common Shares since the immediately preceding
     Quarterly Dividend Payment Date or, with respect to the first Quarterly
     Dividend Payment Date, since the first issuance of any share or fraction of
     a share of Series A Preferred Stock.  In the event the Corporation shall at
     any time declare or pay any dividend on the Common Shares payable in Common
     Shares, or effect a subdivision or combination or consolidation of the
     outstanding Common Shares (by reclassification or otherwise than by payment
     of a dividend in Common Shares) into a greater or lesser number of Common
     Shares, then in each such case the amount to which holders of shares of
     Series A Preferred Stock were entitled immediately prior to such event
     under clause (b) of the preceding sentence shall be adjusted by multiplying
     such amount by a fraction, the numerator of which is the number of Common
     Shares outstanding immediately after such event and the denominator of
     which is the number of Common Shares that were outstanding immediately
     prior to such event.

               (B) The Corporation shall declare a dividend or distribution on
     the Series A Preferred Stock as provided in paragraph (A) of this Section
     immediately after it declares a dividend or distribution on the Common
     Shares (other than a dividend payable in Common Shares); provided that, in
     the event no dividend or distribution shall have been declared on the
     Common Shares during the period between any Quarterly Dividend Payment Date
     and the next subsequent Quarterly Dividend Payment Date, a dividend of $1
     per share on the Series A Preferred Stock shall nevertheless be payable on
     such subsequent Quarterly Dividend Payment Date.

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               (C) Dividends shall begin to accrue and be cumulative on
     outstanding shares of Series A Preferred Stock from the Quarterly Dividend
     Payment Date next preceding the date of issue of such shares, unless the
     date of issue of such shares is prior to the record date for the first
     Quarterly Dividend Payment Date, in which case dividends on such shares
     shall begin to accrue from the date of issue of such shares, or unless the
     date of issue is a Quarterly Dividend Payment Date or is a date after the
     record date for the determination of holders of shares of Series A
     Preferred Stock entitled to receive a quarterly dividend and before such
     Quarterly Dividend Payment Date, in either of which events such dividends
     shall begin to accrue and be cumulative from such Quarterly Dividend
     Payment Date.  Accrued but unpaid dividends shall not bear interest.
     Dividends paid on the shares of Series A Preferred Stock in an amount less
     than the total amount of such dividends at the time accrued and payable on
     such shares shall be allocated pro rata on a share-by-share basis among all
     such shares at the time outstanding.  The Board of Directors may fix a
     record date for the determination of holders of shares of Series A
     Preferred Stock entitled to receive payment of a dividend or distribution
     declared thereon, which record date shall be not more than 60 days prior to
     the date fixed for the payment thereof.

          Section 3.  Voting Rights.  The holders of shares of Series A
                      -------------                                    
Preferred Stock shall have the following voting rights:

               (A) Subject to the provision for adjustment hereinafter set
     forth, each share of Series A Preferred Stock shall entitle the holder
     thereof to 100 votes on all matters submitted to a vote of the shareholders
     of the Corporation.  In the event the Corporation shall at any time declare
     or pay any dividend on the Common Shares payable in Common Shares, or
     effect a subdivision or combination or consolidation of the outstanding
     Common Shares (by reclassification or otherwise than by payment of a
     dividend in Common Shares) into a greater or lesser number of Common
     Shares, then in each such case the number of votes per share to which
     holders of shares of Series A Preferred Stock were entitled immediately
     prior to such event shall be adjusted by multiplying such number by a
     fraction, the numerator of which is the number of Common Shares outstanding
     immediately after such event and the denominator of which is the number of
     Common Shares that were outstanding immediately prior to such event.

               (B) Except as otherwise provided herein, in any other Certificate
     of Determination creating a series of Preferred Stock or any similar stock,
     or by law, the holders of shares of Series A Preferred Stock and the
     holders of Common Shares and any other capital stock of the Corporation
     having general voting rights shall vote together as one class on all
     matters submitted to a vote of shareholders of the Corporation.

               (C) Except as set forth herein, or as otherwise provided by law,
     holders of Series A Preferred Stock shall have no special voting rights and
     their consent shall not be required (except to the extent they are entitled
     to vote with holders of Common Shares as set forth herein) for taking any
     corporate action.

                                      -3-

 
          Section 4.  Certain Restrictions.
                      -------------------- 

               (A) Whenever quarterly dividends or other dividends or
     distributions payable on the Series A Preferred Stock as provided in
     Section 2 are in arrears, thereafter and until all accrued and unpaid
     dividends and distributions, whether or not declared, on shares of Series A
     Preferred Stock outstanding shall have been paid in full, the Corporation
     shall not:

                    i)  declare or pay dividends, or make any other
          distributions, on any shares of stock ranking junior (either as to
          dividends or upon liquidation, dissolution or winding up) to the
          Series A Preferred Stock;

                    ii)  declare or pay dividends, or make any other
          distributions, on any shares of stock ranking on a parity (either as
          to dividends or upon liquidation, dissolution or winding up) with the
          Series A Preferred Stock, except dividends paid ratably on the Series
          A Preferred Stock and all such parity stock on which dividends are
          payable or in arrears in proportion to the total amounts to which the
          holders of all such shares are then entitled;

                    iii)  redeem or purchase or otherwise acquire for
          consideration shares of any stock ranking junior (either as to
          dividends or upon liquidation, dissolution or winding up) to the
          Series A Preferred Stock, provided that the Corporation may at any
          time redeem, purchase or otherwise acquire shares of any such junior
          stock in exchange for shares of any stock of the Corporation ranking
          junior (either as to dividends or upon dissolution, liquidation or
          winding up) to the Series A Preferred Stock; or

                    iv)  redeem or purchase or otherwise acquire for
          consideration any shares of Series A Preferred Stock, or any shares of
          stock ranking on a parity with the Series A Preferred Stock, except in
          accordance with a purchase offer made in writing or by publication (as
          determined by the Board of Directors) to all holders of such shares
          upon such terms as the Board of Directors, after consideration of the
          respective annual dividend rates and other relative rights and
          preferences of the respective series and classes, shall determine in
          good faith will result in fair and equitable treatment among the
          respective series or classes.

               (B) The Corporation shall not permit any subsidiary of the
     Corporation to purchase or otherwise acquire for consideration any shares
     of stock of the Corporation unless the Corporation could, under paragraph
     (A) of this Section 4, purchase or otherwise acquire such shares at such
     time and in such manner.

          Section 5.  Reacquired Shares.  Any shares of Series A Preferred
                      -----------------                                   
Stock purchased or otherwise acquired by the Corporation in any manner
whatsoever shall be retired and cancelled promptly after the acquisition
thereof.  All such shares shall upon their cancellation become authorized but
unissued shares of Preferred Stock and may be reissued as part of a new series
of Preferred Stock subject to the conditions and restrictions on issuance set
forth herein, in

                                      -4-

 
the Restated Articles of Incorporation, or in any other Certificate of
Determination creating a series of Preferred Stock or any similar stock or as
otherwise required by law.

          Section 6.  Liquidation, Dissolution or Winding Up.  Upon any
                      --------------------------------------           
liquidation, dissolution or winding up of the Corporation, no distribution shall
be made (1) to the holders of shares of stock ranking junior (either as to
dividends or upon liquidation, dissolution or winding up) to the Series A
Preferred Stock unless, prior thereto, the holders of shares of Series A
Preferred Stock shall have received an aggregate amount per share, subject to
the provision for adjustment hereinafter set forth, equal to 100 times the
aggregate amount to be distributed per share to holders of Common Shares, plus
an amount equal to accrued and unpaid dividends and distributions thereon,
whether or not declared, to the date of such payment, provided that the holders
of shares of Series A Preferred Stock shall be entitled to receive at least a
preferential liquidation payment of $100 per share plus an amount equal to
accrued and unpaid dividends and distributions thereon, whether or not declared,
to the date of such payment, or (2) to the holders of shares of stock ranking on
a parity (either as to dividends or upon liquidation, dissolution or winding up)
with the Series A Preferred Stock, except distributions made ratably on the
Series A Preferred Stock and all such parity stock in proportion to the total
amounts to which the holders of all such shares are entitled upon such
liquidation, dissolution or winding up.  In the event the Corporation shall at
any time declare or pay any dividend on the Common Shares payable in Common
Shares, or effect a subdivision or combination or consolidation of the
outstanding Common Shares (by reclassification or otherwise than by payment of a
dividend in Common Shares) into a greater or lesser number of Common Shares,
then in each such case the aggregate amount to which holders of shares of Series
A Preferred Stock were entitled immediately prior to such event under the
proviso in clause (1) of the preceding sentence shall be adjusted by multiplying
such amount by a fraction the numerator of which is the number of Common Shares
outstanding immediately after such event and the denominator of which is the
number of Common Shares that were outstanding immediately prior to such event.

          Section 7.  Consolidation, Merger, etc.  In case the Corporation shall
                      --------------------------                                
enter into any consolidation, merger, combination or other transaction in which
the Common Shares are exchanged for or changed into other stock or securities,
cash and/or any other property, then in any such case each share of Series A
Preferred Stock shall at the same time be similarly exchanged or changed into an
amount per share, subject to the provision for adjustment hereinafter set forth,
equal to 100 times the aggregate amount of stock, securities, cash and/or any
other property (payable in kind), as the case may be, into which or for which
each Common Share is changed or exchanged.  In the event the Corporation shall
at any time declare or pay any dividend on the Common Shares payable in Common
Shares, or effect a subdivision or combination or consolidation of the
outstanding Common Shares (by reclassification or otherwise than by payment of a
dividend in Common Shares) into a greater or lesser number of Common Shares,
then in each such case the amount set forth in the preceding sentence with
respect to the exchange or change of shares of Series A Preferred Stock shall be
adjusted by multiplying such amount by a fraction, the numerator of which is the
number of Common Shares outstanding immediately after such event and the
denominator of which is the number of Common Shares that were outstanding
immediately prior to such event.

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          Section 8.   No Redemption.  The shares of Series A Preferred Stock
                       -------------                                         
shall not be redeemable.

          Section 9.   Rank.  The Series A Preferred Stock shall rank, with
                       ----                                                
respect to the payment of dividends and the distribution of assets, junior to
all other series of the Corporation's Preferred Stock.

          Section 10.  Amendment.  The Restated Articles of Incorporation of the
                       ---------                                                
Corporation shall not be amended in any manner which would materially alter or
change the powers, preferences or special rights of the Series A Preferred Stock
so as to affect them adversely without the affirmative vote of the holders of at
least two-thirds of the outstanding shares of Series A Preferred Stock, voting
together as a single class.

                                *  *  *  *  *  *

     The number of shares constituting Series A Junior Participating Preferred
Stock is 400,000, none of which has been issued.


                         

                                      -6-

 
          The undersigned Bob Gray, the Chairman of the Board and Chief
Executive Officer, and Roger G. Ruppert, the Chief Financial Officer, of St.
John Knits, Inc., each declares under penalty of perjury under the laws of the
State of California that the matters set out in the foregoing Certificate are
true of his own knowledge.

          Executed at Irvine, California, on November 9, 1998.



                                                 /s/ Bob Gray                  
                                          -----------------------------------  
                                          Name:  Bob Gray                      
                                          Title: Chairman of the Board and     
                                                 Chief Executive Officer        



                                                  /s/ Roger G. Ruppert         
                                          -----------------------------------
                                          Name:  Roger G. Ruppert              
                                          Title: Chief Financial Officer        

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