For Further Information:                        Exhibit 99.1

Big Dog Holdings, Inc.
121 Gray Avenue
Santa Barbara, California 93101
www.bigdogs.com

CONTACT:
Andrew Feshbach
(805) 963-8727


               THE WALKING COMPANY COMPLETES FOOTWORKS ACQUISITION

Santa   Barbara,   CA,   September   1,   2005:   Big  Dog   Holdings,   Inc.
(NASDAQ:BDOG; www.bigdogs.com, www.thewalkingcompany.com) today announced that
its  subsidiary  The Walking  Company  ("TWC") has completed the acquisition of
substantially  all of the assets of  Footworks, a division of the privately
held shoe retailer Bianca of Nevada, Inc.

The total purchase price was $10,094,750 which included the payment and issuance
of cash and notes by TWC and the Company pursuant to the definitive agreement.
The acquisition includes a chain of 7 retail stores selling comfort shoes and
accessories. Footworks' operations have historically focused on high-visibility
stores in Las Vegas, Nevada. TWC is the leading specialty retailer of
high-quality, technically designed comfort shoes and accessories. TWC intends to
convert the majority of the acquired stores into "The Walking Company" stores.

Big Dog Holdings, Inc. consists of Big Dogs and The Walking Company. Big Dogs
develops, markets and retails a branded, lifestyle collection of unique,
high-quality, popular-priced consumer products, including activewear, casual
sportswear, accessories and gifts. The BIG DOGS(R) brand image is one of
quality, value and fun. The BIG DOGS(R) brand is designed to appeal to people of
all ages and demographics, particularly baby boomers and their kids, big and
tall customers, and pet owners. In addition to its approximately 181 retail
stores, Big Dogs markets its products through its catalog, internet and
corporate sales accounts. The Walking Company is a leading independent specialty
retailer of high quality, technically designed comfort shoes and accessories
that features premium brands such as ECCO, Mephisto, Dansko, Birkenstock and
Merrell among many others. These products have particular appeal to one of the
largest and most rapidly growing demographics in the nation. The Walking Company
operates 77 stores in premium malls across the nation.

Statements contained herein that relate to the Company's future performance,
including the satisfaction of contingencies and closing of the acquisition, are
forward-looking statements within the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. Such statements are based on current
expectations only, and are subject to certain risks, uncertainties and
assumptions. Should one or more of these risks or uncertainties materialize, or
should underlying assumptions prove incorrect, actual results may vary
materially from those anticipated, estimated or projected. Other factors
affecting the Company's operations, markets, products, services and prices as
are set forth in its 2004 Annual Report on Form 10-K, including those described
under "Forward-Looking Statements and Risk Factors." The Company undertakes no
obligation to publicly update or revise any forward-looking statements, whether
as a result of new information, future events or otherwise.