DELTA APPAREL, INC. TO ACQUIRE M.J. SOFFE CO.

DULUTH,  Ga.--(BUSINESS  WIRE)--July 7,  2003--Delta  Apparel,  Inc.  (AMEX-DLA)
announces  that it has signed a  definitive  agreement  to  purchase  all of the
outstanding capital stock of M.J. Soffe Co.

The  transaction  is valued at up to $72 million,  consisting  of $52 million of
cash including retirement of debt, $8 million in promissory notes, and up to $12
million in contingent payments subject to the achievement of certain performance
targets.  All outstanding bank debt of Soffe will be satisfied upon consummation
of the sale.  The  acquisition is expected to close in September of 2003, and is
subject to regulatory approval,  satisfactory  completion of due diligence,  and
financing approval.

Delta Apparel expects to finance the cash portion of the selling price primarily
from new asset based secured term loans and secured revolving credit agreements,
both of which will be subject to the satisfaction of customary conditions.

M. J. Soffe was  founded in 1946 and has a long  history  of  profitability  and
growth in the branded  activewear  market.  For the twelve months ended December
31, 2002 Soffe had sales of approximately  $100 million and served four distinct
channels  of  distribution.  The Soffe  brand is well  recognized  at  specialty
sporting  goods  stores and  department  stores.  In  addition  to these  retail
channels,  Soffe also  supplies  college  bookstores  and has a long  history of
producing  activewear products for the U.S. Military.  Delta Apparel expects the
Soffe acquisition will add approximately  $100 million in sales to Delta Apparel
and  increase  per share  earnings  sixty to eighty cents per share in the first
full year of operations.

Robert W. Humphreys,  President and CEO of Delta Apparel,  Inc. commented,  "The
Soffe  management  team has done an  outstanding  job of building a  profitable,
branded activewear business. The addition of the Soffe business to Delta Apparel
represents an exceptional opportunity to participate in four additional distinct
channels of distribution for activewear products.  We believe the manufacturing,
distribution,  and marketing  synergies  between the  companies  will allow both
operations  to expand at a faster pace than would be  possible on a  stand-alone
basis.  We are  delighted  to welcome Jim Soffe,  who will  continue to serve as
Chief Executive Officer of M.J. Soffe, and his current  management team to Delta
Apparel and we are looking  forward to their  continued  leadership in directing
this business."

Jim Soffe,  Chief  Executive  Officer of M. J. Soffe Co. said,  "Teaming up with
Delta Apparel  represents a great milestone in the history of our company.  This
will  give us the  resources  to  continue  our  growth  and will  offer  future
opportunities  for  our  employees  as the  Soffe  brand  continues  to  grow in
popularity. We look forward to this new association with high expectations."

Kurt Salmon Associates Capital Advisors served as M.J. Soffe's financial advisor
in connection with the proposed sale.

Delta Apparel,  Inc. also announces its preliminary results of operation for the
fiscal  quarter and fiscal year ended June 28, 2003.  For the quarter ended June
28, 2003 sales are expected to be  approximately  $36.8 million.  For the twelve
months  ended  June 28,  2003  sales are  expected  to be  approximately  $129.5
million.  Basic  earnings  per share for the quarter  are  expected to be in the
range of $0.34 to $0.39.  Basic  earnings  per share for the year ended June 28,
2003 are expected to be in the range of $1.43 to $1.48.

Robert W. Humphreys,  President and CEO,  commented on Delta Apparel's  results,
"Basic  commodity  T-shirt  pricing  remained soft in our fourth fiscal  quarter
resulting in sales and operating income below our expectations.  Average selling
prices for the  quarter  were down  approximately  10% from last year,  and down
approximately  7% from the March quarter.  Our sales to  distributors  were down
over 50% for the quarter and represented  approximately 10% of our sales for the
quarter.  During the fourth fiscal quarter we also idled our textile  operations
for a week to help balance inventories.




"New customer  growth  continued at a strong pace for the quarter and was up 49%
for the year. New product sales continued to increase with good margins. We feel
that our continued efforts to grow our non-commodity business and increase sales
to our direct customers will serve us well in the future."

Delta Apparel will hold a conference call on Wednesday, July 9, 2003 at 10:00 AM
ET to discuss the  acquisition of M.J.  Soffe Co. In addition,  the Company will
discuss  its  preliminary  fourth  quarter  and fiscal  year  results,  business
highlights and market outlook. During the call, the Company may answer questions
concerning business and financial developments and trends and other business and
financial  matters  affecting  the Company,  some of the  responses to which may
contain information that has not been previously disclosed.

Delta Apparel, Inc. is a vertically integrated manufacturer and marketer of high
quality knit apparel.  The Company specializes in selling undecorated  T-shirts,
golf  shirts  and tank tops to  screen  printers,  private  label  accounts  and
distributors.  Delta Apparel has operations in six states, two  company-operated
sewing  facilities  in  Honduras  and one  company-operated  sewing  facility in
Mexico. The Company employs about 3,200 worldwide.

Statements  and other  information  in this press  release that are not reported
financial   results  or  other   historical   information  are   forward-looking
statements.  These are based on Delta Apparel's expectations and are necessarily
dependent  upon  assumptions,  estimates and data that the Company  believes are
reasonable  and  accurate  but  may  be  incorrect,   incomplete  or  imprecise.
Forward-looking  statements  are also subject to a number of business  risks and
uncertainties, any of which could cause actual results to differ materially from
those set forth in or implied by the forward-looking  statements.  The risks and
uncertainties  include,  among others,  changes in the retail demand for apparel
products,  the cost of raw materials,  competitive conditions in the apparel and
textile industries, the relative strength of the United States dollar as against
other currencies,  changes in United States trade regulations,  the discovery of
unknown  conditions (such as with respect to  environmental  matters and similar
items) and other  risks  described  from time to time in the  Company's  reports
filed with the  Securities and Exchange  Commission.  There is also the business
risk that the Soffe  acquisition  may not be able to be  completed  as described
above. In addition,  there are risks and uncertainties associated with the Soffe
business that may not be known at this time.  Accordingly,  any  forward-looking
statements do not purport to be  predictions  of future events or  circumstances
and may not be realized.  The Company does not  undertake  publicly to update or
revise  the  forward-looking  statements  even  if it  becomes  clear  that  any
projected results will not be realized.


Contact: Delta Apparel, Inc.
         Herb Mueller      678/775-6900