Exhibit 99.1

                             EMPLOYMENT AGREEMENT


     THIS EMPLOYMENT AGREEMENT (the "Agreement"), dated as of this 15th day of
August, 2001, is between Dreams, Inc., a Utah corporation ("Dreams") and Warren
H. Greene (the "Employee").

     WHEREAS, the Employee agrees to be employed and Dreams agrees to employ the
employee as the President of The Greene Organization, Inc., a Florida
corporation ("Greene"), which is a wholly-owned subsidiary of Dreams as of the
date hereof.

     WHEREAS, the Employee was previously employed as an executive of Greene and
was a principal shareholder of Greene; and

     WHEREAS, the Employee was a key executive in Greene with expertise in the
day to day operation and management of Greene; and

     WHEREAS, Dreams desires to assure continuance of the Employee's service in
connection with such business; and

     WHEREAS, the parties agree that a covenant not to compete is essential to
the growth and stability of the business of  Dreams.

     NOW, THEREFORE, in consideration of the foregoing and the mutual promises
and covenants set forth herein, Dreams and the Employee agree as follows:

     1.   EMPLOYMENT.
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          1.1  Employment and Term.  Dreams hereby employs the Employee, and the
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Employee shall serve Dreams, upon the terms and conditions herein set forth, for
a term commencing on the date of this Agreement and expiring on the last day of
the 60th calendar month following the date first written above (the "Term of
Employment"), unless earlier terminated pursuant to Section 4 below.

          1.2  Position and Duties. The Employee is engaged as the President of
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Greene to exercise and faithfully perform to the best of his ability on behalf
of both Dreams and Greene the powers and duties customarily performed as
President. The duties of the President shall generally be those set forth in the
bylaws of Greene, subject to modification and further delegation as determined
from time to time by the Board of Directors of Dreams. The Employee shall report
directly to the Chief Executive Officer of Dreams.

          1.3  Other Activities. Nothing in this Agreement shall be construed to
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prevent the Employee from devoting a portion of his time to community or
charitable activities, from investing his assets in any form or manner he deems
appropriate or from serving as a director of any

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corporation, provided such activities do not unreasonably interfere with the
duties under this Agreement and do not violate the provisions of Section 3.1 or
3.2.

     2.   COMPENSATION.
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          2.1  Base Salary. During the Term of Employment, Dreams will pay the
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Employee a salary of $250,000 per year, on bi-weekly basis.

          2.2  Benefits. Dreams shall provide standard benefits as are provided
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for other Dreams officers. Those benefits shall include a car allowance in an
amount not to exceed $700 per month, medical and dental insurance for Employee
and immediate family, cellular telephone charges and three weeks paid annual
vacation. In the event Dreams does not have a medical and dental plan in effect
upon commencement of employment, Dreams will pay COBRA premiums for Employee's
prior coverage until the Dreams plan takes effect which Dreams will use its best
efforts to cause to occur within 18 months.

          2.3  Bonus. As additional compensation, the Employee will be entitled
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to receive a bonus for each fiscal year during the Term of the Employee's
employment by Dreams in an amount equal to 1/3 of Earnings of Greene in excess
of $250,000 before deductions for Income Tax, Depreciation and Amortization. No
overhead allocations will be made to Greene from affiliated companies and no
rent will be charged to Greene. Merchandise purchased from affiliated companies
will be charged at the original cost to the affiliated companies

               The Bonus shall be payable within thirty (30) days of the
determination of the amount of the bonus but in no event more than 90 days after
the end of Dreams fiscal year.

          2.4  Withholding. Employee agrees that Dreams shall deduct and
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withhold from his salary and from all other amounts paid to Employee, all state
and federal tax and other withholdings required by law.

          2.5  Expenses. Dreams shall reimburse Employee for reasonable expenses
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incurred on behalf of Dreams in connection with his performance of his
obligations hereunder during the term of this Agreement.

          2.6  Termination. Without in any way limiting the other provisions of
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this Agreement, upon termination of Employee's employment, whether by expiration
of the term of this Agreement or as provided for in Section 4, Employee shall
cease to receive or have any right to receive salary or any other compensation
provided for above or otherwise, except that amount earned but unpaid during
Employee's employment with Dreams.

     3.   NONCOMPETITION AND DISCLOSURE OF INFORMATION.
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          3.1  Noncompetition. During the Term of Employment and for a period of
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two years after the termination of Employee's employment with Dreams (as further
limited hereinafter) the Employee will not, directly or indirectly, be employed
by, own, manage, operate, act as an agent

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for, join, control or participate in the ownership, management, operation or
control of or be connected with in any manner, any business engaged in
memorabilia sales or the franchising of stores that sell memorabilia
("Competitive Business"). The Employee shall be deemed to be connected with such
business if he is the sole proprietor of such business, such business is carried
on by a partnership in which he is a general or limited partner agent or
employee, or a corporation or association of which he is a shareholder, officer,
director, employee, member, consultant or agent; provided, that nothing herein
shall prevent the purchase or ownership by the Employee of shares of less than
five percent (5%) in a publicly held corporation. The above provisions
restricting stock ownership do not pertain to the ownership of the stock of
Dreams or related companies.

          3.2  Disclosure of Information. The Employee recognizes and
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acknowledges that the confidential, proprietary information of Dreams, and other
intellectual property of Dreams including contacts made within the scope of
Employee's duties hereunder and such trade secrets or information as may exist
from time to time, including without limitation technical information regarding
the Dreams business, information as to the identity of employees, customers and
potential or existing suppliers of Dreams or its affiliates, information as to
the marketing or other plans of Dreams and other similar items, are valuable,
special and unique assets of the Dreams business, access to and knowledge of
which are essential to the performance of the duties of Employee hereunder. Such
property and information shall remain the exclusive property of Dreams at all
times during and subsequent to the Term of Employment. Employee will not, during
or after the Term of Employment, in whole or in part, remove Dreams records
either in original, duplicated or copied form, from the premises of Dreams,
(unless Employee is required to do so to perform his employment duties
hereunder) nor disclose such secrets or confidential or proprietary information
to any person, firm, corporation, association or other entity for any reason or
purpose whatsoever, nor shall Employee make use of any such property for his own
purposes or for the benefit of any person, firm, corporation or other entity
(except Dreams or its affiliates) under any circumstances, during or after the
Term of Employment. For this Section 3.2, Dreams shall include any and all of
its subsidiaries. Confidential Information of Dreams shall not include (a)
information which has been made public, other than through breach of this
Agreement; (b) information which Employee possessed and/or had available to him
on a non-confidential basis from a third person and/or entity before Employee
obtained the information from Employer and/or any client of Employer; (c)
information which Employee later obtains from a third party and/or entity
without any confidentiality obligation; or (d) information which Employee is
legally required to disclose.

          3.3  Covenants as Essential Elements of this Agreement.  It is
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understood by and between the parties hereto that the foregoing covenants
contained in Sections 3.1 and 3.2 are essential elements of this Agreement, and
that but for the agreement by the Employee to comply with such covenants, Dreams
would not have agreed to enter into this Agreement.  Such covenants by the
Employee shall be construed to be agreements independent of any other provisions
of this Agreement.  The existence of any other claim or cause of action, whether
predicated on any other provision in this Agreement, or otherwise, as a result
of the relationship between the parties shall not constitute a defense to the
enforcement of such covenants against the Employee.

          3.4  Remedies.
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               (i)  The Employee acknowledges and agrees that Dreams remedy at
law for the breach or threatened breach of any of the provisions of Section 3.1
or 3.2 herein would be inadequate and the breach shall be per se deemed as
causing irreparable harm to Dreams or its subsidiaries. In recognition of this
fact in the event of a breach by the Employee of any of the provisions of
Section 3.1 or 3.2, the Employee agrees that, in addition to any remedy at law
available to Dreams, including monetary damages, all rights of the Employee to
payment under this Agreement and all amounts thereafter due to the Employee from
Dreams under the Agreement may be terminated and Dreams, without posting any
bond, shall be entitled to seek equitable relief in the form of specific
performance, temporary restraining order, temporary or permanent injunction or
any other equitable remedy which may then be available to the Dreams. This
provision does not affect Employee's right to payment of salary, bonus or other
monies due and owing to Employee which have accrued but not been paid to
Employee prior to the breach or threatened breach.

     (ii) The period of time applicable to any covenant in Section 3 will be
extended by the duration of the violation by the Employee of such covenant.

          3.5  Covenants to Survive this Agreement. The covenants of the
Employee contained in Sections 3.1 and 3.2 hereof shall each be construed as an
agreement independent of any other provision in this Agreement and shall survive
the expiration or termination of this Agreement or any part thereof without
regard to the reason therefor. The existence of any claim or cause of action of
the Employee against Dreams, whether predicated on this Agreement or otherwise,
shall not constitute a defense to the enforcement by Dreams of either covenant.
Both parties hereby expressly agree and contract that it is not the intention of
either party to violate any public policy, statutory or common law, and that if
any sentence, paragraph, clause, or combination of the same of Sections 3.1 and
3.2 is in violation of the law of any state where applicable, such sentence,
paragraph, clause, or combination of the same shall be void in the jurisdictions
where it is unlawful, and the remainder of such paragraph and this Agreement
shall remain binding on the parties hereto. It is the intention of both parties
to make the covenants of Sections 3.1 and 3.2 binding only to the extent that it
may be lawfully done under existing applicable laws. In the event that any part
of any covenant of Sections 3.1 and 3.2 is determined by a court of law to be
overly broad thereby making the covenant unenforceable, the parties hereto
agree, and it is their desire, that such court shall substitute a reasonable,
judicially enforceable limitation in place of the offensive part of the covenant
and as so modified the covenant shall be as fully enforceable as set forth
herein by the parties themselves in the modified form.

     4.   EARLY TERMINATION OF AGREEMENT.
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          4.1  Early Termination of Agreement. This Agreement shall terminate
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earlier than expiration of the Term of Employment ("Early Termination") upon the
occurrence of any of the following events:

               (a)  Immediately upon notice from Dreams to the Employee for
          cause.  The term "cause" shall refer and be limited to: (i) any act of
          embezzlement or conversion of assets of Dreams; (ii) the Employee's
          material breach of any material covenant of this Agreement; (iii) an
          act of gross malfeasance or misfeasance by Employee; (iv)

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          habitual or repeated material non-performance of duties. However, with
          regard to (ii) and (iv) above, "cause" shall not have occurred until
          Dreams notifies Employee of such event and Employee shall not have
          cured such event within a period of fifteen (15) days after his
          receipt of notice and the Board of Directors shall have voted to
          terminate Employee's employment. The failure of Dreams to notify in
          writing shall not be construed to be a waiver by Dreams of its right
          to later notify Employee.

               (b)  Immediately upon notice from Employee to Dreams for cause.
          The term "cause" shall refer and be limited to Dreams material breach
          of its duties to Employee under this Agreement.  In the event of
          termination by Employee for cause, Employee shall not be bound by the
          provisions contained in Section 3.1 restricting Employee's competition
          with Employer.

               (c)  Upon mutual agreement of Dreams and Employee.

          4.2  By Death or Disability. In the event of the Employee's death,
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this Agreement shall terminate on the date of his death and any salary or
expenses owed shall be paid to his beneficiary. In the event of his Disability,
this Agreement shall terminate as of such date of Disability. "Disability," for
the purposes of this Agreement, shall be deemed to have occurred in the event
(A) the Employee is unable by reason of sickness or accident, to perform the
Employee's duties under this Agreement for an aggregate of three (3) months in
any one (1) year period or (B) the Employee has a guardian of the person or
estate appointed by a court of competent jurisdiction. Termination due to
Disability shall be deemed to have occurred upon the first day of the month
following the determination of disability as defined in the preceding sentence.

          4.3  Obligations Surviving Early Termination.  Notwithstanding the
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Early Termination of this Agreement as contemplated in Section 4.1 above or
expiration of the term of this Agreement, the provisions of this Agreement
relating to the Employee's covenant not to compete, and Employee's obligation to
maintain and protect trade secrets and confidential, proprietary rights and
information of Dreams shall maintain in force and effect pursuant to the terms
of this Agreement.


     5.   GENERAL PROVISIONS.
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          5.1  (a)  Binding Agreement.  This Agreement shall be binding upon and
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          shall inure to the benefit of the heirs, legal representatives,
          successors and assigns, as applicable, of the respective parties
          hereto, and any entities resulting from the reorganization,
          consolidation or merger of any party hereto.

               (b)  Headings.  The headings used in this Agreement are inserted
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          for reference purposes only and shall not be deemed to limit or affect
          in any way the meaning or interpretation of any of the terms or
          provisions of this Agreement.

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               (c)  Counterparts.  This Agreement may be signed upon any number
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          of counterparts with the same effect as if the signature to any
          counterpart were upon the same instrument.

               (d)  Severability.  The provisions of this Agreement are
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          severable, and should any provision hereof be found to be void,
          voidable or unenforceable, such void, voidable or unenforceable
          provision shall not affect any other portion or provision of this
          Agreement. Without limiting the generality of the above, should any
          provision be unenforceable as a result of a time period or geographic
          area, the time period and/or geographic area shall be reduced to the
          longest period and/or largest area which would render the provision
          enforceable.

               (e)  Waiver.  Any waiver by any party hereto of any breach of any
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          kind or character whatsoever by any other party, whether such waiver
          be direct or implied, shall not be construed as a continuing waiver or
          consent to any subsequent breach of this Agreement on the part of the
          other party.

               (f)  Modification.  This Agreement may not be modified except by
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          an instrument in writing signed by the parties hereto.

               (g)  Governing Law.  This Agreement shall be interpreted,
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          construed and enforced according to the laws of the state of Florida.
          Venue shall lie in Broward County, Florida.

               (h)  Attorneys' Fees.  In the event any action or proceeding is
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          brought by either party against the other under this Agreement, the
          prevailing party shall be entitled to recover attorneys' fees and
          costs in such amount as the court may adjudge reasonable.

               (i)  Notice.  Any notice, consent, request, objection or
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          communication to be given by either party to this Agreement shall be
          in writing and shall be either delivered personally or by Airborne,
          Federal Express or other commercial overnight delivery service
          addressed as follows:


          Company:                      Dreams, Inc.
                                        Two South University Drive, Suite 325
                                        Plantation, FL 33324


          Employee:                     Warren H. Greene
                                        Two South University Drive, Suite 325
                                        Plantation, Florida 33324

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               (j)  Assignment.  Neither Employer nor Employee may assign their
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          rights and obligations pursuant to this Agreement to a third party
          without the written consent of each other.

               (k)  Securities Documents.  It shall be a condition to the
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          issuance of any securities by Dreams to Employee, including shares of
          the Dreams common stock, that Employee shall execute and deliver to
          Dreams all documents deemed necessary by the Dreams counsel in order
          to comply with the securities laws of the United States and the states
          thereof.

     IN WITNESS WHEREOF, the parties hereto have executed this Agreement
effective as of the date first set forth above.


                              DREAMS, INC.

                              By: __________________________________
                                  Ross Tannenbaum, Chief Executive Officer


                              EMPLOYEE:


                              ______________________________________
                              Warren H. Greene

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