<ARTICLE> 5 <MULTIPLIER> 1,000 <PERIOD-TYPE> 12-MOS <FISCAL-YEAR-END> DEC-31-1998 <PERIOD-START> JAN-01-1998 <PERIOD-END> SEP-30-1998 <CASH> 65,961 <SECURITIES> 0 <RECEIVABLES> 140 <ALLOWANCES> 0 <INVENTORY> 212 <CURRENT-ASSETS> 67,956 <PP&E> 57,354 <DEPRECIATION> 4,357 <TOTAL-ASSETS> 163,065 <CURRENT-LIABILITIES> 5,015 <BONDS> 505 <PREFERRED-MANDATORY> 7,000 <PREFERRED> 1<F1> <COMMON> 7 <OTHER-SE> 143,263 <TOTAL-LIABILITY-AND-EQUITY> 163,065 <SALES> 5,870 <TOTAL-REVENUES> 29,702 <CGS> 1,282 <TOTAL-COSTS> 22,628 <OTHER-EXPENSES> 6,899 <LOSS-PROVISION> 0 <INTEREST-EXPENSE> 0 <INCOME-PRETAX> (648) <INCOME-TAX> 762 <INCOME-CONTINUING> (1,410) <DISCONTINUED> 0 <EXTRAORDINARY> 0 <CHANGES> 0 <NET-INCOME> (1,410) <EPS-PRIMARY> (.62) <EPS-DILUTED> (.62) <FN> <F1>REPRESENTS PAR VALUE OF READING ENTERTAINMENT SERIES B PREFERRED STOCK. </FN>