EXHIBIT 99.1
 Press Release Dated March 31, 2004




  PARK CITY GROUP ANNOUNCES INCREASE IN REVENUE AND CONTINUED PROFITABILITY IN
                       PRELIMINARY THIRD QUARTER RESULTS

Mrs. Fields Cookies Co-Founder Randall K. Fields Optimistic About Meeting and
Exceeding Quarterly Plan

PARK CITY, UTAH - March 31, 2004 - Park City Group, Inc. (OTCBB: PKCY) announced
today that based on the preliminary quarterly results for the third quarter
ending March 31,2004, it anticipates significant growth in revenues, operating
and net income as compared to the same period in the previous year. The revenue
growth together with the continued focus on cost controls means that the Company
will meet and likely exceed its quarterly financial plan for Q3 of FY2004.

Park City Group expects to report third quarter revenues in the range of $1.4
million to $1.6 million and that it will finish the third quarter of FY2004 with
its second consecutive profitable quarter.

"We believe that our success is measured by the success of our customers and
this quarter's revenues are composed of additional licenses from several
existing customers. These add-on sales are a good indication that our commitment
to our customers' success reaps positive results," states Randy Fields, CEO of
Park City Group. "Preliminarily, our third quarter results will also show that
the Company has made significant progress in improving its balance sheet, but we
will defer discussion of this achievement to a later time. We are proud of the
fact that our team has produced our second consecutive profitable quarter"

In reviewing the anticipated profitability growth, Fields noted, "we are pleased
that our anticipated profitability of both operating and net income is a
continuation of our planned financial growth. Our list of potential customers
continues to grow with named prospects and is due in part to all our efforts in
improving Company visibility for our shareholders and in our business
marketplace by participating in tradeshows, press coverage of customers and
articles we have written for trade publications."

About Park City Group:

Park City Group, Inc. develops and markets patented computer software that helps
its retail customers to increase their sales while reducing their inventory and
labor costs: the two largest, controllable expenses in the retail industry. The
technology has its genesis in the operations of Mrs. Fields Cookies, co-founded
by Randy Fields, CEO of Park City Group, Inc. Industry leading customers such as
The Home Depot, Victoria's Secret, The Limited, Anheuser Busch Entertainment and
Tesco Lotus benefit from our software. Feel free to contact us

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  Page 2- PARK CITY GROUP ANNOUNCES SIGNIFICANT INCREASE IN BOTH REVENUES AND
               PROFITABLITY IN PRELIMINARY THIRD QUARTER RESULTS


(Media Contact Randy Fields) at 800.772.4556 or info@parkcitygroup.com. To find
out more about Park City Group (OTCBB: PKCY), visit our website at
www.parkcitygroup.com.

Statements in this press release that relate to Park City Group's future plans,
objectives, expectations, performance, events and the like are "forward-looking
statements" within the meaning of the Private Securities Litigation Reform Act
of 1995 and the Securities Exchange Act of 1934. Future events, risks and
uncertainties, individually or in the aggregate, could cause actual results to
differ materially from those expressed or implied in these statements. Those
factors could include changes in economic conditions that may change demand for
the Company's products and services and other factors discussed in the
"forward-looking information" section and the "risk factor" section of the
management's discussion and analysis included in the Company's report on Form
10-K for the year ended June 30, 2003 filed with the Securities and Exchange
Commission. This release is comprised of interrelated information that must be
interpreted in the context of all of the information provided and care should be
exercised not to consider portions of this release out of context. Park City
Group uses paid services of investor relations organizations to promote the
Company to the investment community. Investments in any company should be
considered speculative and prior to acquisition, should be thoroughly
researched. Park City Group does not intend to update these forward-looking
statements prior to announcement of quarterly or annual results.

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