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                                                                EXHIBIT 3.25

                          CERTIFICATE OF INCORPORATION

                                       OF

                                 AMF MEXICO INC.

          FIRST: The name of the corporation is:

                                 AMF Mexico Inc.

          SECOND: The address of the corporation's registered office in the
State of Delaware is 229 South State Street, in the City of Dover, County of
Kent. The name of the registered agent of the corporation at such address is The
Prentice-Hall Corporation System, Inc.

          THIRD: The purpose of the corporation is to engage in any lawful act
or activity for which corporations may be organized under the General
Corporation Law of Delaware.

          FOURTH: The total number of shares of stock which the corporation
shall have authority to issue is one thousand (1,000) all of which shall be
Common Stock. The par value of each of such shares is one cent ($0.01) per
share.

          FIFTH: The name and mailing address of the incorporator is Ariel Amir,
Esq., c/o Weil, Gotshal & Manges, 767 Fifth Avenue, New York, New York 10153.

          SIXTH: The corporation is to have perpetual existence.

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          SEVENTH: Whenever a compromise or arrangement is proposed between this
corporation and its creditors or any class of them and/or between this
corporation and its stockholders or any class of them, any court of equitable
jurisdiction within the State of Delaware may, on the application in a summary
way of this corporation or of any creditor or stockholders thereof or on the
application of any receiver or receivers appointed for this corporation under
the provisions of Section 291 of Title 8 of the Delaware Code or on the
application of trustees in dissolution or of any receiver or receivers appointed
for this corporation under the provisions of Section 279 of Title 8 of the
Delaware Code order a meeting of the creditors or class of creditors, and/or of
the stockholders or class of stockholders of this corporation, as the case may
be, to be summoned in such manner as the said court directs. If a majority in
number representing three-fourths in value of the creditors or class of
creditors, and/or of the stockholders or class of stockholders of this
corporation, as the case may be, agree to any compromise or arrangement and to
any reorganization of this corporation as consequence of such compromise or
arrangement, the said compromise or arrangement and the said reorganization
shall, if sanctioned by the court to which the said application has been made,
be binding on all the creditors or class of credi-

                                        2
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tors, and/or on all the stockholders or class of stockholders, of this
corporation, as the case may be, and also on this corporation.

          EIGHTH: In furtherance and not in limitation of the powers conferred
by statute, the board of directors is expressly authorized to make, alter or
repeal the by-laws of the corporation.

          NINTH: The corporation shall indemnify, to the full extent permitted
by Section 145 of the General Corporation Law of Delaware, as amended from time
to time, all persons who it may indemnify pursuant thereto.

          TENTH: No director of the corporation shall be personally liable to
the corporation or any stockholder for monetary damages for breach of fiduciary
duty as a director, except for any matter in respect of which such director
shall be liable under Section 174 of Title 8 of the Delaware Code (relating to
the Delaware General Corporation Law) or any amendment thereto or successor
provision therto or shall be liable by reason that, in addition to any and all
other requirements for such liability, such director (i) shall have breached the
duty of loyalty to the corporation or its stockholders, (ii) shall not have
acted in good faith or, in failing to act, shall not have acted in good faith,
(iii) shall have acted in a manner involving intentional misconduct

                                        3
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or a knowing violation of law or, in failing to act, shall have acted in a
manner involving intentional misconduct or a knowing violation of law or (iv)
shall have derived an improper personal benefit. Neither the amendment nor
repeal of this Article TENTH, nor the adoption of any provision of the
Certificate of Incorporation inconsistent with this Article TENTH, shall
eliminate or reduce the effect of this Article TENTH in respect of any matter
occurring, or any cause of action, suit or claim that, but for this Article
TENTH, would accrue or arise, prior to such amendment, repeal or adoption of an
inconsistent provision.

          ELEVENTH: Election of directors need not be by written ballot.

          TWELFTH: The corporation reserves the right to amend, alter, change or
repeal any provision contained in this Certificate of Incorporation, in the
manner now or hereinafter prescribed by statute, and all rights conferred by the
stockholders herein are granted subject to this reservation.

          IN WITNESS WHEREOF, the undersigned has duly executed this Certificate
of Incorporation this 26th day of August, 1987.


                                                        /s/ Ariel Amir
                                                        ------------------------
                                                        Ariel Amir,
                                                        Sole Incorporator

                                        4

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                                                                        FILED

                                                                     JUL 18 1988

                                                                 /s/ [ILLEGIBLE]
                                                              SECRETARY OF STATE

                            CERTIFICATE OF AMENDMENT

                         OF CERTIFICATE OF INCORPORATION

                               OF AMF MEXICO INC.

AMF Mexico Inc., a corporation organized and existing under and by virtue of the
General Corporation Law of the State of Delaware.

THE UNDERSIGNED DOES HEREBY CERTIFY:

     FIRST: That at a meeting of the Board of Directors of AMF Mexico, Inc.
resolutions were duly adopted setting forth a proposed amendment of the
Certificate of Incorporation of said corporation, declaring said amendment to
be advisable and calling a meeting of the stockholders of said corporation for
consideration thereof. The resolution setting forth the proposed amendment is as
follows:

     RESOLVED, that the Certificate of Incorporation of this corporation be
amended by changing the Article thereof numbered "1" so that, as amended said
Article shall be and read as follows: "THE NAME OF THIS CORPORATION SHALL BE AMF
BOWLING MEXICO HOLDING, INC.

     SECOND: That thereafter, all of the stockholders of said corporation duly
consented to the aforesaid resolution in accordance with the General Corporation
law of the state of Delaware.

     THIRD: That said amendment was duly adopted in accordance with the
provisions of the General Corporation Law of the State of Delaware.

     FOURTH: That the capital of said corporation shall not be reduced under or
by reason of said amendment.

     IN WITNESS WHEREOF, this certificate is signed by:

               BEVERLEY W. ARMSTRONG, its President

               DANIEL M. McCORMACK, its Secretary

this 1st day of June, 1988.


                                             BY : /s/ Beverley W. Armstrong
                                                  ------------------------------
                                                  Beverley W. Armstrong


                                         ATTEST : /s/ Daniel M. McCormack
                                                  ------------------------------
                                                  Daniel M. McCormack, Secretary

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                                   CERTIFICATE

             FOR RENEWAL AND REVIVAL OF CERTIFICATE OF INCORPORATION

     AMF Bowling Mexico Holding, Inc., a corporation organized under the laws of
Delaware, the Certificate of Incorporation of which was filed in the office of
the Secretary of State on the 27th day of August, 1987 and thereafter voided for
non-payment of taxes, now desiring to procure a revival of its Certificate of
Incorporation, hereby certifies as follows:

     1.   The name of the corporation is AMF Bowling Mexico Holding, Inc.

     2.   Its registered office in the State of Delaware is located at 1013
Centre Road, City of Wilmington, County of New Castle and the name of its
registered agent at such address is he Prentice-Hail Corporation System.

     3.   The date when revival of the Certificate of Incorporation of this
corporation is to commence is the 28th day of February, 1990, same being prior
to the date the Certificate of Incorporation became void. Revival of the
Certificate of Incorporation is to be perpetual.

     4.   This corporation was duly organized under the laws of Delaware and
carried on the business authorized by its Certificate of Incorporation until the
1st day of March, 1990, at which time its Certificate of Incorporation became
inoperative and void for non-payment of taxes and this Certificate for Renewal
and Revival is filed by authority of the duly elected directors of the
corporation in accordance with the laws of Delaware.

     IN WITNESS WHEREOF, said AWF Bowling Mexico Holding, Inc. in compliance
with Section 312 of Title 8 of the Delaware Code has caused this Certificate to
be signed by Cheryle Toy, its Assistant Secretary                    , this 25nd
day of January, 1996.


                                             AMF Bowling Mexico Holding, Inc.

                                             By /s/ Cheryle Toy
                                               ---------------------------------
                                                                     Cheryle Toy

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            CERTIFICATE OF AMENDMENT OF CERTIFICATE OF INCORPORATION

                                       of

                        AMF BOWLING MEXICO HOLDING, INC.

     It is hereby certified that:

     1.   The name of the corporation (hereinafter called the "Corporation") is
AMF Bowling Mexico Holding, Inc.

     2.   The Certificate of Incorporation of the Corporation is hereby amended
by deleting the Seventh Article thereof.

     3.   The amendment of the Certificate of Incorporation herein certified has
been duly adopted in accordance with the provisions of Sections 228 and 242 of
the General Corporation Law of the State of Delaware.

     The effective date of the amendment herein certified shall be March 29th,
1996.


Signed on March 28th, 1996.


                                             /s/ Daniel M. McCormack
                                             --------------------------------
                                             Daniel M. McCormack
                                             Vice President and Secretary


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                    CERTIFICATE OF CHANGE OF REGISTERED AGENT
                                       AND
                                REGISTERED OFFICE

     AMF Bowling Mexico Holding, Inc., a corporation organized and existing
under and by virtue of the General Corporation Law of the State of Delaware.
DOES HEREBY CERTIFY:

     The present registered agent of the corporation is The Prentice-Hall
Corporation System, Inc. and the present registered office of the corporation is
in the county of New Castle.

     The Board of Directors of AMF Bowling Mexico Holding, Inc. adopted the
following resolution on September 9, 1998.

     Resolved, that the registered office of AMF Bowling Mexico Holding, Inc. in
the state of Delaware be and it hereby is changed to Corporation Trust Center,
1209 Orange Street, in the City of Wilmington, County of New Castle, and the
authorization of the present registered agent of this corporation be and the
same is hereby withdrawn, and THE CORPORATION TRUST COMPANY, shall be and is
hereby constituted and appointed the registered agent of this corporation at the
address of its registered office.

     IN WITNESS WHEREOF, AMF Bowling Mexico Holding, Inc. has caused this
statement to be signed by Douglas J. Stanard, its President this 9th day of
September, 1998.


                                             /s/ Douglas J. Stanard
                                             -----------------------------
                                             Douglas J. Stanard, President

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                        AMF BOWLING MEXICO HOLDING, INC.

                           CERTIFICATE OF DISSOLUTION
                              BY WRITTEN CONSENT OF
                                SOLE STOCKHOLDER

     AMF Bowling Mexico Holding, Inc., a corporation organized and existing
under the General Corporation Law of the State of Delaware

     DOES HEREBY CERTIFY AS FOLLOWS:

     The dissolution of said AMP Bowling Mexico Holding, Inc. was duly
authorized by the Sole Stockholder of the Corporation in accordance with
subsection (c) of Section 275 of the General Corporation Law of the State of
Delaware.

     The date the dissolution was authorized was January 20, 1999.

     The following is the name and address of the Sole Director of AMF Bowling
Mexico Holding, Inc.:

<Table>
<Caption>
           Name                         Address
           ----                         -------
                                     
           Roger Cloutier II            100 South 5th Street, Suite 2400
                                        Minneapolis, MN 55402
</Table>

     The following is the name and address of the officers of the Corporation:

<Table>
<Caption>
     Name              Office                 Address
     ----              ------                 -------
                                        
     Mark Peters       Vice President and     100 South 5th Street, Suite 2400
                       Secretary              Minneapolis, MN 55402
</Table>

     IN WITNESS WHEREOF, said corporation has caused this Certificate to be
signed this 20th day of January, 1999, by:

                            SOLE STOCKHOLDER

                            MINSTAR, INC.

                            By: /s/ Mary P. McConnell
                               -------------------------------------------------
                               Mary P. McConnell, Vice President and Secretary

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                        AMF BOWLING MEXICO HOLDING, INC.

                            CERTIFICATE OF CORRECTION
                       REVOKING CERTIFICATE OF DISSOLUTION

     Minstar, Inc., a corporation organized and existing under the General
Corporation Law of the State of Delaware

     DOES HEREBY CERTIFY AS FOLLOWS:

     The Certificate of Dissolution by Written Consent of Sole Stockholder of
AMF Bowling Mexico Holding, Inc. executed as of January 20, 1999 and filed with
the Secretary of State of the State of Delaware on April 8, 1999 is hereby
declared and rendered null and void.

     The undersigned, Minstar, Inc., is not a shareholder of AMF Bowling Mexico
Holding, Inc. and has no authority, statutory or otherwise, to dissolve AMF
Bowling Mexico Holding, Inc.

     IN WITNESS WHEREOF, the undersigned has caused this Certificate of
Correction to be signed as of this 8th day of July, 1999.


                              MINSTAR, INC.

                              By:  /s/ Mary P. McConnell
                                 -----------------------------------------------
                                 Mary P. McConnell, Vice President and Secretary

<Page>


                            CERTIFICATE OF AMENDMENT
                                       OF
                          CERTIFICATE OF INCORPORATION
                                       OF
                        AMF BOWLING MEXICO HOLDING, INC.

     The undersigned officer of AMF Bowling Mexico Holding, Inc. (the
"Corporation"), a corporation organized and existing under and by virtue of the
General Corporation Law of the State of Delaware (the "DGCL"), DOES HEREBY
CERTIFY:

          FIRST:    That the Certificate of Incorporation of this Corporation be
amended by adding the following new Article Thirteenth (the "Amendment"):

                THIRTEENTH: Notwithstanding anything herein to the contrary, the
                Corporation shall not be authorized to issue non-voting equity
                securities of any class, series or other designation to the
                extent prohibited by Section 1123(a)(6) of title 11 of the
                United States Bankruptcy Code (the "Bankruptcy Code"); provided,
                however, that the foregoing restriction shall (i) have no
                further force and effect beyond that required under Section
                1123(a)(6) of the Bankruptcy Code, (ii) only have such force and
                effect so long as such Section 1123(a)(6) is in effect and
                applies to the Corporation and (iii) be deemed void or
                eliminated if required under applicable law.

     SECOND:    That the Amendment was duly adopted in accordance with the
provisions of Section 242 of the DGCL.

     IN WITNESS WHEREOF, said AMF Bowling Mexico Holding, Inc. has caused this
certificate to be executed and acknowledged pursuant to Section 103 of the DGCL
by the undersigned authorized officer of the Corporation this 26 day of
February, 2002.


                                           AMF BOWLING MEXICO HOLDING, INC.


                                           By:    /s/ Christopher F. Caesar
                                                  ------------------------------
                                                  Name:  Christopher F. Caesar
                                                  Title: President