<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from the Yahoo!
Inc. Form 10-Q for the period ended September 30, 1997 and is qualified in its
entirety by reference to such financial statements.
</LEGEND>
       
                             
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-START>                             JAN-01-1997
<PERIOD-END>                               SEP-30-1997
<CASH>                                      55,754,000
<SECURITIES>                                46,751,000
<RECEIVABLES>                               10,078,000
<ALLOWANCES>                                 1,747,000
<INVENTORY>                                          0
<CURRENT-ASSETS>                           114,023,000
<PP&E>                                       5,614,000
<DEPRECIATION>                               1,400,000
<TOTAL-ASSETS>                             125,754,000
<CURRENT-LIABILITIES>                       14,917,000
<BONDS>                                              0
<PREFERRED-MANDATORY>                                0
<PREFERRED>                                          0
<COMMON>                                        19,000
<OTHER-SE>                                 110,009,000
<TOTAL-LIABILITY-AND-EQUITY>               125,754,000
<SALES>                                              0
<TOTAL-REVENUES>                            40,355,000
<CGS>                                                0
<TOTAL-COSTS>                                5,268,000
<OTHER-EXPENSES>                            58,232,000
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                   0
<INCOME-PRETAX>                           (18,697,000)
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                       (18,697,000)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                              (18,697,000)
<EPS-PRIMARY>                                   (0.45)
<EPS-DILUTED>                                   (0.45)