Exhibit 11
                                                               Page 1 of 2

                              COLGATE-PALMOLIVE COMPANY
                                           
                       COMPUTATION OF EARNINGS PER COMMON SHARE
                                           
                     Dollars in Millions Except Per Share Amounts
                                     (Unaudited)
                                           



                                                      Three Months Ended       Nine Months Ended   
                                                        September 30,            September 30,
                                                       ---------------          ----------------
                                                    1997            1996      1997           1996 
                                                   ------          ------    ------        ------
                                                                               
PRIMARY
Earnings:    

  Net income...............................        $188.6          $160.9    $534.0        $453.3

  Deduct:  Dividends on preferred shares, net of 
  income taxes.............................           5.2             5.3      15.7          16.1
                                                  -------         -------    ------        ------

  Net income applicable to common shares...        $183.4          $155.6    $518.3        $437.2
                                                  -------         -------    ------        ------
                                                  -------         -------    ------        ------
Shares (in millions): 
Weighted average common shares outstanding..        295.9           293.6     295.3         292.8
                                                  -------         -------    ------        ------
                                                  -------         -------    ------        ------
Earnings per common share, primary.........          $.62            $.53     $1.76         $1.49
                                                  -------         -------    ------        ------
                                                  -------         -------    ------        ------ 






                                                             Exhibit 11  
                                                             Page 2 of 2

                              COLGATE-PALMOLIVE COMPANY
                                           
                       COMPUTATION OF EARNINGS PER COMMON SHARE

                     Dollars in Millions Except Per Share Amounts
                                     (Unaudited)
                                           
                                           



                                                      Three Months Ended            Nine Months Ended
                                                        September 30,                 September 30,
                                                       -----------------             ---------------- 
                                                     1997             1996         1997             1996
                                                    -----            -----        -----            -----
                                                                                       
ASSUMING FULL DILUTION
Earnings:   
  Net income.................................       $188.6          $160.9        $534.0          $453.3
  Deduct:    
  Dividends on preferred shares..............           .1              .1            .4              .4
  Replacement funding resulting from assumed 
    conversion of Series B
  Convertible Preference Stock, net of tax...           .5             1.2           1.5             3.7
                                                    ------          ------        ------          ------
  Net income applicable to common shares.....       $188.0          $159.6        $532.1          $449.2
                                                    ------          ------        ------          ------
                                                    ------          ------        ------          ------
Shares (in millions):   

  Weighted average number of common shares 
    outstanding..............................        295.9           293.6         295.3           292.8

  Assumed conversion of options reduced by 
    the number of shares which could have been 
    purchased with the proceeds from the exercise 
    of such options..........................          7.5            5.2            7.9             5.4

  Assumed conversion of Series B Convertible 
  Preference Stock...........................         23.0           23.4           23.0            23.4
                                                    ------          ------        ------          ------
  Weighted average number of common shares   
    outstanding, as adjusted.................        326.4          322.2          326.2           321.6
                                                    ------          ------        ------          ------
                                                    ------          ------        ------          ------
  Earnings per common share, assuming full 
    dilution.................................         $.58            $.50         $1.63           $1.40
                                                    ------          ------        ------          ------
                                                    ------          ------        ------          ------