EXHIBIT 24
     
                                          
                            POWER OF ATTORNEY




KNOW ALL MEN BY THESE PRESENTS, that AFFINITY GROUP, INC., a Delaware
corporation (the "Company"), and each of the undersigned directors of the
Company, hereby constitutes and appoints Stephen Adams, Joe McAdams and Mark J.
Boggess, and each of them (with full power to each of them to act alone),
its/his true and lawful attorney-in-fact and agent, for it/him and on its/his
behalf in its/his name, place and stead, in any and all capacities to sign,
execute, affix its/his seal thereto and file the Company's Annual Report on Form
10-K for the year ended December 31, 1997 under the Securities Exchange Act of
1934, as amended, including any amendment or amendments thereto, with all
exhibits and any all documents required to be filed with respect thereto with
any regulatory authority.

There is hereby granted to said attorneys, and each of the, full power and
authority to do and perform each and every act and thing, requisite and
necessary to be done in respect of the foregoing as fully as it/he or
itself/himself might or could do if personally present, thereby ratifying and
confirming all that said attorneys-in-fact and agents, or any of them, may
lawfully do or cause to be done by virtue hereof.

This Power of Attorney may be executed in any number of counterparts, each of
which shall be an original, but all of which taken together shall constitute one
and the same instrument and any of the undersigned directors may execute this
Power of Attorney by signing any such counterpart.

IN WITNESS WHEREOF, AFFINITY GROUP, INC. has caused this Power of Attorney to be
executed in its name by its President and Chief Executive Officer on the 6th day
of March, 1998.

                              AFFINITY GROUP, INC.



                              by   /s/
                                 --------------------------
                              Joe B. McAdams, President and
                              Chief Executive Officer
 


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The undersigned directors of AFFINITY GROUP, INC., a Delaware corporation, have
hereunto set their hands as of the 6th day of March, 1998.




  /s/                                     /s/
- ------------------------------          ------------------------------
 Stephen Adams                           Thomas A. Donnelly
          
  /s/                                     /s/
- ------------------------------          ------------------------------
 Joe B. McAdams                          David B. Garvin
          
  /s/                                     /s/
- ------------------------------          ------------------------------
 Wayne Boysen                            David Frith-Smith
          
  /s/       
- ------------------------------   
 John A. Ehlert           


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