Location:    HOTELADDRESS1
                                                           HOTELADDRESS2

                                              ID Number:   IDNUMBER

                                              Hotel Name:  PROPERTYNAME

                                              Date:                       , 1998
                                                           --------------










                                      BRAND

                                     between

                             BEST FRANCHISING, INC.

                                       and

                                 ENTITYNAMECAPS




                                       1




                                TABLE OF CONTENTS



                                                                                    Page
                                                                                    ----
                                                                                   
         1.       The License                                                         1
                  A.       The Hotel                                                  1
                  B.       The Hotel System                                           1

         2.       Grant of License                                                    1

         3.       Your Responsibilities                                               2
                  A.       Operational and Other Requirements                         2
                  B.       Performance of the Work                                    2
                  C.       Upgrading of the Hotel                                     2
                  D.       Fees                                                       3

         4.       Our Responsibilities                                                4
                  A.       Training                                                   4
                  B.       Services                                                   4
                  C.       Consultation on Operations, Facilities and Marketing       4
                  D.       Use of Marketing/Reservation Contributions                 4
                  E.       Application of Manual                                      4
                  F.       Other Arrangements                                         4
                  G.       Inspections/Compliance Assistance                          5

         5.       Proprietary Rights                                                  5
                  A.       Ownership of the Hotel System and Proprietary Marks        5
                  B.       Trademark Disputes                                         5
                  C.       Protection of Name and Marks                               5

         6.       Records and Audits                                                  5
                  A.       Monthly Reports                                            5
                  B.       Preparation and Maintenance of Records                     6
                  C.       Audit                                                      6
                  D.       Annual Financial Statements                                6

         7.       Indemnity and Insurance                                             6
                  A.       Indemnity                                                  6
                  B.       Insurance                                                  7

         8.       Transfer                                                            7
                  A.       Transfer by Us                                             7
                  B.       Transfer by You                                            8
                  C.       Transfers of the License or Equity Interest in You Upon 
                             Death                                                    9
                  D.       Registration of a Proposed Transfer of Equity Interests    9
                  E.       Non-Waiver of Claims                                       9
                  F.       Our Right of First Refusal                                 9
                  G.       No Right of First Refusal                                 10

         9.       Condemnation and Casualty                                          10
                  A.       Condemnation                                              10
                  B.       Casualty                                                  10
                  C.       Extensions of Term                                        10




                                       2




                                                                                                           
         10.      Termination  10
                  A.       Expiration of Term                                        10
                  B.       Defaults  10
                  C.       De-identification of Hotel Upon Termination or 
                             Expiration of this Agreement                            12
                  D.       Payment of Liquidated Damages                             13

         11.      Renewal                                                            13
                  A.       Requirements.                                             13
                  B.       Alternative Process                                       14

         12.      Relationship of Parties                                            14
                  A.       No Agency Relationship                                    14
                  B.       Your Notices to Public Concerning Independent Status      14
                  C.       Use of the Best Name                                      14

         13.      Miscellaneous                                                      14
                  A.       Severability and Interpretation                           14
                  B.       Binding Effect                                            14
                  C.       Exclusive Benefit                                         15
                  D.       Entire Agreement                                          15
                  E.       Our Withholding of Consent                                15
                  F.       Notices                                                   15
                  G.       Descriptive Headings                                      15
                  H.       Management of the Hotel                                   15
                  I.       Guest Room Rates                                          15

         GUARANTY
         ATTACHMENT A
         ATTACHMENT B
         ATTACHMENT C




                                       3


                                LICENSE AGREEMENT

                  This license agreement ("Agreement" or "License Agreement"),
         dated ____________, 199__, is entered into by and between Best
         Franchising, Inc., a Georgia corporation having an address at 13
         Corporate Square, Suite 250, Atlanta, Georgia 30329 ("we", "our", "us"
         or "Licensor"), and ENTITYNAMECAPS, a ENTITYTYPE, having an address at
         ENTITYADDRESS ("you", "your" or "Licensee"). In consideration of the
         following mutual promises, the parties agree as follows:

         1.       The License.

         We have the exclusive right to license a unique concept and system (the
         "Hotel System") to establish and operate "mid-level economy" hotels
         under the names "Best Inns of America," "Best Suites of America" and
         certain brand extensions thereof (collectively, "Hotels" or "Best
         Hotels"). Before signing this Agreement, you read our Offering Circular
         for Prospective Franchisees ("UFOC") and independently evaluated and
         investigated the risks of investing in the hotel industry generally and
         purchasing a Best franchise specifically, including such factors as
         current and potential market conditions, owning a franchise and various
         competitive factors. Following your investigation, you wish to enter
         into this Agreement to obtain a license to use the Hotel System to
         operate a BRAND hotel located at HOTELADDRESS1, HOTELADDRESS2, (the
         "Hotel").

                  A. The Hotel. The Hotel includes all structures, facilities,
         appurtenances, furniture, fixtures, equipment, entry, exit and parking
         areas located on the real property identified on Attachment A hereto or
         any other real property we approve for Hotel expansion, signage or
         other facilities. You agree not to make any material changes to the
         Hotel without our prior written consent, including, but not limited to,
         any change in the number of rooms or suites at the Hotel ("Guest
         Rooms").

                  B. The Hotel System. We have designed the Hotel System so that
         the public associates the Hotels with high quality standards. The Hotel
         System includes, without limitation: (i) the tradenames, trademarks,
         and service marks "Best Inns of America" and "Best Suites of America"
         and such other tradenames, trademarks, and service marks we hereafter
         designate for use with the Hotel System (collectively, the "Proprietary
         Marks"); (ii) prototypical architectural plans, designs and layouts,
         including, without limitation, site, floor, roof, plumbing, lobby,
         electrical and landscape plans; (iii) a national toll free number
         system for central reservation referrals, as renovated by us from time
         to time (collectively, the "CRS"); (iv) the national Best directory
         (the "National Directory"); (v) management, personnel and operational
         training programs, materials and procedures; (vi) standards and
         specifications for operations, marketing, construction, equipment and
         furnishings described in our confidential manuals, as amended by us
         from time to time (collectively, the "Manual"); and (vii) marketing,
         advertising and promotional programs.

         2.       Grant of License.

         We hereby grant to you a license (this "License") to use the Hotel
         System to build and operate the Hotel in accordance with the terms of
         and commencing on the date of this Agreement and terminating as
         provided in Paragraph 10 (the "License Term"). During the License Term,
         neither we nor any of our affiliates or franchisees will develop or
         license any Best Hotels within the area described in Attachment B (the
         "Territory"). This Agreement does not limit our right, or the rights of
         our parent, subsidiaries or affiliates, (i) to use or license others to
         use any part of the Hotel System outside the Territory; (ii) to conduct
         other business activities under, or license others to use, hospitality
         brands that are not part of the Proprietary Marks, whether outside or
         within the Territory, even if the other brands or business activities
         compete with the Hotel and/or the Hotel System; or (iii) to use or
         license others to use the Hotel System within the Territory to replace
         any previously executed Best Hotel license agreement.

         3.       Your Responsibilities.

                    A.   Operational and Other Requirements. During the License
                         Term, you agree to:


                                       4




                           1.       maintain the Hotel in first class condition
                                    and in a clean, safe and orderly manner;

                           2.       provide efficient, courteous, and
                                    high-quality service to the public while
                                    maintaining a high moral and ethical
                                    standard and atmosphere at the Hotel;

                           3.       operate the Hotel twenty-four (24) hours a
                                    day, every day;

                           4.       strictly comply in all respects with our
                                    requirements concerning:

                                    a)       the Hotel System, the Manual and
                                             all other policies and procedures
                                             we communicate to you;

                                    b)       our quality standards and the types
                                             of services, products and amenities
                                             you may use, promote or offer at
                                             the Hotel;

                                    c)       your use of the Proprietary Marks
                                             and display, style and type of
                                             signage;

                                    d)       directory and reservation service
                                             listings of the Hotel; and

                                    e)       your participation in all of our
                                             marketing, reservation service,
                                             advertising, Internet, computer,
                                             training and operating programs,
                                             including a property management
                                             system that interfaces with the CRS
                                             or any other central reservation
                                             system we adopt;

                           5.       execute our then-current software license
                                    agreement to participate in, connect with
                                    and use the CRS;

                           6.       except as provided in Paragraph 4E, adopt
                                    all changes we make to the Hotel System;

                           7.       strictly comply with all governmental
                                    requirements, including: (i) the payment of
                                    taxes; (ii) the filing and maintenance of
                                    trade or fictitious name registrations; and
                                    (iii) the filing and maintenance of all
                                    licenses and permits to operate the Hotel;

                           8.       permit our representatives to inspect the
                                    Hotel at any time and provide them free
                                    lodging during the inspection period;

                           9.       not use the Hotel or the Hotel System to
                                    promote a competing business or other
                                    lodging facility;

                           10.      use your best efforts to create a favorable
                                    response to the names "Best Inns of
                                    America," "Best Suites of America" and the
                                    names of any brand extensions we develop;

                           11.      promptly pay to us and/or our parent,
                                    subsidiaries and affiliates when due all
                                    royalties and fees owed under this
                                    Agreement;

                           12.      treat the Manual and any other information
                                    or materials we designate, as confidential
                                    ("Confidential Materials") and not
                                    duplicate, circulate or distribute any
                                    Confidential Materials to any unauthorized
                                    person without our prior written consent;

                           13.      obtain from each employee who will have
                                    access to any Confidential Materials their
                                    written agreement to keep the Confidential
                                    Materials confidential; and

                           14.      conduct your advertising in a dignified
                                    manner. At our request, you agree to submit
                                    to us all advertising and promotional
                                    materials and immediately discontinue your
                                    use of any materials we reasonably reject.

                  B. Performance of the Work. As a primary inducement for us to
         enter into this Agreement, you agree to perform the work listed on
         Attachment C (the "Work") in strict accordance with our specifications.

                  C. Upgrading of the Hotel. If at any time the Hotel falls
         below the quality standards set forth in the Manual, we may require you
         to upgrade or renovate the Hotel to reach acceptable standards. Your
         failure to upgrade or renovate the Hotel promptly after we notify you
         to do so may result in our issuing a quality default notice which could
         lead to our terminating this Agreement.

                  D.       Fees.


                                       5


                           1.       For each month (or part of a month) during
                                    the License Term, beginning with the date
                                    the Hotel opens for business (the "Opening
                                    Date"), you shall pay to us by the tenth
                                    (10th) day of the following month:

                                    a)       a "Royalty Fee" equal to the
                                             following percentages of Gross Room
                                             Revenues (as defined in Paragraph
                                             3D(2)) of the Hotel: (i) three
                                             percent (3%) during the first
                                             twelve (12) month period following
                                             the Opening Date ("Year 1"); (ii)
                                             four percent (4%) during the twelve
                                             (12) month period following Year 1
                                             ("Year 2"); and (iii) five percent
                                             (5%) for each month after Year 2
                                             until the expiration or sooner
                                             termination of this Agreement.

                                    b)       a "Marketing/Reservation
                                             Contribution" ("Contribution")
                                             equal to two and one-half percent
                                             (2.5%) of Gross Room Revenues of
                                             the Hotel from the Opening Date
                                             until the expiration or sooner
                                             termination of this Agreement.
                                             Beginning in Year 3, we may, at any
                                             time, increase your Contribution
                                             only if: (i) we simultaneously
                                             increase the Contributions of all
                                             other licensees whose agreements
                                             contain fee provisions similar to
                                             this Paragraph 3D; and (ii) at
                                             least sixty-six percent (66%) of
                                             the open Best Hotels (one vote per
                                             open Hotel) agree to such an
                                             increase; and

                                    c)       any sales, gross receipts, or
                                             similar tax imposed on us and
                                             calculated solely on any payment
                                             required under this Agreement,
                                             unless the tax is an optional
                                             alternative to an income tax
                                             otherwise payable by us. 

                           2.       "Gross Room Revenues" shall mean gross
                                    receipts attributable to or payable for the
                                    rental of Guest Rooms, including, without
                                    limitation, the net proceeds of use and
                                    occupancy and business interruption, rent
                                    loss, or similar insurance held by you with
                                    respect to the Hotel. However, insurance
                                    proceeds are included in Gross Room Revenues
                                    only if you actually receive them. Gross
                                    Room Revenues do not include gratuities to
                                    employees or service charges levied in lieu
                                    of such gratuities which are payable to
                                    employees, or any taxes or fees collected by
                                    you for transmittal to any taxing
                                    authorities. 

                           3.       If we require, you agree to make your
                                    monthly payments to a designated bank
                                    account by telegraphic transfer, automatic
                                    debit arrangement, or other means we
                                    specify. We will pay for the cost of
                                    connection to such telegraphic or automatic
                                    debit service. If an automatic debit or
                                    similar arrangement is utilized and funds
                                    are insufficient to cover your payment
                                    obligation, any amounts unpaid on or before
                                    the due date shall be deemed overdue. If any
                                    payment is overdue, in addition to the
                                    overdue amount, you shall pay us interest on
                                    the overdue amount from the due date until
                                    paid in full at the lesser rate of one and
                                    one-half percent (1.5%) per month or the
                                    maximum rate permitted by law. Our ability
                                    to charge interest on all overdue amounts
                                    shall be in addition to any other remedies
                                    we may have as a result of your failure to
                                    make payments when due. 

                           4.       You agree to pay us a $2,500.00 fee each
                                    time you apply to us to add any Guest Rooms
                                    to the Hotel. 

                           5.       Subject to our requirements and at your own
                                    expense, you may conduct local and regional
                                    marketing and advertising programs. You
                                    shall pay us reasonable fees for optional
                                    advertising materials you order from us for
                                    these programs. 

                           6.       You will participate in any global
                                    distribution system connected to the CRS and
                                    pay applicable commissions to travel agents.
                                    You agree to pay: (i) all commissions and
                                    fees for reservations you accept through any
                                    sources (including the Internet), whether
                                    processed through us, the CRS, third party
                                    reservation systems, or billed directly to
                                    you; and (ii) CRS related telephone and
                                    equipment charges.

         4.       Our Responsibilities.

                                       6


                  A. Training. We provide initial training prior to the Opening
         Date. During the License Term, we will provide both required and
         optional training programs. We are responsible for the cost of
         instruction and you are responsible for all travel, lodging and other
         training expenses, including reasonable charges for training materials.
         If any training is held at your Hotel, you agree to provide our
         representatives with free lodging.

                  B. Services. Provided you are in full compliance with your
         obligations under this Agreement, you shall have access to the CRS,
         listings in advertising publications and the National Directory.

                  C. Consultation on Operations, Facilities and Marketing. On an
         ongoing basis, you may consult with us in connection with Hotel
         operations, including suppliers for fixtures, furnishings, signs and
         other equipment.

                  D. Use of Marketing/Reservation Contributions. We will use the
         Contributions to pay for: (i) advertising, promotion, publicity, market
         research and other marketing programs; (ii) maintaining and producing
         the National Directory, our Internet site, and the CRS; and (iii) our
         overhead relating directly to national and local marketing and
         reservations. Our overhead is limited to costs associated with the
         financial management of the Contributions and the salaries and benefits
         of certain individuals who work for our reservation or marketing
         departments. We will neither profit financially from nor use the
         Contributions to directly market our sale of franchises. We are not
         obligated to spend funds for marketing or reservation services
         exceeding the Contributions received from licensees using the Hotel
         System. If we have a surplus of Contributions at the end of any taxable
         year, all expenditures in the following taxable year(s) shall be made
         first out of earnings accumulated from previous years, next out of
         current year earnings, and finally from current year Contributions.
         Upon your written request, we will provide you with an annual statement
         regarding Contributions.

                  E. Application of Manual. All Best Hotels must comply with the
         terms of the Manual, although we may permit limited exceptions based on
         local conditions or special circumstances. Each change in the Manual
         will be explained to you at least thirty (30) days prior to its
         effective date. Any change to the Manual which, in our reasonable
         discretion, would cause a substantial investment by you will not be
         effective unless approved by sixty-six percent (66%) of the open Best
         Hotels. Each open hotel shall have one vote and approval of sixty-six
         percent (66%) of the open hotels will be required to implement the
         change. Notwithstanding the foregoing, changes to the Manual which
         relate to guest security and/or life/safety issues are not subject to
         the approval of you or other licensees even if substantial investments
         are required.

                  F. Other Arrangements. We may arrange for development,
         marketing, operations, administration, technical and support functions,
         facilities, services and/or personnel with any other entity and may use
         any facilities, programs, services and/or personnel used in connection
         with the Hotel System in connection with our other business activities,
         even if our other business activities compete with the Hotel or the
         Hotel System.

                  G. Inspections/Compliance Assistance. We have the right to
         inspect your Hotel at any time, with or without notice to you, to
         determine if the Hotel is in compliance with the Hotel System and the
         standards set forth in the Manual. If the Hotel fails to comply with
         either, we may, at our option and at your cost, require you to correct
         the deficiencies within the reasonable time we establish.

         5.       Proprietary Rights.

                  A. Ownership of the Hotel System and Proprietary Marks. You
         acknowledge and shall not contest, either directly or indirectly,
         either during the License Term or thereafter: (i) our exclusive right
         to both use and grant licenses to use the Hotel System and any
         element(s) or component(s) thereof; (ii) that we are the owner or
         exclusive licensee of all right, title and interest in and to the
         Proprietary Marks together with the goodwill they symbolize; or (iii)
         the validity or ownership of the Proprietary Marks. 


                                       7



         All improvements and additions to or associated with the Hotel System
         made by you or anyone else and all goodwill arising from your use of
         the Proprietary Marks shall inure to our benefit and become our
         property. Upon expiration or termination of this Agreement, no monetary
         amount shall be attributed to any goodwill associated with your use of
         the Hotel System or portion thereof.

                  B. Trademark Disputes. We have the sole right to handle third
         party disputes concerning the use of all or any part of the Hotel
         System, and you shall, at your reasonable expense, extend your full
         cooperation to us in all matters relating to the operation of the
         Hotel. All recoveries made as a result of disputes with third parties
         regarding use of the Hotel System or any part thereof belong solely to
         us. We are not required to initiate lawsuits against alleged imitators
         or infringers and may settle any dispute in our discretion. You shall
         not initiate any lawsuit or proceeding against alleged imitators or
         infringers or any other lawsuit or proceeding to enforce or protect the
         Hotel System without our prior written consent.

                  C. Protection of Name and Marks. Consistent with their
         ownership rights and rights to use the Proprietary Marks, both parties
         to this Agreement shall use their reasonable best efforts to protect
         and maintain the Proprietary Marks and their distinguishing
         characteristics. You agree: (i) to execute any documents we request to
         obtain or maintain protection for the Proprietary Marks; (ii) to use
         the Proprietary Marks only in connection with the operation of your
         Hotel and only as we instruct; and (iii) that your unauthorized use of
         the Proprietary Marks shall constitute both an infringement of our
         rights and a material breach of your obligations under this Agreement.
         You must notify us immediately, in writing, if you have any actual or
         constructive knowledge of any infringement or challenge to your use of
         the Proprietary Marks or any unauthorized use or possible misuse of
         either the Proprietary Marks, the names "Best Inns of America" or "Best
         Suites of America" or any Confidential Materials.

         6.       Records and Audits.

                  A. Monthly Reports. By the tenth (10th) day of each month, you
         agree to prepare and submit to us a statement for the previous month,
         certified by your chief financial or principal accounting officer,
         listing Gross Rooms Revenue, other revenues generated at the Hotel,
         room occupancy rates, reservation data, the amounts currently due under
         Paragraph 3D and other information we deem useful in connection with
         the Hotel System (the "Data"). The statement shall be in such form and
         detail as we may reasonably request, shall be our property and may be
         used by us for all reasonable purposes. We will not knowingly provide
         Data on your Hotel as an inducement to develop other hotel brands in
         your market area, although you understand that some of the Data may be
         compiled into information we provide to prospective licensees.

                  B. Preparation and Maintenance of Records. You agree to: (i)
         prepare on a current basis in a form satisfactory to us, (and preserve
         for at least four (4) years), complete and accurate records concerning
         Gross Rooms Revenue and all financial, operating, marketing and other
         aspects of the Hotel; and (ii) maintain an accounting system which
         fully and accurately reflects all financial aspects of the Hotel,
         including, but not limited to, books of account, tax returns,
         governmental reports, register tapes, daily reports, profit and loss
         and cash flow statements, balance sheets and complete quarterly and
         annual financial statements.

                  C. Audit. We or our agents may, at any time, examine and copy,
         all books, records, and tax returns related to your Hotel and, at our
         option, require an independent audit. If an inspection or audit reveals
         that you have understated payments in any report to us, you shall
         immediately pay us the amount understated, in addition to interest from
         the date such amount was due until paid, at the lesser of one and
         one-half percent (1.5%) per month or the maximum rate permitted by law.
         In this event, we may also require that all of your future annual
         financial statements be audited at your expense by an independent
         certified public accounting firm you select and we approve. If an
         inspection or audit discloses an underpayment to us of five percent
         (5%) or more of the total amount owed during any six (6) month period,
         you shall, in addition to paying the understated amount with interest,
         reimburse us for our costs and expenses in connection with the
         inspection or audit, including legal and accounting fees. These
         remedies supplement any others we may have under this Agreement.


                                       8



                  D. Annual Financial Statements. Upon our request, not later
         than ninety (90) days after the end of your fiscal year, you must
         provide us with complete financial statements for such year certified
         by your chief financial or principal accounting officer to be true and
         correct and prepared in accordance with generally accepted accounting
         principles consistently applied. Any false certification shall be a
         material breach of this Agreement. Upon our request from time to time
         you also agree to provide us with operating statistics for the Hotel.

         7.       Indemnity and Insurance.

                  A. Indemnity. You agree that nothing in this Agreement
         authorizes either party to make any contract, agreement, warranty or
         representation on the other's behalf, or to incur any debt or other
         obligation in the other's name, and that neither party shall assume
         liability for, or be deemed liable as a result of any such action, or
         by reason of any act or omission of the other party or any claim or
         judgment arising therefrom.


                           1.       You agree to indemnify, defend and hold
                                    harmless us, our parent, affiliates,
                                    subsidiaries and our respective, officers,
                                    directors, agents, employees, successors and
                                    assigns (the "Indemnified Parties") against,
                                    and to reimburse the Indemnified Parties
                                    for, any and all claims or actions arising
                                    or alleging to arise directly or indirectly
                                    from, as a result of, or in connection with,
                                    your operation of the Hotel, including, but
                                    not limited to, claims alleging either
                                    intentional or negligent conduct, acts or
                                    omissions by you or us relating to the
                                    operation of the Hotel or the Hotel System,
                                    as well as the costs, including attorneys'
                                    fees, of defending against said claims or
                                    actions. We reserve the right to defend any
                                    such claim or action against us. You agree
                                    that this indemnity will survive the
                                    expiration or termination of this Agreement.
                                    You have no obligation to indemnify us if a
                                    court of competent jurisdiction makes a
                                    final decision not subject to further appeal
                                    that we or our employees directly engaged in
                                    willful misconduct or intentionally caused
                                    the property damage or bodily injury that is
                                    the subject of the claim. You shall notify
                                    us immediately (but not later than five (5)
                                    days following your receipt of notice) of
                                    any claim, action or potential claim or
                                    action naming any Indemnified Party as a
                                    defendant or potential defendant (the
                                    "Indemnification Notice"). The
                                    Indemnification Notice shall include copies
                                    of all correspondence or court papers
                                    relating to the claim or action.

                           2.       We shall indemnify you and hold harmless
                                    your parent, affiliates, subsidiaries and
                                    respective officers, directors, agents, and
                                    employees against all claims against you
                                    arising as a result of, or in connection
                                    with, a material breach by us which is
                                    adjudicated by a court of competent
                                    jurisdiction to be the sole cause of the
                                    claim, as well as the cost of defending the
                                    claim, provided, however, this
                                    indemnification shall be inapplicable if we
                                    have exercised our rights in accordance with
                                    this Agreement.

                           3.       If you fail to comply with this Paragraph
                                    7A, we may retain attorneys and defend any
                                    claim, action or alleged claim or action at
                                    your sole expense. You agree that our
                                    obligations hereunder are exclusively to
                                    you, and no other party may rely on,
                                    enforce, or obtain relief for breach of such
                                    obligations.

                           B. Insurance. During the License Term, you shall
         comply with the insurance requirements of any applicable law, lease or
         mortgage covering the Hotel and our specifications regarding amounts
         and types of insurance. Prior to the Opening Date, and thereafter on an
         annual basis and/or each time you change the terms of your insurance
         policy or carrier, you shall provide us with certificates of insurance
         which: (i) evidence your liability insurance and its amounts; (ii) name
         Best Franchising, Inc. and U.S. Franchise Systems, Inc. as additional
         insureds; (iii) state that your policy may not be canceled, amended or
         permitted to lapse or expire without thirty (30) days prior written
         notice to us. All insurance policies shall be written on a fully
         insured basis. Deductibles and self insurance 

                                       9



         retentions are subject to our prior approval. At the minimum, you agree
         to maintain or cause to be maintained (as applicable) the following
         insurance underwritten by an insurer we approve:

                           1.       employer's liability and workers'
                                    compensation insurance as prescribed by
                                    applicable law;

                           2.       comprehensive general and automobile
                                    liability insurance (with products,
                                    completed operations and independent
                                    contractors coverage), all on an occurrence
                                    basis, with single-limit coverage for
                                    personal and bodily injury and property
                                    damage of at least $5,000,000.00 per
                                    occurrence which can be met by a combination
                                    of primary liability and umbrella liability
                                    policies. You also agree to cause your
                                    general contractor to maintain comprehensive
                                    general liability insurance of at least
                                    $5,000,000.00 per occurrence naming Best
                                    Franchising, Inc. and U.S. Franchise
                                    Systems, Inc. as additional insureds; and

                           3.       Dram Shop/Liquor liability insurance, in the
                                    same amounts provided above and naming the
                                    same additional insureds, if you serve
                                    alcohol of any kind at the Hotel. If you
                                    begin serving alcohol at any time during the
                                    License Term, you agree to notify us
                                    immediately and provide us with a revised
                                    certificate of insurance evidencing Dram
                                    Shop/Liquor liability insurance coverage.
         8.       Transfer.

                  A. Transfer by Us. We have the right to transfer or assign our
         rights or obligations under this Agreement to any person or entity and
         our interests will inure to the benefit of any transferee, successor or
         assignee.

                  B. Transfer by You. You agree that the rights and duties
         created by this Agreement are personal to you and that we have granted
         this License in reliance on the business skill, financial capacity and
         character of you and your partners, shareholders or members. You may
         mortgage the Hotel to any financial institution without our consent if
         you remain the mortgagor of the Hotel. Except as provided in Paragraph
         8B(1), neither you, any successor to your interest, or any individual,
         partnership, corporation, or other legal entity which directly or
         indirectly owns any interest in this License or in you shall sell,
         assign, transfer, convey or otherwise encumber any direct or indirect
         interest in this License, the Hotel or the assets of the Hotel without
         our consent.

                           1.       A transfer of less than a fifty percent
                                    (50%) equity interest in you which does not
                                    transfer Control (as defined below), does
                                    not require our consent if you notify us in
                                    writing within thirty (30) days of the
                                    transfer.
                           2.       A transfer which alone or combined with
                                    previous or simultaneous transfers changes
                                    Control of the License, you, the Hotel, or
                                    greater than fifty percent (50%) of the
                                    Hotel's assets requires our prior written
                                    consent. We may require any or all of the
                                    following as conditions of our consent to a
                                    transfer: 

                                    a)       your compliance with all terms of
                                             this Agreement;

                                    b)       the transferee entity or
                                             individual, and all shareholders,
                                             partners or members of the
                                             transferee (collectively, the
                                             "Transferee"), shall meet our
                                             then-current qualifications for new
                                             licensees;

                                    c)      the Transferee shall execute our
                                            then-standard forms of license
                                            agreement and other applicable
                                            agreements for new Hotel System
                                            licensees (which will include
                                            then-current fees and
                                            Contributions);

                                    d)       any new general manager retained by
                                             the Transferee completes our
                                             initial training program;

                                    e)       the Hotel shall be upgraded within
                                             the time period we set to conform
                                             to the then-current standards and
                                             specifications for hotels operating
                                             under the Hotel System;

                                    f)      you or the Transferee must pay us a
                                            $5,000.00 transfer fee unless the
                                            transfer is to the spouse, issue,
                                            parent, or sibling of your
                                            partner(s) or shareholder(s), or
                                            from one partner or shareholder to
                                            another. If the Transferee requests
                                            approval of a term exceeding the
                                            remainder of the 


                                       10


                                            License Term, the Transferee must 
                                            pay our then-current application 
                                            fee, prorated for the time period 
                                            exceeding the License Term;

                                    g)      you execute a general release, in a
                                            form satisfactory to us, of any and
                                            all claims by you against us and our
                                            officers, directors, shareholders,
                                            and employees;
                                    h)      the Transferee executes a written
                                            assignment, in a form satisfactory
                                            to us, assuming and agreeing to
                                            discharge all of your obligations
                                            under this Agreement; and

                                    i)      you execute all documents we
                                            request evidencing your agreement
                                            to remain liable for all
                                            obligations to us and our parent,
                                            subsidiaries and affiliates
                                            prior to the transfer.

                           2.       "Control" or "Controlling" shall mean the
                                    direct or indirect possession of the power
                                    to direct or cause the direction of the
                                    management and policies of any person or
                                    legal entity.
                           3.       Except as otherwise provided herein, any
                                    purported assignment or transfer without our
                                    prior written consent is null and void,
                                    constitutes a material breach of this
                                    Agreement, enables us to terminate this
                                    Agreement without providing you an
                                    opportunity to cure and allows us to seek
                                    both injunctive relief and monetary damages.
                           4.       If you are an individual, you may transfer
                                    this License without paying a transfer or
                                    application fee if: (i) you retain at least
                                    twenty-five percent (25%) ownership; (ii) we
                                    receive your request and supporting
                                    documentation before the Opening Date; and
                                    (iii) the Transferee meets our then-current
                                    standards for new licensees.

                  C. Transfers of the License or Equity Interest in You Upon
         Death. Upon the death or mental incompetency of you or a person
         Controlling you, the executor, administrator, or personal
         representative ("Representative") of such person shall transfer within
         three (3) months his interest to a third party subject to our approval
         and the conditions set forth in Paragraph 8B. In the case of transfer
         by devise or inheritance, if the heirs or beneficiaries can not meet
         the conditions of Paragraph 8B, the Representative shall have six (6)
         months from the death or mental incompetency to dispose of the
         interest, subject to the transfer provisions of this Agreement, after
         which time we may terminate this Agreement.

                  D. Registration of a Proposed Transfer of Equity Interests.
         Securities in you may be offered to the public only with our prior
         written consent. All materials required by federal or state law for the
         sale of any interest in you shall be submitted to us for review prior
         to distribution or filing with any government agency, including any
         materials to be used in any offering exempt from registration under
         federal or state securities laws. No offering by you shall imply or
         state (by use of the Proprietary Marks or otherwise) that we are
         participating as an underwriter, issuer or your representative. You
         agree to pay us a non-refundable fee equal to the greater of $5,000.00
         or our costs and expenses of reviewing each proposed offering
         including, without limitation, attorneys' fees. You acknowledge that we
         may require changes to your offering materials and a full
         indemnification from all participants in the offering before issuing
         our consent.

                  E. Non-Waiver of Claims. Our consent to a transfer is not a
         waiver of: (i) any claims we may have against you; or (ii) our right to
         demand strict compliance by the Transferee with the terms of this
         Agreement.

                  F. Our Right of First Refusal. If any party holding any direct
         or indirect interest in you or in all or substantially all of the
         Hotel's assets desires to accept a bona fide offer from a third party
         to purchase the interest, you agree to notify us and provide whatever
         documentation relating to the offer we require. If the third party
         purchaser wishes to remove the Hotel from the Hotel System, we have the
         right and option, exercisable within thirty (30) days after we receive
         written notification, to inform you that we intend to purchase the
         seller's interest on the same terms and conditions offered by the third
         party. If we elect to purchase the seller's interest, closing will
         occur within ninety (90) days from the 

                                       11



         date of our notice to the seller. If we elect not to purchase the
         seller's interest, any material change thereafter to the terms of the
         offer shall constitute a new offer subject to our same rights of first
         refusal as in the case of the third party purchaser's initial offer.
         Our failure to exercise this option is not a waiver by us of any other
         provision of this Agreement. If the consideration, terms, and/or
         conditions offered by the third party purchaser are such that we may
         not reasonably be required to furnish the same consideration, terms,
         and/or conditions, then we may purchase the interest for the reasonable
         cash equivalent. If the parties cannot agree within thirty (30) days on
         the reasonable cash equivalent of the consideration, terms, and/or
         conditions offered by the third party purchaser, an independent
         appraiser whose determination shall be binding will be designated by us
         at our expense to determine the reasonable equivalent cash
         consideration.

                  G. No Right of First Refusal. If a third party meeting our
         then-current qualifications offers to purchase the Hotel and wishes to
         keep the Hotel in the Hotel System, we shall have no right of first
         refusal.

         9.       Condemnation and Casualty.

                  A. Condemnation. You shall immediately notify us of any
         proposed taking of the Hotel by eminent domain. If a taking occurs, we
         shall use reasonable efforts (but shall not be obligated) to transfer
         this Agreement to a location selected by you and approved by us within
         four (4) months of the taking. If we approve the new location and you
         subsequently open a new hotel at the new location within two (2) years
         of the taking, the new hotel shall be deemed to be the Hotel licensed
         hereunder. If a taking occurs and the new hotel does not become the
         Hotel licensed hereunder (or if it is evident to us that such shall be
         the case), this Agreement will terminate, but you will not pay us any
         liquidated damages.

                  B. Casualty. If the Hotel is damaged by fire or casualty, you
         shall repair the damage in accordance with our standards. If the damage
         or repair requires closing all or any portion of the Hotel, you shall:
         (i) notify us immediately; (ii) commence reconstruction within four (4)
         months of closing; and (iii) reopen for continuous business operations
         as soon as practicable (but in any event within twenty-four (24) months
         after closing of the Hotel and not without providing us at least ten
         (10) days advance notice of the proposed reopening date). If the Hotel
         is not reopened in accordance with this Paragraph 9B, this Agreement
         will terminate and you shall pay us liquidated damages (see Paragraph
         10D), provided, however, that your payment of liquidated damages shall
         not exceed the amount of any insurance proceeds you receive.

                  C. Extensions of Term. The License Term will be extended for
         the period the Hotel is not operating as a result of fire or other
         casualty. You are not required to make any payments pursuant to
         Paragraph 3D while the Hotel is closed by reason of condemnation or
         casualty unless you receive insurance proceeds.

         10.      Termination.

                  A. Expiration of Term. This Agreement will expire without
         notice [twenty (20) years for new construction; ten (10) years for
         conversions] from the authorized Opening Date, subject to its earlier
         termination as set forth herein. You acknowledge the difficulty of
         determining our damages if this Agreement terminates prior to its
         expiration. You also acknowledge that the liquidated damages set forth
         in Paragraph 10D represent the best estimate of our damages arising
         from any termination of this Agreement prior to its expiration. Subject
         to Paragraph 11A, upon the expiration of the License Term, you shall
         comply with our de-identification procedures as set forth in Paragraph
         10C of this Agreement or in the Manual.

                  B.       Defaults.

                                    1.       Default with Opportunity to Cure.

                                    a)       If you fail to comply with or
                                             violate any provision of this
                                             Agreement, the Manual or any Hotel
                                             System standard, unless this
                                             Agreement, 

                                       12



                                             applicable law or any
                                             default notice we send to you
                                             provides otherwise, you shall have
                                             thirty (30) days from your receipt
                                             of a written default notice to
                                             remedy such default (the "Cure
                                             Period"). If any default remains
                                             uncured after the Cure Period
                                             expires, this Agreement shall
                                             terminate automatically without
                                             further notice to you, effective
                                             immediately upon the expiration of
                                             the Cure Period. Alternatively,
                                             instead of considering this
                                             Agreement automatically terminated
                                             upon the expiration of the Cure
                                             Period, we may suspend your access
                                             to the CRS or remove your Hotel
                                             from our advertising publications
                                             or the National Directory until
                                             your default is cured to our
                                             satisfaction.

                                    b)      If we issue you two (2) written
                                            default notices within any twelve
                                            (12) month period, the Cure Period
                                            in the second written default notice
                                            shall be ten (10) days, unless
                                            applicable law provides otherwise.
                                    c)      In any judicial or other proceeding
                                            in which the validity of our
                                            termination of this Agreement is
                                            contested, we may cite and rely upon
                                            all of your defaults or violations
                                            of this Agreement, not solely the
                                            defaults or violations referenced in
                                            any written default notice sent to
                                            you.
                                    d)      Any notice of termination or
                                            suspension of services we issue to
                                            you shall not relieve you of your
                                            obligations that survive termination
                                            of this Agreement, including, but
                                            not limited to, its
                                            de-identification, indemnification
                                            and liquidated damages provisions.
                                    e)      If you fail to provide us with a
                                            copy of the recorded deed, an
                                            executed lease for at least the
                                            License Term or other evidence
                                            satisfactory to us of your Control
                                            of the Hotel on or before
                                            commencement of construction or
                                            renovation, we may issue you a
                                            default notice which may lead to us
                                            terminating this Agreement.

                                    2. Default Without Opportunity to Cure
                           (Immediate Termination by Us). This Agreement shall
                           terminate immediately without notice to you if:

                                    a)       you, or any guarantor of your
                                             obligations (a "Guarantor"), shall:
                                             (i) not pay its debts as they
                                             become due; (ii) admit its
                                             inability to pay its debts; or
                                             (iii) make a general assignment for
                                             the benefit of creditors;

                                    b)      you, or any Guarantor, commence or
                                            consent to any case, proceeding or
                                            action seeking: (i) reorganization,
                                            arrangement, adjustment,
                                            liquidation, dissolution or
                                            composition of you or your debts
                                            under any law relating to
                                            bankruptcy, insolvency,
                                            reorganization or relief of debtors;
                                            or (ii) appointment of a receiver,
                                            trustee, custodian or other official
                                            for any portion of its property;
                                    c)      you, or any Guarantor, take any
                                            corporate or other action to
                                            authorize any of the actions set
                                            forth above in Paragraphs 10B(2)(a)
                                            or 10B(2)(b);

                                    d)       any case, proceeding, or other
                                             action against you or any Guarantor
                                             is commenced seeking an order for
                                             relief against it as debtor, or
                                             seeking reorganization,
                                             arrangement, adjustment,
                                             liquidation, dissolution or
                                             composition of it or its debts
                                             under any law relating to
                                             bankruptcy, insolvency,
                                             reorganization or relief of
                                             debtors, or seeking appointment of
                                             a receiver, trustee, custodian or
                                             other official for it or for any
                                             portion of its property, and such
                                             case, proceeding or other action:
                                             (i) results in an order for relief
                                             against it which is not fully
                                             stayed within seven (7) business
                                             days after the entry thereof; or
                                             (ii) remains undismissed for
                                             forty-five (45) days;

                                    e)       an attachment remains on all or any
                                             part of the Hotel or your or any
                                             Guarantor's assets for thirty (30)
                                             days;

                                    f)      you or any Guarantor fail, within
                                            sixty (60) days of the entry of a
                                            final judgment against you or any
                                            Guarantor in any amount exceeding


                                       13


                                            $50,000.00, to discharge, vacate or
                                            reverse the judgment, or to stay
                                            execution of it, or if appealed, to
                                            discharge the judgment within thirty
                                            (30) days after a final adverse
                                            decision in the appeal;
                                    g)      you cease to operate the Hotel at
                                            the location designated on
                                            Attachment A or under the
                                            Proprietary Marks, or lose
                                            possession or the right to
                                            possession of all or a significant
                                            part of the Hotel, except as
                                            otherwise provided herein;
                                    h)      you contest in any court or
                                            proceeding either all or any portion
                                            of our ownership of the Hotel System
                                            or the validity of any of the
                                            Proprietary Marks;

                                    i)      you transfer your rights under this
                                            Agreement in violation of Paragraph
                                            8; 
                   
                                    j)      you fail to identify the
                                            Hotel to the public as a Best
                                            Hotel; 

                                    k)      any action is taken to
                                            dissolve or liquidate you or any
                                            Guarantor, except due to death;

                                    l)      you or any of your principals or
                                            Guarantors is, or is discovered to
                                            have been, convicted of a felony or
                                            any other offense likely to reflect
                                            adversely upon us, the Hotel System,
                                            or the Proprietary Marks, including,
                                            but not limited to, any violation of
                                            laws or regulations relating to
                                            discrimination, equal employment or
                                            equal opportunity;
                                    m)      you knowingly maintain false books
                                            and records of account or knowingly
                                            submit false or misleading reports
                                            or information to us, including any
                                            information you provide or fail to
                                            provide to us on your franchise
                                            application or otherwise;
                                    n)      you disclose the contents of any
                                            Confidential Materials to any
                                            unauthorized person or fail to
                                            exercise reasonable care to prevent
                                            such disclosure; or

                                    o)       in our discretion, we determine a
                                             threat or danger to public health
                                             or safety results from the
                                             construction, maintenance or
                                             operation of the Hotel, such that
                                             an immediate shutdown of the Hotel
                                             is necessary to avoid a substantial
                                             liability or loss of goodwill to
                                             the Hotel System. Notwithstanding
                                             the foregoing, if we determine, in
                                             our discretion, that both the
                                             threat of danger to public health
                                             or safety is eliminated and the
                                             reopening of the Hotel will not
                                             cause a substantial loss of
                                             goodwill to the Hotel System within
                                             six (6) months of the termination
                                             of this Agreement, we will
                                             reinstate the Agreement on
                                             identical terms and conditions.

         C.       De-identification of Hotel Upon Termination or Expiration of
                  this Agreement.

                           1.       Within  ten (10) days of the  effective date
                                    of  termination  or  expiration  of this
                                    Agreement, as the case may be, you agree to
                                    de-identify the Hotel by taking whatever
                                    action we deem necessary to ensure that the
                                    Hotel is no longer identified as a hotel
                                    within the Hotel System and no use is made
                                    of any part of the Hotel System at or in
                                    connection with the Hotel or otherwise.
                                    Among the actions you must take to
                                    de-identify the Hotel, you agree to: (i)
                                    return the Manual and all other proprietary
                                    materials to us; (ii) remove all items
                                    identifying the Hotel System; (iii) change
                                    the telephone listing for the Hotel; (iv)
                                    remove all items bearing the Proprietary
                                    Marks (including all signage) from the
                                    Hotel; (v) cancel all fictitious or assumed
                                    name or equivalent registrations relating to
                                    your use of the Proprietary Marks; (vi) stop
                                    answering the telephone in any way that
                                    would lead a prospective customer to believe
                                    that the Hotel is affiliated with the Hotel
                                    System; and (vii) permit our representative
                                    to enter the Hotel to conduct inspections on
                                    a periodic basis until de-identification is
                                    completed to our satisfaction. Until
                                    de-identification is completed to our
                                    satisfaction, you agree to maintain a
                                    conspicuous sign at the registration desk in
                                    a form we specify stating 


                                       14


                                    that the Hotel is no longer associated with
                                    the Hotel System. You acknowledge that the
                                    de-identification process intends to
                                    immediately alert the public that the Hotel
                                    is not affiliated with the Hotel System.

                           2.       If you fail to comply with all of the
                                    de-identification provisions of Paragraph
                                    10C(1) within the permitted ten (10) day
                                    period, you agree to: (i) pay a royalty fee
                                    of $5,000.00 per day until de-identification
                                    is completed to our satisfaction; and (ii)
                                    permit our representative to enter the Hotel
                                    to complete the de-identification process at
                                    your expense.
                           3.       You agree to pay all our costs and expenses
                                    of enforcing these de-identification
                                    provisions, including, but not limited to,
                                    all attorneys' fees. Nothing contained
                                    herein limits our rights or remedies at law
                                    or in equity should you not complete the
                                    de-identification procedures within the
                                    permitted ten (10) day period, including,
                                    but not limited to, our right to seek and
                                    obtain an injunction to remove or cause to
                                    be removed, at your sole cost and expense,
                                    all signage from the Hotel.

                  D. Payment of Liquidated Damages. If this Agreement terminates
         after the first twenty-four (24) months of Hotel operations and prior
         to its expiration for any reason other than as set forth in Paragraphs
         9A or 9B, you agree to pay us liquidated damages as set forth below.
         Your payment of liquidated damages to us shall not be considered a
         penalty for your breaching this Agreement, but rather a reasonable
         estimate of our damages and lost future fees we would have received
         from you under the Agreement. You acknowledge that your obligation to
         pay us liquidated damages is in addition to, not in lieu of, your
         obligations to pay any amounts then due to us and comply with the
         de-identification provisions of Paragraph 10C. You agree to pay us
         liquidated damages in a lump sum within thirty (30) days following the
         date of termination, based on the average occupancy rate at the Hotel
         for the twelve (12) months preceding the termination ("Occupancy Rate")
         as follows:

                           1.       if the Occupancy Rate was below fifty
                                    percent (50%), you shall pay no liquidated
                                    damages;

                           2.       if the Occupancy Rate was fifty percent
                                    (50%) to fifty-nine and nine-tenths percent
                                    (59.9%), you agree to pay us an amount equal
                                    to twelve (12) months of all fees under
                                    Paragraph 3D(1)(a), unless you give us
                                    twelve (12) months prior written notice and
                                    your Occupancy Rate meets the criteria of
                                    this Paragraph 10D(2), in which case you
                                    shall pay no liquidated damages;
                           3.       if the Occupancy Rate was sixty percent
                                    (60%) to sixty-nine and nine-tenths percent
                                    (69.9%), you agree to pay an amount equal to
                                    twenty-four (24) months of fees under
                                    Paragraph 3D(1)(a); and
                           4.       if the Occupancy Rate was seventy percent
                                    (70%) or greater, you agree to pay an amount
                                    equal to thirty-six (36) months of fees
                                    under Paragraph 3D(1)(a).
                           If this Agreement terminates at any time during the
                           first twenty-four (24) months of the operation of the
                           Hotel, you agree to pay us liquidated damages equal
                           to the greater of: (i) $2,000.00 multiplied by the
                           number of Guest Rooms; or (ii) thirty-six (36)
                           multiplied by the average monthly fees required under
                           Paragraph 3D(1)(a).

         11.      Renewal.

                  A. Requirements. Upon your written submission of our
         then-current form of renewal application at least 180 days prior to
         this Agreement's expiration date, we shall grant you a ten (10) year
         renewal term if, in our discretion, the following criteria are
         satisfied:

                           1.       you pay a non-refundable fee equal to
                                    one-half of the then-current franchise
                                    application fee;

                           2.       you received passing Quality Assurance
                                    Scores (as defined in the Manual) during the
                                    preceding three (3) year period;

                           3.       you agree to upgrade the Hotel to meet our
                                    then-current criteria for the Hotel System;
                                    and

                           4.       you have a favorable operating and payment
                                    history.



                                       15


                           Notwithstanding the foregoing, if an independent
                           third party chosen by us determines that the location
                           of the Hotel is inappropriate or obsolete for the
                           brand we shall not be required to renew your license.
                           We will accept or reject your written renewal request
                           within thirty (30) days of its receipt by us. You
                           agree to execute our then-current form of license
                           agreement to effectuate any renewal.

                  B. Alternative Process. If we determine that you do not meet
         the above criteria, you may apply to renew this Agreement for a ten
         year term by submitting an application at least 120 days prior to the
         expiration of the License Term with a non-refundable renewal fee equal
         to our then-current franchise application fee. We will evaluate your
         application based on your operating history, the location of the Hotel
         and your agreement to upgrade the Hotel. If we accept your application,
         you will execute our then-current form of license agreement.

         12.      Relationship of Parties.

                  A. No Agency Relationship. You are an independent contractor.
         Neither party is the legal representative or agent of, or has the power
         to obligate the other for any purpose. The parties have a business
         relationship defined entirely by the express provisions of this
         Agreement. No partnership, joint venture, affiliate, agency, fiduciary
         or employment relationship is intended or created hereby.

                  B. Your Notices to Public Concerning Independent Status. You
         shall take such steps as we require to minimize the chance of a claim
         being made against us for any occurrence at the Hotel, or for acts,
         omissions or obligations of you or anyone affiliated with you or the
         Hotel. Such steps may include giving notice in private or public rooms
         or on advertisements, business forms and stationery, making clear to
         the public that we are not the owner or operator of the Hotel and are
         not accountable for events occurring at the Hotel.

                  C. Use of the Best Name. You shall not use the word "Best" or
         any similar words in your entity or trade name, nor authorize or permit
         such use by anyone else. You shall not use the word "Best" or any other
         name or mark associated with the Hotel System to incur any obligation
         or indebtedness.

         13.      Miscellaneous.

                  A. Severability and Interpretation. The remedies provided in
         this Agreement are not exclusive. If any provision of this Agreement is
         held unenforceable, void or voidable, all remaining provisions shall
         continue in full force and effect unless deletion of the provision(s)
         materially frustrates the purpose of the parties or makes performance
         commercially impracticable. If any provision requires interpretation,
         such interpretation shall be based on the reasonable intention of the
         parties without interpreting any provision in favor of or against any
         party hereto by reason of the drafting of the party or its position
         relative to the other party.

                  B. Binding Effect. This Agreement is valid when executed and
         accepted by us at our office in Atlanta, Georgia. It is made and
         entered into in the State of Georgia and shall be governed and
         construed under and in accordance with the laws of the State of
         Georgia. You acknowledge that you have sought, voluntarily accepted,
         and become associated with us at our headquarters in Atlanta, Georgia.
         The choice of law designation permits but does not require that all
         lawsuits or proceedings concerning this Agreement be filed in the State
         of Georgia.

                  C. Exclusive Benefit. This Agreement is exclusively for the
         benefit of the parties hereto and shall not create liability to any
         third party, unless otherwise set forth herein. No agreement between us
         and any third party is for your benefit.

                  D. Entire Agreement. This is the entire Agreement between the
         parties relating to the Hotel. Neither we nor any person on our behalf
         has made any representation to you concerning this Agreement, the Hotel
         or the Hotel System that is not set forth herein or in our UFOC. No
         change in this 


                                       16


         Agreement shall be valid unless in writing signed by
         both parties. No failure to require strict performance or to exercise
         any right or remedy hereunder shall preclude requiring strict
         performance or exercising any right or remedy in the future.

                  E. Our Withholding of Consent. Our consent, wherever required,
         may be withheld if any default by you exists under this Agreement.
         Prior to any deviation by you from any material term of this Agreement,
         you must obtain our prior written consent.

                  F. Notices. All notices given under this Agreement shall be in
         writing, delivered by any means which provides evidence of the date
         received. Notices shall be deemed given at the date and time receipt is
         evidenced, to the respective parties at the following addresses unless
         and until a different address is designated by written notice to the
         other party:

     Notices to us:Best Franchising, Inc.      Notices to you: ENTITYNAMECAPS13 
     Corporate Square,                                          PCNAME     
     Suite 250                                                  PCADDRESS1     
     Atlanta, Georgia30329                                      PCADDRESS2     
     Attention: Jim Darby                                           

                  G. Descriptive Headings. The headings in this Agreement are
         for convenience only and shall not control or affect the meaning or
         construction of any provision.

                  H. Management of the Hotel. You must at all times retain and
         exercise direct management control over the business of the Hotel. You
         shall not enter into any lease, management agreement or other similar
         arrangement for the operation of the Hotel or any part thereof with any
         independent entity without our prior written consent.

                  I. Guest Room Rates. You shall establish room rates for the
         Hotel which must be submitted to us before the deadline for the next
         National Directory. With the exception of special event periods, you
         agree not to charge any rate exceeding the rate published in the
         current edition of the National Directory.






                       [SIGNATURES TO FOLLOW ON NEXT PAGE]



                                       17




                  IN WITNESS WHEREOF, the parties have executed this Agreement
as of the date first stated above.

         LICENSEE:
         ENTITYNAMECAPS

         By:
              ---------------------------------------------
                         SIGNEENAME
                         SIGNEETITLE


         Attest/Witness:
                        ----------------------------------------------
                         Any other corporate officer or notary
                         public w/seal


         LICENSOR:
         BEST FRANCHISING, INC.

         By:
            ------------------------------------------------
                         Jim Darby,
                         Executive Vice President, Franchise Operations


         Attest:
                --------------------------------------------
                         Assistant Secretary



                                       18




                                    GUARANTY

         As an inducement to Best Franchising, Inc. ("we," "our" or "us") to
         execute that certain license agreement (including any future amendments
         thereto) with ENTITYNAMECAPS("Licensee") dated as of _______________, a
         copy of which is attached hereto, (collectively, the "License
         Agreement"), the undersigned (individually, a "Guarantor" and
         collectively, the "Guarantors"), jointly and severally, hereby
         unconditionally warrant to us and our parent, successors and assigns
         that all representations of Licensee contained in both the License
         Agreement and the application submitted in connection therewith are
         true and correct. The Guarantors also jointly and severally guarantee
         the timely payment and performance of all of Licensee's obligations
         under the License Agreement.

         Upon notice from us that Licensee is in default under any of the terms
         of the License Agreement, the Guarantors shall cure any monetary
         default within five (5) business days from such notice and immediately
         perform all other obligations of Licensee under the License Agreement.
         Without affecting the obligations of the Guarantors under this
         Guaranty, we may without notice to the undersigned extend, modify or
         release any indebtedness or obligation of the Licensee, or settle,
         adjust or compromise any claims against the Licensee. The Guarantors
         waive notice of amendment of the License Agreement and notice of demand
         for payment or performance by the Licensee. The Guarantors expressly
         acknowledge that their joint and several obligation to cure all
         defaults and guaranty the performance of Licensee shall survive the
         termination of the License Agreement.

         Upon the death of a Guarantor, the estate of such Guarantor shall be
         bound by this Guaranty but only for defaults and obligations hereunder
         existing at the time of death. The obligations of the surviving
         Guarantors shall continue in full force and effect.

         This Guaranty constitutes a guaranty of payment and performance and not
         of collection, and each of the Guarantors specifically waives any
         obligation we may have to proceed against the Licensee on any money or
         property held by the Licensee or by any other person or entity as
         collateral security, by way of set off or otherwise. The Guarantors
         further agree that this Guaranty shall continue to be effective or be
         reinstated, as the case may be, if at any time payment or any of the
         guaranteed obligations is rescinded or must otherwise be restored or
         returned by us upon the insolvency, bankruptcy or reorganization of the
         Licensee or any Guarantor, all as though such payment has not been
         made.

         Our failure to enforce all or any portion of our rights under this
         Guaranty shall not constitute a waiver of our ability to do so at any
         point in the future.

         IN WITNESS WHEREOF, each of the undersigned has signed this Guaranty as
         of ____________, the date of the License Agreement.

         Witnesses:                               Guarantors:
         Notarized (with seal):

         -------------------------         -------------------------------
                                               GUARANTOR1, Legal Signature

         -------------------------         -------------------------------
                                               GUARANTOR2, Legal Signature

         -------------------------         -------------------------------
                                               , Legal Signature

         -------------------------         -------------------------------
                                               , Legal Signature

         -------------------------         -------------------------------




                                       19





                                                      ATTACHMENT A
                                                        THE HOTEL
         Facilities (Paragraph 1 ):

           Site --- Area and general description:  ABRANDhotel located at:
                                                   HOTELADDRESS1 HOTELADDRESS2

          Number of approved Guest Rooms:          ROOMS

           Number of Suites included:

         Ownership of Licensee (Paragraph 8):
                ENTITYNAMECAPS                                              100%




                                       20




                                  ATTACHMENT B
                                    TERRITORY
                              PROPERTYNAME#IDNUMBER


      The Territory is defined as that area bordered by:










                                       21



                                  ATTACHMENT C
                                    THE WORK

                  You acknowledge that every detail of the Hotel System is
                  important to us and other licensees operating under the Hotel
                  System to develop and maintain the standards and public image
                  of the Hotel System. You agree to strictly comply with the
                  details of the Hotel System, as set forth in the Manual or
                  otherwise in writing. The following constitutes the
                  development schedule for the Hotel.

(1)       Conversion of an Existing Facility

         (a)      You agree to renovate the Hotel in strict accordance and
                  within the time frames set forth on the attached property
                  conversion plan ("PCP"). If requested by us, you agree to
                  submit renovation plans for the Hotel for our approval. If we
                  require you to submit renovation plans, renovations shall not
                  begin until we approve the renovation plans in writing. Once
                  we approve the renovation plans, you agree not to make any
                  subsequent changes without our prior written consent. Our
                  approval of your renovation plans is exclusively for the
                  purpose of ensuring compliance with our then-current
                  standards. Your failure to renovate the Hotel in strict
                  accordance with the PCP and within the specified time frames
                  shall constitute a material breach of this Agreement and may
                  lead to us issuing a default notice and subsequently
                  terminating this Agreement.

         (b)      The Hotel shall be ready to open for business not later than
                  six (6) months from the date hereof, unless otherwise provided
                  in the PCP ("Completion Date"). Within ten (10) days of the
                  Completion Date you shall ask us to conduct a final
                  inspection, which we shall promptly conduct. You shall not
                  open for business prior to our written authorization to do so,
                  and you agree to open within ten (10) days of our
                  authorization. We will not authorize you to open the Hotel
                  unless and until you are in full compliance with all terms of
                  this Agreement.

(2)       New Development

         (a)      You shall submit preliminary plans (the "Plans"), including
                  site layout and outline specifications within three (3) months
                  from the date of this Agreement.

         (b)      You shall attend at your own expense a briefing to acquaint
                  you with our building process and support structure at our
                  headquarters in Atlanta, Georgia within four (4) months from
                  the date of this Agreement.

         (c)      You shall submit to us complete working drawings and
                  specifications for the Hotel, including its proposed
                  equipment, furnishings, facilities and signs, with such detail
                  and containing such information as we require within five (5)
                  months from the date of this Agreement. The Plans shall
                  conform to our then-prevailing Hotel System standards.
                  Construction shall not begin until we have approved the Plans
                  in writing. Following our approval of your Plans, you shall
                  make no changes to the Plans without our prior written
                  consent. If during the course of construction changes in the
                  Plans are required, you shall notify us immediately. Your
                  failure to construct the Hotel in strict accordance with the
                  Plans we approve in writing shall constitute a material breach
                  and may lead to our issuing a default notice and subsequently
                  terminating this Agreement. Our approval of the Plans is
                  intended exclusively to ensure compliance with our
                  then-current standards.

         (d)      Construction shall commence within seven (7) months from the
                  date of this Agreement. You shall notify us within (5) days of
                  commencement of construction, which shall mean excavation and
                  poured footings with a finished building slab. Construction
                  shall continue uninterrupted (unless interrupted by force
                  majeure) until completion of the Hotel. The term "force
                  majeure" shall mean an act of God, war, civil disturbance,
                  government action, fire, flood, accident, hurricane,
                  earthquake or other calamity, strike or other labor dispute.

         The Hotel shall be ready to open for business within twelve (12) months
         from the date hereof ("Completion Date"). Within ten (10) days of the
         Completion Date you shall ask us to conduct a 


                                       22


         final inspection, which we shall promptly conduct. You shall not open
         for business prior to our written authorization to do so, and you agree
         to open within ten (10) days of our authorization. We will not
         authorize you to open the Hotel unless and until you are in full
         compliance with all terms of this Agreement.




                                       23