<ARTICLE> 5
<LEGEND>
This schedule contains summary information extracted from Pages 3-5 of
the Company's Quarterly Reports on Form 10-Q for the quarterly periods ended
September 30, June 30, and March 31, 1996 and from Pages 2-6 of the Company's
consolidated financial statements for the year ended December 31, 1995 and is
qualified in its entirety by reference to such financial statements.
</LEGEND>
<MULTIPLIER> 1,000,000
       
                                                                                                       
<PERIOD-TYPE>                                 9-MOS                   6-MOS                   3-MOS                   12-MOS
<FISCAL-YEAR-END>                          DEC-31-1996             DEC-31-1996             DEC-31-1996             DEC-31-1995
<PERIOD-END>                               SEP-30-1996             JUN-30-1996             MAR-31-1996             DEC-31-1995
<CASH>                                             459                   1,165                     680                   1,138
<SECURITIES>                                         0                       0                       0                       0
<RECEIVABLES>                                    5,277                   5,340                   5,283                   4,677
<ALLOWANCES>                                       172                     172                     174                     169
<INVENTORY>                                      8,601                   8,201                   8,547                   7,862
<CURRENT-ASSETS>                                15,380                  15,773                  15,700                  14,879
<PP&E>                                          19,493                  19,221                  19,054                  18,601
<DEPRECIATION>                                   8,081                   7,928                   7,778                   7,485
<TOTAL-ASSETS>                                  54,721                  55,026                  54,752                  53,811
<CURRENT-LIABILITIES>                           13,823                  14,525                  14,121                  14,273
<BONDS>                                         14,233                  14,009                  14,156                  13,107
<PREFERRED-MANDATORY>                                0                       0                       0                       0
<PREFERRED>                                          0                       0                       0                       0
<COMMON>                                           935                     935                     935                     935
<OTHER-SE>                                      13,440                  13,288                  13,235                  13,050
<TOTAL-LIABILITY-AND-EQUITY>                    54,721                  55,026                  54,752                  53,811
<SALES>                                         52,414                  35,000                  17,491                  66,071
<TOTAL-REVENUES>                                52,414                  35,000                  17,491                  66,071
<CGS>                                           20,001                  13,405                   6,745                  26,685
<TOTAL-COSTS>                                   31,233                  20,911                  10,502                  39,617
<OTHER-EXPENSES>                                12,167                   8,146                   4,060                  15,928
<LOSS-PROVISION>                                     0                       0                       0                       0
<INTEREST-EXPENSE>                                 824                     543                     277                   1,179
<INCOME-PRETAX>                                  8,190                   5,400                   2,652                   9,347
<INCOME-TAX>                                     3,358                   2,214                   1,087                   3,869
<INCOME-CONTINUING>                              4,832                   3,186                   1,565                   5,478
<DISCONTINUED>                                       0                       0                       0                       0
<EXTRAORDINARY>                                      0                       0                       0                       0
<CHANGES>                                            0                       0                       0                    (28)
<NET-INCOME>                                     4,832                   3,186                   1,565                   5,450
<EPS-PRIMARY>                                     1.96<F1>                1.29<F1>                0.63<F1>                2.17<F1>
<EPS-DILUTED>                                     1.94<F1>                1.28<F1>                0.62<F1>                2.15<F1>
<FN>
<F1>Effective December 31, 1997, the Company adopted SFAS No. 128, "Earnings per
Share," which establishes standards for computing and presenting EPS. In 
addition, the Company's Board of Directors declared a three-for-one split of
the Company's common stock in 1997.  EPS data above has been restated to 
reflect these changes.
</FN>