EXHIBIT 23

                    CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS

As independent public accountants, we hereby consent to the incorporation of our
report dated June 10, 1998, included in this Form 11-K for the plan year ended
December 31, 1997, into Promus Hotel Corporation's previously filed Registration
Statement on Form S-8, File No. 33-59997. It should be noted that we have not
audited any financial statements of the Plan subsequent to December 31, 1997 or
performed any audit procedures subsequent to the date of our report.

                                     /s/ Arthur Andersen LLP
                                     ---------------------------
                                     Arthur Andersen LLP

Memphis, Tennessee,
June 29, 1998.




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