FOR IMMEDIATE RELEASE




                         YAHOO! ANNOUNCES 2-FOR-1 STOCK SPLIT


     SANTA CLARA, CALIF. - JULY 8, 1998 - Yahoo! Inc. (NASDAQ: YHOO) today
announced that its Board of Directors has approved a 2-for-1 common stock split.
Shareholders on the record date of July 17, 1998 will be entitled to one
additional share for every share they own on that date.  New shares will be
issued by the company's transfer agent, Boston Equiserve, on July 31, 1998.  The
date on which the split shares will be reflected on NASDAQ trading prices is
August 3, 1998. 
     
     More information about Yahoo!'s common stock split can be found at
http://www.yahoo.com/info/investor/split_faq.html.

ABOUT YAHOO!
     Yahoo! Inc. is a global Internet media company that offers a network of
branded Web programming serving millions of users daily.  As the first
navigational guide to the Web, www.yahoo.com is the single largest guide in
terms of traffic, advertising, household and business user reach, and is one of
the most recognized brands associated with the Internet.  Yahoo! provides
targeted Internet resources and communications services for a broad range of
audiences, based on demographic, key-subject and geographic interests.  Yahoo!
is headquartered in Santa Clara, Calif. 


                                       # # #

  Yahoo! and the Yahoo! logo are trademarks and/or registered trademarks of
                                    Yahoo! Inc.
  All other names are trademarks and/or registered trademarks of their
                                respective owners.


CONTACTS: 

Gary Valenzuela     
Senior Vice President and Chief Financial Officer  
Yahoo! Inc.
(408) 731-3350
investor_relations@yahoo-inc.com 
 
Diane Hunt
Director, Corporate Communications
Yahoo! Inc.
(408) 731-3441
diane@yahoo-inc.com