FORM 10-Q

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                    QUARTERLY REPORT UNDER SECTION 13 or 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934.

For Quarter Ended               JUNE 28, 1998
                            -----------------------

Commission file number              1-5837
                            -----------------------

                           THE NEW YORK TIMES COMPANY
                           --------------------------
             (Exact name of registrant as specified in its charter)

           NEW YORK                                              13-1102020
- -------------------------------                              -------------------
(State or other jurisdiction of                               (I.R.S. Employer
incorporation or organization)                               Identification No.)

                    229 WEST 43RD STREET, NEW YORK, NEW YORK
                    ----------------------------------------
                    (Address of principal executive offices)

                                      10036
                                   ----------
                                   (Zip Code)

Registrant's telephone number, including area code    212-556-1234
                                                     --------------

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months, and (2) has been subject to such filing requirements
for the past 90 days. Yes X No .

Number of shares of each class of the registrant's common stock outstanding as
of August 2, 1998 (exclusive of treasury shares):

           Class A Common Stock             188,666,392 shares
                                            -----------
           Class B Common Stock                 849,602 shares
                                            -----------

            Exhibit Index is located on page 20 of this document


                          PART I. FINANCIAL INFORMATION

                          Item 1. Financial Statements

                           THE NEW YORK TIMES COMPANY

                   CONDENSED CONSOLIDATED STATEMENTS OF INCOME
                                   (Unaudited)
            (Dollars and shares in thousands, except per share data)


                                                                   Three Months Ended                      Six Months Ended
                                                               ----------------------------          ------------------------------
                                                                June 28,          June 29,            June 28,           June 29,
                                                                  1998              1997                1998               1997
                                                               ----------------------------          ------------------------------
                                                                       (13 Weeks)                              (26 Weeks)
                                                                                                             
Revenues
    Advertising...........................................     $  531,977        $  504,938          $1,039,455          $  982,316
    Circulation...........................................        170,503           169,132             340,025             337,686
    Other.................................................         46,710            47,877              92,273              94,406
                                                               ----------        ----------          ----------          ----------
       Total..............................................        749,190           721,947           1,471,753           1,414,408
                                                               ----------        ----------          ----------          ----------
Production costs
    Raw materials.........................................         88,746            77,797             176,524             152,772
    Wages and benefits....................................        147,516           149,278             301,238             307,642
    Other.................................................        121,918           118,191             243,722             231,338
                                                               ----------        ----------          ----------          ----------
       Total..............................................        358,180           345,266             721,484             691,752

Selling, general and administrative expenses..............        245,896           249,332             488,785             494,052
                                                               ----------        ----------          ----------          ----------

       Total..............................................        604,076           594,598           1,210,269           1,185,804
                                                               ----------        ----------          ----------          ----------

Operating profit..........................................        145,114           127,349             261,484             228,604

Income from joint ventures................................          3,907             3,052               8,278               4,367

Interest expense - net....................................         10,484            11,389              20,627              19,707

Gains on dispositions of assets...........................          8,000              -                 12,619                -
                                                               ----------        ----------          ----------          ----------
Income before income taxes and extraordinary charge.......        146,537           119,012             261,754             213,264

Income taxes..............................................         63,806            34,063             114,386              76,476
                                                               ----------        ----------          ----------          ----------

Income before extraordinary charge........................         82,731            84,949             147,368             136,788

Extraordinary charge, net of tax..........................          7,716              -                  7,716                -
                                                               ----------        ----------          ----------          ----------

Net income                                                     $   75,015        $   84,949          $  139,652          $  136,788
                                                               ==========        ==========          ==========          ==========
Average number of common shares outstanding:*
  Basic...................................................        191,530           192,356             192,060             194,000
  Diluted.................................................        196,138           196,119             196,474             197,879

Per share of common stock:*
  Basic earnings before extraordinary charge..............     $     0.43        $     0.44          $     0.77          $     0.70
  Extraordinary charge, net of tax........................          (0.04)            -                   (0.04)              -
                                                               ----------        ----------          ----------          ----------
  Basic earnings after extraordinary charge...............     $     0.39        $     0.44          $     0.73          $     0.70
                                                               ==========        ==========          ==========          ==========

  Diluted earnings before extraordinary charge............     $     0.42        $     0.43          $     0.75          $     0.69
  Extraordinary charge, net of tax........................          (0.04)            -                   (0.04)              -
                                                               ----------        ----------          ----------          ----------
  Diluted earnings after extraordinary charge.............     $     0.38        $     0.43          $     0.71          $     0.69
                                                               ==========        ==========          ==========          ==========

  Dividends...............................................     $    0.095        $    0.080          $    0.180          $    0.155
                                                               ==========        ==========          ==========          ==========


* All share and per share information is presented on a post-2-for-1 
  split basis.

           See notes to condensed consolidated financial statements.
                                       2


                           THE NEW YORK TIMES COMPANY

                      CONDENSED CONSOLIDATED BALANCE SHEETS
                             (Dollars in thousands)


                                                                                         June 28,                December 28,
                                                                                           1998                      1997
                                                                                      ---------------           ---------------
ASSETS                                                                                  (Unaudited)
                                                                                                          
CURRENT ASSETS

    Cash and short-term investments..........................................         $        42,237           $       106,820

    Accounts receivable - net................................................                 325,198                   331,287

    Inventories
       Newsprint and magazine paper..........................................                  32,899                    27,694
       Work-in-process, etc..................................................                   4,003                     4,440
                                                                                      ---------------           ---------------

           Total inventories.................................................                  36,902                    32,134

    Deferred income taxes....................................................                  44,204                    44,204

    Other current assets.....................................................                  70,811                    85,556
                                                                                      ---------------           ---------------

           Total current assets..............................................                 519,352                   600,001
                                                                                      ---------------           ---------------

OTHER ASSETS

    Investment in joint ventures.............................................                 130,835                   133,054

    Property, plant and equipment (less accumulated
       Depreciation of $917,935 in 1998 and $868,274 in 1997)................               1,325,603                 1,366,931

    Intangible assets acquired
       Cost in excess of net assets acquired (less accumulated
       Amortization of $225,661 in 1998 and $210,815 in 1997)................                 978,359                   993,206

       Other intangible assets acquired (less accumulated
       Amortization of $54,229 in 1998 and $43,975 in 1997) .................                 374,245                   384,499

    Miscellaneous assets.....................................................                 152,438                   145,492
                                                                                      ---------------           ---------------

           TOTAL ASSETS......................................................         $     3,480,832           $     3,623,183
                                                                                      ===============           ===============



           See notes to condensed consolidated financial statements.

                                       3


                           THE NEW YORK TIMES COMPANY

                      CONDENSED CONSOLIDATED BALANCE SHEETS
                             (Dollars in thousands)


                                                                                       June 28,                December 28,
                                                                                        1998                      1997
                                                                                   ---------------           ---------------
LIABILITIES AND STOCKHOLDERS' EQUITY                                                 (Unaudited)

                                                                                                       
CURRENT LIABILITIES

    Accounts payable......................................................         $       172,923           $       189,580
    Accrued payroll and other related liabilities.........................                  75,777                   103,511
    Accrued expenses......................................................                 165,971                   175,500
    Unexpired subscriptions...............................................                  80,440                    82,621
    Current portion of long-term debt and

      Capital lease obligations...........................................                 104,122                   104,033
                                                                                   ---------------           ---------------

       Total current liabilities..........................................                 599,233                   655,245
                                                                                   ---------------           ---------------
OTHER LIABILITIES

    Long-term debt........................................................                 414,898                   490,237
    Capital lease obligations.............................................                  43,019                    45,191
    Deferred income taxes.................................................                 184,739                   170,870
    Other.................................................................                 548,152                   533,578
                                                                                   ---------------           ---------------

       Total other liabilities............................................               1,190,808                 1,239,876
                                                                                   ---------------           ---------------

       Total liabilities..................................................               1,790,041                 1,895,121
                                                                                   ---------------           ---------------

STOCKHOLDERS' EQUITY

    Capital stock.........................................................                  21,061                    11,385
    Additional paid-in capital............................................                 255,684                   773,367
    Earnings reinvested in the business...................................               1,594,699                 1,488,910
    Common stock held in treasury, at cost................................                (180,653)                 (545,600)
                                                                                   ---------------           ---------------

       Total stockholders' equity.........................................               1,690,791                 1,728,062
                                                                                   ---------------           ---------------

TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY................................         $     3,480,832           $     3,623,183
                                                                                   ===============           ===============


            See notes to condensed consolidated financial statements.

                                       4


                           THE NEW YORK TIMES COMPANY

                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                   (Unaudited)
                             (Dollars in thousands)


                                                                                               For the Six Months Ended
                                                                                         --------------------------------------
                                                                                           June 28,               June 29,
                                                                                             1998                   1997
                                                                                         --------------------------------------
                                                                                                      (26 Weeks)
                                                                                                             
OPERATING ACTIVITIES:

Net cash provided by operating activities..........................................         $  228,398             $  190,982
                                                                                            ----------             ----------

INVESTING ACTIVITIES:

Additions to property, plant and equipment.........................................            (44,175)               (94,777)
Net proceeds from dispositions.....................................................              9,934                 11,522
Other - net........................................................................               (991)                  (300)
                                                                                            ----------             ----------

Net cash used in investing activities..............................................            (35,232)               (83,555)
                                                                                            ----------             ----------

FINANCING ACTIVITIES:

Commercial paper borrowings........................................................                494                 28,700
Long-term debt reduction...........................................................             (2,184)                (1,884)
Early extinguishment of debt.......................................................            (75,616)                  -
Capital shares
     Issuance  ....................................................................              4,653                  5,053
     Repurchase....................................................................           (150,579)              (110,154)
Dividends paid to stockholders.....................................................            (34,517)               (30,064)
Other - net........................................................................              -                        344
                                                                                            ----------             ----------

Net cash used in financing activities..............................................           (257,749)              (108,005)
                                                                                            ----------             ----------

Decrease in cash and short-term investments........................................            (64,583)                  (578)

Cash and short-term investments at the beginning of the year.......................            106,820                 39,103
                                                                                            ----------             ----------
Cash and short-term investments at the end of the quarter..........................         $   42,237             $   38,525
                                                                                            ==========             ==========


SUPPLEMENTAL INFORMATION:

Noncash Financing Activities:

     Repurchases of common stock in connection with certain exercises under 
the Company's stock option plans increased treasury stock by $25,550 and 
$30,146 in 1998 and 1997, respectively. Additional paid-in capital increased 
by a corresponding amount.

     On June 17, 1998, a 2-for-1 split of the Company's Class A and B Common 
Stock was effective. On this same date, the Company retired certain Class A 
and B treasury shares. See Note 2 to the Condensed Consolidated Financial 
Statements.

Other:

     Amounts in these statements of cash flows are presented on a cash basis 
and may differ from those shown in other sections of the financial statements.

          See notes to condensed consolidated financial statements.

                                       5


1.     GENERAL

       The accompanying Notes to Condensed Consolidated Financial Statements 
should be read in conjunction with the Consolidated Financial Statements 
included in the annual report on Form 10-K for the year ended December 28, 
1997, for The New York Times Company (the "Company") filed with the Securities 
and Exchange Commission. In the opinion of management, all adjustments 
necessary for a fair presentation of the financial position and results of 
operations, as of and for the interim period ended, have been included. Due 
to the seasonal nature of the Company's business, results for the interim 
periods are not necessarily indicative of a full year's operations.

       Certain reclassifications have been made to the 1997 Condensed 
Consolidated Financial Statements to conform with classifications used at 
June 28, 1998.

2.     COMMON STOCK SPLIT, RETIREMENT AND DIVIDEND INCREASE

       On June 17, 1998, a 2-for-1 split of the Company's Class A and B 
Common Stock was effective. As a result of the stock split, the number of 
authorized Class A and B shares increased to 300,000,000 and 849,602, 
respectively. The number of shares of Class A and B Common Stock outstanding 
on June 17, 1998, after giving effect to the split, was 190,193,392 and 
849,602, respectively. All references in the Consolidated Financial 
Statements referring to per share, share price and share amounts have been 
adjusted retroactively for the 2-for-1 stock split. As a result of the 
issuance of additional shares, approximately $9,552,000 was transferred from 
additional paid-in capital to capital stock to record the distribution.

        On June 17, 1998, the Company retired 16,911,881 shares of Class A 
Common Stock and 139,943 shares of Class B Common Stock. The Company accounts 
for treasury stock retirements on a first-in-first-out basis. As a result of 
this retirement, treasury stock and additional paid-in capital were reduced 
by approximately $539,211,000.

       On May 21, 1998, the Board of Directors authorized a $.01 increase, on a
post-split basis, in the quarterly dividend payments on both classes of common 
stock.




                                       6


3.     INCOME TAXES

       The reasons for the variances between the effective tax rate on income 
before income taxes and the federal statutory rate, exclusive of an 
extraordinary charge and gains on dispositions of assets in 1998 and a 
favorable adjustment resulting from the completion of the Company's federal 
tax audits for periods through 1992 ("favorable tax adjustment") in 1997, are 
as follows:



                                                        Three Months Ended                       Six Months Ended
                                                  ---------------------------------------------------------------------------------
                                                   June 28,             June 29,           June 28,            June 29,
                                                     1998                 1997                1998               1997
- -----------------------------------------------------------------------------------------------------------------------------------
                                                                 % of               % of             % of                    % of
(Dollars in thousands)                              Amount    Pre-tax     Amount  Pre-tax    Amount   Pre-tax    Amount   Pre-tax
- -----------------------------------------------------------------------------------------------------------------------------------
                                                                                                    
Tax at federal statutory rate................      $48,488      35.0%    $41,654   35.0%    $87,197     35.0%   $74,642     35.0%

State and local taxes, net of federal benefits       9,296       6.7       9,346    7.9      16,817      6.8     16,401      7.7

Amortization of nondeductible intangible

  assets acquired............................        2,632       1.9       2,952    2.5       4,852      1.9      5,154      2.4

Other - net .................................          (96)     (0.1)     (1,889)  (1.5)          7      0.0     (1,721)    (0.8)
                                                  ---------------------------------------------------------------------------------

Subtotal.....................................      $60,320      43.5%    $52,063   43.8%   $108,873     43.7%   $94,476     44.3%

Favorable tax adjustment ....................          -                 (18,000)              -                (18,000)

Gains on dispositions of assets..............        3,486                  -                 5,513                 -
                                                  ---------------------------------------------------------------------------------

Income taxes.................................      $63,806               $34,063           $114,386             $76,476
                                                  =================================================================================


4.     DEBT OBLIGATIONS AND EXTRAORDINARY CHARGE

       On April 2, 1998, the Company's tender offer for any and all of its 
$150,000,000 of outstanding publicly-held 8.25% debentures due March 15, 
2025, expired. The debenture holders tendered approximately $78,100,000 of 
the outstanding debentures. As a result, the Company recorded a pre-tax 
extraordinary charge of approximately $13,700,000, or $.04 basic and diluted 
earnings per share in the second quarter of 1998 in connection with this 
early extinguishment of debt.

       The Company currently maintains $300,000,000 in revolving credit 
agreements which require, among other matters, specified levels of 
stockholders' equity. At June 28, 1998, approximately $900,000,000 of 
stockholders' equity was unrestricted under these agreements. In July 1998, 
the Company renewed its $100.0 million revolving credit agreement, which had 
a maturity of July 1998, through July 1999. The remaining $200.0 million 
revolving credit agreement expires in July 2002.

                                       7


5.     DISPOSITIONS OF ASSETS

       During the second quarter of 1998, the Company recorded an $8,000,000 
pre-tax gain, or $.02 basic and diluted earnings per share, from the 
satisfaction of a post-closing requirement related to the 1997 sale of the 
Company's non-golf related publications.

       During the first quarter of 1998, the Company recorded a $4,600,000 
pre-tax gain, or $.01 basic and diluted earnings per share, resulting from the 
sale of equipment.

6.     COMMON STOCK REPURCHASES

       During the first six months of 1998, the Company repurchased 
approximately 3,900,000 shares of Class A Common Stock at a cost of 
approximately $131,000,000. The average price of these repurchases was 
approximately $34 per share. To date, approximately $48,500,000 remains from 
a December 1997 Board of Directors authorization of $215,000,000. Stock 
repurchases under this program exclude shares reacquired in connection with 
certain exercises under the Company's stock option plans at a cost of 
approximately $17,700,000 and $9,400,000 in the first six months of 1998 and 
1997, respectively.

7.     VOLUNTARY STAFF REDUCTIONS

        At June 28, 1998, and December 28, 1997, approximately $18,000,000 
and $25,000,000, respectively, of the total amount of prior charges related 
to voluntary staff reductions remain unpaid. The $18,000,000 balance is 
expected to be paid within two years. No such charges were recorded in the 
second quarter of 1997 or in the second quarter and first six months of 1998. 
In the first quarter of 1997, the Company recorded approximately $2,500,000 
in pre-tax charges, or $.01 basic and diluted earnings per share, relating to 
staff reductions at corporate headquarters and The New York Times.

8.     COMPREHENSIVE INCOME

       In the first quarter of 1998, the Company adopted the provisions of 
the Financial Accounting Standards Board's Statement of Accounting Standards 
No. 130, Reporting Comprehensive Income. Comprehensive Income for the Company 
includes foreign currency translation adjustments in addition to net income 
as reported in the Company's Condensed Consolidated Financial Statements. 
Comprehensive income was $75,515,000 and $140,152,000 for the second quarter 
and first six months of 1998, respectively, and was the same as net income for 
the second quarter and first six months of 1997.


                                       8




Item 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS

         Advertising and circulation revenues accounted for approximately 71% 
and 23%, respectively, of the Company's revenues in the second quarter and 
first six months of 1998. Advertising revenues influence the pattern of the 
Company's consolidated revenues because they are seasonal in nature. 
Traditionally, second-quarter and fourth-quarter advertising volume is higher 
than that which occurs in the first and third quarters since economic 
activity tends to be lower in the post-holiday season and the summer period. 
Quarterly trends are also affected by the overall economy and economic 
conditions that may exist in specific markets served by each of the Company's 
business segments.

         Newsprint is the major component of the Company's cost of raw 
materials and represented approximately 14% of the Company's total costs in 
the first six months of 1998. The Company's cost of newsprint was higher in 
the second quarter and the first six months of 1998 than in the comparable 
1997 periods. A price increase may occur later in the year which could 
further increase the Company's cost of newsprint in 1998. The Company expects 
that any percentage increase in its cost of newsprint in the second half of 
1998 (over the second half of 1997) will be lower than the percentage 
increase experienced in the first half of 1998 (over the first half of 1997).

RESULTS OF OPERATIONS

         The 1998 second-quarter net income increased 16.8% to $78.2 million, 
or $.41 basic ($.40 diluted) earnings per share, from net income of $66.9 
million, or $.35 basic ($.34 diluted) earnings per share in the second 
quarter of 1997, exclusive of special items and an extraordinary charge noted 
below. For the first six months of 1998, net income increased 16.7% to $140.3 
million, or $.74 basic ($.72 diluted) earnings per share, from $120.2 million 
or $.62 basic ($.61 diluted) earnings per share in the first six months of 
1997, exclusive of special items and an extraordinary charge described below. 
For the first six months of 1998, the increase in net income was primarily 
due to higher advertising revenues and cost containment, partially offset by 
higher newsprint costs and depreciation expense.

         Including special items and an extraordinary charge, the Company's 
1998 second-quarter net income decreased to $75.0 million, or $.39 basic 
($.38 diluted) earnings per share, from its 1997 second-quarter net income of 
$84.9 million, or $.44 basic ($.43 diluted) earnings per share. For the first 
six months of 1998, net income, including special items and an extraordinary 
charge, rose to $139.7 million, or $.73 basic ($.71 diluted) earnings per 
share from $136.8 million, or $.70 basic ($.69 diluted) earnings per share in 
the first six months of 1997. The 1997 second-quarter and first six-month 
figures include a favorable tax adjustment of $18.0 million, or $.09 basic 
and diluted earnings per share. (Note: All share and per share amounts are 
presented on a post-2-for-1 split basis.)


                                       9


         The special items and extraordinary charge that affected the 1998 and
1997 second-quarter and first six-month results were as follows:

                  1998

                  o        $7.7 million after-tax extraordinary charge for the
                           second quarter and first six months ($.04 basic and
                           diluted earnings per share) in connection with the
                           Company's repurchase of $78.1 million of its $150.0
                           million, 8.25% notes due in 2025 ("debt
                           extinguishment").

                  o        $8.0 million pre-tax gain for the second quarter and
                           first six months ($.02 basic and diluted earnings per
                           share) from the satisfaction of a post-closing
                           requirement related to the 1997 sale of the non-golf
                           related publications ("magazine gain").

                  o        $4.6 million pre-tax gain for the first six months
                           ($.01 basic and diluted earnings per share) from the
                           sale of equipment ("gain on sale of equipment").

                  1997

                  o        $18.0 million after-tax gain for the second quarter
                           and first six months ($.09 basic and diluted earnings
                           per share) resulting from the completion of the
                           Company's federal income tax audits for the periods
                           through 1992 ("favorable tax adjustment").

                  o        $2.5 million pre-tax charge for the first six months
                           ($.01 basic and diluted earnings per share) for
                           severance and related costs resulting from work force
                           reductions ("buyouts").

         Revenues for the second quarter of 1998 increased 3.8% to $749.2
million led by the Newspaper Group's 7.1% gain in advertising revenues. For the
first six months of 1998, revenues grew 4.1% to $1.5 billion. On a comparable
basis, adjusted for the 1997 disposition of certain properties (primarily the
non-golf related publications), 1998 second-quarter and first six-month revenues
increased by approximately 5.3% and 6.0% over 1997, respectively.

         Production costs for the second quarter of 1998 were $358.2 million, an
approximately 3.7% increase over the 1997 second-quarter production costs of
$345.3 million. For the first six months of 1998, production costs increased
4.3% to $721.5 million from $691.8 million in the first six months of 1997. The
increase was primarily due to higher newsprint costs and depreciation expense
associated with the new production facilities.

         Selling, general and administrative expenses ("SGA expenses") in the
second quarter of 1998 decreased 1.4% to $245.9 million from $249.3 million in
the second quarter of 1997. For the first six months of 1998, SGA expenses
decreased 0.6% to $488.8 million from $491.6 million in the first six months of
1997, exclusive of buyouts. The decrease was primarily due to lower compensation
expenses and reduced expenses as a result of the disposition of certain
properties in 1997.

         Operating profit in the second quarter of 1998 increased 13.9% to
$145.1 million compared with $127.3 million in the second quarter of 1997. For
the first six months of 1998, operating profit rose 13.1% to $261.5 million from
$231.1 million in the first six months of 1997, excluding buyouts. The
improvement in operating profit was principally due to higher advertising
revenues at the Newspaper Group partially offset by higher newsprint costs.


                                       10


         The 1998 second-quarter earnings, before interest, income taxes,
depreciation and amortization ("EBITDA"), excluding the magazine gain and the
extraordinary charge, rose 12.7% to $196.0 million from $174.0 million in 1997.
Including the magazine gain and the extraordinary charge, EBITDA decreased 0.9%
to $190.3 million from $192.0 million in the second quarter of 1997. For the
first six months of 1998, EBITDA, excluding gains on dispositions of assets and
the extraordinary charge, rose 14.4% to $362.6 million from $317.0 million in
the first six months of 1997. Including the special items and the extraordinary
charge, EBITDA for the first six months of 1998 rose 7.9% to $361.5 million from
$335.0 million in the first six months of 1997. EBITDA is presented because it
is a widely accepted indicator of funds available to service debt, although it
is not a measure of liquidity or of financial performance under generally
accepted accounting principles ("GAAP"). The Company believes that EBITDA, while
providing useful information, should not be considered in isolation or as an
alternative to net income or cash flows as determined under GAAP.

         Income from Joint Ventures increased to $3.9 million and $8.3 million
in the second quarter and first six months of 1998, respectively, from $3.1
million and $4.4 million in the comparable periods of 1997. The increase was
primarily due to higher income from equity investments in paper mills.

         Interest expense - net decreased to $10.5 million in the second quarter
of 1998 from $11.4 million in the second quarter of 1997. The decrease for the
1998 second quarter is primarily the result of a reduction in total
indebtedness, partially offset by lower capitalized interest expense associated
with construction. Total interest income and capitalized interest included in
the second quarter amounts were $0.9 million in 1998 and $1.7 million in 1997.
For the first six months of 1998, Interest expense - net increased to $20.6
million from $19.7 million in 1997. The increase for the first six months of
1998 is primarily attributable to a reduction in the amount of capitalized
interest expense associated with construction, partially offset by a decrease in
interest expense related to total indebtedness and an increase in investment
income. Total interest income and capitalized interest included in the first
six-month periods were $2.5 million in 1998 and $5.8 million in 1997.

         The Company's effective tax rate was 43.5% in the second quarter of
1998, compared with 43.8% in the second quarter of 1997, exclusive of a special
item and an extraordinary charge. For the first six months of 1998, the
effective tax rate was 43.7% compared with 44.3% in the first six months of
1997, exclusive of special items and an extraordinary charge. The decreases in
the effective tax rates were primarily related to lower state and local income
taxes.


                                       11


SEGMENT INFORMATION



- --------------------------------------------------------------------------------------------------------------
                                                Three Months Ended                       Six Months Ended
                                         ---------------------------------------------------------------------
                                              June 28,        June 29,             June 28,         June 29,
(Dollars in thousands)                         1998              1997                1998            1997
- --------------------------------------------------------------------------------------------------------------
                                                    (13 Weeks)                              (26 Weeks)
                                                                                      
REVENUES
Newspapers                                    $671,786        $637,099           $1,329,116       $1,258,059
Magazines                                       36,355          46,047               68,290           86,194
Broadcast                                       41,049          38,801               74,347           70,155
- --------------------------------------------------------------------------------------------------------------
  Total                                       $749,190        $721,947           $1,471,753       $1,414,408
==============================================================================================================

OPERATING PROFIT (LOSS)
Newspapers                                    $129,484        $119,423           $  237,073       $  217,886
Magazines                                       12,003           9,247               20,321           14,958
Broadcast                                       13,610          11,905               20,894           17,589
Unallocated Corporate Expenses                  (9,983)        (13,226)             (16,804)         (21,829)
- --------------------------------------------------------------------------------------------------------------
  Total                                       $145,114        $127,349           $  261,484       $  228,604
==============================================================================================================

DEPRECIATION AND AMORTIZATION
Newspapers                                    $ 42,629        $ 40,115           $   84,644       $   77,014
Magazines                                       (2,126)         (1,736)              (4,257)          (3,473)
Broadcast                                        4,410           4,703                8,866            9,421
Corporate                                        2,014             431                3,423              854
Joint Ventures                                      88              88                  176              177
- --------------------------------------------------------------------------------------------------------------
   Total                                      $ 47,015        $ 43,601           $   92,852       $   83,993
==============================================================================================================


A discussion of the operating results of the Company's segments follows:

NEWSPAPER GROUP: The newspaper group consists of The New York Times ("The
Times"), The Boston Globe ("The Globe"), 21 Regional Newspapers, newspaper
distributors, a news service, a features syndicate, TimesFax, licensing
operations of The New York Times databases and microfilm and New Ventures. New
Ventures include, among other things, projects developed in electronic media.



- -------------------------------------------------------------------------------------------------------------
                                                  Three Months Ended                     Six Months Ended
                                           ------------------------------------------------------------------
                                             June 28,          June 29,             June 28,       June 29,
(Dollars in thousands)                          1998              1997                 1998           1997
- -------------------------------------------------------------------------------------------------------------
                                                      (13 Weeks)                           (26 Weeks)
                                                                                     
REVENUES
Newspapers                                  $666,944           $634,451           $1,318,936     $1,253,141
New Ventures                                   4,842              2,648               10,180          4,918
- -------------------------------------------------------------------------------------------------------------
Total Revenues                              $671,786           $637,099           $1,329,116     $1,258,059
- -------------------------------------------------------------------------------------------------------------
EBITDA
Newspapers                                  $174,955           $160,650           $  325,884     $  297,307
New Ventures                                  (2,842)            (1,112)              (4,167)        (2,407)
- -------------------------------------------------------------------------------------------------------------
Total EBITDA                                $172,113           $159,538           $  321,717     $  294,900
- -------------------------------------------------------------------------------------------------------------
OPERATING PROFIT (LOSS)
Newspapers                                  $132,803           $120,801           $  242,055     $  220,771
New Ventures                                  (3,319)            (1,378)              (4,982)        (2,885)
- -------------------------------------------------------------------------------------------------------------
Total Operating Profit                      $129,484           $119,423           $  237,073     $  217,886
- -------------------------------------------------------------------------------------------------------------


                                       12


The Newspaper Group's operating profit was $129.5 million in the second 
quarter of 1998 compared with $119.4 million in the second quarter of 1997. 
For the first six months of 1998, operating profit was $237.1 million 
compared with $219.4 million in the first six months of 1997, excluding 
buyouts. Revenues were $671.8 million in the second quarter of 1998, compared 
with $637.1 million in the second quarter of 1997. For the first six months 
of 1998, revenues were $1.33 billion compared with $1.26 billion in the first 
six months of 1997. The increase in the Group's revenues for the 1998 second 
quarter and the first six months was primarily due to higher advertising 
revenues of 7.1% and 7.7%, respectively, as a result of higher rates and 
volume. The Company currently anticipates that 1998 advertising revenue at 
the Newspaper Group will increase in a range between 6.5% and 8.0%. The 
improvement in operating profit for the second quarter and six months was 
primarily attributable to increases in advertising revenue, partially offset 
by higher depreciation expense related to new production facilities and 
unfavorable increases in the cost of newsprint of 18% and 21% for the quarter 
and six months, respectively. Increases of 5% and 6% in the respective periods 
were volume related, principally due to higher advertising and new sections, 
and the remainder was due to higher prices.

         Average circulation of daily newspapers for the second quarter and
first six months ended June 28, 1998, was as follows:



- ---------------------------------------------------------------------------------------------
                                               Three Months Ended June 28, 1998
                                   ----------------------------------------------------------
(Copies in thousands)                 Weekday       % Change          Sunday       % Change
- ---------------------------------------------------------------------------------------------
                                                                       
AVERAGE NET PAID CIRCULATION
The New York Times                    1,072.1          (1.5)%       1,633.7           (2.4)%
The Boston Globe                        468.8          (0.9)%         753.6            0.1%
Regional Newspapers                     724.9           0.5%          771.3            0.2%
- ---------------------------------------------------------------------------------------------


- ---------------------------------------------------------------------------------------------
                                                Six Months Ended June 28, 1998
                                   ----------------------------------------------------------
(Copies in thousands)                 Weekday       % Change          Sunday       % Change
- ---------------------------------------------------------------------------------------------
                                                                       
AVERAGE NET PAID CIRCULATION
The New York Times                    1,087.7         (0.4)%        1,645.5          (0.8)%
The Boston Globe                        465.4         (0.5)%          749.8          (0.4)%
Regional Newspapers                     751.2          0.7%           802.5           0.2%
- ---------------------------------------------------------------------------------------------


         The average circulation declines for the second quarter and first 
six months at The Times primarily reflect The Times' continuing strategy to 
improve the quality of its home delivered circulation base by reducing the 
use of promotional discounts for new subscription orders. Though this 
strategy results in fewer new subscribers in the short term, the remaining 
subscribers have a longer life as customers, resulting in higher circulation 
in the long term, and a more valuable audience for advertisers. Complementing 
this quality strategy are a number of vigorous marketing initiatives to 
improve single-copy sales and encourage continued circulation growth by 
expanding availability in major markets across the nation. Additionally, The 
Times and The Boston Globe have added new sections and made improvements in 
delivery service.


                                       13


         Advertising volume on a comparable basis for the second quarter and
first six months was as follows:



- ------------------------------------------------------------------------------------------------
                                               Three Months Ended           Six Months Ended
                                                  June 28, 1998                June 28, 1998
                                            ----------------------------------------------------
(Inches in thousands)                           Volume       % Change      Volume     % Change
- ------------------------------------------------------------------------------------------------
                                                                              
ADVERTISING VOLUME (EXCLUDING PREPRINTS)
The New York Times                             1,020.3           0.9%     1,961.0         1.1%
The Boston Globe                                 786.4           2.1%     1,498.6         1.3%
Regional Newspapers                            4,160.4           4.4%     8,007.6         3.6%
- ------------------------------------------------------------------------------------------------


         Advertising volume at The Times for the second quarter of 1998 
increased approximately 0.9% from the 1997 second quarter. The national and 
classified categories increased 8.4% and 1.9%, respectively, and the retail 
and zoned categories decreased 9.2% and 3.4%, respectively. For the first six 
months of 1998, advertising volume increased 1.1% from the comparable 1997 
period. The national and classified categories increased 7.3% and 3.7%, 
respectively, while the retail and zoned categories decreased 7.7% and 4.4%, 
respectively. Preprint volume was up 3.1% and 9.7% for the second quarter and 
first six months, respectively, over the comparable 1997 periods.

         At The Globe, advertising volume for the 1998 second quarter 
increased 2.1% over the 1997 second quarter. Advertising was higher in the 
national and classified categories by 14.5% and 0.5%, respectively, while the 
retail and zoned categories were down 2.8% and 4.2%, respectively. For the 
first six months of 1998, advertising volume increased 1.3% as a result of 
improvements in the national and classified categories of 13.9% and 1.0%, 
respectively, offset by decreased advertising in the retail and zoned 
categories of 6.3% and 5.3%, respectively. Preprint volume was up 3.7% and 
2.4% for the second quarter and first six months, respectively, over the 
comparable 1997 periods.

         At the Regional Newspapers, advertising volume for the second 
quarter increased 4.4% from the 1997 second quarter. The increase was a 
result of higher volume in the retail, legal and classified categories of 
3.5%, 0.4% and 6.3%, respectively, offset by a decrease in the national 
category of 6.0%. For the first six months of 1998, advertising volume 
increased 3.6%. Advertising volume was higher in all categories. Preprint 
volume increased 8.7% and 7.4% for the second quarter and first six month 
periods, respectively, over the comparable 1997 periods.

BROADCAST GROUP:   The Broadcast Group consists of eight network-affiliated 
television stations and two radio stations.



- -------------------------------------------------------------------------------------
                                 Three Months Ended             Six Months Ended
                         ------------------------------------------------------------
                             June 28,         June 29,     June 28,        June 29,
(Dollars in thousands)         1998              1997         1998            1997
- -------------------------------------------------------------------------------------
                                     (13 Weeks)                    (26 Weeks)
                                                                
Revenues                      $41,049          $38,801      $74,347         $70,155
- -------------------------------------------------------------------------------------
EBITDA                        $18,020          $16,608      $29,760         $27,010
- -------------------------------------------------------------------------------------
Operating Profit              $13,610          $11,905      $20,894         $17,589
- -------------------------------------------------------------------------------------


         The Broadcast Group's operating profit rose to $13.6 million in the 
second quarter of 1998 from $11.9 million in 1997, on revenues of $41.0 
million and $38.8 million, respectively. Operating profit was $20.9 million 
for the first six months of 1998 compared with $17.6 million in the first six 
months of 1997, on revenues of $74.3 million and $70.2 million, respectively. 
The increase in operating profit was primarily attributable to stronger 
advertising revenues.


                                       14


MAGAZINE GROUP: The Magazine Group is comprised of three golf-related 
publications and related activities in the golf field, and New Ventures such 
as on-line magazine services. The revenues for the Group include the 
amortization of a $40.0 million non-compete agreement ("Non-Compete"), 
associated with the divestiture of the Women's Magazine Division, which is 
being recognized on a straight-line basis over four years ending in July 1998.



- ----------------------------------------------------------------------------------------------------
                                    Three Months Ended                       Six Months Ended
                             -----------------------------------------------------------------------
                                June 28,          June 29,              June 28,          June 29,
(Dollars in thousands)             1998               1997                 1998              1997
- ----------------------------------------------------------------------------------------------------
                                         (13 Weeks)                              (26 Weeks)
                                                                               
REVENUES
Magazines                        $33,475          $ 42,961               $62,661           $80,338
Non-Compete                        2,500             2,500                 5,000             5,000
New Ventures                         380               586                   629               856
- ----------------------------------------------------------------------------------------------------
Total Revenues                   $36,355          $ 46,047               $68,290           $86,194
- ----------------------------------------------------------------------------------------------------
EBITDA
Magazines                        $ 9,905          $  9,246               $16,211           $15,404
New Ventures                         (28)           (1,735)                 (147)           (3,919)
- ----------------------------------------------------------------------------------------------------
Total EBITDA                     $ 9,877          $  7,511               $16,064           $11,485
- ----------------------------------------------------------------------------------------------------
OPERATING PROFIT (LOSS)
Magazines                        $ 9,531          $  8,694               $15,468           $14,294
Non-Compete                        2,500             2,500                 5,000             5,000
New Ventures                         (28)           (1,947)                 (147)           (4,336)
- ----------------------------------------------------------------------------------------------------
Total Operating Profit           $12,003          $  9,247               $20,321           $14,958
- ----------------------------------------------------------------------------------------------------


         The Magazine Group's operating profit was $12.0 million in the 
second quarter of 1998 compared with $9.2 million in the second quarter of 
1997, on revenues of $36.4 million and $46.0 million, respectively. Operating 
profit for the first six months was $20.3 million in 1998 compared with $15.0 
million in the first six months of 1997, on revenues of $68.3 million and 
$86.2 million, respectively. The improvement in operating profit was 
principally attributable to the Company's exit from the tee-time reservation 
business in the fourth quarter of 1997. The Group's revenue decreased as a 
result of the sale of the Company's tennis, sailing and ski magazine 
businesses in the fourth quarter of 1997. The results of the sold magazines 
were included in the Group's results for the first eleven months of 1997. 
Excluding the sold magazines, operating profit was $12.0 million in the 
second quarter of 1998 compared with $10.9 million in the second quarter of 
1997, on revenues of $36.4 million and $36.5 million, respectively. On a 
comparable basis, operating profit for the first six months was $20.3 million 
in 1998 compared with $18.4 million in the first six months of 1997, on 
revenues of $68.3 million and $66.1 million, respectively.

LIQUIDITY AND CAPITAL RESOURCES

         Net cash provided by operating activities was $228.4 million in the 
first six months of 1998 compared with $191.0 million in the first six months 
of 1997. The increase of $37.4 million in 1998 was primarily due to an 
improvement in operating profit. Net cash used in investing activities was 
$35.2 million in the first six months of 1998 compared with $83.6 million in 
the first six months of 1997. The decrease of $48.4 million in 1998 was 
primarily due to lower capital expenditures. Net cash used in financing 
activities was $257.7 million in the first six months of 1998 compared with 
$108.0 million in the first six months of 1997. The increase of $149.7 
million in 1998 was primarily related to stock repurchases, the debt 
extinguishment and a reduction in issuances of commercial paper.


                                       15


         The Company believes that cash generated from its operations and the 
availability of funds from external sources should be adequate to cover 
working capital needs, stock repurchases, planned capital expenditures, 
dividend payments to stockholders and other cash requirements. The ratio of 
current assets to current liabilities was .87 and .92 at June 28, 1998, and 
December 28, 1997, respectively. The ratio of long-term debt and capital 
lease obligations as a percentage of total capitalization was 25% at June 28, 
1998 compared with 24% at December 28, 1997.

         The Company currently estimates that capital expenditures for 1998 
will range from $90.0 million to $110.0 million. The Company currently 
anticipates that depreciation and amortization expense will approximate 
$190.0 million to $195.0 million for 1998 compared with $173.9 million in 
1997.

         The Company currently maintains $300.0 million in revolving credit 
agreements, which require, among other matters, specified levels of 
stockholders' equity. Approximately $900.0 million of stockholders' equity 
was unrestricted under these agreements at both June 28, 1998, and June 29, 
1997. In July 1998, the Company renewed its $100.0 million revolving credit 
agreement, which had a maturity of July 1998, through July 1999. The remaining
$200.0 million revolving credit agreement expires in July 2002. The Company's 
total long-term debt, including capital leases, was $562.0 million and 
$639.7 million at June 28, 1998, and June 29, 1997, respectively. The decrease 
is primarily attributable to the debt extinguishment.

         The Company's tender offer for any and all of its $150.0 million of 
outstanding publicly-held 8.25% debentures due March 15, 2025, expired on 
April 2, 1998. The debenture holders tendered $78.1 million of the 
outstanding debentures. The Company financed the purchase of the debentures 
with available cash and through its existing commercial paper facility. By 
replacing higher rate long-term borrowings with lower-rate short-term 
alternatives, the Company expects to reduce interest expense and generate a 
positive return on a net present value basis. Total cash paid in connection 
with the debt extinguishment was $89.3 million.

         The Company has evaluated the potential impact of the situation 
commonly referred to as the "Year 2000 problem." The Year 2000 problem, which 
is common to most corporations, concerns the inability of information 
systems, primarily computer software programs, to properly recognize and 
process date sensitive information related to the year 2000. Preliminary 
assessment indicates that solutions will involve a mix of purchasing new 
systems, modifying existing systems, retiring obsolete systems and confirming 
vendor compliance. The Company currently anticipates that incremental capital 
expenditures associated with the Year 2000 problem will be modest. In 
addition, incremental expenses expected to be incurred in 1998 and 1999 to 
remediate existing systems are currently expected to range between $10.0 
million and $15.0 million.

         NEW ACCOUNTING PRONOUNCEMENTS:

           In February 1998, the Financial Accounting Standards Board 
("FASB") issued Statement of Financial Accounting Standards ("SFAS") No. 132, 
Employer's Disclosures about Pensions and Other Postretirement Benefits 
("SFAS 132"), which is effective for fiscal years beginning after December 
15, 1997. SFAS 132 standardizes the disclosure requirements for pension and 
other postretirement benefits, requires additional information on changes in 
the benefit obligations and fair values of plan assets that will facilitate 
financial analysis, and eliminates certain disclosures. SFAS 132 does not 
change the measurement or recognition of pension or other postretirement 
benefits. The adoption of SFAS 132 will not have a material effect on the 
Company's Consolidated Financial Statements.


                                       16


         In April 1998, the American Institute of Certified Public 
Accountants ("AICPA") issued Statement of Position No. 98-5, Reporting on the 
Costs of Start-Up Activities ("SOP 98-5"). SOP 98-5 requires that entities 
expense start-up costs and organization costs as they are incurred. The 
Company's accounting practices are currently in compliance with SOP 98-5. In 
March 1998, the AICPA issued SOP No. 98-1, Accounting for the Costs of 
Computer Software Developed or Obtained for Internal Use ("SOP 98-1"). SOP 
98-1 provides guidance on expensing versus capitalization of software costs 
incurred for internal use, as well as the amortization of capitalized 
software costs. SOP 98-1 requires computer software costs that are incurred 
in the preliminary project stage to be expensed as incurred. The adoption of 
SOP 98-1 is not expected to have a material effect on the Company's 
Consolidated Financial Statements. SOP 98-5 and SOP 98-1 are effective for 
fiscal years beginning after December 15, 1998.

         In June 1998, the FASB issued SFAS No. 133, Accounting for 
Derivative Instruments and Hedging Activities ("SFAS 133"), which is 
effective for all quarters of fiscal years beginning after June 15, 1999. 
SFAS 133 requires that an entity recognize all derivatives as either assets 
or liabilities and measure those instruments at fair value. Depending on the 
intended use of the derivative, changes in derivative fair values may be 
charged to operations unless the derivative qualifies as a hedge under 
certain requirements. The adoption of SFAS 133 is not expected to have a 
material effect on the Company's Consolidated Financial Statements.

FACTORS THAT COULD AFFECT OPERATING RESULTS

         Except for the historical information contained herein, the matters 
discussed in this quarterly report are forward-looking statements that 
involve risks and uncertainties that could cause actual results to differ 
materially from those predicted by such forward-looking statements. Such 
risks and uncertainties include national and local conditions that could 
influence the levels of retail, national and classified advertising revenue 
as well as circulation revenue, the impact of competition that could affect 
levels (rate and volume) of advertising and circulation generated by the 
markets served by the Company's business segments, material increases in 
newsprint and magazine paper prices, and other risks detailed from time to 
time in the Company's publicly-filed documents, including its Annual Report 
on Form 10-K for the period ended December 28, 1997.


                                       17


                           PART II. OTHER INFORMATION


Item 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY-HOLDERS

         (a)      The Company held a special meeting of Class B stockholders 
                  on June 16, 1998.

         (b)      The following matter was voted on at the special meeting:

         The Class B stockholders approved an amendment to the Company's
Certificate of Incorporation to increase the number of shares of Class A and
Class B Common Stock that may be issued by the Company and to delete references
to 5-1/2% Cumulative Prior Preference Stock. The result of the vote taken was as
follows:

For:                                                    412,722
Against:                                                      0
Abstain:                                                      0
Broker Non-Vote:                                              0
Total Against, Abstain and Broker Non-Vote:                   0

Item 6.  EXHIBITS AND REPORTS ON FORM 8-K

         (a)      EXHIBITS

                  3.1      Certificate of Incorporation, as amended and restated
                           to reflect amendments effective June 19, 1998.

                  3.2      By-laws as amended through May 21, 1998.

                  27       Financial Data Schedule.

         (b)      REPORTS ON FORM 8-K

                  No reports on Form 8-K have been filed during the period for
                  which this report is filed.



                                       18


                                   SIGNATURES

         Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                              THE NEW YORK TIMES COMPANY
                                              --------------------------
                                                     (Registrant)

Date: AUGUST 11, 1998                            /s/  JOHN M. O'BRIEN
      ---------------                         -----------------------------
                                                      John M. O'Brien
                                                 Senior Vice President and
                                                  Chief Financial Officer
                                               (Principal Financial Officer)












                                       19


                   EXHIBIT INDEX TO QUARTERLY REPORT FORM 10-Q
                           QUARTER ENDED JUNE 28, 1998

EXHIBIT NO.                          EXHIBIT
- -----------                          -------


3.1           Certificate of Incorporation, as amended and restated to reflect
              amendments effective June 19, 1998.

3.2           By-laws as amended through May 21, 1998.

27            Financial Data Schedule.







                                       20