FORM 10-Q

                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

(Mark One)
[X]  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934
For the quarterly period ended June 30, 1998.

                                       0R

[  ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934

For the transition period from _______________ to _______________ .

Commission File Number 1-644
                       -----

                            COLGATE-PALMOLIVE COMPANY
- --------------------------------------------------------------------------------
             (Exact name of registrant as specified in its charter)

                DELAWARE                            13-1815595
- ----------------------------------      ----------------------------------------

   (State or other jurisdiction of         (I.R.S. Employer Identification No.)
   incorporation or organization)

     300 PARK AVENUE, NEW YORK, NEW YORK                   10022
- --------------------------------------------------------------------------------
(Address of principal executive offices) (Zip Code)

                                 (212) 310-2000
- --------------------------------------------------------------------------------
(Registrant's telephone number, including area code)

                                   NO CHANGES
- --------------------------------------------------------------------------------
(Former name, former address, and former fiscal year, if changed since last 
report).

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes X  No __

Indicate the number of shares outstanding of each of the issuers classes of
common stock, as of the latest practical date:



       Class                  Shares Outstanding              Date
- ------------------------    -----------------------      ----------------

                                                   
Common, $1.00 par value       295,701,719                July 31, 1998




Total number of sequentially numbered pages in this filing, including exhibits
thereto:







PART I.  FINANCIAL INFORMATION

                            COLGATE-PALMOLIVE COMPANY

                   CONDENSED CONSOLIDATED STATEMENTS OF INCOME
                   -------------------------------------------

                 (Dollars in Millions Except Per Share Amounts)
                                   (Unaudited)




- -----------------------------------------------------------------------------------------
                                          Three Months Ended         Six Months Ended
                                               June 30,                   June 30,
                                               --------                   --------
                                           1998        1997          1998         1997
                                           ----        ----          ----         ----
                                                                  
Net sales                              $   2,256.5  $   2,300.9  $   4,416.0  $   4,448.0
Cost of sales                              1,083.9      1,132.8      2,119.9      2,199.3
                                         ---------    ---------    ---------    ---------
Gross profit                               1,172.6      1,168.1      2,296.1      2,248.7
                                         ---------    ---------    ---------    ---------
Selling, general and administrative
   expenses                                  824.7        854.6      1,605.8      1,628.7
Interest expense                              51.0         58.7        101.3        116.3
Interest income                               (6.9)       (11.7)       (14.0)       (23.6)
                                         ---------    ---------    ---------    ---------
Income before income taxes                   303.8        266.5        603.0        527.3
Provision for income taxes                   100.3         90.7        203.5        181.9
                                         ---------    ---------    ---------    ---------
Net income                             $     203.5  $     175.8  $     399.5  $     345.4
                                         =========    =========    =========    =========
Earnings per common share:
   Basic                               $       .67  $       .58  $      1.32  $      1.14
                                         =========    =========    =========    =========
   Diluted                             $       .62  $       .54  $      1.22  $      1.06
                                         =========    =========    =========    =========

Dividends declared per common share*   $    --      $    --      $       .55  $       .51
                                         =========    =========    =========    =========




* Includes two dividend declarations in the first quarter periods.

See Notes to Condensed Consolidated Financial Statements.





                                       2




                            COLGATE-PALMOLIVE COMPANY

                      CONDENSED CONSOLIDATED BALANCE SHEETS
                      -------------------------------------

                              (Dollars in Millions)
                                   (Unaudited)


- --------------------------------------------------------------------------------



                                     ASSETS
                                     ------
                                               June 30,     December 31,
                                                 1998          1997
                                                -----         ------

                                                     
Current Assets:
  Cash and cash equivalents                  $    176.1    $    183.1
  Marketable securities                            27.5          22.2
  Receivables (net of allowances of                                  
         $36.9 and $35.8)                       1,134.9       1,037.4
  Inventories                                     716.4         728.4
  Other current assets                            253.0         225.4
                                              ---------     ---------
                                                2,307.9       2,196.5
                                              ---------     ---------
Property, plant and equipment, at cost:         3,895.2       3,798.4
  Less:  Accumulated depreciation               1,441.7       1,357.4
                                              ---------     ---------
                                                2,453.5       2,441.0
                                              ---------     ---------
Goodwill and other intangible assets
  (net of accumulated amortization
  of $516.5 and $475.0)                         2,540.2       2,585.3
Other assets                                      319.3         315.9
                                              ---------     ---------
                                              $ 7,620.9     $ 7,538.7
                                              ---------     ---------
                                              ---------     ---------





See Notes to Condensed Consolidated Financial Statements.



                                       3





                            COLGATE-PALMOLIVE COMPANY

                      CONDENSED CONSOLIDATED BALANCE SHEETS
                      -------------------------------------

                              (Dollars in Millions)
                                   (Unaudited)

- --------------------------------------------------------------------------------

                      LIABILITIES AND SHAREHOLDERS' EQUITY



                                                June 30,        December 31,
                                                  1998              1997
                                                --------        ------------
                                                         
Current Liabilities:
  Notes and loans payable                    $    143.8        $    158.4
  Current portion of long-term debt                89.5             178.3
  Accounts payable                                693.4             716.9
  Accrued income taxes                            133.8              67.0
  Other accruals                                  810.6             838.9
                                             ----------        ----------
                                                1,871.1           1,959.5
                                             ----------        ----------
Long-term debt                                  2,490.0           2,340.3
Deferred income taxes                             280.0             284.5
Other liabilities                                 762.9             775.8

Shareholders' equity:
  Preferred stock                                 379.5             385.3
  Common stock                                    366.4             366.4
  Additional paid-in capital                    1,088.8           1,027.4
  Retained earnings                             3,362.9           3,138.0
  Cumulative foreign currency                                            
     translation adjustments                     (712.2)           (693.7)
                                             ----------        ----------
                                                4,485.4           4,223.4

  Unearned compensation                          (360.1)           (364.5)
  Treasury stock, at cost                      (1,908.4)         (1,680.3)
                                             ----------        ----------
                                                2,216.9           2,178.6
                                             ----------        ----------
                                             $  7,620.9        $  7,538.7
                                             ----------        ----------
                                             ----------        ----------




See Notes to Condensed Consolidated Financial Statements.





                                       4





                            COLGATE-PALMOLIVE COMPANY

             CONDENSED CONSOLIDATED STATEMENTS OF RETAINED EARNINGS
             ------------------------------------------------------
                                       AND
                                       ---
                        CUMULATIVE TRANSLATION ADJUSTMENT
                        ---------------------------------
                 (Dollars in Millions Except Per Share Amounts)
                                   (Unaudited)



- --------------------------------------------------------------------------------------------------------------------------
                                                     Three Months Ended                       Three Months Ended
                                                       June 30, 1998                             June 30, 1997
                                         ---------------------------------------     -------------------------------------
                                                         Cumulative                                Cumulative
                                            Retained     Translation                 Retained      Translation
                                            Earnings     Adjustment       Total      Earnings      Adjustment        Total

                                                                                                
Beginning balance, April 1               $    3,168.8   $    (689.8)   $ 2,479.0     $ 2,749.6     $    (550.9)   $ 2,198.7

Net income                                      203.5                      203.5         175.8                        175.8
Effect of balance sheet translation                           (22.4)       (22.4)                         (4.2)        (4.2)
                                                                        ---------                                 ----------
Total comprehensive income                                                 181.1                                      171.6
Dividends                                        (9.4)                      (9.4)         (9.5)                        (9.5)
                                         -------------  ------------    ---------    ----------    ------------   ----------
Ending balance, June 30                  $    3,362.9   $    (712.2)   $ 2,650.7     $ 2,915.9     $    (555.1)   $ 2,360.8
                                         -------------   -----------    ---------     ---------     -----------    ---------
                                         -------------   -----------    ---------     ---------     -----------    ---------









                                                          Six Months Ended                        Six Months Ended
                                                            June 30, 1998                          June 30, 1997
                                         ---------------------------------------     -------------------------------------------
                                                              Cumulative                               Cumulative
                                               Retained       Translation                 Retained     Translation
                                               Earnings       Adjustment      Total       Earnings     Adjustment        Total

                                                                                                   
Beginning balance, January 1                  $   3,138.0       (693.7)     $ 2,444.3     $ 2,731.0    $   (534.7)    $ 2,196.3

Net income                                          399.5                       399.5         345.4                       345.4
Effect of balance sheet translation                              (18.5)         (18.5)                      (20.4)        (20.4)
                                                                            ----------                                 ---------
Total comprehensive income                                                      381.0                                     325.0
Dividends                                          (174.6)                     (174.6)       (160.5)                     (160.5)
                                              -----------     ----------    ----------    ----------   -----------     ---------
Ending balance, June 30                       $   3,362.9       (712.2)     $ 2,650.7     $ 2,915.9    $   (555.1)    $ 2,360.8
                                              -----------       ------      ---------     ---------    ----------     ---------
                                              -----------       ------      ---------     ---------    ----------     ---------





See Notes to Condensed Consolidated Financial Statements.




                                       5




                            COLGATE-PALMOLIVE COMPANY

                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                 -----------------------------------------------

                              (Dollars in Millions)
                                   (Unaudited)



- -----------------------------------------------------------------------------------
                                                            Six Months Ended
                                                                June 30,
                                                        ---------------------------
                                                         1998               1997
                                                        ------             ------
                                                                 
Operating Activities:
- ----------------------

Net cash provided by operating activities             $    480.9       $      426.8
                                                      ----------       ------------
Investing Activities:
- ---------------------

Capital expenditures                                      (157.5)            (197.6)
Payments for acquisitions, net of cash
       acquired                                              (.7)             (16.9)
Sale of non-core product lines                               5.0               20.6
Purchases/Proceeds from sale of marketable
       securities and other investments, net                (6.4)              44.2
Other, net                                                  (8.9)             (12.9)
                                                      ----------       ------------
Net cash used for investing activities                    (168.5)            (162.6)
                                                      ----------       ------------
Financing Activities:
- ---------------------

Principal payments on debt                                (315.3)            (249.3)
Proceeds from issuance of debt, net                        346.5              159.6
Dividends paid                                            (174.6)            (160.5)
Purchase of common stock                                  (173.7)             (49.5)
Other, net                                                  (2.1)              24.8
                                                      -----------      ------------
Net cash used for financing activities                    (319.2)            (274.9)
                                                      -----------      ------------
Effect of exchange rate changes on
       cash and cash equivalents                             (.2)              (3.2)
                                                      -----------      ------------
Net decrease in cash and cash equivalents                   (7.0)             (13.9)
Cash and cash equivalents at beginning of
       period                                              183.1              248.2
                                                      ----------       ------------
Cash and cash equivalents at end of
       period                                         $    176.1       $      234.3
                                                      ----------       ------------
                                                      ----------       ------------





See Notes to Condensed Consolidated Financial Statements.




                                       6


                            COLGATE-PALMOLIVE COMPANY

              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
              ----------------------------------------------------

                 (Dollars in Millions Except Per Share Amounts)
                                   (Unaudited)

- --------------------------------------------------------------------------------

1.       The condensed consolidated financial statements reflect all normal
         recurring adjustments which, in management's opinion, are necessary
         for a fair presentation of the results for interim periods. Results of
         operations for the interim periods may not be representative of
         results to be expected for a full year.


2.       Provision for certain expenses, including income taxes, media
         advertising, consumer promotion and new product introductory costs,
         are based on full year assumptions. Such expenses are charged to
         operations in the year incurred and are included in the accompanying
         condensed consolidated financial statements in proportion with the
         passage of time or with estimated annual tax rates or annual sales.

3.       Inventories by major classes were as follows:



                                          June 30,            December 31,
                                            1998                  1997
                                        ------------          ------------
                                                        
         Raw material and supplies      $      260.6          $      261.0
         Work-in-process                        34.8                  33.5
         Finished goods                        421.0                 433.9
                                        ------------          ------------
                                        $      716.4          $      728.4
                                        ------------          ------------
                                        ------------          ------------


4.  Earnings Per Share:




                                                    For the Three Months Ended
                                                    --------------------------

                                           June 30, 1998                  June 30, 1997
                                           -------------                  -------------
                                                          Per                             Per
                                      Income   Shares    Share      Income      Shares   Share
                                      ------   ------    -----      ------      ------   -----
                                                                       
Net income                        $203.5                        $175.8
Preferred dividends                 (5.2)                         (5.2)
                                  ------                        ------
                                  ------                        ------
     Basic EPS                     198.3    296.0   $.67         170.6       295.3    $.58
                                                    ----                              ----
                                                    ----                              ----
Stock options                                 7.2                              6.7
ESOP conversion                      4.6     22.6                  4.6        23.1
                                  ------    -----   ----        ------       -----    ----
     Diluted EPS                  $202.9    325.8   $.62        $175.2       325.1    $.54
                                  ------    -----   ----        ------       -----    ----
                                  ------    -----   ----        ------       -----    ----


                                       7


                            COLGATE-PALMOLIVE COMPANY

              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
              ----------------------------------------------------

                 (Dollars in Millions Except Per Share Amounts)
                                   (Unaudited)



- ----------------------------------------------------------------------------------------------

                                                    For the Six Months Ended
                                                    ------------------------

                                           June 30, 1998                  June 30, 1997
                                           -------------                  -------------
                                                          Per                             Per
                                      Income   Shares    Share      Income      Shares   Share
                                      ------   ------    -----      ------      ------   -----
                                                                       
Net income                           $399.5                         $345.4
Preferred dividends                   (10.5)                         (10.6)
                                     ------                          ------
                                     ------                          ------
     BASIC EPS                        389.0       295.8     $1.32     334.8        294.9     $1.14
                                                             ----                            -----
                                                             ----                            -----
Stock options                                       7.3                              6.5
ESOP conversion                         9.2        22.6                 9.2         23.1
                                     ------       -----      ----    ------        -----     -----
     DILUTED EPS                     $398.2       325.7     $1.22    $344.0        324.5     $1.06
                                     ------       -----     -----    ------        -----     -----
                                     ------       -----     -----    ------        -----     -----



5.       In June 1998, the Financial Accounting Standards Board issued Statement
         of Financial Accounting Standards No. 133, "Accounting for Derivative
         Instruments and Hedging Activities." The statement establishes
         accounting and reporting standards requiring that every derivative
         instrument be recorded in the balance sheet as either an asset or
         liability measured at its fair value. The statement requires that
         changes in the derivative's fair value be recognized currently in
         earnings unless specific hedge accounting criteria are met. Statement
         133 is effective, prospectively, for fiscal years beginning after June
         15, 1999.

         The Company is currently evaluating the effect of adopting 
         Statement 133 on the Company's financial statements.

6.       Reference is made to the Company's Annual Report on Form 10-K filed
         with the Securities and Exchange Commission for the year 1997 for a
         complete set of financial notes including the Company's significant
         accounting policies.

                                       8



                            COLGATE-PALMOLIVE COMPANY
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                -------------------------------------------------
                       CONDITION AND RESULTS OF OPERATIONS
                       -----------------------------------
                 (Dollars in Millions Except Per Share Amounts)

- --------------------------------------------------------------------------------

Results of Operations

Worldwide sales reached $2,256.5 in the second quarter of 1998, a 2% decrease
over the 1997 second quarter, reflecting a decline in foreign currencies
offset by unit volume gains of 3%. Sales would have risen 5%, excluding the
negative effect of foreign exchange.

Sales in the Oral, Personal and Household Care segment were $2,013.4 down 2%
from 1997 on volume growth of 3%.

Colgate-Latin America sales increased 2% to $609.2 on volume gains of 7%.
Mexico, Brazil, Colombia, Peru, Ecuador, and Central America led the region
with strong volume gains. Successful products, such as Colgate Double Cool 
Stripe toothpaste, Colgate Sensation whitening toothpaste, Caprice Naturals 
and Botanicals hair care products, and consumption-building programs are 
strengthening the region's market shares.

Colgate-North America sales reached $523.6 in the second quarter of 1998. 
Sales excluding divested businesses, grew 9% on volume gains of 8%. 
Contributing to strong growth were increased advertising and the introduction 
of new products, such as Softsoap antibacterial hand gel, Speed Stick 
Ultimate odor-fighting antiperspirant, Lady Speed Stick gel, and the 
continued success of Colgate Total toothpaste, introduced at 1997 year-end.

Colgate-Europe second quarter sales decreased 3% to $503.4. Sales declined due
to lower European currencies. Italy, Greece, Belgium and Poland contributed to
Europe's volume gains of 1%, while Russian volume decreased as a result of weak
economic conditions.

Colgate-Asia/Africa second quarter sales decreased 14% to $377.2, reflecting
devalued local currencies and widespread economic contraction in this 
region. Unit volume decreased 3%, partially offset by healthy volume growth 
in China, Taiwan, Turkiye, and Australia.

Hill's Pet Nutrition segment experienced a 2% increase in sales on unit volume
gains of 3%. Hill's-International benefited from new products, increased
advertising in Japan and expanded selling activities in key European markets and
the South Pacific. Hill's has experienced new product momentum particularly with
Science Diet Feline Maintenance Savory Recipes, Science Diet Feline Maintenance
Savory Cuts, and new Prescription Diet formulas through increased consumer
awareness.

Sales in the Oral, Personal and Household Care segment for the six months ended
June 30, 1998 were $3,942.0, down 1% from the comparable period in 1997 on 
volume growth of 5%. Within this segment, Colgate-Latin America sales increased
5% on volume growth of 8%, Colgate-North America sales excluding divested 
businesses increased 7% on volume growth of 6%. Colgate-Europe sales decreased 
2% on volume growth of 4% and Colgate-Asia/Africa sales declined 12% as unit 
volume was level.



                                       9




                            COLGATE-PALMOLIVE COMPANY
                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                -------------------------------------------------
                       CONDITION AND RESULTS OF OPERATIONS
                       -----------------------------------
                 (Dollars in Millions Except Per Share Amounts)

- --------------------------------------------------------------------------------

Worldwide gross profit margin for the second quarter of 1998 increased to 52.0%
from 50.8%. The Company continues to benefit from product mix, streamlining
manufacturing costs, global sourcing and other cost reduction programs.

Selling, general and administrative (SG&A) expenses decreased as a percentage 
of sales to 36.5% in the second quarter of 1998 from 37.1% in 1997, and to 
36.4% in the first half of 1998 from 36.6% in the first half of 1997. The 
SG&A decrease is the net result of cost reductions, increased other income, 
offset by increased advertising investment.

Earnings before interest and taxes (EBIT) increased 11% to $347.9 in the 1998
second quarter, and reached a level of 15.4% of sales versus 13.6% in second
quarter 1997. For the first half of 1998 EBIT increased 11.3% to $690.3, a level
of 15.6% of sales as compared to 12.7% in 1997.

Interest expense, net of interest income, decreased to $44.1 in the 1998 second
quarter as compared with $47.0 in 1997, and to $87.4 in the first half of 1998
compared with $92.7 in 1997 primarily as a result of strong operating cash flows
which helped to lower debt levels.

The effective tax rate for the second quarter 1998 was 33.0% versus 34.0% for
the second quarter 1997. The effective rate for the first half of 1998 was 33.7%
versus 34.5% for the same period in 1997. The rate in 1998 reflects continued
benefits from the Company's tax planning strategies.

Net income for the second quarter 1998 increased 15.8% to $203.5 or $.67 per
share compared with $175.8 or $.58 per share in the prior year. For the first
half of 1998, net income increased 15.7% to $399.5 or $1.32 per share compared
with $345.4 or $1.14 per share in the prior year.

Liquidity and Capital Resources

Net cash provided by operations increased 13% to $480.9 in the 1998 first half
compared with $426.8 in the 1997 first half. The improvement was generated by
the increase in operating profit and working capital management. At June 30,
1998, commercial paper outstanding was $854.7, which was classified as long-term
debt due to the Company's intent and ability to refinance these obligations on a
long-term basis. The ratio of net debt to total capitalization (defined as the
ratio of the book values of debt less cash and marketable securities ["net
debt"] to net debt plus equity) was unchanged from December 31, 1997, at 53%.

Reference should be made to the 1997 Annual Report on Form 10-K for additional
information regarding liquidity and capital resources.




                                       10



                            COLGATE-PALMOLIVE COMPANY


PART II. OTHER INFORMATION


- --------------------------------------------------------------------------------

Item 1.  Legal Proceedings

         For information regarding legal matters refer to Note 17 to the
         consolidated financial statements on page 35 of the registrant's
         Annual Report on Form 10-K for the year ended December 31, 1997.

Item 4.  Submission of Matters to a Vote of Security Holders

         The Company's annual meeting of stockholders was held on May 7, 1998.
         The matters voted on and the results of the vote were as follows:

         (a)  Jill K. Conway, Ronald E. Ferguson, Ellen M. Hancock, David W.
              Johnson, John P. Kendall, Richard J. Kogan, Delano E. Lewis,
              Reuben Mark and Howard B. Wentz, Jr. were elected directors of
              the Company.
              The results of the vote were as follows:



                                     Votes Received     Votes Withheld
                                     --------------     --------------
                                                   
              Jill K. Conway          272,109,670          1,380,337
              Ronald E. Ferguson      272,338,360          1,151,647
              Ellen M. Hancock        272,315,691          1,174,316
              David W. Johnson        272,313,515          1,176,492
              John P. Kendall         272,029,301          1,460,706
              Richard J. Kogan        272,328,580          1,161,427
              Delano E. Lewis         272,278,147          1,211,860
              Reuben Mark             272,192,903          1,297,104
              Howard B. Wentz, Jr.    272,068,956          1,421,051




         (b)  The selection of Arthur Andersen LLP as auditors for the year
              ending December 31, 1998 was approved. The results of the vote
              were as follows:



              Votes For          Votes Against         Abstentions
              ---------          -------------         -----------
                                                 
             271,007,273           1,646,685             836,049




Item 6.  Exhibits and Reports on Form 8-K

         (a) Exhibits:

             Exhibit 10-E(a)      Colgate-Palmolive Company Executive 
                                  Severance Plan, as amended.

             Exhibit 12           Ratio of Earnings to Fixed Charges.

             Exhibit 27           Financial Data Schedule.


                                       11



         (b) Reports on Form 8-K.

             None.

The exhibits indicated above which are not included with the Form 10-Q are
available upon request and payment of a reasonable fee approximating the
registrant's cost of providing and mailing the exhibits. Inquiries should be
directed to:

                                  Colgate-Palmolive Company
                                  Office of the Secretary (10-Q Exhibits)
                                  300 Park Avenue
                                  New York, NY  10022-7499






                                       12






                                    SIGNATURE



Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.







                                            COLGATE-PALMOLIVE COMPANY
                                            -------------------------
                                                   (Registrant)



                                            Principal Financial Officer:


August 12, 1998                             /s/  Stephen C. Patrick
                                            ----------------------------
                                                 Stephen C. Patrick
                                                 Chief Financial Officer



                                            Principal Accounting Officer:


August 12, 1998                             /s/   Dennis J. Hickey
                                            -----------------------------
                                                  Dennis J. Hickey
                                                  Vice President and
                                                  Corporate Controller





                                       13