PRINCIPAL UNDERWRITER AGREEMENT


AGREEMENT  dated October , 1997 by and between  American  Skandia Life Assurance
Corporation ("American Skandia"), a Connecticut  corporation,  on its own behalf
and on behalf of American Skandia Life Assurance  Corporation Separate Account F
("Separate  Account F") and  American  Skandia  Marketing,  Incorporated  ("ASM,
Inc."), a Delaware corporation.

                                   WITNESSETH:

WHEREAS, Separate Account F is an account established and maintained by American
Skandia  pursuant to the laws of the State of  Connecticut  to support  variable
life insurance policies issued by American Skandia (the "Variable Life Insurance
policies"),  under which income, gains and losses, whether or not realized, from
assets  allocated to such  account,  are, in  accordance  with the Variable Life
Insurance  policies,  credited to or charged against such account without regard
to other income, gains, or losses of American Skandia;

WHEREAS,  American Skandia, as depositor, has registered,  on behalf of Separate
Account  F, as  registrant,  the  Variable  Life  Insurance  policies  under the
Securities Act of 1933 (the  "Securities  Act"), and has registered such Account
as a unit investment trust under the provisions of the Investment Company Act of
1940 (the  "Investment  Company Act"), to issue and sell Variable Life Insurance
policies to the public  through ASM,  Inc.,  acting in the capacity as principal
underwriter; and

WHEREAS,  ASM,  Inc.  is  registered  as a  broker-dealer  under the  Securities
Exchange  Act of 1934  (the  "Securities  Exchange  Act") and is a member of the
National Association of Securities Dealers, Inc. (the "NASD");

NOW, THEREFORE, American Skandia and ASM, Inc. hereby agree as follows:

1.       Principal  Underwriter.  American  Skandia  grants  to  ASM,  Inc.  the
         exclusive  right,  during  the term of this  Agreement,  subject to the
         registration  requirements  of the  Securities  Act and the  Investment
         Company Act and the  provisions of the  Securities  Exchange Act, to be
         the  distributor  and principal  underwriter of Variable Life Insurance
         policies  issued by American  Skandia.  ASM,  Inc. is  responsible  for
         compliance  with the  foregoing  laws,  and the rules  and  regulations
         thereunder,  and all  other  securities  laws,  rules  and  regulations
         relating  to the  underwriting  of  sales  and  distributions  of  such
         Variable Life Insurance policies.

2.       Sales Agreements. ASM, Inc. is authorized to negotiate the terms of and
         enter into written  agreements,  on such terms and  conditions  as ASM,
         Inc.  may  determine  not  inconsistent   with  this  Agreement,   with
         organizations  which  agree  to  participate  in  the  distribution  of
         Variable  Life  Insurance  policies  and to use their  best  efforts to
         solicit  applications  for  Variable  Life  Insurance  policies.   Such
         organizations   and   their   agents  or   representatives   soliciting
         applications  for Variable Life  Insurance  policies  shall be duly and
         appropriately licensed,  registered or otherwise qualified for the sale
         of such  Variable  Life  Insurance  policies  (and the riders and other
         contracts offered in connection therewith) under the insurance laws and
         any  applicable  blue-sky laws of each state or other  jurisdiction  in
         which such Variable Life Insurance  policies,  riders and contracts may
         be lawfully sold and in which American Skandia is licensed to sell such
         Variable Life Insurance policies, riders and other contracts. Unless an
         organization is exempt from  registration  as a  broker-dealer  for the
         sale of certain  securities,  including  registered  insurance products
         under  the  Securities   Exchange  Act,  each  organization   shall  be
         registered as a broker-dealer  under the Securities Exchange Act and be
         a member in good  standing of the NASD,  or if not so registered or not
         such a member,  then the agents and representative of such organization
         soliciting  applications for Variable Life Insurance  policies shall be
         agents and registered representatives of a registered broker-dealer who
         is an NASD member  which is the parent of such  organization  and which
         maintains  full  responsibility  for  the  training,  supervision,  and
         control of the agents or  representatives  selling  the  Variable  Life
         Insurance  policies.  ASM,  Inc.  shall  have  the  responsibility  for
         supervision of all such  organizations  only to the extent  required by
         law.

3.       Life  Insurance  Agents.   ASM,  Inc.  is  authorized  to  appoint  the
         organizations  described  in paragraph 2 above as  independent  general
         agents of  American  Skandia for the sale of  Variable  Life  Insurance
         policies and any riders or contracts in connection therewith.  American
         Skandia will undertake to obtain all required  insurance agent licenses
         and/or  appointments in the appropriate states or jurisdictions for the
         designated  agents  or  representatives   of  those   organizations  so
         appointed by ASM,  Inc.;  provided that American  Skandia  reserves the
         right to refuse to appoint  any  proposed  agent or  sub-agent  of such
         agent or, once  appointed,  to terminate any agent or sub-agent of such
         agent.

4.       Suitability.  ASM, Inc. shall take  reasonable  steps to inform brokers
         and dealers of their duty to not make  recommendations  to an applicant
         to  purchase  a  Variable  Life  Insurance  policy  in the  absence  of
         reasonable  grounds to believe that the  purchase of the Variable  Life
         Insurance  policy is suitable for such applicant.  While not limited to
         the following,  it is the duty of such brokers and dealers to determine
         suitability based on information furnished to an agent after reasonable
         inquiry of such  applicant  concerning  the  applicant's  insurance and
         investment   objectives,   financial   situation  and  needs,  and  the
         likelihood of whether the applicant will persist with the Variable Life
         Insurance  policy  for such a period  of time that  American  Skandia's
         acquisition costs are amortized over a reasonable period of time.

5.       Promotional   Materials,   Prospectuses.   ASM,  Inc.  shall  have  the
         responsibility for consulting with American Skandia with respect to the
         design and the drafting and legal review and filing of sales  promotion
         materials,  and, if permitted by law, for the preparation of individual
         sales  proposals  related to the sale of the  Variable  Life  Insurance
         policies.

6.       Records.  ASM,  Inc.  shall  maintain  and  preserve  for  the  periods
         prescribed such accounts,  books and other documents as are required of
         it by applicable laws and regulations.  The books, accounts and records
         of  American  Skandia,  Separate  Account  F and  ASM,  Inc.  as to all
         transactions  hereunder  shall  be  maintained  so  as to  clearly  and
         accurately disclose the nature and details of the transactions.

7.       Independent   Contractor.   ASM,  Inc.  shall  act  as  an  independent
         contractor and nothing herein  contained shall  constitute ASM, Inc. or
         its agents or employees as employees of American  Skandia in connection
         with the sale of the Variable Life Insurance policies.

8.       Non-Exclusivity.  This agreement is non-exclusive  with respect to ASM,
         Inc. ASM, Inc. may render  services,  whether of like or unlike kind to
         those described herein,  to or for others,  and whether as underwriter,
         distributor, or dealer.

9.       Investigations and Proceedings.

         (a)      ASM, Inc. and American  Skandia agree to cooperate  fully with
                  each  other  in  any  insurance  regulatory  investigation  or
                  proceeding or judicial  proceeding  arising in connection with
                  the Variable Life Insurance  policies  distributed  under this
                  Agreement.  ASM,  Inc. and American  Skandia  further agree to
                  cooperate  fully with each other in any securities  regulatory
                  investigation  or  proceeding  or  judicial   proceeding  with
                  respect to American  Skandia,  ASM, Inc., their affiliates and
                  their  agents  or  representatives  to the  extent  that  such
                  investigation  or proceeding  is in  connection  with Variable
                  Life  Insurance  policies  distributed  under this  Agreement.
                  Without limiting the foregoing:

                (i)        American  Skandia will  promptly  notify ASM, Inc. of
                           any customer  complaint  or notice of any  regulatory
                           investigation  or proceeding  or judicial  proceeding
                           received by  American  Skandia  with  respect to ASM,
                           Inc.  in  connection  with  Variable  Life  Insurance
                           policies distributed under this Agreement.

                (ii)       ASM, Inc. will promptly  notify  American  Skandia of
                           any customer  complaint  or notice of any  regulatory
                           investigation or proceeding  received by ASM, Inc. or
                           its affiliates with respect to ASM, Inc. or any agent
                           or  representative  in  connection  with any Variable
                           Life  Insurance   policies   distributed  under  this
                           Agreement or any activity in connection with any such
                           Variable Life Insurance policies.

         (b)      In the case of a substantive  customer  complaint against both
                  American Skandia and ASM, Inc., ASM, Inc. and American Skandia
                  will fully cooperate in  investigating  such complaint and any
                  response to such  complaint will be sent to the other party to
                  this  Agreement  for  approval not less than five (5) business
                  days  prior to it being  sent to the  customer  or  regulatory
                  authority,  except that if a more prompt response is required,
                  the proposed  response shall be  communicated  by telephone or
                  facsimile.

10.      Limitations on Liability.  In the absence of willful  misfeasance,  bad
         faith,  gross negligence,  or reckless disregard of its obligations and
         duties  hereunder  on the part of ASM,  Inc.,  ASM,  Inc.  shall not be
         subject to  liability  to Separate  Account F or to any Policy Owner or
         party in interest under any such Variable Life Insurance policy for any
         act or omission in the course of, or connected with, rendering services
         hereunder  or for any losses  that may be  sustained  in the  purchase,
         holding or sale of any such Variable Life Insurance policy or security.

11.      Guarantee.  American Skandia undertakes to guarantee the performance of
         all of  ASM,  Inc.'s  obligations,  imposed  by  Section  27(f)  of the
         Investment  Company Act, as amended,  and  paragraph  (b) of Rule 27d-2
         adopted by the Securities and Exchange  Commission,  to make refunds of
         charges  required  of  the  principal   underwriter  of  Variable  Life
         Insurance policies issued in connection with Separate Account F.

12.      Assignment  and  Termination.  This  Agreement  may not be assigned nor
         duties  hereunder  delegated  without the signed written consent of the
         other party.  This Agreement shall terminate  automatically if it shall
         be assigned without such approval.  This Agreement may be terminated at
         any time by either party hereto on 60 days' written notice to the other
         party hereto,  without the payment of any penalty.  Upon termination of
         this Agreement all  authorizations,  rights and obligations shall cease
         except  (i) the  obligation  to settle  accounts  hereunder,  including
         commissions  on  premiums   subsequently  received  for  Variable  Life
         Insurance  policies in effect at the time of  termination  and (ii) the
         agreements contained in paragraph 9 hereof.

13.      Regulation.  This  Agreement  shall be subject to the provisions of the
         Securities Act, the Investment Company Act and the Securities  Exchange
         Act and the rules, regulations and rulings thereunder, and of the NASD,
         from  time  to time in  effect,  including  such  exemptions  from  the
         Investment  Company Act as the Securities  and Exchange  Commission may
         grant,  and the terms  hereof  shall be  interpreted  and  construed in
         accordance therewith. Without limiting the generality of the foregoing,
         the term  "assigned"  shall not include any  transaction  exempted from
         section 15(b)(2) of the Investment  Company Act. ASM, Inc. shall submit
         to all regulatory and  administrative  bodies having  jurisdiction over
         the  operations of American  Skandia or Separate  Account F, present or
         future, any information,  reports or other material which any such body
         by  reason  of this  Agreement  may  request  or  require  pursuant  to
         applicable laws or regulations.

14.      Severability.  If any provision of this Agreement shall be held or made
         invalid by a court decision,  statute, rule or otherwise, the remainder
         of this Agreement shall not be affected thereby.

15.      Applicable  Law.  This  Agreement  shall be  construed  and enforced in
         accordance with and governed by the laws of the State of Connecticut.

16.      Complete  Agreement.  This  Agreement  contains  the  entire  agreement
         between the parties with respect to the  underwriting  and distribution
         of Variable Life Insurance  policies issued through Separate Account F,
         and supersedes any prior  agreements or  understanding  with respect to
         the subject matter thereof, and may not be altered or amended except by
         an agreement in writing, signed by both parties.


IN WITNESS  WHEREOF,  the parties  hereto have caused this  Agreement to be duly
executed as of the day and year first above written.


                                     AMERICAN SKANDIA LIFE ASSURANCE CORPORATION


                                     By:  ______________________________


Attest:

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   Corporate Secretary


                   AMERICAN SKANDIA LIFE ASSURANCE CORPORATION
                               SEPARATE ACCOUNT F


                                     By:  _____________________________

Attest:

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   Corporate Secretary


                    AMERICAN SKANDIA MARKETING, INCORPORATED


                                     By:  ____________________________

Attest:

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   Corporate Secretary